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Global Microtomes/Cryostats and Automated Stainers Market: Snapshot

Microtomes are instruments that are used for making extremely thin sections of a specimen for applications in pathology or histology. A microtome comprises a blade holding unit and clamped blade. It also consists of an object clamp and an advanced procedure for adjusting section thickness. The blade used is made of glass, special metal, or diamond depending on the sample type and the desired thickness.

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Saw microtomes are used for slicing hard and brittle materials such as teeth and bone. They cut through the sample by pressing the specimen across a recessed rotating saw. Sled microtomes keep the specimen in a fixed holder which moves back and forth across a blade or a knife. Rotary microtomes are designed to slice thin sections of specimen that are visible only with the assistance of a light microscope.

Cryostat refers to ultrafine deli-slicer placed in a freezer. They are rotary microtomes for slicing samples that have been frozen in liquid nitrogen. Reducing the temperature of this nitrogenous chamber raises the samples hardness, which allows slicing the sample with very specific thickness. Microtome cryostat provides the most reliable method for obtaining permanent frozen sections of high quality. Cryostat are used in medicine for sectioning of histological slides. They are generally used in a process called frozen section histology.Automated slide stainer are used for routine staining of a multitude of slide racks with varying staining protocols. The desirable characteristics are high-throughput staining capabilities needed for a busy histology laboratory. They should also be suitable for Papanicolau staining and Hematoxylin and Eosin staining.

A microtome is a tool used to cut materials into extremely thin slices. In medical science, microtomes are used in microscopy, aiding in the preparation of samples for observation under transmitted light or electron radiation. Since the tissue is first required to be dehydrated and fixed with paraffin before sectioning it to a microtome, which increases the time required for analysis since the sectioning cannot be performed under treatment is performed, the alternative concept of cryostats has been developed. Cryostats, which are flask-like vessels wherein water is freezed and then thin sections are cut with microtome placed within the chamber, are used in case quick sectioning is required. Though cryostats offer quick sectioning of tissues, they provide inferior quality of sections when compared to those cut using microtome.

With the increasing demand on laboratories to deliver test results in the quickest turnaround time (TAT), both microtomes and cryostats are now being utilized, depending on quality or reduced TAT is of optimum requirement. Automated stainers, on the other hand, are very useful in such cases by allowing system automation for situ hybridization (ISH) and immunohistochemistry (IHC) in histopathology. The global market for microtomes, cryostats, and automated strainers will witness immense growth in the near future.

The global market for microtomes, on the basis of products, can be segmented into rotary microtomes, sliding microtomes, and ultra-microtomes. Along the same lines, Cryostats can categorized into optical, non-optical, compact, ultra-high vacuum (UHV), open top (OTF), and low open top (LOTF) cryostats. Automated stainers are divided on the basis of how the clides are loaded and processed. While on type of device involves placement of slides in a rotary carousel, the other type of automated strainers are described as array because slides are placed in racks which are oriented either horizontally or vertically.

The need of the physicians to reduce the patients stay at hospital, which not only means happier consumers but also creates opportunity to serve more patients, is the primary driver of the global market for microtomes or cryostats and automated stainers market. The automated stainers were earlier associated with large commercial labs while the smaller labs used to stain manually. However, today most of the laboratories utilize the automated stainers as they offer benefits such as reliability, and repetitiveness in staining independent of the operator involves in the process.

However, the initial investment required to shift from manual operations to automated processes is seen as the factor that will hinder the growth rate during the forecast period.

The key players in the global microtomes, cryostats and automated market include Bright Instrument Company Ltd., JASCO, Inc., Cryomech, Inc., Energy Beam Sciences, Inc., BioGenex Laboratories, Inc., EXAKT Technologies, Inc., Leica Microsystems AG, Bruker Corporation, Hacker Instruments, Inc., Oxford Instruments plc, Thermo Fisher Scientific, Inc., MEDITE GmbH, Microm International GmbH, Triangle Biomedical Sciences, Inc., Sakura Finetek Europe B.V., Janis Research Company, Inc., and Ventana Medical Systems, Inc.

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Microtomes/Cryostats and Automated Stainers Market Trends Forecast and Industry Analysis to 2031 Indian Defence News - Indian Defence News

With over three decades in the public relations and corporate affairs industry, Ajey Maharaj, Group Head, Corporate Communications and PR at Fortis, is no stranger to evolving trends, effective messaging and crisis management, especially when tides have flown over a pandemic.

In this interview, Maharaj opens up about his journey, how he has seen the PR and Corp Comm landscape transforming, his accidental entry into the field and the trends he expects the industry to face in the coming years.

Excerpts:

You have been in the corporate communications industry for close to three decades now. How has the journey been and how have you seen the industry evolve/ transform in all these years?

Corporate communications, as a concept and an industry, has gradually evolved in the past two decades. Earlier, it meant more to do with external and internal communications and media relations but many aspects have undergone a transformation. Today, organisations want to do more than just communicate about their initiatives and growth to benefit the business. Today an organisation drives purpose, is empathetic and how much it relates to the public interest and its key stakeholders. Employee morale and integration is also a key part of corporate communications. Plus, the expansion of digital health services and growth in social media has completely changed the way communication professionals navigate through business communications today and has led to a recalibration of the communications industry.

Today corporate communication has to be seen as integrated with media relations, brand communications, traditional and digital marketing. It has become much more creative and is a highly recognized space today.

Today, Internal Communications has become an integral and crucial part of the Corporate Communications function. In the healthcare industry for instance, Internal Communications played a pivotal role during COVD-19 as organisations needed to keep the frontline staff regularly updated with the rapidly-changing protocols, share personal safety information and emerging best practices whilst keeping them motivated by recognising the good work. COVID-19 has also played a very critical role in shaping the PR and communications industry in the past two years with brands relying on corporate communications in the absence of traditional, on-ground marketing activities. Information reassures when emotions are running high. During the pandemic, corporate communications launched an effective multi-media outreach, ensuring that scientifically-accurate information from experts were shared with the people and fears were allayed.

Before healthcare, you have worked in the power and telecommunications sector. What were the changes you had to embrace when you shifted between diverse sectors?

Power and telecommunications are two diverse sectors but strong beckoners of the countrys infrastructure. Though there wasnt much diversification in terms of work, the media connect and brand narrative for both the sectors were strong. Back in the 1990s, India was an evolving economy with all the major sectors undergoing privatisation. It was imperative to have a sustained media outreach to convey the brand messaging with regards to privatisation of the power sector and how it would benefit the Indian economy in terms of AT&C losses, reduced power thefts and eventually build a stronger economy.

You have a Master's degree in business administration yet you chose the field of Corporate Communications. Tell us about your decision of venturing into corp comm at a time when the term was probably at its nascent stages.

PR and Communications happened to me by accident. While working with SAIL, I was part of the Sports Cell, being a National Level Basketball player. The Cell was under the Public Relations Department in the organisation. SAIL used to organise and sponsor national and international level tournaments on a regular basis. I was responsible for communication with the media and getting news published in the print media around the tournaments. I enjoyed the process and the outcomes, and later started regularly contributing for the internal newsletters and other relevant communications, since then there has been no looking back.

Where do you see the Indian Corp Comm industry in the next five to 10 years and what are the trends that this industry can expect in the coming years?

Corporate communication will become more and more significant as it will influence how a brand communicates with the public, industry partners and also policymakers. Communication is less about being business-driven today and more about consumer experience. The messages a brand gives out and the way it is perceived are key to building customer support and loyalty.

Transparency, accountability are higher now to win patient and customer support as things are increasingly going digital. In times of crisis, timely, fast communication and redressal mechanisms are crucial.

If we talk about media, then newsrooms are shrinking constantly and the digital world continues to expand, changing the way the world consumes news and information. Communication professionals need to evolve, think out of the box and deliver robust integrated campaigns. The new decade will be one of digital revolution with advancements in communication technology especially podcasts, Twitter spaces and clubhouse will pave the way brands communicate. There will be a shift in the influencer paradigm with the rise of micro influencers. PR Measurement Matrix with quantifying business impact from PR will become an important task.

What would your advice be to the young generation?

Change is the only constant in life. Everyone needs to engage in the continual process of upskilling to keep up with the demands of the ever-evolving communication industry. It is important to not only have analytical and creative skills but also soft skills. Sharing of insights and knowledge, stronger integration with the business, teamwork and problem-solving attitude, patience backed by strong interpersonal skills will be instrumental in achieving success.

The content in this section is curated by the PR and Communications team. For any feedback kindly write to karan.bhatia@exchanhge4media.com.

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The new decade will be one of digital revolution with advancements in communication tech - Exchange4Media

CEO & Founder of Internet Marketing Ninjas

In 1999, I started this company with the mission statement, We will work toward bringing in the greatest amount of relevant traffic to our clients websites, using the most ethical methods available. That mission remains true today. Over the years, the game has evolved; the rules have changed, and how the game of SEO is played has changed. But our services today still remain true to our original mission.

When I started our Internet marketing company 23 years ago, it was just me and a dream. That dream was to grow and be the best. Today, we have 41 employees, most of them based in New Yorks Capital District. The average employee has been with us for over 9 years bringing our combined work experience to over 385 years! Compared to our Ninja army, I cant believe that theres a more experienced or tighter team of SEOs in the world. If youre shopping around for an SEO company, know that IMN wins on experience and knowledge.

Since 2005, Ive spoken at more than 130 SEO and Internet marketing conferences including Pubcon, SMX, ClickZ, Digital Summit, and SEOktoberfest. My panel topics are often related to link building, penalties, and SEO tools, though Ive also presented on backlink analysis and SERP marketing, including featured snippet optimization. Even though I know a ton about link building and content marketing, Im excited to share knowledge in other areas.

For years, I blogged a lot about SEO and link building, and I won some cool awards for my writing. Although I no longer write much for the public, Im still reading all of the news and theories of others in this industry on a daily basis. I still live, sleep, and breathe SEO. Plus, we have Ann Smarty on our team who blogs and writes enough across the Web to compensate for both of us. Today, I tend to focus my time on my business and clients, not on writing or speaking my thoughts to the world.

Even though I dont write as much and dont speak as much, Im still 100% involved in IMN on a daily basis.

I firmly believe that we have found the perfect services and the perfect company size to best provide for our clients. For the past five years, Ive capped the size of IMNs staff, and with our size being capped, Ive also capped the work each department can perform to ensure the best quality. Because of services being capped, sometimes, you will be placed on our waiting list. If you have to be on our waiting list, understand that its well worth the wait because when it is time, you will be getting our best work.

We offer specific services that often include you publishing our content and our linkable asset creations on your site. Heres what you could get when you work with us:

If you would like to inquire about our services (and you have a budget of at least $7,500 per month for a minimum of six months), please contact Chris, our VP of sales, through this form. If our services are beyond your budget, then Id like to invite you to try our free SEO tools.

Peace, Love, and Respect,Jim BoykinCEO and Founder of Internet Marketing Ninjas

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Representative imageViacom18 and Times Internet have bagged the media rights for IPL's Package C (Non Exclusive- Special Digital Rights) and Package D (Rest of World) for the tenure 2023-2027.

Under Package D, Viacom18 has won Australia, South Africa , United Kingdom and Times Internet got MENA and the United States, as winners of Rest of the World Rights.

Package C includes 18 matches which have been given to Viacom18. Package D has been won by Times Internet and Viacom18.

The base price for Package C was Rs 16 crore and incremental bid was Rs 15 lacs. Whereas, Package D's base price stood at Rs three crore whereas incremental bid was Rs 10 Lacs.

Jay Shah announced the development on twitter.

The combined bids for package A and package B has crossed the INR 100 crore mark per match.

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IPL Media Rights: Viacom18 and Times Internet bag the overseas rights - ETBrandEquity

Tetrabyte Limited, founded in 2002 by James Cuthbert, is a highly scalable IT, Cloud, and Telecoms firm. With its exclusive offerings, the company is reported to be changing the narratives of its industry.

East Sussex, United Kingdom, 14th Jun 2022, King NewsWire, Tetrabyte is a countrywide remote IT service and support provider specializing in delivering commercial IT assistance and managed services. Tetrabyte is founded by James Cuthbert, who has specialized in IT for over 20 years.

Tetrabyte is an IT and Telecoms firm that has steadily grown into one of the UKs leading Managed IT and Telecoms firms, offering a diverse range of services to their national client base of accountants, solicitors, small, medium, and large businesses, and charities. They provide professional solutions backed by helpful, easy-to-reach support engineers.

Furthermore, the companys focus is to give exceptional customer care to each client by understanding their objectives and requirements. The staff collaborates with the entire organization and handles issues as they emerge without the lengthy delays that some IT firms impose. Tetrabyte Limited is also situated entirely in the United Kingdom and does not outsource any of its connections to call centers.

The Tetrabyte Team is made up of experts and talented professionals. The Managing Director isJames Cuthbert, who has spent the past 19 years in the IT industry, starting in client support and sales, working on a helpdesk, and eventually founding Tetrabyte Managed IT Support and Services. The IT Manager is Ashley, an IT expert who has a strong background in IT and is a Microsoft Certified Systems Engineer with a focus on Microsoft Exchange. Their HR and Marketing Manager is Valerie, who oversees team training and development and media and internet marketing. Finally, Steve is in charge of the companys money and accounts. As a result, Tetrabyte Limited engineers provide first-line total IT network management and are always available to give their Leading Business IT Support Solutions and Services.

About James Cuthbert the founder of Tetrabyte Limited

James has been working in IT for over 20 years, starting on an Acorn Computers BBC Master and then upgrading to a PC running Windows 3.1. He then proceeded to the entertaining 35-floppy-disk Windows 95 upgrade. James eventually began building his computers. When James was 17, he decided to start his own IT company. He had previously co-hosted Live TV in London from the now-defunct London Trocadero studios.

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Media Contact: Tetrabyte Limited

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Country: United Kingdom

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James Cuthbert of Tetrabyte Limited gives a new definition to IT Services through his expertise. - Digital Journal