Hillary Clinton – Mediaboss Marketing

Hillary Clinton, Underdog | RealClearPolitics

For much of 2015, the political questions concerning former Secretary of State Hillary Clinton have been whether or not she can hold the lead. She entered the year the clear favorite to win the Democratic nomination. She was, in fact, the most dominant frontrunner since, well, Hillary Clinton eight years ago.

And thats what made some of her supporters nervous. She never should have lost that lead to then-Senator Barack Obama. But she did.

Clinton appears to have learned from that experience. Despite a shaky start to the formal campaign and the self-induced email debacle, she has held onto her dominant lead all year. Next summer, Clinton is almost certain to become the first woman ever nominated for president by a major political party.

At that point, though, the challenge for Hillary Clinton is likely to be much different. Rather than worrying about whether she can hold the lead and run out the clock, the question will become whether or not she can pull off a come-from-behind victory. In all likelihood, the Republican nominee will start off the general election season as the favorite.

That perspective may sound crazy to Clinton supporters and many in the DC media club. They see the Democratic frontrunner as obviously experienced and qualified in contrast to the leading GOP candidates.

But fundamentals drive elections more than candidates. The most important measure of the political climate is the presidents job approval rating. At the moment, President Obamas ratings are in the low-to-mid 40s. Thats a danger ground suggesting that he will be a drag on his partys nominee. At the moment, its a problem for Clinton rather than a crisis. But if the presidents ratings go much lower, it will become extraordinarily difficult for the Democrats to retain the White House.

On top of that, consumer confidence has just fallen to its lowest level in over a year. An index of manufacturing sentiment is now at the lowest level in more than two years. The country may not be in a recession, but the economic recovery is anemic.

And then theres the foreign policy disarray in the wake of the Paris attacks. Foreign policy generally has only a modest impact on elections and 2016 is not likely to be any different. However, to the degree that national security becomes an issue at all, its a double whammy for Clinton. First, because voters tend to trust Republicans more than Democrats on national security issues. Second, because any national security claims will turn Clintons experience as Secretary of State from a positive to a negative.

Finally, Clintons very success at clearing the Democratic field is likely to haunt her general election campaign. Senator Bernie Sanders and Governor Martin OMalley are not really pushing her the way she pushed Barack Obama eight years ago. Obama became a much better debater and candidate because of Clinton. The current president also gained stature merely by defeating her. Clinton will enjoy no such advantage.

Obviously, there is a lot of time before Election Day in November, 2016. Anything could happen. Its possible the GOP could self-destruct and split in two or that Donald Trump could run as an independent candidate. But barring such a lucky break, Hillary Clinton will likely begin her fall campaign as an underdog.