Mediaboss Marketing

OAKLAND, Calif. , Aug. 05, 2021 (GLOBE NEWSWIRE) -- Reverence Global, an online presence management and marketing agency known for their ability to help organizations grow, today is announcing the launch of a newly-developed website for Consumer Advocates For Smoke-free Alternatives Association (CASAA) - http://www.casaa.org.

The internet and online technology have been advancing rapidly. Issues that didnt matter before (mobile friendliness, HTTPS connection, etc.) are now crucial to smooth operation of every website. The first step of working on any website redesign is to have a clear understanding of what is present before getting started.

Non-profit organizations dont have a buying and selling model. They ask for donations or rely on grants for funding so theres an automatic shame present. Many of them automatically have a difficult time sharing their vision and why others should contribute. Regardless, its 100% necessary to have clear messaging, a marketing plan and tools so that the decision for any donor or funder is clear of whether they should contribute or not.

As a result of challenges that they were facing, CASAA turned to Reverence Global with the intention of revamping their web presence. The Reverence Global team performed a complete strategic analysis, as well as competitive research. Simultaneously, they did an extensive website audit and reviewed the site architecture. The CASAA team made some suggestions then they went into web development. Other essential actions taken were optimizing landing pages, on-site SEO, and proper content formatting.

Our new online image has elevated our ability to increase public awareness and has enabled us to make our services more visible and useful. It has also helped us to reinforce our position in advocating for responsible policy and continue to support policies that improve public health. said Alex Clark, CEO of CASAA. Funding is one of our biggest challenges as a 501c4 organization. Since the website has launched our donations have increased.

About CASAACASAA, Inc. is a consumer advocacy nonprofit organization whose work is dedicated to empowering consumers and representing their interests in various legislative, policy making, and rule-making arenas.

About Reverence GlobalReverence Global is a digital company that implements modern systems and technologies to increase online visibility and build long-term ROI offering internet marketing solutions to small and mid-sized local and regional businesses across the USA.

+1 (510) 473-6183https://reverenceglobal.com

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Reverence Global Announces Launch of a New Website for CASAA, a Consumer Advocacy Nonprofit Organization - GlobeNewswire

After Disneyland was closed down during Halloween in 2020, the resort is ready to bring the holiday back... in a big way!

And Get Away Today can help you take your family on a trip to remember for less!

Internet Marketing Director for Get Away Today, Kimberly Fidler, joined us with some deals you can take advantage of right now.

Halloween Time at Disneyland Resort runs September 3 to October 31, 2021.

This includes Halloween Screams shows nightly with fireworks on weekends.

Kimberly says you'll love the Haunted Mansion Holiday and the Mickey Pumpkin.

Disney California Adventure Park is also getting into the spirit with Radiator Screams (Cars Land), Monsters After Dark (inside the all-new Avengers Campus), and the Oogie Boogie Bash which is a separate ticketed event.

Book now and add a Peace of Mind Plan. Just $75 covers any and all changes up to 72 hours prior to check-in.

Get Away Today also offers Layaway Plans from $175 down with a the final payment due seven days prior to travel.

Call 855-GET-AWAY or visit getawaytoday.com.

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After a year of keeping the decorations packed away, Disneyland is bringing Halloween back - fox13now.com

LAKE ZURICH, IL Curious about what to do in the Lake Zurich area? Don't miss what's new on your Lake Zurich Patch community calendar. Here's a roundup of local events coming up in the area this weekend.

Hot tip: If you're hosting an event and want to see it in the next roundup, you can add it to the calendar using this form. As always, it's free to post an event in your community. To reach more people, you can promote your event and share it nearby for $1 per day per community.

Here are a few events happening this weekend in the Lake Zurich area:

See more local events, or add your own, on the Lake Zurich Patch community calendar.

Editor's note: This article was automatically generated based on event information mainly provided by community members. Patch has not independently verified most of this information, always check with organizers to confirm posted events are proceeding as planned. Click on any event in the list for more details. You can also reach out to content@patch.com with any questions or other feedback about this article.

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Lake Zurich Weekend Events: See Whats Happening In The Area - Patch.com

The problems that small businesses face can pose big threats if theyre not anticipated ahead of time.

Marketing is a must in this day and age, no matter the size or sector of the business. And, thanks to the internet, its as easy for marketers to spread the word about a small business as it is a large one. Still, theres a lot of competition out there and several things you have to get right to market a business effectively. As a result, many small businesses run into common marketing problems.

Small business marketing problems

Small business owners biggest and most lethal mistake is not having a marketing plan from the outset. While the rise of the internet has made marketing more straightforward, its still something that requires sufficient amounts of focus, time, and money.

These are usually the sorts of small businesses that dont have an in-house marketing team, too. This is, to an extent, understandable. Hiring a marketing manager, content writers, graphic designers, and more takes time and money away from more pressing jobs.

Unfortunately, though, ignoring your organisations marketing needs can lead to disastrous consequences, with liquidation an all too common downfall for small start-up businesses.

Small business marketing solutions: 4 top tips

There are several solutions to these big marketing problems, all of which will help your business avoid an untimely end. Take them on board and put them into practice while you work at getting your start-up off the ground.

1. Prioritize branding

Branding is of the utmost importance, whether your business is a one-person outfit or an international conglomerate. You see, while the internet has made it more possible for small businesses, it has also led to increased competition for companies of all sizes. As such, it is essential that customers come to recognize and appreciate your brands image.

So, ensure you have an attractive, eye-catching logo, an enticing color scheme, and a strong brand voice. Youll need to keep these three things consistent across all platforms, from your website to your social media. 71% of consumers are more likely to buy from you if you do.

2. Manage your resources

Both your time and money are precious, particularly at the beginning of a new business venture, and theyre not always that easy to juggle. While making big investments in your marketing strategy now is likely to lead to a faster payoff, doing so could put you in a difficult financial position.

So, you have to go in with a plan and a well-considered marketing budget. Decide, for example, whether splashing the cash on flashy advertising while youre just getting off the ground will be worth it in the long run. Just ensure you dont do so unless you have a solid safety net in place if things dont go your way.

3. Focus

It can be tempting to try and do it all. But, far from helping you to expand your reach, all this serves to do is split your focus and spread you too thin. So, it is imperative that you work out what channels will be most beneficial for you now. Then, use any profit you make from that initial investment to expand your marketing campaigns over more platforms.

You may, for instance, start out doing email and Google marketing, both of which can be very cost-effective. Channel your efforts into making these first initiatives a success before moving into areas like Facebook advertising and podcasts. You are far more likely to achieve solid results if you do.

4. Learn your audience

Your audience is of the utmost importance and, to achieve long-lasting success, you have to know them inside and out. Ask yourself whether you really understand who they are, what problems they have, and how your company can help solve them. If you dont, your marketing campaigns will fall flat.

Audience analysis is the best way to learn your customers and allows you to put everything you find out into action. With the data that you collect, youll have the ability to create perfectly tailored campaigns that speak directly to your target markets.

Simple solutions to small business problems

The problems that small businesses face can pose big threats if theyre not anticipated ahead of time. Thankfully, four very simple solutions can help new entrepreneurs avoid these common pitfalls, ranging from effective planning to in-depth audience research.

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Small Business Marketing: Big Mistakes and How to Avoid Them - Legal Reader

Bikry app (by Bizrise Technologies), a platform for online business, has announced Vinay Pathak as its digital brand ambassador. As part of this association, he will be seen promoting the importance of the digitalization of Indian retail shops and all the useful features of Bikry app on online platforms.

Commenting on the association, Mr Abhishek Bhayana, Founder of Bikry app said, We are extremely delighted to partner with Vinay Pathak who is known for his phenomenal performances in the entertainment industry. He truly signifies a vibrant and positive attitude, and his presence certainly cant go unnoticed. We really wish the same for Bikry app and want more and more people to notice our brand and the benefit it brings to small and medium businesses.

Bikry app will leverage the association with Vinay Pathak through digital marketing. The brand has 50,000 businesses on its platform across India and aims to serve 1M+ businesses by the end of 2021.

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

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Bikry app ropes in Vinay Pathak as brand ambassador - Exchange4Media