Archive for the ‘Internet Marketing’ Category

Nestl India, in partnership with Reliance Jio, launches ‘Face of Hope’ initiative – Exchange4Media

Focusing on the importance of masking up,Nestl India has launched the Face of Hopeinitiative. The new packaging will constantly remind people about the importance of following basicpractices like masking and encourage their lovedones to do the same for a safe and bettertomorrow. Under this initiative, Nestl India willaim to reach and encourage over 250 Millionpeople via its packs and the digital campaign.

Nestl India has now also collaborated with Reliance Jio to drive further awareness. This includes encouraging a maskup pledge. On the JioEngage app, there will be in-depth details about this campaign and the procedure for participating. The participants who take the pledge will be provided with an instant reward of 1GB data.

Commenting on the initiative, Suresh Narayanan, Chairman and Managing Director, Nestl India, said, At Nestl India we are committed to playing an active role in Indias fight against COVID-19 and understand the importance of following COVID safety protocols to ensure safety for all. Through this initiative, we are leveraging the power of our iconic brands MAGGI, KITKAT, NESCAF and EVERYDAY, to spread awareness during these times. We ensure that our brands not only provide nourishment or add to the joyous moments of life, but also stand with the society in times of need. We urge people to Mask-Up and join forces with their favorite brands and become the Face of Hope together.

Talking about the collaboration, Sunil Dutt, President Sales and Distribution, Reliance Jio said, We believe that Nestl India is doing a commendable job by urging people to mask up. We indeed share the sentiment and are happy to offer the wide reach that we enjoy in the country. We would urge our customers to pledge their support to the campaign and take all the necessary precautions to stay safe, beginning with wearing a mask and following COVID appropriate behaviour.

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Nestl India, in partnership with Reliance Jio, launches 'Face of Hope' initiative - Exchange4Media

Dayton internet marketing event: Internet marketers from …

New York Citys first internet marketing conference is coming up next week, and some internet marketers are gearing up for the big event.

Heres everything you need to know to plan your trip and take part in the next internet marketing summit in Dayton, Ohio.

The Internet Marketing Summit is taking place in Dayton on Saturday and Sunday, May 15 and 16.

Its the second annual conference, following last years summit, and its the first time online marketers are gathering to talk about online marketing and the latest trends.

The conference features speakers from the internet marketing industry, who will be presenting at least six times over the three days.

The topics covered include:Who is online marketing?

The biggest challenge online marketers face, according to experts, is the lack of clarity on what it actually means to be an online marketing company.

Weve gathered experts and experienced online marketers to answer the question: Is it a marketing service, a service for people, or both?

Is the internet a digital space, or a real one?

And if its a real space, how do you measure it?

What can internet marketers do to compete with traditional advertising firms?

Will they ever be able to monetize their online presence through the internet?

Will internet marketing help them reach their potential customers?

What do we need to learn to succeed?

What you need help with:How do I register?

Where can I find more information about the conference?

What to wear and drink:The theme of this years conference is Online Marketing is Everything and the speakers include Google, Yahoo, Microsoft, Facebook, and Pinterest.

There will be plenty of networking, so bring a friend and get out there.

If youre in the market for an online business, you should be.

The internet is a powerful tool, but we cant get the word out to the rest of the world if we dont understand what it is.

So, heres what you need in the form of a webinar to get you started.

What you can do:What you should know:This years theme is How Do I Start?

This is a good time to learn more about what you can actually do with your online presence, as well as the benefits of digital marketing.

Well discuss what it means to live your life online, how to build a portfolio, and how to do it for your business.

What to eat:This event will feature live food from local restaurants and will include networking and networking events from the webinar.

Youll be able the the opportunity to hear from the attendees, who can help you build a better relationship with your business online.

You can register for the conference by clicking here.

Do you need advice on what to wear for the internet conference?

Or is it just about being awesome?

Weve compiled some tips for the weekend that we hope will help you on your way.

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Dayton internet marketing event: Internet marketers from ...

Webociti: Raising the Bar in Digital Marketing Space as One of the Top Digital Marketing Consulting Firms – Yahoo India News

As one of the best digital marketing companies in the US, Webociti has taken over the industry as a robust and trusted firm by all.

Also Read | Learn What Manuel Suarez Has to Say About His Digital Marketing Training Program, the AGM Ninja Lab

The world is developing and changing in ways more than one. Different industries and sectors have been on a consistent rise, even amidst these trying times. Ever wondered what could have been triggering their growth? Though there are many reasons, including the adoption of technological advances, but the rise of the digital space and increase in the use of social media platforms for thriving oneself and businesses has propelled these industries and fields to much greater heights of success. One cannot go without thanking digital companies that have been giving their best to provide top-notch digital marketing services to people, brands and businesses to help them thrive the way they desire to in their respective niches. Helping people do that is one such robust digital marketing consulting firm named "Webociti", which has now become a buzz-worthy name in the digital marketing niche across the US.

The astute professionals who have been running Webociti to exponential growth and success in the industry believe that today almost all businesses and brands require winning strategies and methods in digital marketing, which can lead them to their desired success, reach, and visibility across the digital space. Today, finding and closing business may seem like a daunting task for many, but when people join hands and trust companies like Webociti, they know they will be served with services that can help them implement predictable marketing and advertising system for finding and closing more business.

Also Read | Jay Ogilvy Has Legacy On His Mind

Webociti, as a digital marketing firm based in Atlanta, the US, has been rising as an internet marketing agency specializing in marketing strategy, planning and implementation. Their incredible services include Search engine optimization (SEO), Pay-per-click (PPC) advertising management, social media marketing, SEO training, SEO website design, marketing automation services, website development, marketing consulting and business consulting services, among others.

Webociti stands tall as a full-service SEO company with SEO at its core and a strong foundation on which it thrives. The company is driven by its aim to turn clicks into customers. Hence it offers powerful digital marketing consulting services and programs that drive customers to take action. The right digital marketing strategy or campaign can go a long way for the individual, brand, or business emphasizes the team at Webociti who believe that people must always choose to walk with the growing trends of their industry and be a part of the digital wave as that is the only forward in today's time and age.

Webociti has truly raised the bar for others in the digital marketing space as one of the top digital marketing consulting firms.

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Webociti: Raising the Bar in Digital Marketing Space as One of the Top Digital Marketing Consulting Firms - Yahoo India News

e4m Upfront: The Festival Edition is all about innovation and insights – Exchange4Media

To add cheer to the upcoming festive season, e4m is delighted to bring to you a series of virtual sessions, starting today. The e4m Upfront: The Festival Edition, is a two-day event scheduled on August 24-25, 2021 and has been built around the content, schedules and activities aimed at the festival season.

The event will showcase new age media and technology companies sharing interesting aspects of consumer spending in India. The event aims at giving attendees an overview from the media and technology companies about their upcoming content and other offerings to media agencies and the marketing teams of consumer brands ahead of the season that demands maximum spends. Participants will also be able to spot innovative content formats, technologies, and measurement strategies for the new normal.

The first session of the event will kick start today morning with the senior leaders of ABP Network discussing how in this era of fake news credibility has become the new currency for the leading news networks. Mona Jain, Chief Revenue Officer, ABP Network and Mehraj Dube, Head of Marketing, ABP News, will touch upon the crucial topics including brand safety, need for high credibility and how the channel has planned to bring in new properties ahead of the upcoming festival season.

The next in line is a high-powered session by mobile advertising giant InMobi. The session to be addressed by Aditya Varadarajan, Head of Account Management - Microsoft Advertising, InMobi, will cover crucial aspects of search Marketing in India. Varadarajan will share insights about how brands can leverage the power of search for Branding & Performance Marketing in the new era. Besides it will discuss the impact of the pandemic on the way consumers search online has changed.

Our third session for both days is by the Star India network.Today,Nandini Singh,Channel GM & Business Head, StarPravah will provide insights on the Marathi GEC space. She will also de-code the success of Star Pravah in the Maharashtra market.In the session tomorrow,Karthik Srinivasan, Brand Communication Strategist will push you to think if you as a marketer are using the right communication for your brands in the regional markets? This insightful session will discuss the right messaging strategies and effective ways to connect with Southern consumers.

With digital being the future, our final session powered by ShareChat Business will highlight the latest trends that can up your digital game. It will also discuss in detail the potential of the new language for Indian consumers. Most importantly, the session will highlight how brands and agencies can use data and technology-powered platforms to reach their target audience. Besides, our speakers Ratan Singh Rathore- Senior Director-Agency Relationship, ShareChat & Moj and Palkush Rai Chawla-Product Head-Ads & Monetization, ShareChat & Moj will also bring to you some of their brand success stories.

Click here to register.

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e4m Upfront: The Festival Edition is all about innovation and insights - Exchange4Media

BookMyShow appointed as official travel agent for Rugby World Cup 2023 – Exchange4Media

A scrum, a tackle, a touchdown and the sound of thousands of fans cheering for their favourite players and teams. Imagine experiencing the excitement of a live rugby match in the beautiful country of France, as some of the best teams in the world take on each other at Rugby World Cup 2023.

In its continued commitment to offering the best experience to sports lovers from around the world including India, BookMyShow, India's leading entertainment destination, has been appointed as the Official Travel Agent from India for Rugby World Cup 2023. A major event in the international sporting calendar, Rugby World Cup 2023 is set to take place in France between 8 September, 2023 and 28 October, 2023

To bring the game closer to sports enthusiasts in India by offering exciting ticket-inclusive travel packages for the games, BookMyShow will give users the choice to select from various options right from Single Match Packages to Follow Your Teams and Knock Out Series. In addition to these, the platform will also offer customised package options for corporate incentive groups for availing this once-in-a-lifetime combination of sports and tourism for their partners and employees. Fans in the country will be able to book these packages starting 25 August, 2021 and experience the action live in stadia, as they witness the unforgettable beauty of France.

Rugby World Cup France 2023 will commemorate the 200 years for Rugby and will be the tenth World Cup for the sport. But thats not all! Beyond the 48 matches organized at nine stadia, Rugby World Cup 2023 will see a mega 45-day celebration uniting everyone involved around a single meaningful project. The tournament is expected to host more than 450,000 international spectators with more than two million tickets being available across venues.

Speaking about this momentous collaboration between the two countries, H.E Emmanuel Lenain, Ambassador of France to India said, France is thrilled to host the Rugby World Cup 2023 and is looking forward to receiving rugby enthusiasts from India and different parts of the world. This sporting event will provide fans a perfect platform to enjoy matches in a vibrant, festive ambience associated with major sporting events and experience Frances hospitality and wide-ranging tourism options. Taking place in ten hallmark cities of France, visitors will also get ample opportunities to experience first-hand different facets of the distinctive culture, gastronomy, history and heritage of each of these cities. Paris will also be hosting the 2024 Olympic Games, which will boost Frances strong association with sports and global sporting events.

Commenting on the partnership, Caroline Leboucher, CEO, Atout France added, France is extremely proud and happy to host the Rugby World Cup in 2023. I hope that this beautiful event will be an opportunity for a great festive reunion with our international visitors, after the long period of mobility restrictions that we are experiencing. The ten cities chosen to host the matches will be as many opportunities to discover the diversity of the French regions, their natural and cultural heritage as well as their art of living. French professionals are already preparing to welcome visitors in the best conditions to make your trip to France an unforgettable experience.

Commenting on the association, Anil Makhija, COO - Live Entertainment & Venues, BookMyShow said, The upcoming Rugby World Cup 2023 in France marks an iconic event in the world of sports, with fans across the globe eagerly waiting for this mega tournament especially as we reel under the effects of the pandemic presently. BookMyShow is absolutely delighted to be associated with the tenth edition of Rugby World Cup, celebrating 200 years of this exciting sport in a breath-taking country like France. Over the years, BookMyShow has successfully partnered with global sporting events, enabling an unparalleled experience and bringing fans closer to the sport they love. As the official travel agent, we are pleased to offer an unmissable combination of the excitement of Rugby World Cup 2023 and the charm of France to millions of our users in the country.

A total of ten cities from Lille in the North to Toulouse in the South will host 20 teams playing 48 matches across nine venues in France to compete for the ultimate Webb Ellis Cup. The opening match scheduled on 8 September, 2023 will be played between the host country France and New Zealand at the Stade de France.

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