Archive for the ‘Internet Marketing’ Category

Indias Fastest Growing Ad-Agency Newsopreneur Media Hits $0 – $10 Million In 3 Years – Outlook India

Lstmedia now newsopreneur media PVT LTD was started by Harsh Vardhan Sharma in 2018 and has grown to become a Deca-million dollar brand in almost no time.

Harsh Vardhan Sharma has also made the headlines before for his intriguing concept of turning News into Knowledge newsopreneur is coming up with its app working on aggregator business model aims to summarize news in the form of pictures and then to give lessons to be learned from each news which people can apply into their life.

Though that sounds compelling enough, harshs real success comes with his Media agency which has over 150+ clients, some big names including oppo, one plus, dream 11, etc.Harsh got introduced to internet marketing back when jio came up with their revolutionary offer of 1-year internet free. He got access to the internet for the first time.

He admits that he had watched 100s videos on the topic called make money online tried almost everything. He had created 50+ videos and posted them on YouTube, and nobody subscribed but his family.There was almost a time when he had almost quitted like many people.He recalls, thanks to a guy I met in Ranchi named Nishant, he became the motivational coach I needed. I spent good times with him sharing ideas, and he was the only one who motivated me to start Lstmedia, which later turned out to be a massive success.It took him almost two years to make any money, but along the process of failing, he learned many things that he used today as his branding message. He likes to say it as, your mess becomes your message. Because almost everyone else is going through the same thing, and if you tell your truth, those whore going through the same thing will connect with you.And indeed, his strategies worked!He started an Instagram page, and he used to grow any page of any niche from 0 to 100k with almost no money and sell it for $4 to $5k, and thats how he got started.Well, I became an expert in building following, but the part I lacked most people lack is monetizing their audience. I went through some courses about internet marketing, direct response marketing, and Garyvee, like tom cruise of the entrepreneurial world. Thats where I came up with the idea that Gary has vainer media. I can have my agency as well and help other brands grow their followings. They know how to monetize it, and I know how to grow it, harsh addedEverybody wanted to grow their social following and because of working in a trending industry harsh added his first client in 2018 and registered Lstmedia which means Long term sales treasure which later renamed as Newsopreneur and in less than two years not only he learned how to monetize his audience he was able to add over 150 clients including big corporate and generated a mouth-watering $100 million in revenue for his clients combined.Harsh Vardhan Sharmas Daily Income today is in 10s of Lakhs Starting from 3,000 his Mom GaveAny piece of Advice Youd like to give from the experience of growing an Ad-agency from 0-$10 Million in 3 years?One thing would like to share which is the real secret sauce of success if you dont have enough money to spend and compete with your competition. Then Your ability to convert existing customers is what decides if youll succeed or not.I learned this concept when I was studying John Paul Dejoria. He says, never be in the selling business, always be in the re-ordering business, harsh added.

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Indias Fastest Growing Ad-Agency Newsopreneur Media Hits $0 - $10 Million In 3 Years - Outlook India

Help Your Business Growth Across the US With The Support of Hite Digital San Antonio – PRUnderground

Hite Digital San Antonio is a result-oriented digital marketing agency that offers expert online marketing services to clients in San Antonio and across the US. Hite Digital helps businesses improve their online presence with key digital marketing strategies such as Search Engine Optimization, Social Media Marketing, or Pay Per Click.

This digital marketing agency is managed by the owner-partner, Josh Sutton, a veteran who deployed two times to Iraq for a total of 22 months. The pandemic in 2020 brought Josh the opportunity to turn his single client running PPC ads company into a successful partnership with Hite Digital.

With that opportunity, Josh opened a door of new opportunities for him and many businesses that have been seeking effective digital solutions to help companies increase their brand awareness and, at the same time, boost their ROI.

Hite Digital is a branding agency in San Antonio that focuses on building high-quality content, leveraging social media, optimizing websites through SEO or PPC campaigns, among other crucial marketing services. Their dynamic team creates a unique client experience that focuses on achieving the goal of the business through personalizing digital marketing strategies.

Josh and his San Antonio internet marketing services have helped many small and medium businesses improve their online digital presence along with many other benefits, such as increased sales, better customer engagement, and improved brand awareness.

Their focus on family, delivering excellence, and helping people grow has motivated the Hite Digital team to bring each client to their desired results. They believe that good results come from having a good working environment, from team members within the company to clients.

If youre looking for a professional digital marketing agency in San Antonio, TX, make sure to consider Hite Digital. Visit Hite Digitals website at https://www.hitedigital.com/san-antonio/, where you can find more information about their services and how they can help your company succeed.

Joshua Sutton

jsutton@hitedigital.com

About Hite Digital San Antonio

Hite Digital San Antonio is led by our owner-partner, Josh Sutton. Josh started his agency with a single client running PPC ads in 2019. He changed focus during the pandemic, and now is extremely happy to have found his family again at Hite Digital.

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Help Your Business Growth Across the US With The Support of Hite Digital San Antonio - PRUnderground

How to create positive influence in social media marketing and advertising – Manila Bulletin

These days when there is a lot of fake news and unverified materials circulating in the world wide web, business clients and brands are now looking for a credible and reputable digital agency for their digital marketing needs to counter them and help them in creating positive influence in social media.

To gain traction in the online world, whether in social media and other platforms, a successful marketing and advertising involve careful planning, foresight and vision, efficient and proven strategies. At the same time, digital agencies must adhere to best practices and be responsible in mounting marketing campaigns and advertisements that people see on the internet.

This is where Influencer Republiks team of core people with well-rounded interests and expertise, including a great roster of influencers and proven track record of past projects that speaks well of Influencer Republiks repute and stature, will come into play.

Influencer Republik is a full-service digital agency that provides a full range of effective services to help grow a particular brand and create brand presence through effective social media advertising and help a company fulfill its marketing goals.

All of Influencer Republiks successful projects were mounted and implemented based on not just great experience but also knowledge as well, specifically in the field of internet marketing, programming, design, and public relations, to make them remembered not just for success but for creating a lasting impact in the minds of the public.

While providing full services based on brand presence and social media advertising, Influencer Republik creates strategies and an effective story to fulfill clients goals. The agencys team consists of people with various expertise and interests, with a great number of Influencers and projects behind them. Along those projects come great experience but knowledge as well in the field of Internet marketing, programming, design, and Public Relations

For one, Influencer Republik exists based on its core values and beliefs that are hinged on valuable traits that are a rare find among similar agencies these days: Positivity in thinking; Innovation that fits the work intended for a specific kind of client; Honesty, including transparency in working with agency teammates and clients for better agency-client relationship building; Education to know the market and its nuances; Discipline for more efficiency in getting the job done; Results-Oriented mindset to meet the objectives and goals of the client; Family-oriented thinking for better work cohesion; Loyalty for reputation building; and Teamwork, coupled with Discipline, to achieve success in the most efficient manner.

We may be a new agency in name, but our work ethic and history of successful projects speak about what Influencer Republik is in the field of internet marketing and social media advertising. Our goal is to create first that ripple in the pond, and eventually make waves in the digital public relations and social media marketing and advertising sphere, where our work will speak for us and not the other way around, says Joven Cueto, CEO of Influencer Republik.

Influencer Republik employs various strategies that provide the framework for a brands digital strategy such as Social Media Marketing, Internet Advertising, Development and Design, Content Marketing, Influencer Relations, and Consulting and Education.

Around 10-15 years ago, communications were as straightforward as possibleno ifs, no butsjust to cut the message across to the reading and listening public. However, with todays social media that totally changed the way the world communicates, it may not be the same as before anymore. Today, Social Media Marketing involves careful crafting of communications that are mostly tailor-fit to a specific audience based on age, gender, economic status, geography, and a host of other factors that need not be ignored to create a powerful social media message.

Today, measuring the effectivity of communications, if it was able to convey the message it needed to be conveyed, is systematically and scientifically measured through metrics and other forms data analytics to quickly and efficiently determine if the market was able to receive the message of a brand loud and clear and more importantly, if the message will resonate in the minds of the targeted audience.

As an agency, we are moved to create strategies depending on what the audience is interested and like, with a proven track record of designing campaigns based on what the audience wants. We have created campaigns in the fields of arts and entertainment, business, and finance, even lifestyle areas like home and parenting, health and fitness, fashion, beauty and personal care, food and drinks, shopping, fashion, even automotive. We can devise online content that caters to specific and targeted audiences that will draw them in based on clients objectives, adds Joven Cueto. To know more about Influencer Republik and its range of services and how they can help you in your brands goals, visit influencerrepublik.com and Influencer Republik social media pages on Facebook, Instagram, Twitter, Pinterest.

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How to create positive influence in social media marketing and advertising - Manila Bulletin

In new campaign, Bajaj Allianz emphasizes the need to help people struggling with anxiety – Exchange4Media

Social media is of late being flooded with tools for self-help especially due to the Covid-19 pandemic leading to the decline in the mental health of individuals. Bajaj Allianz General Insurance and WATConsult (An Isobar Company), a hybrid digital agency from the house of dentsu India, have rolled out the Unloop the Loop campaign to emphasise the need for helping friends, family and colleagues struggling with anxiety. The 4-film campaign highlights the psychological phenomenon of constantly being stuck in a negative thought loop, which leads to a downloadable kit to facilitate mental health-related conversations for all.

Mastering the mind is a real challenge for many as the vicious loop of worries tend to suck people in unless an external force comes to the rescue. A friend, a colleague or a partner can play a significant role in helping one become mindful as well as aid in listening without judgement. To simplify the process of reaching out, Bajaj Allianz General Insurance has designed a mental health care kit with a step-by-step guide to initiate the mental health conversation.

Link to the health care kit:https://www.mentalhealthcarekit.in/

After the success of The Empathy Pre-Roll campaignlast year, Bajaj AllianzGeneral Insurancewas keen on expanding its reach to a wider audience by increasing the accessibility to these mental health care kits. Hence, with the intent to create empathy for the ones undergoing such loops every other minute of their lives, #UnloopTheLoop has been launched as the second leg.

As the second wave submerged many families into trauma, the fear of losing loved ones worsened. People subconsciously switched on to survival mode, with fight or flight as the automatic response to every situation. To mitigate the intensity of negative thoughts, the agency has stepped into these anxious shoes, to create a relevant content strategy. Videos reflecting the stuck in a moment feeling have been released with an interactive call to action - Pause, which leads the user to the mental healthcare kit.

Each loop video iscentredaround a different pain point relationship, work and general wellbeing. The notable pace of copy clubbed with a looping visual, nudges the audience to act upon the call to action.

In response to the need for mental health conversations,Tapan Singhel, MD & CEO, Bajaj Allianz General Insurance said, Covid-19 pandemic has not just affected us physically, but also mentally. People have been anxious and uncertain, because of this virus which has affected millions across the world. Its during times like these where negative emotions are at their peak, we as a brand thought we needed to step in and say, that we do care and so do people around you. Im sure that this mental healthcare kit will act as a guide and make people open up, but most importantly restore hope to emerge stronger from this and every crisis we face in future

Reflecting upon the importance of mental health conversation,Heeru Dingra, CEO, Isobar India group said, All of us have been stuck in the loop of negative thoughts at some point of our life. But the intensity varies for each one of us. It is imperative to welcome these life-saving mental health conversations and act as a safe space for each other.

Sharing the real origin of the insight behind Unloop the Loop, Sahil Shah, Managing Partner,WATConsultadded, We often want to reach out to the other person but dont know how to make it happen. Most of thetime, it is even difficult for us to imaginewhat the other person is going through. I believe that empathy is an understated value. It can bridge the gaps between the listener and the worrier. Just this one simple act has the most powerful effect on the one who has been struggling to unloop the loop themselves. AndI believe we have taken one big step forward through this campaign.

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In new campaign, Bajaj Allianz emphasizes the need to help people struggling with anxiety - Exchange4Media

Tanishq executes OOH campaign for its festive collection ‘Utsaah’ – Exchange4Media

Laqshya Media Group, a comprehensive marketing communications groups in India recently executed aOOH campaign forTanishqs festive collection Utsaah - The Festival of Life.The latest festive edit by Tanishq is an aesthetic representation of contemporaryjewelleryset in pure gold with a seamless blend of ethnicity and modernity.

Foreseeing the festive trends this year, Tanishq has focused on the charm of layering exquisite neckpieces for a grandeur look and is one of the key highlights of the collection. Utsaah by Tanishq is a seamless blend of intricacy, heritage, and old contemporized designs with modern sensibilities, giving a new life to traditional craftsmanship. The collection stands out as one of its kind modern-heritagejewelleryinspired from patterns of Indian heirloom crafts, making it a perfect ancillary to complete any womans look this Diwali.

The multi-city high decibel OOH campaign planned through the most advanced AI-powered OOH Planning toolSHARP, the data and tech-led planning tool SHARP helped to get the most appropriate locations in each city to reach out to core TG of the campaign, the tool also gives us the metrics to evaluate the performance of the campaign, be it campaign Nett reach, OTS, CPT, frequency and impact score of the campaign. The 30-day campaign encompasses a mix of iconic large format media units with new-gen digital mediums, cluster brandings and other unconventional mediums across all cities that have been utilized to create maximum impact and reach for Tanishqs target audience.

Speaking about the partnership with Laqshya Media Group and on the campaign,Ranjani Krishnaswamy, GM Marketing, Tanishq, Titan Company Ltdsaid, Utsaah, our Diwali campaign is a reflection of the current sentiment, it draws its inspiration from valuing the present, the jubilation of celebrating what's in our midst today. With the past that's been tough and a future that's cautious, it is the TODAY that really holds the promise, that implores us to cherish, rejoice in the biggest festival called LIFE. The power of NOW more than ever before is directing our lives and becoming the biggest source of our happiness.

These everyday celebrations have been the inspiration for our collection, jewellery that is versatile, wearable, that styles your everyday moments, and allows you to layer it to create your own signature look, this collection blends the traditional heirloom craftsmanship with modern motifs and geometry to create a new language for your repertoire.

She further added,It only seemed befitting to work with a partner who understands OOH as a medium and our objective to reach out to consumers across the country with this message of celebrating the LIFE as a festival this Diwali, and Laqshya Media Group became our preferred choice, with a massive campaign spread across prominent sites, high footfall TG touchpoint, Airports, high traffic arterial roads, prominent retail commercial areas that ensure last-mile visibility to deliver maximum impact and reach the right audience this season."

Speaking on the campaign, Amarjeet Hudda, COO, Laqshya Solutions, saidWe at Laqshya Group are proud to execute this campaign for Tanishqs festive collection that brings us the beautifully designed products crafted to perfection by their Karigars that add to our festivities. Its been very rewarding to work with a team that cares not only about reach and frequency, but also the impact of activities on their audiences. Through this impactful OOH branding exercise, we have tried to create a long-lasting impression in the minds of our consumers

About Laqshya Media Group Established in 1997, Laqshya is an award-winning advertising agency in India. The enterprise is identified by its unparalleled contribution to the Out of Home advertising space. For more than two decades, the company has been engaged in offering highly diversified and innovative media solutions to the who's who in the market. Some of the clients in outdoor advertising include Daikin, BharatPe, Tanishq, Zee TV, Vivo, etc.

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Tanishq executes OOH campaign for its festive collection 'Utsaah' - Exchange4Media