Mediaboss Marketing

Share on Facebook Share

0

Share on Google Plus Share

0

Above / On June 8, 2017, during the first Naperville Municipal Band Summer Concert of the season in Central Park, Naper Settlement Director of Marketing Ben Nau took the stage on behalf of the citys outdoor history museum, the raffle sponsor of the evening.Nau is pictured with theyoung team of raffle moderators and NMB member RichardPugliese.

Benjamin Nau

Naper Settlement, an outdoor history museum, is pleased to announce that Benjamin Nau, an experienced professional in marketing and graphic design, has been named the museums new Director of Marketing. With more than 15 years of experience, Nau has worked with numerous clients to create and implement traditional and digital marketing strategies, and most recently served as Director of Ecommerce for Killerspin, a luxury table tennis brand.

In his new role, Nau will be responsible for developing and executing a marketing and communications strategy. He will help build, manage and integrate the organizations brand in all aspects of marketing communications, including digital, print, social media and will raise the overall awareness of the organization.

Benjamin encompasses the skills and expertise that we feel are important in moving our capital campaign forward and improving the museums digital presence, said Naper Settlements President and CEO, Macarena Tamayo-Calabrese. Were excited to have him join the team, and look forward to his contributions in advancing our institution.

Nau began working for Killerspin in 2015 where he developed and executed all aspects of the sales process. Nau previously worked for project44, a Chicago-based startup that provides all-encompassing software packages that help track shipments for the transportation industry. Nau assisted the company in creating its branding, messaging and marketing strategy. Nau received his MBA in marketing and internet marketing from Benedictine University, and has a bachelor of fine arts in graphic design and a minor in marketing from Illinois Wesleyan University.

I am excited to help increase the digital footprint of Naper Settlement and take advantage of technology to help create new experiences, said Nau. My aim is to support the museum in its goal to serve the community by creating excellent marketing that increases awareness.

Nau has two sons, ages 6 and 9, with his wife, Jennifer. In his free-time, Nau enjoys gardening, coaching his sons baseball teams and competing in triathlons, where hes an Ironman finisher.

Story submitted byEmma Vodick for Naper Settlement.

View post:
Naper Settlement welcomes new director of marketing - Positively Naperville

Join Morristown Women in Business on July 11 for lunch at the Artist Baker, located at 16 Cattano in Morristown. Tickets are $35 in advance and $40 at the door. The event runs from noon-2pm.

Thespeaker this will be Pam Ann Aungst, M.B.A., President of Pam Ann Marketing, LLC, who is widely recognized as an expert in search engine optimization (SEO) and digital advertising analytics. A self-proclaimed geek, Pam began studying computer programming at 6 years old, started creating websites in 1997 and has been working professionally in the field of e-commerce since 2005. Referred to by Sprout Social as a Twitter Success Story, she harnessed the power of social media to launch her own agency in 2011. Pam has been interviewed by publications such as Internet Retailer magazine and CBS Small Business Pulse. She has published articles in top internet marketing news sources, and guest lectures at prestigious universities such as NYU. Pam was recently honored with several awards for her small business leadership and non-profit advocacy work, including being named one of Jerseys Best Marcom Professionals Under 40.

Pam holds an M.B.A. in Marketing from Regis University, where she learned the cornerstones of traditional marketing strategy. She now combines that with her more than 10 years of experience in search engine optimization, pay-per-click advertising, and digital advertising analytics to help brands bridge the gap between big-picture marketing strategy and solid data-driven technical execution.

Read more:
Morristown Women in Business & Artist Baker Host July 11 Networking Luncheon - Morristown Green

Looking for some basic Internet marketing tips for your small business? While there are hundreds of suggestions we can make, heres a list of 10 tips that we think 90% of small business owners will find useful.

1. In the words of Ron Simon, What the hell are you trying to do? What is the goal of your website? Ultimately, it should be to drive more business, but how exactly will it do that? Start with one goal such as increasing the number of phone calls and branch out from there. Its important to set goals, but its just as important to come up with a system for measuring those goals.

2. Evaluate your websites content Content is King. What does your website say? Is the content unique and useful? Will people learn anything when they visit your site? When was the last time you added new content? Does your website have content worth reading? Does your content match your business goals?

3. The