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Boston, MA, March 28, 2017 --(PR.com)-- The Web Marketing Association announces the winners of its annual Internet Advertising Competition (IAC) Awards, an effort to honor excellence in online advertising and to recognize the individuals and organizations responsible for the best in Internet marketing. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition web site with a complete list of winners is located at http://www.IACAward.org

"As more and more marketing dollars are poured into online advertising, the creativity and excellence in online advertising continues to rise," said William Rice, president of the Web Marketing Association, Inc. "The Web Marketing Association is pleased to help set the standard for Internet excellence with the IAC Awards by highlight the best in online advertising by medium and industry."

Best of Show Winners

These Best of Show winners represent the pinnacle of achievement across all industries. The Web Marketing Association is pleased to help set the standard for Internet excellence with the IAC Awards by highlight the best in online advertising by medium and industry.

Here are this year's Best of Show winners:

Disney Creative Group for Disney x Coach won Best of Show Online Ad

TMV Group for FaygoUnbottled.com won Best of Show Website

USA Network for Mr. Robot Email Campaign won Best of Show Email Campaign

Think Jam for Trolls International Media Campaign won Best of Show Rich media Online Campaign

The Regional Municipality of York for #YRMatters won Best of Show Online Newsletter

TVGla for PetMOJI Best of Show Mobile application

true[X] & OMG@WB for Warner Bros. Suicide Squad won Best of Show Rich Media Ad

Razz Interactive for Pitbull Messin Around Album Launch won Best of Show Interactive Application

Sanky Communications for Covenant House 2,000 Heroes for Homeless Kids won Best of Show Email Message

These Days for Coins of Hope won Best of Show Integrated Ad Campaign

These Days for Put a Price on your Precious won Best of Show Social Media Campaign

These Days for Sound of Tomorrow won Best of Show Online Campaign

Pretty Damn Sweet for Back to Work won Best of Show Online Video

Top Agency Winners

The Web Marketing Association recognizes the agency that demonstrates consistent excellence in online advertising development by winning more IAC Awards than any of their peers in a single competition. Each entrant was awarded points based on the level of award for each award received. The agency with the most points is awarded the Top Agency Award.

These Days is recognized with the 2017 Top Agency Award, winning 10 IAC Award winning entries, including three Best of Show awards and a total of 66 quality points towards the Top Agency Award. Founded in 2001, These Days is an integrated, multidisciplinary communication agency with 150+ employees delivering services (strategy, creation, production, media, analytics) to customers worldwide.

Seven additional organizations were recognized as Outstanding Advertising Developers in the 2017 IAC Awards for winning 6 or more awards. They are:

AGENCY (number of awards)

Scorpion (12) USA Network (12) TMP Worldwide (9) INNOCEAN USA (9) Giants & Gentlemen (6) Sanky Communications (6) TMV Group (6)

The IAC Awards web site with a complete list of winners is located at http://www.IACAward.org

About the Web Marketing Association

The Web Marketing Association was founded in 1997 to help define the standard of excellence for online marketing. Our internationally known award programs, such as WebAward Competition for Website Development, Internet Advertising Competition and the MobileWebAwards recognize the people and organizations responsible for developing the most effective online marketing programs on the Internet today. Entrants benefit from assessment of their marketing efforts by a professional judging panel and the marketing opportunities presented by being recognized as an award-winning web developer.

Editor Note: The Web Marketing Association is now accepting entries for the 21th annual WebAward Competition for Web site development. Deadline for entry is May 31, 2017.

Contact Information: Web Marketing Association William Rice 860-558-5423 Contact via Email http://www.IACAward.org

Read the full story here: http://www.pr.com/press-release/692688

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Web Marketing Association Names Best Online Advertising on 2017 - Benzinga

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Many business owners are under the impression that online marketing is extremely complicated because some online marketing efforts fail miserably, while others are responsible for massive returns.They assume performance is related to the marketing budget, what is being marketed and who its being marketed to.

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You need to determine who your ideal customer is and what problem you are solving. For example, my performance-based agency works with larger brands, spending at least $50,000 monthly on paid ads and typically relying heavily on Facebook.So, we know we have to target large brands with healthy budgetscurrently advertising on Facebook and interested in a performance-based relationship.

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Let me quickly explain what I mean by smart marketing. If you are targeting people aged 35 to 45 with a life insurance offer, you dont want to be running Snapchat ads -- thats the wrong platform. Highly targeted Facebook ads would work better.

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When you have the answers to these questions it tells you what social networks and websites you should be running paid ads on and what devices you need to target. If you are selling a health product to millennials, thenmobile targeting is a must, whereas an ad targeting the 50+ demographic would want to primarily target desktops.

Related:12 Social Media Mistakes That Entrepreneurs Make

Engagement is the last step. Its responsible for generating salesand creating brand supporters that, over time, turn into lifelong customers. There are several different types of engagement.

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Jonathan Long is the founder ofMarket Domination Media,a performance-based online marketing agency, blerrp, an influencer marketing agencyand co-founder of consumer productSexy Smile Kit&trade...

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3 Steps for Explosive Online Marketing Growth - Entrepreneur

Smylelytics is specifically designed to take the fear out of data and replace it with a fun, new way to receive the most important results in a Google Analytics account Matt Weber, ROAR!s CEO and the inventor of Smylelytics

Altamonte Springs, Florida (PRWEB) March 27, 2017

Smylelytics, a new proprietary service designed to help business owners better understand and leverage their website performance data, is now available free online.

Smylelytics (https://www.smylelytics.com/) is a customizable, user-friendly, monthly review of a websites Google Analytics data that translates the numerical data into fun, personalized photos that tell businesses, at a glance, if their site is improving, holding steady, or requires attention to improve its contribution to their success. Data analysis is performed by ROAR! Internet Marketing, a 10-year old digital agency and Certified Google Partner.

Matt Weber, ROAR!s CEO and the inventor of Smylelytics, said, Big data doesnt have to be complex, and it doesnt have to be intimidating. I know many businesses are sitting on valuable data that could help strengthen their online presence, but they never looked at it. I created Smylelytics to put valuable data in a context that is simple to understand and enjoyable to use.

Universally regarded as the gold standard in website traffic analysis, Google Analytics provides raw data on website visitor demographics, behavior, technology, and mobile reach. According to W3Techs, as of 2015, Google Analytics is used by 52.9 percent of all Internet websites, more than 10 times the next most popular analytics option, Yandex Metrics.

Smylelytics is specifically designed to take the fear out of data and replace it with a fun, new way to receive the most important results in a Google Analytics account so the average business owner can leverage this information to improve their online presence, said Weber. Having the data doesnt do a business any good if they dont understand and use it.

About ROAR! Specializing in custom website design and direct marketing principles, ROAR! Internet Marketing converts the highest percentage of website visitors into measurable leads and sales for their clients. ROAR! offers digital marketing strategy development, data analysis, custom website design, search engine optimization, search engine marketing, content creation, and local search optimization.

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New Service Helps Businesses Use Internet Data to Improve Online ... - PR Web (press release)

Students can choose any of four membership plans and learn the secrets to making money online

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Media Contact Company Name: Social Media Hacks Contact Person: Jamie Mitchell Email: hamezfella@gmail.com Phone: +44 7521770973 Country: United States Website: http://secretsocialmediahacks.com/

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Online platform offers affordable internet marketing courses - Digital Journal

Several people have witnessed the old days of Bad SEO. Maybe youve seen a bunch of seemingly random phrases all packed together on a website or those words could be in the code for the site itself, which might not be meaningful to a visitor when visiting a website for the first time. However, all the energy used in inserting keywords into a website would mean the visitor might probably leave with the same questions they had in mind when they arrived.

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Solve internet marketing problems with SEO - TG Daily - TG Daily (blog)