Mediaboss Marketing

Regardless of the size, majority of businesses nowadays are practicing Internet marketing. Thats because it is the most inexpensive way for them to reach millions of their target market. But what is Internet marketing really?

Also called online marketing, it is the process of promoting a brand, products or services over the Internet. Its broad scope includes email marketing, electronic customer relationship management and any promotional activities that are done via wireless media.

It also combines the technical and creative aspects of the World Wide Web such as advertising, designing, development and sales. Moreover, Internet Marketing also deals with creating and placing ads throughout the various stages of customer engagement cycle.

Online marketing is divided into different types:

It is a marketing practice wherein a business pays an online retailer, e-commerce site or blog for each visitor or sales that these websites make for their brand.

This refers to advertisement banners that are displayed on other websites or blogs to boost traffic for their own content. This, in turn, can increase product awareness.

From the name itself, this is a marketing process that involves reaching out to your customers via email.

This type of Internet marketing involves sharing of free valuable content to your target market to convince them to become your loyal customer. This could be done by setting up a business blog.

This is a form of marketing that promotes a business through paid advertisement that appears on search engine result pages. This includes paid placement, contextual advertising, paid inclusion or through search engine optimization.

Contrary to SEM, SEO uses the unpaid and natural process of promoting content on SERPs. This includes keyword research and placement, link building and social media marketing.

Based on its name, social media marketing is the process of promoting a website through various social networks like Facebook, Twitter, Google+, LinkedIn, Pinterest and more.

The Internet has the power to connect millions of people from around the world. Thus, it also has the capabilities to bring your business to millions of your target market worldwide. What makes this process a best inclusion to your promotional effort is the fact that you dont need to shell out plenty of money.

In addition, the effectiveness of your campaign can be easily measured using web analytics and cost-volume-profit analysis tools. However, it requires you to learn the many facets of Internet marketing so that youll know whether your efforts are giving the return on investment that you want for your business.

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What is Internet Marketing? - Search Engine Journal

Are you in need of internet marketing online and website promotion services? There are 350 million Web pages on the Internet. Where is your site? How are people going to find it? Is your website buried in the cellars of the search engines and directories? Is it even on the radar screen?

"What should I do?" is an often heard question. And a good question it is! Fact is, PR and publicity is a lot of hard work, but you must commit the time and effort to make your site a success. We are ready to help you accomplish your website marketing online goals.

One key is marketing online, and another is timing. Whatever you decide to do, don't market online until your site is live and looking good.

Down the road, your marketing online efforts should be evaluated. Use market analysis to find out who your visitors are (and how to get more of them). You'll want to do this with software that reads your server logs and pulls out data so you'll know first-hand how well your site is doing.

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Promoting a Web site takes a lot of effort. Our marketing online packages cover everything from "soup to nuts," but keep in mind that you are the greatest asset of your business. You are the single point of success.

How can we help you help yourself? By optimizing your current site so the search engine robots find and index your site, and by evaluating your site for optimal search engine and link placement.

A Web site without marketing is like a day without sunshine! Whether you want to promote public awareness or sell products and services, letting your Web presence shine through is a must! Marketing is the key to your success.

Ask and You Shall Receive

One way to promote your site is to ask others for LINKS to your Web address. In return, they may ask for a reciprocal link. A link can be in the form of a small, colorful banner coded with your Web address, or a simple text link. Web rings are another way to promote your site.

You can have a banner made that projects your "corporate image" -- a small graphic with your logo, company name and a "hook" -- to persuade Web surfers to click and visit your site. Note: Do not depend on "click-throughs." For every 100 surfers who see a banner, only one or two will actually click 'n' go and usually not to buy.

"Hooks," like freebies, contests and special Web discounts and coupons, have been proven to generate the greatest results in building traffic. Designing a page and banner with this in mind can be rewarding.

Get Your Motor Goin'...Head Out on the Highway

Getting your links and banners on other sites will increase traffic, but not by much, so you may not want to spend money for banner advertising. Of course, small businesses do not usually have the resources to advertise on sites. There are many options, however, that will increase your traffic without depleting your profits before they are made. Link exchange programs allow you to trade banners or text links with others. Many such programs are available at little or no cost to you.

I Heard It Through the Grapevine

Links from associations within your industry will help increase traffic. Many communities also offer links to businesses in their geographical area. Another method is to list your site in the Web's yellow pages, manufacturers' directories, classifieds, community and association sites, etc.

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You can also write and post press releases for the greatest exposure on the Web, but don't do this before contracting with a professional. A call to a local reporter is one thing. Sending out a poorly written release SPAM style will definitely get you nowhere.

Email Marketing vs. SPAM

SPAM of any kind is a terrible idea. Unsolicited "bulk email services" must be avoided like the plague! Not only are such "campaigns" ineffective, but buying into this "bill of goods" can result in the loss of your Web site and Internet connection. True opt-in email is a better idea.

Most Web users looking for a particular product or service will use a search engine. Search engines allow people to enter a few key words such as "bicycle repair New York." This will bring up a list of companies that provide this service in the specified area.

Collateral Marketing

In addition to marketing on the Web, it is important to promote your cyberspace address in other media. We recommend adding your Web site address to your business cards, letterhead and voice mail greetings, as well as any radio, TV or print advertisements you might run.

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The year will end. And thats where this article begins. Open that champagne, and pop those party favors, because despite everything, every possible hardship and joy and fear of living, we, you, and I made it to see it end.

Welcome to the New Year. Welcome to 2016! I hope it brings another round of life in all its glory. And in the grand tradition of beginning anew, Id say its time to make the resolution of what to accomplish this time around.

And if I may, I have a few suggestions.

New Patient Acquisition and the ROI of Digital Marketing for Medical Professionals By Carl Bennett

Where do I even begin? Years. I waited years for this. This rebirth. A green lightsaber toyIve had since I was a childheld in my hand. A four-hour long wait in a line. Others, my friends, my fellow nerds, gathered at AMC Woodlands Square 20. Ready for something weve dreamed of, but never knew we could have. It was worth it. It was all worth it. The moment the song began, the song you know in your heart, we cheered and the world cheered.

For Star WarsRETURNED!

Starbucks, Americas guilty pleasure. No, not because theres something wrong with the drinkstheres not, at least to my knowledge. But because of how much we are willing to drink the stuff. In fact, youre probably having one right now, as youre reading this.

And when you find people buying something in that bulk, you know theres good marketing afoot. And while Starbucks is a prime example of many clever practices, today Im focusing on their holiday specialty drinks.

Black Friday: A state holiday characterized by deals, sales, and a dollop of madness. Regardless of whether or not you participate in this sometimes insane tradition, its inescapable in the areas that celebrate it. Advertisements for it are abundant. Almost every store capable of having a sale, does. Even the ones strictly online get their due through the newer Cyber Monday. Black Friday is a day where the expectation is you, as a consumer, have to go out and buy, buy, buy.

Oscar bait. A term perhaps not yet in the popular lexicon, but certainly known by people interested in the film industry. It refers to a type of movie that comes out around Oscar season, a period of time stretching through the last few months of the year.

Oscar bait isby and largefilms with heavy amounts of studio backing, big name actors, and gorgeous sets. They are also stereotypically period pieces and have to do with true stories or people with physical or mental disabilities. Sometimes even all at the same time.

Beneath the food and the parties and its somewhat complex historical roots, Thanksgiving is a time to give thanks. And while on that day I will be giving mine to my family and friends, and all the other things I am lucky enough to have, I think it also time to give it to some of the businesses that do so much to make their customers happy.

Social Responsibility Is More Than A PR Move It Is Pro-Survival For Your Company So, on Friday, my phone, which is set up with news feeds from various media outlets started erupting with alerts about the situation in Paris, and...

YouTube Red launched on October 28th, and so the debates begin. Taking the same road as other video streaming sites, YouTube now offers a paid subscription service. But will it work? Will audiences go for this new premium? Will they be willing to spend money on it?

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"We trust the team at TIM to keep our website attracting customers, looking professional and running 24/7. They really are the best at what they do." Kristina Sieckowski, Vice President, Aircraft Management Group Inc. "...this is looking awesome!" Trevor Wilkshire, Owner, Main Event Fun Games

RESULTS

CREDIBILITY. We deliver results where others may be unable to and its always achieved by white hat methods. We outrank hundreds of thousands of competitors across Canada and the USA and we will get you there too

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VALUE

Our work is professional and our PRICING IS ETHICAL. We are honest and upfront and we do not have any hidden fees. Our top results combined with our fair pricing = the best internet marketing value available anywhere.

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EXPERTS

Our trained experts in internet marketing, SEO, web design, social media and ecommerce can make, market, manage and maintain your online business so that you can focus on other things such as the new business we deliver.

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EXPERIENCE

TAP INTO OUR EXPERIENCE. We were founded in 2003 and were early internet marketing developers and practitioners. Our depth of knowledge and experience is your competitive advantage.

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INTERNET MARKETING

Our internet marketing expertise delivers top results for any industry and location.

website design

Our professional web designers deliver beautiful websites that work perfectly on any device.

SEO

Credibility. We have delivered countless top rankings for our clients, and we outrank hundreds of thousands of competitors.

ecommerce

We use the latest platforms and integrate hundreds of useful features to make your life easier and to increase sales.

We are an experienced internet marketing company that delivers results and peace of mind throughout our entire range of services from the making of your online business to the marketing of it to the world, the measuring of its success and its maintenance we always keep you informed of our progress and ourselves focused on improving your online success. We can ensure you that every aspect of developing and maintaining an effective online business is taken care of so that you can completely focus on your business and not internet-related issues. We have developed many successful long-term relationships with our clients as a result of our success, and we hope to add you to our long list of satisfied customers.

Our business was founded by experienced marketing, sales and customer service professionals from major international corporations that see the big picture, not just a website, and who are able to deliver results by tapping into their depth and breadth of business knowledge.

Most importantly, we have built our company on the principles of honesty, integrity and client focus. We actually care about you and your business and we take the time to make sure that we deliver results that last.

As a result, we are willing to provide complete accountability to our clients through regular contact, accessibility and through our monthly performance updates. You will not find another internet marketing company that offers such transparency.

Our business was founded by experienced marketing, sales and customer service professionals from major international corporations that see the big picture, not just a website, and who are able to deliver results by tapping into their depth and breadth of business knowledge.

Where do you begin? It's hard to find a credible company that you can trust.

Where can you get a website designed? You cannot rely on friends or relatives to design a professional website and your hard earned money is at risk if you select the wrong internet marketing company.

How do you market your online business? A website that is not marketed is like a Ferrari without an engine - it looks nice but it isn't going anywhere.

What is SEO and do you need it? You have heard of SEO but you are not entirely sure what it is and whether you need it. You need sound advice without strings attached.

How do you setup your email? There are countless questions that arise as you endeavor to succeed online, and we are here to answer all of them for you. Just think of us as your new tekkie friends.

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