Hillary Clinton hinting at her 2016 run?2016 Presidential Candidates Hilary Clinton, Jeb Bush, Joe B
New speculation emerges as Hillary Clinton fleshes out themes for a possible stump speech at the University of Miami.Hillary Rodham Clinton has not said for ...
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News Today - Barbara Walters Reveals Most Fascinating Person of 2013: Hillary Clinton
Barbara Walters reveals Hillary Clinton as her top choice for the Most Fascinating Person of the year. News Today - World News - Us News.
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News Today - Barbara Walters Reveals Most Fascinating Person of 2013: Hillary Clinton - Video
Hillary Clinton for President
Is the U.S. ready for a female president?
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As first lady, Hillary Rodham Clinton and her team had a deep preoccupation with the press, repeatedly searching for ways to soften her image and taking stock of who her friends in the media might be, according to documents released last week from her private papers.
The thousands of pages released by the William J. Clinton Presidential Library on Friday show Mrs. Clinton intensely involved in hefty issues such as her health care overhaul and international womens issues, including briefing high-ranking members of Congress as she tried to win support for what eventually would become known as HillaryCare.
With polls showing Mrs. Clinton the front-runner for the Democratic nomination in 2016, after a failed bid in 2008, the documents are being scrutinized by the press and her political opponents for glimpses into her governing philosophy.
But peeking through in many of the documents are repeated signs that she and her team were searching for ways to package Mrs. Clinton, aware that she came across to many as too wonkish and not accessible to average voters something that would dog her again in 2008.
In one memo, Mrs. Clintons press team categorizes the reporters who will be accompanying her on an international trip and labels several of them a fan of the first lady. In another memo, Mrs. Clintons advisers warn her how to act as she appeared in New York in mid-1999, when she was laying the groundwork for her eventual Senate run.
Be careful to be real, admonished Mandy Grunwald, Mrs. Clintons longtime media adviser. You did this well in the [Dan] Rather interview where you acknowledged that of course last year was rough. Once you agree with the audiences/reporters reality like that, it gives you a lot of latitude to then say whatever you want.
Ms. Grunwald also urged Mrs. Clinton to look for chances to deploy humor because people often see you only in very stern situations, and advised her to be prepared to answer whether she had ever used drugs and to be prepared to defend her failed push for health care.
In a 1995 memo from Lisa Caputo to Maggie Williams, the Clinton team or Hillaryland, as they referred to themselves in some documents brainstormed a press strategy to appeal to women.
In a memo ahead of an overseas trip, Mrs. Clintons team wrote up descriptions of the reporters who would be accompanying her. It described The Associated Press correspondent as a fan of yours and therefore he will have high expectations for her performance. CNNs correspondent was described as very fair and positive toward you, while the staffers said ABCs reporter had been made a Hillary fan by a previous trip.
Myra Gutin, a professor at Rider University in New Jersey who studies first ladies, said the Clinton White Houses attention to Mrs. Clinton and the press was similar to what some other first ladies have experienced.
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Talking with an ego-sensitive Congress can be frustrating and time-consuming, but theres no way around it.
Thats some of the advice offered by the staff of the Clinton health policy team as it tried to build support in Congress for the health care overhaul.
Passing a health law will be impossible without identifying, getting to know, educating, stroking, and responding to an ideologically diverse and ego sensitive Congress that, individually and collectively, has become more and more independent, one document says on p. 109.
COMPLETE LIVE DIVE: Clinton White House Papers
This is a time consuming, redundant process that can seem to be (and frequently is) frustrating. But it is essential to increase the likelihood of a positive reception to the eventual Clinton health reform proposal.
Before meeting with lawmakers, Mrs. Clinton received advice from the health policy team about how to handle the personalities and interests involved separate memos suggesting how she should approach a skeptical House member or the Senate GOP leadership, for example.
At times, advisers suggest that Mrs. Clinton make a special gesture to show how much she values a lawmakers counsel.
I might suggest that you consider throwing out all of the staff at the end of the meeting to hold a five minute private meeting with him, aide Chris Jennings wrote in April 1993 (p. 81) to Mrs. Clinton before a meeting with Rep. Jim McDermott (D., Wash.), who was pressing for a single-payer health system. This will signal to him the closeness of your relationship with him, and the value you place on his confidential advice. (The subject could be on virtually anything.)
Follow@wsjwashingtonon Twitter.
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