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Understanding (and usually improving) the "conversion ratio" of your website (the percentage of visitors who become customers, leads or opt-ins) is essential before spending much time or money on traffic building.

As your Internet marketing consultant or coach I will steer you in the right direction.

When you get those offers in your e-mail that you are just not sure about, is it a good deal or a scam? When you have questions about whether you should spend money on Google Ads, the Yellow Pages or a local newspaper website- I'll tell you the experiences my clients have had and I'll make sure systems are in place to measure the results. You WILL know what is profitable for you and what is not!

"Thanks to your marketing efforts we are now getting approximately 50% more inquires per month from our website." Dianne Vanover, Thoro Packaging

I have been a very sought after Internet marketing speaker since 1996, in many years I deliver 70 to 90 live presentations. I love speaking at conferences and conventions but here's what I know with absolute certainty- as good, and as helpful, as 60 minutes or 90 minutes of training can be, it pales in comparison to weeks and months of personal one-on-one coaching.

"Internet Marketing Group was consulted in the development of a quality website for our organization which consistently helps us stand out in the market place and be selected as the provider of choice." Julie Conrique, MS, Pine Creek Foundation

Once I have a completed a SWOT Analysis of your website and other Internet marketing channels (social marketing, e-mail, PPC, etc.) I will immediately make suggestions. As your consultant / coach I look for the "low hanging fruit", that is, I identify the things that can be done that will have the most significant impact on your bottom-line profits and we start there.

"Thank you very much for our website analysis, It was very informative, detailed, and inspirational. We are implementing all of your suggestions." Richard Rogg Promises Malibu

Start Your FREE Email Marketing Campaign Today!

Constant Contact is an great e-mail management system. We have personally used it for many years. Their delivery rates are high, there system is easy for a non-techie to learn, especially after a couple of brief training sessions.

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Open your $1 Trial Email Marketing Account Today!

AWeber is another great e-mail system but it also has a robust auto-responder system. Again, we have personally used AWeber for many years. While it not quite as "user friendly" to the non-techie as Constant Contact it is much more robust. We especially like the ability to automatically un-subscribe prospects from a list once they have become a customer.

Click Here for your $1 Trial

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Internet Marketing Consulting | Internet Consultant ...

Many of you may remember the longest running television series on PBS that was aired 40+ years. This television series was Tony Brown's Journal. Tony Brown contacted us in an More

Doug Dagnon has been in the construction, exterior remodeling, and roofing business since 1984. His work is second to none when he is hired for the job! He asked the Internet More

The Internet Marketing Helpline recently rebuilt the website for Bel Rock and implemented a strategic pay per click marketing campaign, as well as a monthly search engine More

Ken Frayne from Frayne Painting & Staining recently hired the Internet Marketing Helpline to redesign his website. At first, there was some confusion as to how powerful a More

Joe and Rod Weller have been in the shelving business for over 25 years! Their passion and dedication to assisting their clients utilize space in their home is incredible. Every More

Richard Vaughan is "the man" if your company is in need of aneasy, turnkey approach to publication management, circulation marketing, and revenue growth. Some of his clients More

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Internet Marketing Helpline Inc. | Lead Generation Company in ...

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Digital Marketing Fundamentals

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats from managing email, to search, to social media, and more and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.

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Digital Marketing Training | Online Marketing Institute

The IMA Certified Internet Marketer (CIM) professional certification program provides participants with the foundational Internet marketing education needed to succeed in todays fast-changing online business environment.

The certification course is divided into six lesson areas, culminating in a final exam to certify Internet marketing knowledge, including:

The broad array of digital marketing including social media, mobile marketing, and online analytics

Search marketing, display advertising, search engine optimization

Site personalization, online A/B and multivariate testing, content targeting, dynamic recommendations

Email marketing, online surveys, voice of customer (VOC) strategies

Measuring website performance with digital analytics, business goals and standard metrics to consider, tactics for telling stories with data to drive better online business decisions

Creating a culture and decision-making practices based on data, developing closed-loop marketing strategies and programs

Participants will learn from experienced Internet marketing practitioners. These practitioners draw from decades of combined Internet marketing experience at pioneering companies such as Microsoft, Omniture, Adobe, Foresee, Ancestry.com and others. The roster of instructors includes both senior marketing leaders as well as a published author on web analytics who share their expertise to provide program participants with highly sought-after information delivered with the ease and convenience of an online learning platform.

The intuitive, user-friendly system also includes clear instructions for navigating the site, reviewing lesson presentations, and taking quizzes and the final certification exam. Lessons can be viewed via online streaming media as well as PDF presentations in a convenient, self-paced sequence. Other features include a personalized events calendar, recent activities and alerts to fully engage the online course participant.

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Certification | Internet Marketing Association

The Internets dominant role in our lives means that it has become more than just an optional enhancement to the existing plans of effective marketing campaigns. Online branding and marketing strategies are now mandatory for the exposure and success of any organization.

Full Sails online Internet Marketing master of science degree program is an advanced marketing degree that will take you through the constantly evolving world of multi-channel marketing, along with the complex issues and opportunities found in this industry.

Its more important than ever for a marketing professional to understand the possibilities and limitations of digital media, and how to best employ sound marketing fundamentals in this rapidly changing technological landscape. The courses provide an in-depth exploration of Internet-specific marketing methodologies, Internet law, and interactive advertising design principles, as well as teaching the best ways to utilize social media networks and search engine optimization.

Through it all, youll gain the necessary tools to create a viable marketing and strategic plan for selling products, developing and cultivating a brand, and for protecting a companys reputation within the Internet community. It all culminates in the final capstone project, in which youll create and produce an Internet marketing campaign.

With the advanced academic studies of Internet marketing, search engine optimization, e-commerce, and the psychology of the online consumer, Full Sails Internet Marketing Master of Science Degree can provide you with the advanced education that is crucial to becoming a 21st century marketing leader.

>> Request additional program information

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Internet Marketing Master's Degree : Full Sail Online