Mediaboss Marketing

Talk about false advertising.

The Department of Justice (DOJ) on Friday warned telecommunications companies against practicing deceptive marketing practices or risk facing penalties even as it reiterated its earlier advisory on the imposition of data caps on unlimited Internet promos, which slows down service for online users.

In a statement, the DOJ said the fair use policy (FUP) imposed by Internet service providers (ISPs) on subscribers is inconsistent with provisions of the Consumer Act, which penalizes deceptive packaging and misleading trade practices and advertisements.

The contention here is simple: Unlimited means unlimited, the DOJ said in its advisory to telecommunications firms dated Dec. 9.

While there is nothing wrong with advertisements and promotions, what is promised must be delivered. Our law requires not only truth in advertising, but also fairness in packaging and consistency in the provision of the service, Justice Secretary Leila de Lima said in the statement.

Justice Secretary Leila De Lima. SENATE POOL PHOTO

Under the FUP, Internet connection is throttled when usage reaches a certain volume of data bits, the DOJ said. This slows down Internet connection once a subscriber, who is paying for unlimited data service in the first place, reaches the ISPs mandated cap for every user for a certain period of time.

Like unlimited rice

In other words, if the service is advertised as unlimited rice, FUP allows a subscriber to have only a certain amount of spoonfuls after consuming his or her first cup.

Here is the original post:
DOJ warns telcos against misleading unlimited Internet ads

(PRWEB) December 12, 2014

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An Improved User Interface for Comparing Online Auto Insurance Quotes!

Seattle, WA (PRWEB) December 12, 2014

In the newly posted article, The Key Website Elements Of An Inbound Marketing Company, Fannit.com guides business owners and marketing managers through the key website elements that help verify an internet marketing companys capabilities.

In their article, they mention that the internet has changed users buying habits in a big way. For instance, users do not rely on salespeople to send them information about products anymore, instead conducting their own research on the credibility of a company, the efficiency or quality of the products sold, and other such aspects.

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They also show how to assess the resources page, and mention that the social profiles should all show the signs of good marketing.

Blogging is also listed as a key area of assessment and an important part of inbound marketing. Deciding whether a specific agency will help a business reach their target audience and convert visitors into paying customers becomes a matter of demonstrating whether or not they are blogging regularly. Publishing at least one blog post every couple of days reflects a dedication to keeping their own audience engaged, providing strong evidence that they can do the same for another company as well.

Business owners and marketing managers alike will benefit from the insight given in this article.

About Fannit Fannit.com is a full service internet marketing agency that helps companies increase their online presence through engaging and well placed content. They service Seattle area and U.S. based companies with inbound marketing, content development, SEO, PPC, E-mail, Press Release, and Website Conversion Optimization.

Fannit 2911 Hewitt Ave Everett WA 98201 425-359-7989

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The Key Website Elements of an Inbound Marketing Company Revealed in New Article from Fannit.com

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