Mediaboss Marketing

Reddit will let an unnamed large AI company have access to its user-generated content platform in a new licensing deal, according to Bloomberg yesterday. The deal, worth about $60 million on an annualized basis, the outlet writes, could still change as the companys plans to go public are still in the works.

Whether or not thats true after all, one of the best ways to get around SEO spam in search results is to add the word Reddit to your search query Reddit has shown that its willing to play hardball before. Last year, it successfully stonewalled its way out of the biggest protest in its history after changes to its third-party API access pricing caused developers of the most popular Reddit apps to shut down.

As Bloomberg writes, Reddits year-over-year revenue was up by 20 percent by the end of 2023, but it was still $200 million shy of a $1 billion target it had set two years prior. The company was reportedly advised to seek a $5 billion valuation when it opens up for public investment, which is expected to happen in March. Thats half the $10$15 billion it might have achieved the last time it filed to go public in 2021, before a market downturn held it back.

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Reddit has a new AI training deal to sell user content - The Verge