Archive for the ‘Internet Marketing’ Category

IMPACT17 Attendees Soak Up Internet Marketing and Innovation … – PR Newswire (press release)

Here are some key highlights of the experience from among the over 40 distinguished speakers and legends in digital marketing:

In addition, Audi spoke about their autonomous vehicle. And Ketel One Vodka showed an informative brand video on their history and background. During the conference, speakers also reported on several IMA initiatives, including the Women Leadership Group and IMA.EDU education effort.

"Positioning the Cayman business community around tech and innovation is a primary focus for Cayman Enterprise City," said CEO Charles Kirkconnell."Thanks in part to IMA and their global tech partners, we continue to achieve our desired outcome."

The impressive roster of IMPACT17 Cayman speakers also included:

The Startup Battlefield is also one of the most anticipated events at an IMA IMPACT event. And this year's competition more than lived up to expectations. Selected to make their pitches were Feello, a new paradigm in real estate for matching buyers, sellers and agents; SALT Technology Group, a technology innovation and implementation firm; Scripsense, a platform facilitating philanthropy through everyday shopping; and TakeNote Global, a developer of a solution that allows students to notate and mark up books that they have rented.

Judges for the Startup Battlefield were Faquiry Diaz, Chairman, mxHero; Aaron Hillegass, CEO, Big Nerd Ranch; and Brian Wong, CEO, Kiip. The winners were Feello in the Professional category and TakeNote Global in the Student category.

Host sponsor for IMPACT17 Cayman was Cayman Enterprise City. The event was presented by Adobe, Cayman Media Park, the Internet Marketing Association, KCOMM, Kiip and Skylight Global. Partners included Arch Automotive, Berman Fisher, Big Nerd Ranch, Britcay, Cayman Islands Department of Tourism, Cayman National, Cision, CML, Ernst & Young, Evite, Island Air, Isofruit, Jet, Ketel One Vodka, Lainston, LinkedIn, Logic, MarketLinc, Mercer, Microsoft, mxHero, nContext, Pinnacle Media, Saffron, Trident Properties, TV Liquidator, VDS and Yello.

The next major Internet Marketing Association event on the horizon is the annual IMPACT conference in Las Vegas set for Sept. 28-30, 2017. For information on that event and the association, visit http://www.imanetwork.org.

About the Internet Marketing AssociationThe IMA is one of the fastest growing Internet marketing groups in the world, with more than 1,000,000 professional members in fields including sales, marketing, business ownership, programming and creative development. It provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members' value to their organizations. IMA is underwritten by corporate partners to provide an opportunity to learn, engage and define best practices without making a financial commitment. http://www.imanetwork.org

Media ContactRachel Reenders Head of Public Relations, IMA rachel@imanetwork.org

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/impact17-attendees-soak-up-internet-marketing-and-innovation-intel-under-the-bright-cayman-sun-300455086.html

SOURCE Internet Marketing Association

IMA Home

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IMPACT17 Attendees Soak Up Internet Marketing and Innovation ... - PR Newswire (press release)

Internet Marketing Manager: Job Description and Education …

Learn about the education and preparation needed to become an Internet marketing manager. Get a quick view of the requirements as well as details about degree programs, job duties and necessary skills to find out if this is the career for you.

Internet marketing managers require at least a bachelor's degree in a related field. They must possess knowledge of marketing, internet marketing, and social media. They need skills in communication, customer relationships and management.

Internet marketing managers specialize in contemporary business applications for computers, technology and the web. A four-year degree in business, marketing or communication is the standard requirement for this career.

Source: *U.S. Bureau of Labor Statistics

Internet marketing managers are responsible for creating and implementing online marketing strategies to increase sales and revenue for a company. They maximize the technical and creative opportunities afforded by the breadth of Web-based static and social marketing in order to attract customers to the brand. Aspects of launching a campaign include design, development, advertising and transactions.

Internet marketing managers specifically deal with media buying, social networking and search engine optimization to maintain a client base and seek new clients. They must develop an online marketing plan, conduct research and utilize the most current strategies in order to position the brand in the marketplace. Other tasks include supervising search engine marketing campaigns, tracking results, analyzing statistics and working with clients. It's important to keep an eye out for new online marketing opportunities.

Having at least a Bachelor of Science or Bachelor of Arts is typically necessary to gain an Internet marketing manager position. Choice majors are marketing, communications or business. Additional studies in computer science or information technology may be useful. These 4-year programs can be completed entirely online.

The program generally covers trends and techniques of marketing and advertising such as the utilization of blogs, podcasts and mobile apps. Courses cover search engine marketing, pay-per-click advertising, budget management and strategy evaluation. Sample courses may include e-commerce, website development and the future of the Internet.

According to BusinessWeek, schools of business are increasingly adding social media marketing courses to Bachelor of Business Administration curricula. Students learn about public relations, intellectual property and business ethics in addition to studying the ways that strategy, technology and design can impact marketing on the Web. Other topics include how to convey a message and engage with an audience or affiliates. In particular, they may study the growth and applications of successful forums such as Twitter and Facebook.

Although the U.S. Bureau of Labor Statistics (BLS) doesn't publish statistics for Internet marketing managers in particular, it does offer information about marketing managers in general. In 2015, an average annual salary of $140,660 was revealed for these managers. At that same time, computer systems design and related services companies, as well as consulting businesses, were among the top employers of these managers. In 2014, the BLS predicted average job growth of 9% for marketing managers, through 2024.

Internet marketing managers direct programs to increase sales through web-based marketing and advertising. These professionals have an average annual salary of around $141,000 per year. The job outlook is for faster growth than average.

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Internet Marketing Manager: Job Description and Education ...

Latham & Watkins LLP – Global Directory – New York

New York is the largest Latham office, home to nearly 400 lawyers, including some of the most highly ranked and recognized lawyers in the world. Clients describe Latham lawyers as accessible, proactive and creative, providing a commercial perspective and pragmatic advice. Latham leverages considerable experience advising on recent precedent-setting deals and cases to provide clients with creative solutions to some of the most complex legal issues.

The New York office offers clients market-leading Corporate and Finance Departments that have been working at the cutting edge of the high yield and bridge finance markets for more than three decades. Lathams vibrant Financial Institutions Industry group helps clients comprehensively address the issues facing financial institutions around the world. True to Lathams innovative roots, the firm continues to develop a New York-based FinTech Practice, which seamlessly integrates legal skills and experience from across our Technology Transactions,Financial Regulatory and Emerging Companies Practices. The office also boasts robust M&A, Capital Markets and Public Company Representation Practices, with former in-house counsel and high-ranking SEC officials who help clients navigate the legal issues associated with business decisions.

The New York Litigation & Trial team is among the nations elite trial and appellate practices. Lathams litigators are deeply experienced in complex trials, appeals, arbitrations, as well as regulatory and enforcement matters. Latham has successfully handled bench and jury trials in nearly every federal circuit, and in state courts throughout the US, including all courts in New York. The depth of the New York practice, which includes former federal prosecutors, supervisors from the DOJ and other federal agencies, and the former Chief Judge of the New York Court of Appeals, offers clients unparalleled insight into government enforcement strategies, federal and state court procedure and New York law and appellate practice. When litigation is necessary, Latham litigators work to identify and leverage opportunities for early and efficient resolution.

The New YorkEnvironment, Land & Resources Department is one of the largest New York-based environmental teams among global law firms, with a comprehensive stand-alone environmental practice. The group is nationally recognized for work advising clients on environmental issues arising in complex corporate and finance transactions, both domestic and international. The group also has significant experience with regulatory and litigation matters, including enforcement litigation, as well as property contribution and cost recovery. The group regularly represents developers and financial interests in connection with large energy and real estate developments.

The New YorkTax Departments sophisticated and diverse practice includes counseling corporations, LLCs, partnerships, REITs, banks, venture capital and financial advisory firms on US federal income tax and employee benefits issues.

In 2015, Latham & Watkins was honored as one of New York Citys most engaged corporate groups for the firms community service. The city recognized the firm with the Mayoral Service Recognition Certificate for demonstrating a substantial impact on improving quality of life with more than 20% of employees engaged in community service in 2014. Latham & Watkins was the only law firm among the recognized corporate groups.

In New York, Latham & Watkins takes on matters in nearly every area of public interest law, working with the citys key legal services organizations including The Legal Aid Society, New York Legal Assistance Group, Lawyers Alliance for New York, Sanctuary for Families and the Fair Housing Justice Center.

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Latham & Watkins LLP - Global Directory - New York

365 Connect to Participate at Apartment Internet Marketing Conference in Huntington Beach, – PR Newswire (press release)

NEW ORLEANS, May 4, 2017 /PRNewswire/ -- 365 Connect, a leading provider of award-winning marketing, leasing, and resident technology platforms for the multifamily housing industry, announced today that the company will participate in the Apartment Internet Marketing Conference. 365 Connect is also a key sponsor of the event. The conference will occur May 8-10, 2017 in Huntington Beach, California.

Delivering technology solutions to multifamily housing communities across the nation, 365 Connect will exhibit and demonstrate its revolutionary resident lifecycle platform throughout the conference. The 365 Connect Platform resolves issues every multifamily community faces: marketing, leasing, and delivering services to residents. Enhancing livingexperiences by opening lines of communication, the platform follows the entire resident lifecycle, providing a nexus of information, resources, and services.

365 Connect Founder and CEOKerry W. Kirbystated, "The Apartment Internet MarketingConference hosts one of the most concentrated gatherings of technology professionals in the multifamily housing industry. With our focus on connecting both future and existing residents with where they live, this event is by far one of the most important conferences for us to attend each year as we engage, learn, and evolve our platform by interacting with our industry peers."

The Apartment Internet Marketing Conference will feature an array of speakers, panelists, and apartment industry executives, and will present an intimate look at the state of marketing from the perspective of multifamily management and ownership leaders. The conference has pioneered the exploration of topics like ratings and reviews, accountable marketing, revenue management as well as the explosion of video marketing. This year's event will focus on user experience, predictive lead generation, and utilizing virtual reality in order to attract prospective renters.

With 46 technology awards and counting, 365 Connect continues to revolutionize the multifamily housing industry with a results-driven platform that eliminates redundant marketing, simplifies transactions, and serves residents after the lease is signed. The platform is proven to reduce operating expenses, increase prospect traffic, and retain residents for multifamily housing operators.

"365 Connect is always proud to participate in the Apartment Internet Marketing Conference. This event amplifies our message that considerable achievements in technology come from commitment, creativity, and dedication. When our team attends the conference each year, we observe industry leaders and entrepreneurs enthusiastically gathering to discuss the latest trends, incubate new ideas, and collaborate on strategic action. In keeping step with these passionate innovators, we encourage attendees to stop by our business lounge, meet our amazing team members, and learn why multifamily communities all over the country are leveraging the power of our platform," Kirby added.

About The Apartment Internet Marketing Conference: The Apartment Internet Marketing Conference is the apartment industry's only event dedicated solely to marketing,pricing, and encompasses all of the technological efforts surrounding the customer experience of the prospective renter. It is the most detailed and informative event in the industry and is sure to attract the industry's leading buyers of online and transactional services. Joshua Tree Conference Group has produced the AIM Conference since 2008. For more information visit: http://www.AIMconf.com

About 365 Connect, LLC: 365 Connect is a leading provider of award-winning marketing, leasing, and resident technology platforms for the multifamily housing industry. Delivering a fully-integrated solution that eliminates redundant marketing efforts, simplifies transactions, and provides services after the lease is signed, the 365 Connect Platform interfaces with a variety of third-party applications to streamline operations and enhance user experiences. Powering the resident lifecycle since 2003, 365 Connect delivers game-changing results for its clients and the residents they serve by remaining laser-focused on connecting people with where they live. Explore: http://www.365connect.com

Media Inquires 365 Connect media@365connect.com 504.299.3444

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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/365-connect-to-participate-at-apartment-internet-marketing-conference-in-huntington-beach-california-300451872.html

SOURCE 365 Connect

https://www.365connect.com

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365 Connect to Participate at Apartment Internet Marketing Conference in Huntington Beach, - PR Newswire (press release)

How The Internet Marketing Industry Got A Bad Name – Forbes


Forbes
How The Internet Marketing Industry Got A Bad Name
Forbes
When is the last time you had a great dental experience with your internet marketing provider? This may seem like an odd question at first and leave you thinking, huh? Yet what is even stranger is that your web marketing provider could be just as ...

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How The Internet Marketing Industry Got A Bad Name - Forbes