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Data Bridge Market Research added a new research study on Global Healthcare Advertising Market in its repository, aims to offers a detailed overview of the factors influencing the worldwide business orientation and overall outlook. Study highlights recent market insights with disrupted trends and breakdown of Healthcare Advertising Market products and offering along with impact due to macro-economic headwinds and matured western countries slowdown. Quantitative statistics with qualitative reasoning are evaluated on Healthcare Advertising Market size, share, growth and trending influencing factors with Pre and Post 2021 Impact on Global Market leaders and emerging players.

Global healthcare advertising market is expected to gain market growth in the forecast period of 2020 to 2027. Data Bridge Market Research analyses that the market is growing with a CAGR of 4.7% in the forecast period of 2020 to 2027 and expected to reach USD 52,659.16 million by 2027.

Download Sample Copy of the Report to understand the structure of the complete report (Including Full TOC, Table & Figures) @https://www.databridgemarketresearch.com/request-a-sample/?dbmr=global-healthcare-advertising-market

This healthcare advertising market report provides details of market share, new developments, and product pipeline analysis, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, product approvals, strategic decisions, product launches, geographic expansions, and technological innovations in the market. To understand the analysis and the market scenario contact us for an Analyst Brief, our team will help you create a revenue impact solution to achieve your desired goal.

Global Healthcare Advertising Market Scope and Market Size

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The countries covered in healthcare advertising market report are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Brazil, Argentina, Rest of South America, Saudi Arabia, U.A.E., Egypt, Israel, South Africa and Rest of Middle East and Africa.

The U.S. in the North America captured the maximum share, in 2019. This is mainly due to vast manufacturing of prescription drugs and strong presence of advertising healthcare agencies. Germany in the Europe region dominated the market because of the increased healthcare spending. And China in Asia-Pacific region is dominating due to the surging focus of the healthcare organizations to adopt innovative ways to capture larger number of patients.

Leading Key Players Operating in the Healthcare Advertising Market Includes:

The major players covered in the report are PUBLICIS GROUPE, Syneos Health, CDM New York, Havas Health & You. (A Subsidiary of Havas Group), FCB Worldwide, Inc. (A Subsidiary of IPG), MCCANN WORLDGROUP (A Subsidiary of IPG), VMLY&R (A Subsidiary of WPP plc), Wunderman Thompson (A Subsidiary of WPP plc), AbelsonTaylor, Inc., TBWAWorldHealth, Thrive Internet Marketing Agency, RevLocal, HLM Digital, LEVO Healthcare Consulting, LLC, Dobies Health Marketing, Sagefrog Marketing Group, LLC, The Communications Strategy Group Inc., Distill Health, Healthcare Success, LLC and Trajectory, among others.

New Business Strategies, Challenges & Policies are mentioned in Table of Content, Request TOC @https://www.databridgemarketresearch.com/toc/?dbmr=global-healthcare-advertising-market

The report provides insights on the following pointers:

The report answers questions such as:

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Healthcare Advertising Market In-Depth Analysis with Booming Trends Supporting Growth and Forecast 2021-2028 The Manomet Current - The Manomet...

Axis My India, a consumer data intelligence company, published the India Consumer Sentiment Index (CSI), a detailed trend analysis that will track real-time shifts in consumer sentiment nationally.

A monthly index, the CSI will focus on providing intelligence and insights from the length and breadth of the nation, analysing several subtleties and nuances that influence perceptions and compile them into a consolidated scoring system based index. The consumer sentiment scores will be based on a moving average of adult residents across all states and Union Territories in India.

The sentiment analysis will delve into 5 relevant sub-indices Overall household spending, spending on essential and non-essential items, spending on healthcare, media consumption habits & mobility trends.

The CSI follows the methodology of a national representative random probability sample as used in the standardised CATI (Computer-aided telephonic interview) methodology, covering all geographic and demographic segments across all states and Union Territories in India.

Commenting on the launch of the report, Pradeep Gupta, CMD, Axis My India, said,The India Consumer Sentiment Index is our endeavour to capture the shifts in the pulse of the demographic as we navigate a radically altered post-pandemic world. We have selected relevant categories like inflation in household spends and expenditure on healthcare to account for everyday challenges affecting a significant percentage of the population. While the second wave negatively impacted economic sentiment around employment and business prospects, the index will aspire to demonstrate the accurate picture based on the remodelling of the vaccine distribution strategy, which has shown encouraging results. By plugging into economically and culturally significant data-points, the CSI will try to gauge, interpret, and predict the impact of macro factors on the lives of the average India across demography & geographies. Our mission is to bring out the most authentic voices via the rigour of data and analytics

All interviews are conducted through Computer Aided Telephonic Interview (CATI), among nationally representative sample of10865 adults across 21 states and 555 districts.63% of the people surveyed were Male and 37% female.Surveys are weighted in each district byage, gender, occupation, and region.

Key findings:

The overall Consumer Sentiment Score is moving in the positive direction with a score of +0.5 over the previous month. The overall consumer sentiment score is calculated by % Increase - % Decrease and is expressed as a number from -100 to 100; the score is negative when the sentiments show more decrease as compared to increase, and positive in the opposite situation.

Apart from capturing sentiments which is the measure of overall consumer confidence, the study also captured some interesting trends on topical matters:

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Household spends increased for 54% of the families post Covid: Axis My India report - Exchange4Media

Nestle India has tweaked its product packaging to incorporate a "mask" on each of their iconic products like Maggi, KitKat, Nescafe and Everyday. The move is a part of the brand's initiative to raise Covid awareness.

"Nestl India understands the need of the hour and wants to sensitize each and every individual about the one basic practice that we must all follow Masking up. To remind all of us and to create awareness on this very important safeguard, we have commenced work towards tweaking our product packaging that will see our iconic brands masked up. Our aim is to ensure that this important message gets reinforced every time when consumers look at our products.

By leveraging the power of iconic brands like MAGGI, KITKAT, NESCAF and EVERYDAY, we aim to spread even greater awareness on the importance of masking. Our brands have a rich purpose and in the past as well, packaging changes have been made to reflect important societal messages such as on Educating the Girl Child," said the brand.

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Maggi, Nescafe and other Nestle India brands 'mask up' to raise Covid awareness - Exchange4Media

MIRROR NOW in collaboration with exchange4media Group, is curating a series of video interviews, MIRROR NOW Dialogues with Vinay Tewari. In the fourth part of this series, Vinay Tewari, Managing Editor, Mirror NOW interacted with Suparna Mitra, CEO- Watches & Wearables Division, Titan Company Limited on the topic Titan: Keeping Up With The Changing Times.

The pandemic has drastically changed the way retail has traditionally panned out, and in many ways that one can imagine, be it consumer sentiment and traction or the ways brands are reaching out to their consumers. The discussion aimed at finding out what entails the new retail and how a legacy brand like Titan watches and wearables from the House of Tata is keeping up with the times.

The session opened with Tewari asking Mitra to sum up how the brand has adapted to the pandemic and is attempting a recovery. According to Mitra, the first wave was a dampener, and how and why will consumers return to a non-essential category like watches and wearables division remained a crucial question for Titan as well. Titan, a market player that enjoys a good fifty per cent market share had a slow climb back up until May this year. Mitra added We had to create reasons for consumers to come back to us. We did a theme Lets get India ticking which spread the message that the consumer class has to do their bit for the economy to recover. Apart from that we also pushed for gifting and occasional shopping. One of the biggest lessons that we learnt from this has been that people and relationships are the most important and thats what we took ahead to our consumers. Since June this year, we are seeing a good pace towards recovery.

Occasional shopping and gifting contribute to a considerable part of Titans sales, therefore, the predictions of a third wave could be a potential downturn on this front. Clearing the air on the same, Mitra shared While formal and large gatherings have come down, there are few things helping the situation. There has been an unprecedented boom in wearables like smartwatches, smart bands, and there has been a lot of interest amongst people about health in the last one and a half months. Also, with the number of people invited to weddings and functions being restricted to close family and friends, we saw about a 20 per cent uptick in the ticket size for wedding watches as people are redistributing their budgets. Overall, these are the silver linings among the challenges.

Titan, in the last year, pushed the idea of self-gifting in their advertising for consumers to make themselves feel good in the stressful times of today. Sharing insights behind the same, Mitra said It is a very evolved concept and thats why it makes for interesting advertising. Self-gifting is not a standard concept, and we also do a lot of programs around the birthdays and anniversaries of our loyalty program consumers. As far as gifting is concerned, watches make a very timeless gift.

Talking of being timeless and classic, Titan as a brand is a name that has a legacy attached to it. Therefore, reinventing the brand while also keeping that legacy intact can be challenging for the team. On this, Mitra elaborated This is an intellectual challenge that we deploy a lot of time and effort to solve. There are two aspects to it, first, in India, there is a great aspiration towards foreign brands, and in the watches category, most of our competitors are international brands. Secondly, the fact that we are known as excellent watchmakers goes in our favour. The trust and accessibility that comes with that help us a lot. We have taken cognizance of the fact that we need to premiumise our watches for the watch connoisseurs and people who look at the aspirational value. We have watches in the accessible range that starts at a few thousand to premium watches that go up to lacs. Yes, we are a legacy brand but there is an enduring quality to that legacy, its not a legacy that has an expiry date but a legacy that is building on itself.

Keeping up with the changing times also leads to the evolution of a brand over the due course. Talking about the evolution of Titan from being a timekeeper to an aspirational brand to health and fitness accessories providing brand, Mitra explained I think it is an opportunity for a lifetime to transform ourselves. We can say that we are a watches and wearables company, but at the heart of it, we are really a consumer company and we have always appealed to the vast Indian middle and upper-middle class. The changing and evolving needs of this consumer base is helping us evolve, learn new things and become more relevant and useful for the consumer and thats a big plus. We are very grateful that the pivot has happened, we are a big player in the fitness accessories category as well and we have ambitious plans going ahead.

Sharing insights on whether going ahead wearables will be a more significant part of the division as compared to watches, Mitra added The wearables growth is very monumental but the watches base is very large. Watches will continue because in India there is always an aspiring segment and they are always coming into the branded market. For example, Sonata, our economy offering that converts the unbranded to branded sees a lot of traction. It also depends on the ingenuity and the desire of the brand to arrive at newer and newer reasons to the consumers to buy watches. An Edge mechanical or a Raga are good examples that these needs will always be there, while new needs may have come up, the old needs will remain.

Mapping future business plans especially in times of a pandemic, Mitra revealed We believe in focussing on things that one can control. We have to have plans and be prepared, which we are doing by taking extraordinary safety measures in our ecosystem be it factories or stores with our staff and our consumers. The vaccination drive is giving us a sense of relief because between the two waves it was at a very infant stage. Public behaviour is difficult to predict and public memory is notoriously short. We concentrate on the things that we can do as a brand in terms of innovation, efficiency, execution, safety and planning. The first wave gave us an opportunity to do some soul-searching and to rethink our ways of doing things. We are very confident about not just recovery, but looking at this as a chance to relook, rearchitect and reimagine ourselves and craft a new future for the next 4-5 years as well.

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'Titans is not a legacy that has an expiry date but one that is building upon itself' - Exchange4Media

Stocks moved higher on Thursday morning, buoyed by enthusiasm over some key earnings reports that signaled a strengthening economy in key areas like manufacturing. As of 10:15 a.m. EDT, the Dow Jones Industrial Average (DJINDICES:^DJI) was up 158 points to 34,950. The S&P 500 (SNPINDEX:^GSPC) picked up 15 points to 4,418, and the Nasdaq Composite (NASDAQINDEX:^IXIC) got a 56-point lift to 14,836.

The internet has transformed the world, and it's more important than ever for businesses to take full advantage of the opportunities it offers. Two companies doing a great job of that are Wayfair (NYSE:W) and HubSpot (NYSE:HUBS), and after they released their latest financial results on Thursday morning, both of their stocks took nice jumps. Here's what Wayfair and HubSpot are doing right and why investors are so happy about the prospects for these internet stocks.

Shares of Wayfair were by up more than 10% Thursday morning. Some investors were concerned that a revenue pullback for the online furniture retailer was inevitable due to the huge bump it got a year ago during pandemic-related lockdowns, but the company managed the economic reopening quite well.

Image source: Getty Images.

Wayfair did see some pressure from changing macro conditions. Revenue was down 10% from year-ago levels, with an even larger 15% drop in its U.S. business. A 16% rise in international sales helped to offset some of that decline, but net income dropped by more than half year over year, producing adjusted earnings of $1.89 per share.

However, many of Wayfair's business metrics remained encouraging. Active customer counts jumped by more than 5 million to 31.1 million, and both average order values and revenue per active customer climbed substantially over the past year. Nearly 60% of all Wayfair orders are placed via mobile device, showing the company's commitment to using technology to go wherever consumers want to shop.

Wayfair is getting a lot of repeat business from customers, and that's encouraging for its long-term prospects. Many once thought furniture could never become a successful e-commerce niche, but Wayfair has defied the naysayers and generated strong performance for shareholders.

HubSpot stock climbed by more than 9% in morning trading Thursday. The provider of online inbound marketing and other customer relationship management services reported solid gains for its business.

HubSpot's second-quarter numbers looked good. Revenue jumped 53% year over year to $311 million. Adjusted net income rose almost 30% to $21.6 million, producing adjusted earnings of $0.43 per share. The company reported a 40% jump in paying customers to more than 121,000 compared to 12 months ago, and total average subscription revenue per customer climbed by 8% to more than $10,000.

The company has done a good job of widening its business scope, going beyond its initial marketing focus to include sales, service, and other cloud-based tools. It expects to keep reaping the fruits of that labor, with third-quarter guidance for sales of $325 million to $327 million and adjusted earnings per share of $0.42 to $0.44.

The morning's gains took the stock to a new all-time high, with share prices having quintupled since March 2020. Investors see a lot of potential for HubSpot, and its sustained growth is keeping shareholders happy.

This article represents the opinion of the writer, who may disagree with the official recommendation position of a Motley Fool premium advisory service. Were motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.

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The Internet Sent These 2 Stocks Skyward on Thursday - Motley Fool