Archive for the ‘Internet Marketing’ Category

Published book presents 10 essays about the nuances of individual … – PR Web

WASHINGTON (PRWEB) June 09, 2023

The new challenges to liberty posed particularly by terrorism and now corporate scandals, as well as the growing understanding of the legal and ethical problems that accompany the opportunities for self-expression presented by the internet prompted Bill Boushkas release of Do Ask, Do Tell: When Liberty Is Stressed (published by iUniverse) in 2002.

Do Ask, Do Tell: When Liberty Is Stressed presents 10 essays about the nuances of individual liberty as enhanced recently (as of 2002, publication) by the internet but as challenged by world events like 9/11. These topics include the military draft, gays in the military, gay rights when perceived as competing with family values, psychological. The most important chapter of the book now may be is the discussion of how to design and implement a "Bill of Rights II." It shows readers how individual liberties can be affected by external threats to a society, and can change the focus on what is considered moral behavior by individuals, given the prospect for future survival of a society as a whole.

An excerpt from the book reads:

One can look at narcissism as a catalyst for a chemical reaction, as explained in those hated high school chemistry courses. It is helpful in stimulating creative expression in relationships but it does not constitute creativity in itself. The creative challenge is in finding something special to love or to value in a partner, and to perform as the one person that can both recognize and develop those special gifts. It is not sufficient just to care about another person when that person can make one feel turned on. We need to keep our social preoccupation with looks (whether in a gay male context or not) in the proper perspective.

New issues have come up since the 2002 publication of this book such as public health (COVID-19), which affect personal movement. The gender identity issues differs in many ways from gay rights but shares concerns about shared spaces (now especially for women). The chapter on polarity (7) maintains that identity is a matter for personal growth apart from public activism, Boushka says. When asked what he wants readers to take away from his book, he states, Any policy that regulates or favors certain personal behaviors will prove disadvantageous to some individual people, however laudable the group (or perhaps nation or ethnicity) being favored believes its goals.

For more details about the book, please visit https://www.iuniverse.com/en/bookstore/bookdetails/102490-do-ask-do-tell-when-liberty-is-stressed

Do Ask, Do Tell: When Liberty Is Stressed By Bill Boushka Softcover | 6 x 9in | 216 pages | ISBN 9780595260591 E-Book | 216 pages | ISBN 9781462074914 Available at Amazon and Barnes & Noble

About the Author

Bill Boushka was born in 1943 and raised as an only child in Arlington Virginia. He became a good student and started piano at age 8. But he fell behind in physical and social development. He was expelled from college after saying he was gay in late 1961. Nevertheless, he graduated from another school, earned an MA in Mathematics, and was drafted in 1968. When the "Don't Ask, Don't Tell" policy emerged in 1993, he leveraged his own irony to become a writer and blogger.

iUniverse, an Author Solutions, LLC, self-publishing imprint, is the leading book marketing, editorial services, and supported self-publishing provider. iUniverse recognizes excellence in book publishing through the Star, Rising Star and Editors Choice designationsself-publishings only such awards program. iUniverse is headquartered in Bloomington, Indiana. For more information or to publish a book, please visit iuniverse.com or call 1-800-AUTHORS.

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Published book presents 10 essays about the nuances of individual ... - PR Web

Global Online Reputation Management Market is Segmented by … – KaleidoScot

Absolute Markets Insights published a new research publication on GlobalOnline Reputation Management Marketoffering a detailed analogy that gives the reader an insight into the intricacies of the various elements like the growth rate, and impact of the socio-economic conditions that affect the market space. An in-depth study of these numerous components is essential as all these aspects need to blend-in seamlessly for businesses to achieve success in this industry.

Major Market Players Profiled in the Online Reputation Management Market Report include:

Argent Media, Digital Marketing Agency, EZ Rankings, Go Fish Digital, KLonsys, Marketing Blitz Inc., Reputation Defense Network, Inc., Reputation Management Consultants, Inc., Reputation Rhino LLC, Reputation X, Reputation.ca Ltd., SEO Inc., Tarkia group, Inc., TechWyse Internet Marketing, Thrive Internet Marketing Agency, WebiMax.com, WSI.

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North America online reputation service market accounted for US$ 301.50 Mn in 2023, and is expected to grow at a CAGR of 8.9% during the forecast years (2023-2030).

The report analyses the Online Reputation Management market and gives an intricate examination of its applications. The report includes a detailed cost evaluation analysis of products that are available in the worldwide market with regard to existing manufacturer profit margins. It helps figure out the primary driving forces of the market in significant end-use organizations around the world. It likewise constitutes a broad investigation of the restraints on the market, business sector structure and the business pattern of the Online Reputation Management market. Meetings and interviews with the leading market participants have been used in order to present primary information regarding the market.

Trusted current state analysis tools, such as Porters five forces analysis and SWOT analysis are employed in the report to assess the Online Reputation Management market data to deploy a complete overview of the market. Furthermore, this report gives a complete review of the magnitude and application scope of the market around the world. A detailed overview of the purchasing criteria and difficulties confronted in the Online Reputation Management business sector is also elaborated in this report.

The report provides a basic overview of the industry including definitions and classifications. The Online Reputation Management market analysis is provided for the international markets including development trends, competitive landscape analysis, and key regions development status.

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Market Segmentation:

ByServices

Reputation Building

Reputation Monitoring and Repair

Content Development & Promotion

Search Engine Optimization (SEO)

Social Network Analysis

Review Management

Negative Content Suppression

Legal Services

Others

By EndUser

Individuals

Enterprises

Small and Medium Enterprises

Large Enterprises

Online Reputation Management Market ReportGeographic Coverage:

The report on the Online Reputation Management market provides a detailed country-level cross-sectional analysis across various regions around the globe. The report contains detailed market size and forecast for 5 geographic regions: North America, Europe, Asia Pacific, Latin America, Middle East and Africa.

In the end the Global Online Reputation Management Market Report delivers conclusion which includes Research Findings, Market Size Estimation, Market Share, Consumer Needs/Customer Preference Change, Data Source. These factors will increase business overall.

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Absolute Markets Insightsassists in providing accurate and latest trends related to consumer demand, consumer behavior, sales, and growth opportunities, for the better understanding of the market, thus helping in product designing, featuring, and demanding forecasts. Our experts provide you the end-products that can provide transparency, actionable data, cross-channel deployment program, performance, accurate testing capabilities and the ability to promote ongoing optimization. From the in-depth analysis and segregation, we serve our clients to fulfill their immediate as well as ongoing research requirements. Minute analysis impact large decisions and thereby the source of business intelligence (BI) plays an important role, which keeps us upgraded with current and upcoming market scenarios.

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Global Online Reputation Management Market is Segmented by ... - KaleidoScot

Scott Wilson Joins Big Rig Media as VP of Digital Marketing … – RV Business

LA QUINTA, Calif. June 5, 2023 Big Rig Media, the recognized leader in providing high-growth modern marketing solutions to the outdoor hospitality industry, announced today the recent hire of Scott Wilson as Vice President of Digital Marketing.

Scott Wilson

Wilson brings 20 years of marketing experience to the team with extensive leadership in strategic planning, management, operations and sales, and specializing in everything digital including search engine optimization, Google Ads, content development, messaging, social media, analytics, media buying and production. In addition to the digital space, he has managed large scale print, theatrical, television and other traditional marketing projects both domestic and international.

As Vice President of Digital Marketing, Wilson will lead digital marketing strategy, account services and project management for Big Rig Medias client portfolio.

Wilson most recently served as Senior Vice President of Internet Marketing with Scorpion, a technology marketing company serving over 14,000 clients, for over ten years. His responsibilities included providing leadership and strategic development, while implementing best practices in digital marketing platforms.

Prior to his tenure at Scorpion, Wilson served as a Senior Account Manager for Deluxe Media Management where he coordinated and executed marketing efforts across all media platforms, while managing day-to-day fulfillment operations for large studio clients, as well as serving in other capacities. He oversaw clients in the motion picture and television industries both domestic and international.

We are excited to announce the addition of Scott to our organization to head our digital initiatives, said Big Rig Media Founder and CEO Jeff Beyer. His vast experience and knowledge in this industry make him an instrumental member of our leadership team, and we look forward to him complementing our client services.

Boasting only five-star reviews and remaining on the forefront of the latest integrated technologies, Big Rig Media is committed to delivering a rapid digital transformation for enhanced sales efficiency.The firm proudly acts as an extension of a clients team, providing unparalleled personalized service with a staff possessing incomparable expertise in this market.

For additional information and client case studies, visitwww.bigrigmedia.com, or call 866.524.4744.

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Scott Wilson Joins Big Rig Media as VP of Digital Marketing ... - RV Business

US Surgeon General Sounds the Alarm on Harmful Social Media … – Boston University

Talking with US Senator Edward Markey (Hon.04), Vivek Murthy says smartphones and social media apps exacerbate young peoples mental health challenges

Nearly one in three high school girls in the United States seriously contemplated suicide in 2021, and nearly three in five teen girls felt persistently sad or hopelessthe highest level reported in nearly a decade, according to recent data by the Centers for Disease Control and Prevention, US Surgeon General Vivek Murthy noted during an appearance at the School of Public Health June 5.

One in three adolescent girls who consider taking their lifethat is an extraordinary number that we should never allow ourselves to get used to or numb to, Murthy said.

He joined US Senator Ed Markey (Hon.04) for a Public Health Conversation at the school to discuss solutions to the urgent mental health crisis that is plaguing the nations youth at a level unlike any previous generation of young people. More than 1,000 people attended or tuned in to the event, which was held in person and online.

In addition to gun violence and climate change, excessive social media use and social isolation are contributing to the worsening mental health among todays children and teens, said Murthy, who along with Markey has prioritized improving youth mental health. In extraordinary moves last month, the Surgeon Generals Office issued separate public health warnings about the harms of social media driving insecurities, depression, anxiety, and low self-esteem, as well as the nations growing epidemic of loneliness.

In speaking with youth across the nation, Murthy said, teens have told him that using social media platforms such as Instagram and TikTok makes them feel worse about themselves and their friendships, and that they cant seem to control the time they spend on these sites.

These platforms are often designed to maximize the amount of time that our kids are spending on these platforms, he said. One in three adolescents are now saying that they stay up to midnight or later on weeknights on their screens, and thats predominantly time using social media. What I care about as a parent and as a doctor is maximizing the health and well-being of my kids and all of our kids, and these platforms need to be designed for that outcome.

Markey noted that he has secured $15 million in funding to support research by the National Institutes of Health that will address the impact of technology and media on children and teens, but said much more needs to be done. He recently reintroduced the Children and Teens Online Privacy Protection Act (COPPA 2.0), which would prohibit internet companies from collecting personal data of users aged 13 to 16 without consent, ban targeted advertising to children and teens, and establish a Digital Marketing Bill of Rights for teens and a youth marketing and privacy division at the Federal Trade Commission.

Big tech is a big problem, Markey said. Big-tech CEOs leverage data about kids and teens and use it against them, serving up an endless stream of toxic content that grabs their attention and keeps them scrolling. We need a definitive statement by the federal government of the impact that social media is having upon the children in our country.

Both officials said the onus should not be placed on parents to address these issues on their own.

Parents everywhere are seeing kids in crisis. We cannot put the entire burden of managing social media on the shoulders of parents, Murthy said. When a child is ready to drive, we dont tell a parent, Why dont you go out and inspect the brakes by yourself? because thats not a reasonable expectation.

The two speakers urged a number of legislative solutions to increase mental health resources and improve access to care, including training more mental health providers, expanding insurance coverage for this care, reducing stigma around mental health, and training kids to maintain healthy relationships.

A lot of our kids dont get training or the skills to handle conflict or to understand emotions, Murthy said, adding that it takes on average of 11 years from when a child exhibits mental health symptoms to receive treatment in the United States. I actually think those skills are just as important as learning to write and do math in terms of your success in life and your overall health and well-being. And weve got to make it easier for people to recognize that theres no shame in admitting that you need help.

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US Surgeon General Sounds the Alarm on Harmful Social Media ... - Boston University

Temple’s web collaboration center strengthens brand and user … – Temple University News

Take a look at Kleins new website, and youll notice clear section headings, consistent text colors and fonts, concise information and a comprehensive tool to help prospective students find the majors they are interested in. These features enable easy navigation and access to information, creating a seamless user experience.

In a vast internet landscape it can be difficult to establish a distinct digital presence. Thats where Temples web collaboration center (WCC) comes in. Since 2016, it has been tasked with improving the infrastructure of the universitys web presence by ensuring it contains accurate information, displays a consistent brand identity and uses a single content management system (CMS).

You know youre at a Temple site no matter what school youre looking at, said Rhoda Charles, associate director of web content in Strategic Marketing and Communications. Temple has a great presence here in Philadelphia, and going forward people beyond our region can use our site as the key to getting to know us.

Prior to the existence of the WCC, Temples web presence consisted of hundreds of independently operated websites, which meant millions of web pages published using dozens of different CMSes. Important academic information appeared in multiple places with sometimes inconsistent or outdated information, creating a headache for all members of the Temple community.

The WCC is a collaborative effort of teams from both Temples Information Technology Services (ITS) department and the universitys centralized communications department, Strategic Marketing and Communications. ITS creates web services; the web technology team codes and develops tools; the user experience (UX) team conducts user research; web content producers write web page copy; and project managers organize it all.

It's great that we are leveraging core Temple systems and data to drive real-time information on the web, said Joshua Wharton, director in Information Technology Services. This collaboration between Strategic Marketing and Communication and Information Technology Services led to an immediate and substantial jump in interest in Temples programs and is setting the university up for future success.

One of the WCCs most important projects has been to transition degree program information to a university degree search tool to make it easier for prospective students to find it. In partnership with Temples 17 schools and colleges, the WCC is in the process of migrating academic content from roughly 100 sites to this one centralized tool and hopes to complete the migration by November 2023, with Klein College of Media and Communication and Fox School of Business having recently made the shift.

Drupal 9 is the central CMS being used. It is an open-source CMS that allows users to directly log in, manage their content in a user-friendly interface and publish real-time changes. Working with a few schools and colleges at a time, the WCC has assisted these campus partners through increasing the visibility of programs in search, ensuring programs are properly vetted through the universitys data hub, and benefiting prospective students by providing web-friendly, easy-to-read, actionable content.

Weve established a foundation that allows Temples digital presence to speak with the same voice and visual language thats reflective of Temples broader brand expression, said Tom Cassidy, senior director of web technology in Strategic Marketing and Communications.

The WCCs work has significantly improved the universitys online presence and user experience. Temple ranks high in search results for many different keywords, as well as for schools and colleges and certain topics.

How all these pieces work together and look alike creates continuity and a great experience for users, said Olga Dressler, associate director ofUX strategyin Strategic Marketing and Communications. Theyre finding us more easily and feeling more confident that theyre getting the information theyre looking for. Research shows that people before were having trouble finding information because of the inconsistent and differing sites, but now users can complete the expected tasks and see we have a modern, consistent experience.

Schools and colleges benefit from the WCC as well by eliminating the cost of an external vendor to build and update their webpages, playing an active role in the development of their content and presence and maintaining their individual look and feel while still falling under the general Temple brand.

This spring, a new financial aid websiteFinancing Your Educationlaunched, creating more transparency early in the enrollment cycle around financial aid types and the financial aid process for prospective students and their families.

In addition to finishing the degree program pages and continuously updating the content and framework, the WCC is working with Temples various administrative units to get them on Drupal. The teams ultimate goal is to bring every Temple page onto it.

What we do on the web enhances what we do elsewhere within our marketing and advertising, Dressler. The way we make decisions based on data and research is not how a lot of other universities approach similar work. Were a unique presence in higher education.

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Temple's web collaboration center strengthens brand and user ... - Temple University News