Archive for the ‘Internet Marketing’ Category

WATConsult bags creative and social media mandate for CarDekho – Exchange4Media

WATConsult, an Isobar company and the hybrid digital agency from dentsu India, has bagged the creative and social media mandate for CarDekho, India's biggest digital automotive solutions provider. The account was won following a competitive pitch process and will be managed by the agencys Delhi office.

As per the mandate, WATConsult will be responsible for social media management, digital creative designing, content marketing, and ORM for the brand.

We're thrilled to partner with WATConsult as our creative and social partners. This engagement will help us elevate our brand presence with the right Strategy, Ideation and Creative thinking. We are looking forward to creating some good and memorable work. Welcome aboard, WATConsult, said Charu Kishnani - SVP Marketing & Content, CarDekho.

Speaking on the collaboration, Heeru Dingra, CEO, Isobar India group said, CarDekho is a one-stop destination for new as well as second-hand cars. The brands auto and non-auto business is expanding, and we are so excited to embark on this journey with them.

Sahil Shah, Managing Partner, WATConsult commented, We are happy to have the opportunity to partner with CarDekho and we cant wait to build a dynamic brand presence for them. Our strategy is to enhance the top-of-the-mind recall that the brand has created by applying creative, new age thinking and a strong storytelling narrative.

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WATConsult bags creative and social media mandate for CarDekho - Exchange4Media

Small Internet Company Has Partnered With Top Software Business – GlobeNewswire

CHELMSFORD, England, May 23, 2022 (GLOBE NEWSWIRE) -- Internet company B I JOHNSON MARKETING recently announced that they have partnered up with top online software businessWebFire 3.0. B I JOHNSON MARKETING will be referring entrepreneurs, businesses and website owners to theWebFiresoftware as they have done with other products and services before.

More about WebFire 3.0:

TheWebFiresoftware gains any business in any niche traffic, leads and sales quickly and simply which allows them to cut costs on other types of marketing.WebFiretakes care of website traffic, advertising and rankings automatically. There are many companies using this software and plenty have turned their business around in a short space of time as they have seen their monthly revenue increase in huge numbers, seen their ranking on search engines quickly improve and have started to become more noticed on many of other sites all over the globe.

For a while now, businesses and entrepreneurs have needed to build an online presence but do not always have the time to research different ways of generating more online traffic, getting more customers, how to get seen on search engines and how they can take their business to the next level and the great news is, they can now use software to take care of these things for them so they can focus on other aspects of their business.

In the words of B I JOHNSON MARKETING:

"Many companies are relying on others referring products and services to them. Referrals are so powerful that around 80% of decision-making in business is down to referrals."

B I JOHNSON MARKETING is helping other businesses by referring the right products and services to them and will continue to do so in the future as this is the company's main goal, and they get much satisfaction out of seeing other businesses and entrepreneurs succeed.

Take this free, short survey to find out how to help your business grow.

ben@bijohnsonmarketing.com

This content was issued through the press release distribution service at Newswire.com.

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Small Internet Company Has Partnered With Top Software Business - GlobeNewswire

Jasmine Broadband Internet Infrastructure Fund : Notification of the renewal of Amended and Restated Rental Assurance Agreement and Amended and…

No. 949/2022

May 23, 2022

To

The President

The Stock Exchange of Thailand

RE

Notification of the renewal of Amended and Restated Rental Assurance Agreement and

Amended and Restated Marketing Service Agreement of Jasmine Broadband Internet

Infrastructure Fund (JASIF)

BBL Asset Management Co., Ltd., the Management Company of Jasmine Broadband Internet Infrastructure Fund (JASIF), would like to inform the renewal of Amended and Restated Rental Assurance Agreement and Amended and Restated Marketing Service Agreement with Triple T Broadband Public Company Limited ("TTTBB") for an additional three-year period from the expiration date of both agreements dated November 20, 2022.

Please be informed accordingly.

Sincerely Yours,

(Mr. Pornchalit Ploykrachang)

Deputy Managing Director

Real Estate & Infrastructure Investment

Real Estate & Infrastructure Investment

Tel. 0-2674-6400 Ext. 554

Disclaimer

Jasmine Broadband Internet Infrastructure Fund published this content on 23 May 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 23 May 2022 11:05:08 UTC.

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Jasmine Broadband Internet Infrastructure Fund : Notification of the renewal of Amended and Restated Rental Assurance Agreement and Amended and...

How tech startups are boosting the growth of small e-commerce businesses in India – Economic Times

In the past few years India has witnessed a massive growth in terms of technological adoption across the country. According to the Indian Startup Ecosystem, India has the world's third largest startup ecosystem, with YoY growth of 12-15 percent predicted annually.

In 2018, India had over 50,000 startups, with around 8,9009,300 of these being technology-based. In 2019, alone, 1300 new tech startups were established, indicating that 2-3 new tech startups are founded every day. This adoption has enabled the growth of various sectors making it accessible for both the service providers and the consumers. Post-pandemic, one such sector is e-commerce which has witnessed massive growth both in terms of number of consumers and profit figures and all this has been possible only because of the tech adoption and digital transformation during the pandemic, especially during lockdown.

We have witnessed various big businesses attaining new heights and various small e-commerce businesses being started and establishing themselves among the consumers and in the market. The industry as a whole are being transformed by emerging technologies and tech startups. They're influencing how modern consumers interact with brands. These advancements provide online store entrepreneurs with new business prospects and accelerate the industry's growth.

Indian tech startups have grown to have skilled and experienced personnel to develop, build, and deliver technologies. These include mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, automated data collection systems, and many more services. They build and hone their workforce and their skills according to market trends and demands.

A number of new platforms have emerged to aid in the expansion of how tech startups are assisting small e-commerce businesses in India. Many software-as-a-service (SaaS)-based tech startups offer automation, organisation, and management of many types of operations essential to small e-commerce businesses, such as inventory platforms for managing inventory and financial services platforms for managing accounts and ledgers. According to a

Growth of e-commerce businesses in IndiaToday India is a hub of almost 2,027 logistics tech startups. Small e-commerce businesses can now offer pan-India shipping with a transactional costing model, as well as supply chain services, tracking systems, subscription-based policies, and other features that make the businesses sustainable from a cost and performance standpoint. These tech startups support smooth functions and operations by providing end-to-end delivery services and solutions for small e-commerce companies.

Post demonetisation and growing digital adoption in the finance and banking sector, India today has near about 6,636 FinTech startups, making it one of the world's fastest growing Fintech markets. Payments, Lending, Wealth Technology (WealthTech), Personal Finance Management, Insurance Technology (InsurTech), Regulation Technology (RegTech), and other subsegments make up the Indian Fintech business ecosystem.Micro loans, pay later tech startups, and zero transaction fee payment gateways with practically same-day payment settlement SLAs have given small e-commerce businesses in India access to a low-to-medium ticket size user group. The Indian FinTech business was worth $31 billion in 2021 and is estimated to be $150 billion by 2025.

New innovations occurring every day are impacting the whole overall industry. Many emerging companies approach with market research about the latest tech adoptions and new services that will assist in the growth of small e-commerce businesses, such as Assistive Technology, Chatbots, Automated Campaign Management, Personalised User Experience, Artificial Intelligence and many more.

The introduction of these modern technologies and the emergence of new companies that build and offer them has strengthened e-commerce businesses' roots in the digital age. Regardless of how far we progress, technology will always play an important role in e-commerce.

(The writer is Founder and Managing Director, ValueScale Technologies)

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How tech startups are boosting the growth of small e-commerce businesses in India - Economic Times

Caught in the Web – The Star Online

Even as the country transitions to the endemic phase, it has become hard to shake off the long-lasting changes in lifestyle brought about by Covid-19, which has increased the dependence on digital technologies.

According to an analysis by Sortlist, Malaysians spent an average of nine hours and 17 minutes per day on the Internet, placing the country sixth in the world in terms of screen time.

Topping the list were the Philippines, Brazil and Colombia. And on the other end of the spectrum was Japan, with the least time online just four hours and 25 minutes daily.

The Internet marketing company, which polled users aged between 16 and 64, also discovered that Malaysians spent an average of three hours and one minute each day on social media, amounting to 46 days per year.

Digital devices helped people stay connected when movement control measures were put in place, but the situation has become a double-edged sword, says Anna Tan, founder of SNS Child & Family Development.

Its not only adults that have become dependent on devices, but children and teenagers too.

To encourage behavioural change, Tan says its essential that the underlying needs are addressed. ANNA TAN

Pre-pandemic, experts were already concerned with screen time among children and teenagers, but during Covid-19, kids were given the licence to use the Internet, she says.

As parents were busy securing their livelihood, they may have overlooked their child or teenager, who had unfettered access to the Internet due to online classes, spending more time glued to the screen, she adds.

Some may struggle to cope with online classes and choose to browse YouTube, social media or play games or other activities that fill their social needs.

Staying connected

The issue of cyber addiction is not new, says Tan, but the pandemic acted as a catalyst.

Basic needs of freedom to move about and socialise physically were restricted or deprived during the peak of the outbreak. The only window to connect to the outside world was through the Internet.

Work, studies and social activities were all conducted remotely. The stress and anxiety levels were high as it was the only means to seek connection, comfort and solace, says Tan, a registered and licensed counselling psychologist.

However, while the pandemic aggravated screen dependence, it may not be the underlying cause.

Like most forms of addiction, cyber addiction has existed before the pandemic, and its due to the desire to seek bonds, sense of relief, purpose and reward, she points out.

Who is at risk?

According to Tan, individuals who were highly deprived of social support during the pandemic, and those who lack self-control and want instant gratification are especially vulnerable.

These characteristics are more common among children and teenagers.

They have yet to develop the ability to see the correlation between actions and consequences, she says.

They may start to pull all-nighters to play games and sneak out of bed after their parents have fallen asleep to go online, she adds.

And the overindulgence could affect their lives, making them skip homework, assignments and other duties.

Overcoming cyber addiction

To encourage behavioural change, Tan stresses that its essential that the underlying needs that motivate individuals to engage in cyber activities are addressed.

For example, a child may turn to online games for social interaction, a sense of belonging or a desire for instant gratification.

And if no boundaries are applied, self-discipline and self-control will deteriorate, she says.

Tan says it is therefore important to identify underlying motivations or causes, as only then can alternatives be offered.

When the individual finds a similar meaning, purpose and connection through substitute activities, the chances of redirecting the fixation will be higher, she concludes.

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Caught in the Web - The Star Online