Archive for the ‘Internet Marketing’ Category

KYI Solutions Drives Massive Traffic For Businesses; Leverages The Power Of SMSs In The Age Of Whatsapp And Chatbots – Outlook India

In the present digitally driven world, internet marketing has gained huge momentum among brands to drive traffic. However, every business does not shell out fat marketing budgets or still relies on traditional marketing techniques to connect with its customers. With the widespread use of mobile phones across the country, many companies capitalize on endless possibilities to reach their potential customers and resell current customers through mobile marketing techniques.

Considering the present market scenario, KYI Solutions a new-age internet marketing company is remarkably transforming the way companies engage with their customers through bulk SMSs. Established in 2009, KYI Solutions is based on an unusual yet interactive approach to help organizations boost productivity and stay ahead in a competitive market landscape.

Being a market leader, KYI Solutions has built a dedicated team equipped with advanced technological knowledge in contextual, image and mobile advertising. The company offers a wide array of solutions including bulk SMS marketing, promotional SMS, toll-free number service, virtual number service and voice SMS service. It aligns its offerings with digital media advertisement and focuses on tailor-made solutions for market differentiation.

API integration

In the rapidly changing marketing landscape, adapting to new-age practices has become necessary to remain in the race. From conventional SMS marketing methods, the idea of conducting an influential SMS campaign has changed. KYI Solutions use SMS API to help organizations send bulk SMSs and the trend is continuing to get bigger. API is a gateway that connects World Wide Web (WWW) with carrier networks, enabling the codes to pass through seamlessly.KYI Solutions integrates API instantaneously within a stipulated timeline of 5 minutes. As a result, it automates the process that enables sending and receiving messages that further reduces the time spent on manually managing mundane tasks, thereby, optimizing the associated costs. Apart from this, the company provides personalized support to create stronger customer relationships through reliable delivery and effortless integration.

Real-time analytics

Traditionally, SMS marketing had a multitude of bottlenecks in driving traffic. With API integration, customer organizations can leverage real-time analytics for detailed insights into SMS communication. As a result, it becomes easier for them to amend the marketing strategy based on real-time trends.KYI Solutions harness the potential data to provide real-time analytics that eliminates unnecessary processes and simplifies marketing procedures. Furthermore, it helps in measuring the growth and evaluating the campaigns success based on the numbers. A clear and concise dashboard for analytics can eliminate complexities and likelihood of barriers in ensuring seamless SMS communication.

In the age of social messaging apps, KYI Solutions still considers SMSs to be the most personalized and interactive marketing tool. With its reliable business offerings and lead commitments, the company has reached several milestones in its business journey. It has grown its network extensively and has served more than 13200 clients globally, serving 20 countries. Besides this, it has sold 3700+ APIs for impactful SMS marketing.

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KYI Solutions Drives Massive Traffic For Businesses; Leverages The Power Of SMSs In The Age Of Whatsapp And Chatbots - Outlook India

DEA: Surge of counterfeit pills flooding the internet, claiming lives – The Columbus Dispatch

They look exactly like the real thing, stamped with letters or numbers and colored to appear like Xanax, Percocet, Adderal or oxycodone.

And the pills are easily available on websites, social media and the dark web.

In thepast three months, drug enforcement agents have seized more than 2,000 counterfeit pills in central Ohio, saidBrian McNeal, public information officer for the Drug Enforcement Agency, Detroit field division, which includes Ohio.

"Theseare pills that are being mixed up in some warehouse or barn or some other place. … They're being marketed as legitimate drugs, butthere's no quality control," McNeal said.

International and domestic criminal drug networks are mass-producing fake pills, falsely marketing them as legitimate prescription pills, and killing unsuspecting Americans, according to a recent advisory from the DEA, promoting theOne Pill Can Kill campaign

Counterfeit pills laced with fentanyl, or any number of other illicit drugs, and seized by the DEA havejumped nearly 430% since 2019. DEA laboratory testing further reveals that two out of every five pills with fentanyl contain a potentially lethal dose. Additionally, methamphetamine is increasingly being pressed into counterfeit pills.

Some of the pills are merely being disguised as real, while containing illegal doses of heroin, methamphetamine or fentanyl. Both buyer and seller usea language ofcodedemojis to strike a deal, McNeal said.A brown heart and dragon stand forheroin, for example.

Others purport to be real medicine, offered to those desperate to feel better and willing to resort to an online sale.

Most raw materials originatein China, then are shipped to Mexico for processing where they'remixed and cut with chemicals and pressed into molds, akin to a child's Play-Doh set, only perpetrators are "business-minded, sophisticated," McNeal said.

"The drug cartels don't care if they kill offtheir customer base. They just want to make money," McNeal said.

Last year, there were100,000 overdosedeaths nationwide, up to 70% of those from opioids. From October through December, the DEA seized 8 million counterfeit pills.

"As long as there's greed, there's really not going to be a solution. These counterfeit pills are not designed to relieve pain," McNeal said. "The end result is cash."

McNeal advises parents or loved ones to be alert for changes in behavior and check computers or phones for emojis.

"I've got agents that could sit you down and order it in the mail and have it arrive at your house," he said. The dealers and cartels "are taking advantage of ourcomfort level with legitimate pills. There's this misnomer that because it's a pill it's not bad."

dnarciso@dispatch.com

@DeanNarciso

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DEA: Surge of counterfeit pills flooding the internet, claiming lives - The Columbus Dispatch

Global Digital Advertising Market Trends and Opportunities 2026: Augmented Reality is a Major Trend Gaining Popularity – PRNewswire

DUBLIN, Jan. 26, 2022 /PRNewswire/ -- The "Digital Advertising Global Market Report 2022" report has been added to ResearchAndMarkets.com's offering.

The global digital market is expected to grow from $178.60 billion in 2021 to $208.00 billion in 2022 at a compound annual growth rate (CAGR) of 16.5%. The market is expected to reach $354.90 billion in 2026 at a CAGR of 14.3%.

North America was the largest region in the digital advertising market in 2021. Asia Pacific was the second largest region in digital advertising market. The regions covered in this report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The internet user base expansion along with self-service platforms is driving the global digital advertising market. Internet is extensively used for e-commerce, e-learning, social connectivity, media, communication, and file transfers. According to Internet World Stats, as of June 2020, the number of internet users in the world is 4.8 billion which accounts for more than 60% of the global population. In addition to this, the growing popularity of self-service advertising platforms is also being the main contributor to the digital advertising market. Self-service advertising platforms are providing advertisers more convenience in the placement of their advertisements. The ease of being able to set up and administer their campaigns without the inconvenience of dealing with human intermediaries draws advertisers' attention towards digital marketing. Therefore, an increase in the internet user base along with self-service platforms is driving the market.

Technological advancements such as AR (Augmented Reality) are a major trend gaining popularity in the global digital advertising market. These days, advertisers have adopted augmented reality in their advertising strategies to enhance the user experience. For instance, in 2021, Snapchat, a pioneer in AR ads, has launched a studio to assist clients in developing augmented reality advertising and experiences, as part of an effort to popularise the use of technology that can overlay computer-generated pictures over a person's perspective of the actual world. AR ads are more than informative as people will have the ability to interact with the content rather than just viewing it.

The growing use of ad blockers is expected to hinder the global digital advertising market. Most internet users do not prefer ads as they are not interested in the ad content and block these ads. This is becoming a constraint to the advertisers in reaching their audience and promoting their business. Therefore, the rise in the use of ad blockers is expected to limit the market growth.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography. It places the market within the context of the wider digital advertising market, and compares it with other markets.

Scope

Markets Covered:

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Companies Mentioned

For more information about this report visit https://www.researchandmarkets.com/r/kutsaq

About ResearchAndMarkets.comResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Media Contact:

Research and Markets Laura Wood, Senior Manager [emailprotected]

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SOURCE Research and Markets

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Global Digital Advertising Market Trends and Opportunities 2026: Augmented Reality is a Major Trend Gaining Popularity - PRNewswire

Minuteman Press Franchise in Winter Park, FL Celebrates 25 Years and Shares Secrets to Longevity and Growth – Franchising.com

By: Minuteman Press Int'l. | 1Shares 63Reads

January 31, 2022 // Franchising.com // WINTER PARK, Fla. & ORLANDO, Fla. - In 1996, Linda Sang decided to leave the corporate world and join the Minuteman Press franchise family, and she is now celebrating 25 years in business. Lindas daughter Darcy has been along for the ride, saying in a recent newsletter, It was a world that none of us knew anything about, but would quickly learn as every available hand was recruited to answer phones, hand collate and staple jobs and market the business for our intrepid leader. And we have been doing it ever since.

Being in business for over 25 years, Linda shares her biggest keys to longevity and growth. She says, We keep pushing to get new customers in various methods. The pandemic initially cut down on the door-to-door marketing that has always been successful in the past for us. We currently do more social media, thanks to my daughter, Darcy, and some direct mail campaigns targeting local businesses and new businesses.

Linda continues, We are also very attentive to our customers, keeping them informed and helping them find solutions/options for their needs. We respond to emails almost instantly and turn quotes around as quickly as possible, generally the same day if there isnt a lot of research involved. When we make deliveries, each customer gets a goody bag with notepads and other branded items. Many customers get excited about our deliveries, sometimes even more so for our giveaways rather than their finished jobs.

Over the past two years, Linda and her team have utilized various digital and print marketing tools available to them. She says, We have gotten more into social media than in the past and have worked on getting high Google ratings, as customers do look at reviews. We do find that we are getting a lot of requests from Google and the Minuteman Press Internet Marketing program. We also test out the suggested methods from Minuteman Press corporate (such as the lumpy mailer and direct mail campaigns) and see what works best for us and our customer base. Otherwise, we are simply doing what we have always done through the years provide solid customer relations.

Whats next for Minuteman Press in Winter Park? Linda says, We hope to grow this year by reaching out to new prospective customers and generate more referrals.

Lastly, Linda reflects on the family business and says, In our case, Darcy and I work together well and have the same goals and work ethic. My husband, Kelly, is semi-retired and helps out when we need him. When you have this situation, you dont have to worry about someone showing up to work or leaving for other opportunities. There is always loyalty. We also find it key to treat our employees as if they are family as well. Not only does it create a pleasant working environment, but loyalty builds as well. We work lean and mean, which makes for some long days, but when you trust your employees and family, it is truly a joy.

For more information on Minuteman Press in Winter Park, FL, visit https://minuteman.com/us/locations/fl/winter-park.

For Minuteman Press products and services, visit https://minuteman.com.Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com.

SOURCE Minuteman Press International

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Minuteman Press InternationalFranchise Opportunities1-800-645-3006

Chris Biscuiti631-249-1370cbiscuiti@mpihq.com

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Minuteman Press Franchise in Winter Park, FL Celebrates 25 Years and Shares Secrets to Longevity and Growth - Franchising.com

Vlog #157: Brian Wallace On Infographics Helping An NBA Player Land A $64 Million Contact – Search Engine Roundtable

Brian Wallace is the Founder and President of NowSourcing, an industry leading infographic design agency and he was in my neighborhood, which is actually his old neighborhood and stop by to talk shop. He now kind of jumps between Louisville, Kentucky and Cincinnati, Ohio. Brain is in a unique spot that touches on SEO and content marketing but specializing in infographic design.

Brian has been in the internet world since the early 2000s, doing some blogging early on, he is also even a Google Small Business Advisor but started his agency back in 2006. In 2008 or so, he said he realized that infographics are a great way to generate signal - not noise - around a company and service. His company just focuses on infographics and they do it incredibly well, so stick with that niche.

So we spoke about some of the controversy around infographics and Brain explained it super well. We got into the topic of did SEOs or marketers ruin infographics, the answer is no. And while a lot of the appeal is about how infographics drive links, it is more than that. It is not about creating cheap content and infographics, those who create amazing content and infographics stand above the rest.

His company even helped an NBA player land a new contract through infographics. And it worked - this player got a $64 million deal - more on that here! So infographics works well beyond just link building.

You can learn more about Brian Wallace @nowsourcing on social.

You can subscribe to our YouTube channel by clicking here so you don't miss the next vlog where I interviews. I do have a nice lineup of interviews scheduled with SEOs and SEMS, many of which you don't want to miss - and I promise to continue to make these vlogs better over time. If you want to be interviewed, please fill out this form with your details.

Forum discussion at YouTube.

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Vlog #157: Brian Wallace On Infographics Helping An NBA Player Land A $64 Million Contact - Search Engine Roundtable