Archive for the ‘Internet Marketing’ Category

Data will be crucial not only for public relations but for the entire world – Exchange4Media

The PR Outlook for 2022 showcases industry stalwarts sharing their views on the shift in the industry towards digitalisation and AI, the transition, current trends, the future of the PR industry, and more.

For todays conversation, we spoke to Nikky Gupta, Co-founder and CEO, Teamwork Communications, who elaborated on various trends and challenges and also on the future of the industry with AI.

Excerpts:

According to you, what are some of the upcoming trends in the PR industry? What are some of the opportunities and challenges you faced so far in 2022?

While the public relations and communications industry was already making significant technological progress prior to the pandemic by analysing data to create a better customer experience, the pace of digital adoption and the adoption of a digital-first PR approach has accelerated since the pandemic. Content marketing andcampaign-driven communication, in my opinion, will rule the PR world in 2022.

The new framework, data, and technology will take centerstage. The industry will concentrate on providing the best possible customer experience while taking advantage of the available opportunities. More emphasis will be placed on providing personalized and relevant content.

Change in behaviour is an issue for the industry that will persist for some time. Recruiting individuals is difficult since changing clientele necessitates more skilled personnel. People were unable to enhance their abilities as a result of Covid, and the PR industry has found this to be a difficult issue. Finding the right talent with the right abilities is becoming a problem.

Almost every organisation heavily leverages the digital medium for industrial activities. How do you see the clients focusing on data customisation?

Data will be crucial not only for public relations but for the entire world. Every clientwants to measure the impact and understandthe results of the campaigns that the PR is bringing. Data customization is the only way to achieve this. The digital medium is based solely on data.

The PR and Communications industry is now making its way in the age of podcasts. What are the advantages that the professionals can garner from the same?

A podcast is a great way to share your knowledge in your field. Audio files allow you to add an air of authority to the information that is often lacking in the written word by injecting enthusiasm and speaking skills. Regular podcasts with accurate information or ideas help you and your company establishes yourself as an industry authority. Customers want a company that knows what they're talking about, and podcasts help to establish that trust. A podcast is a more intimate way to connect with new customers. They gain a better understanding of your values and business practices. Your listeners have more options for how they listen to the podcast.

Users must pay more attention to the task when reading traditional print articles or visiting websites. Podcasts allow listeners to listen while doing something else. Regular podcasts help to develop the company's brand and make it a household name because of their familiarity and consistency.

How do you foresee the future of the PR industry with the usage of Artificial Intelligence?

In the PR industry, artificial intelligence is already assisting with some of the administrative tasks. This includes things like writing reports, sending out press releases, and compiling media lists. AI has also proven to be useful in the analytical side of PR, such as gathering and analysing data to demonstrate a campaign's ROI or accurately converting data from rows and columns to written text.

In the future, AI will be able to assist in the creation of content such as press releases and product descriptions. News scanning, media monitoring, coverage clipping, social listening, sentiment analysis, and reporting are all tasks that can be done much more quickly and efficiently with the help of AI.

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Data will be crucial not only for public relations but for the entire world - Exchange4Media

The Christian CEO Institute Celebrates its 32nd Year in Business Serving Christian Business Leaders in the Dallas, Texas Area – Digital Journal

The Christian CEO Institute is a Christian Business Roundtable comprised of Christian Business CEOs, Owners, and C-Level Leaders from Dallas, Texas, and the surrounding areas. New owner Dave Foran was a founding member over 32 years ago.

The Institute helps its members solve their most critical business challenges by providing coaching and accessing critical resources to grow their company while integrating their Christian faith in the workplace. It is known as a safe place to meet with other Christian business leaders who have similarly high level, difficult, and sensitive issues and where leaders can receive confidential help to solve problems.

Since most business Christian CEOs, Presidents, and Owners find they have nowhere else to go, and nobody to talk to, that truly understands their issues, members gratefully share their experiences, knowledge, relationships, and resources to help one another.

According to owner Dave Foran, We love helping Christian business leaders reach their highest level of personal and professional goals with the greatest impact for eternal purposes.

The focus of The Christian CEO Institute is to help Christian business leaders build successful enterprises based upon Christian values and principles while optimizing work/life balance and by using the power of a roundtable, mastermind, style forum.

My greatest joy is to help other Christian business leaders like myself be the very best they can be in their personal and professional lives, says Dave.

If you would like to know more about what they do and how you might become a part, then send an email to Dave.

Dave Foran is a seasoned and skilled Christian business leader with over 40 years of successful CEO level experience in several different industries and roles that include:

Business Partner in an 8-figure family business in the oil & gas industry and process control industries.

Founder & President of a flowmeter manufacturing company, and inventor with 7 patents.

Executive Director of a 501c3 non-profit organization with over 6 million users.

President of a $30M manufacturing company owned by a $4B public company.

Founder and Partner in a 13-year-old internet marketing agency

As a successful entrepreneur, inventor, and business leader with an unusually diverse resume, I have found few business leaders who have been the top executive in so many different types of organizations. These include a privately-owned family business, an inventor and founder of a privately-owned process control manufacturing company which also involved raising venture capital, leading a publishing company with an associated non-profit organization that reached over 6 million people, becoming an expert in internet marketing, building an agency, and founding and selling a software company.

I help Christian business leaders build successful enterprises based upon Christian values and principles while optimizing work/life balance by using the power of a roundtable, or mastermind, style forum, states Dave.

[emailprotected]

Facebook: https://www.facebook.com/Christian-CEO-Institute-269429280645192/

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Company NameChristian CEO InstituteContact NameDave ForanPhone972-200-1022CountryUnited StatesWebsitehttps://ceoinst.com/

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The Christian CEO Institute Celebrates its 32nd Year in Business Serving Christian Business Leaders in the Dallas, Texas Area - Digital Journal

Ultimate guide to getting a promotion faster – Fast Company

As the Great Resignation moves millions of workers from one job to another, you have a different goal in mind: moving up within your current company. But how do you get that promotionand get it fast? Heres your pull-out-all-the-stops guide to help you advance in record time.

The first step to making your career goal happen is to clearly define what you want and why you want it, says Lise Stransky, founder of career-coaching firm Careers That Work for You. And then think about the underlying why? Are you looking for career growth or simply more money? What is the need or want that is driving you to pursue these goals?

Breaking out your why helps you in two ways. First, it can help keep you motivated to pursue your goal. In addition, it can help you understand whether there is some other way this goal could be fulfilled, Stransky says. For example, if youre looking for more recognition, but your company cant offer you a promotion, you may be able to negotiate a new assignment that will give you more visibility, and better position you for the next opportunity. If a salary increase isnt possible, you may be able to negotiate remote work opportunities or other rewards that have value.

It may seem counterintuitive, but its also important to go straight to the negative, says J.T. ODonnell, founder and CEO of Work It Daily, an online career-growth community. Examine your negative self-talk to understand the obstacles you face, both real and perceived. Once you examine the reasons you think you cant accomplish your goal, you can begin to separate the real issues from those that are just imposter syndrome. You can also begin to break down that negative self-talk so it doesnt hold you back, she says.

Finding someone who can give you advice and help you move your career forward can be invaluablebut those two roles are often misunderstood, says Kim Powell, a principal at Chicago-based leadership and change-management consulting firm ghSMART and coauthor of The CEO Next Door: The 4 Behaviors that Transform Ordinary People into World-Class Leaders. A mentor is someone who can give you advice and function as a sounding board with the added benefit of experience. A sponsor is someone who is in a position to act on your behalf, she says.

In research findings detailed in her book, Powell says she looked at sprinterspeople who got to the C-suite faster than average. Roughly half had sponsors.

They worked with these individuals thoughtfully. They shared aspirations, not problems. They linked to what was relevant to the sponsor. They made requests easy to fulfill, and most importantly, they followed through relentlessly. Meaning, theyre very reliable. So, the sponsor made an introduction or did something for them. They didnt let that ball drop.

Mentors, on the other hand, can give you guidance and add an objective, experienced voice to help you make decisions. When looking for a mentor, be sure to choose someone who can devote the time you need, says New York City-based career counselor and executive coachRoy Cohen, author ofThe Wall Street Professionals Survival Guide: Success Secrets of a Career Coach. Even well-intentioned mentors who are too busy may not be effective.

Depending on your companys culture and what you hope to achieve, consider sharing your goals with your manager, says Angelina Darrisaw, founder and CEO of career coaching firm C-Suite Coach. For the most part, most managers do want to see their people succeed and do well and achieve what it is that makes them happy, she says. So, make sure that theyre aware of your goals so they can help you find opportunities.

Create a plan to get you from where you are to where you want to be. Your plan will include the steps necessary to become the best candidate, including how you can obtain the credentials or training you need. Darrisaw advocates planning quarter by quarter, which allows you to identify new opportunities and pivot quickly if necessary. One tip: check your companys internal training or tuition reimbursement programs to see if you can use them to fill gaps, she says.

While some of your strongest opportunities to advance will come from inside the organization, its also a good idea to burnish your external presence, as well, says LinkedIn expert Viveka von Rosen, author of LinkedIn Marketing: An Hour a Day. This is an opportunity to show off your industry knowledge, creativity, writing ability, and thought leadership, she says. Create content that reflects your industry expertise and thoughts on its future. Perhaps you did a successful presentation that you can share publicly. Upload it here. Wrote an article or blog post? Share it. Spoke at an event? Post the video. You never know when someoneincluding people you already knowwill see your profile and learn something new about your capabilities.

Take ownership of your work as if you own the company, says Andy Chan, founder of Seattle-based career coaching centerPrime Opt.Think about your role in terms of the companys bigger pictureand goals. When you take full responsibility and apply strategic thinking to your work, youre immediately supporting your supervisor and team in new and more valuable ways. Every time, when it comes to you learning new skills, it actually opens up a conversation for you to ask for a raise or a promotion, he says.

If youre trying to think like a boss, you need to have a good understanding of the bigger forces at play in the company. Stay up-to-date on industry news, relevant analyst reports, and your own companys news releases or internal reporting on business conditions. Its about research, research, research. The great people out there who move ahead are obsessed with research, says Sander Flaum coauthor of Boost Your Career: How to Make an Impact, Get Recognized, and Build the Career You Want.

And part of that homework is also understanding your company and its cycles. While the tight labor market may help your case for a promotion, there may be factors that will affect your goals in your situation, says Lisa Quast, founder ofCareer Woman, Inc.and author ofSecrets of a Hiring Manager Turned Career Coach: A Foolproof Guide to Getting the Job You Want. Every Time. For example, your company may be holding off giving raises or promotions until the start of its next fiscal year. Or there may be a hiring or raise freeze. Your industry may have cycles that affect when employers are most likely to hire new people. Being aware of such timing can help you plan your goal more effectively, she says.

Career growth means constantly building your skills and improving your productivity and performance. If youre part of a larger organization, look for committees, projects, or task forces you can get involved with to build experience, knowledge, and skills. If youre part of a smaller organization, look for ways to take on new responsibilities and have influence. Powell shares one caveat, though: Be sure youre working in areas that matter to the company and will move you toward your goals. Its easy to find ways to be busy that either arent aligned with the leadership values or that wont develop skills or visibility you need. So, choose these added efforts wisely.

You may get regular feedback and a performance review from your supervisor, but its also important to do your own regular review to ensure youre on track with your own goals and expectations, says Carolyn Birsky, a career coach for women in their twenties and thirties and founder of coaching firm Compass Maven. Keep track of your accomplishments, training, feedback, projects, and overall numbers related to your job. We often think well remember all of these things, but its easy to forget pieces here and there, she says.

Then, periodicallyand honestlyreview your progress, set new goals, and look at what its going to take to get to your next milestone, she says. These self-checks can help you ensure youre keeping on track with your own career development and shore up areas that may need improvement. This practice will also keep you ready for the next time youre up for a promotion.

One of the mistakes employees often make is forgetting to hold those all together in some sort of file, says Birsky. That can be some of your best leverage to put your case forward and say, This is why I think I should be promoted. This is what makes me really good at what I do.'

As you set new goals, also examine how youll measure success. Look at the metrics that matter to your company and include them as part of your plan, Birsky says. Whether its bumping up quarterly sales or improving efficiency, be sure to look for positive measures and how you can bemost productive in contributing to them. Companies value employees who are focused on finding ways to raise the performance bar. Vanessa Wasche, founder of On Point Speaking, advises maintaining a journal with bullet points (x sales on this date, project completed on this date). It will make it easier to recall your work when the time comes, she says.

Leaders must know your abilities and accomplishments to consider you for promotions, but being a braggadocio isnt the way to win. Instead, find sponsors who will sing your praises to others, Powell says. Try to work on projects with people who are generous about sharing credit. And have the reputation to back up your positive buzz: The fast-track CEOs she and her team studied often had reputations for being dependable and following through on their promises.

Career expert Vicky Oliver, author ofBad Bosses, Crazy Coworkers & Other Office Idiots, says that you need to remember that you were hired for a reason and youre there to add value. So,pipe up in meetings with good suggestions. Think about what you believe your boss would doand do it. Sometimes, you just need to let your gut and good sense guide you. And, for better or worse, youre going to get feedback, she says.

When you add value, people are going to tell you how they feel. Even if it isnt your boss, it could be somebody else whos important there who will tell you how they feel about your ideas. Then the trick is to try to take the feedback, even negative feedback, and grow and learn, she says.

Remember that your boss is also trying to appease and anticipate the needs of their own manager, says Andrew Alfano, chief operating officer at The Learning Experience, a childhood-development center franchise company. Of course, you dont want to make your manager feel like youre going over their head. However, good senior leaders typically want to get to know the people working for them to scope out potential talent in the ranks, he says. Look for opportunities to connect with organizational higher-ups and take advantage of those opportunities to increase your own visibility and ask questions about how you can better support the whole team.

Todays remote and hybrid work environments offer their own challenges when it comes to advancement. If youre working remotely, you may have to be a little more outgoing and engaging than if youre in the office regularly, says Jonathan Jenkins, head of digital marketing at Lofty Rankings, who landed a promotion from SEO specialist to SEO manager at Thrive Internet Marketing Agency after working remotely for several years. His recommendations? Be personable when communicating via email, phone, or other methods. Provide updates so the team knows your work is getting done, and take advantage of team calls to share positive feedback from clients or other good news. If you can package it in the form of a pointer or a tip, or a new strategy, then thats a great way to make it look like youre sharing information, and you can just let it slide that you have seen some really fantastic results as a result of doing that, he says.

Anticipating needs, large and small, requires thinking ahead, says career coachDonna Schilder says. Are there busy seasons coming up? How can you help your manager get ahead of the rush? As you think about whats ahead and how your company can be well-prepared, you may also increase your opportunities to take on more responsibility in preparation for a promotion or a new job.

Making yourself promotable requires knowing yourself and the role youre after, and proving that youre ready for the job, even if its a stretch. Bolster your abilities and skills and use all of your resources to land the next step on your career path.

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Ultimate guide to getting a promotion faster - Fast Company

Fluopyram Market Is Prognosticated To Observe Profitable Growth During The Forecast Period 2025 – Digital Journal

Fluopyram is considered as a strong broad-spectrum fungicide, which is being used extensively to destroy a wide range of diseases affecting the horticulture crops. The robust development of the horticulture sector across the globe is one of the key factors anticipated to encourage the growth of the global fluopyram market in the next few years. A tremendous rise in population and the growing demand for food worldwide is predicted to provide growth opportunities for the leading players operating in the fluopyram market across the globe.

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The developed economies around the world are projected to demand for fluopyram at an extensive rate. The rising use of fungicides in order to enhance production capacities to cater the rising food demand is expected to fuel the growth of the global fluopyram market in the next few years. In addition, the use of fluopyram is considered to enhance the quality of fruits and vegetables, owing to which the demand is predicted to rise substantially over the forecast period. However, the lack of knowledge among consumers regarding the availability of such products in under developed and developing economies in several regions is estimated to curtail the growth of the overall market in the next few years.

The key players operating in the global fluopyram market are making notable efforts to enhance the product quality, which is likely to augment the growth of the market in the near future. In addition, the rising focus on technological developments and innovations in the agricultural sector is anticipated to supplement the growth of the overall market in the next few years.

On being a pyridylethylamide, fluopyram is often regarded as a broad-spectrum fungicide, manufactured to provide defense against a wide range of deuteromycete diseases and ascomycete to arable and horticulture crops. Fluopyram contains curative, systematic, and preventive properties that are recognized as key to suppress or control the severity of certain crop diseases. It is often sprayed in plant foliage using ground or aerial spray devices.

The demand for fluopyram is primarily high in countries exhibiting high dependence on agriculture. Besides this, the rising population worldwide is calling for innovations to ensure better crop health and yield. Spurred by these factors, the global fluopyram market is likely to exhibit strong growth between 2017 and 2025. The report provides a comprehensive overview of the market covering manufacturing cost structure, investment feasibility, supply chain analysis, segmentation based on various parameters, and insights into the prevailing competitive landscape,

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The increasing use of fluopyram as a fungicide is a chief driver of the market. Since warm and humid climate is extremely favorable to the growth of fungal diseases including grey mold and powdery mildew, the seasonal demand for fluopyram is considerably high. It is due to the same reason the demand for fluopyram is also high across tropical countries with economies highly dependent on agroculture. Besides this, the market is also expected to gain from the expansion of the horticulture industry. Due to the changing consumption patterns, consumers are switching from processed to natural foods, which include a healthy diet of vegetable and fruits. This transition is recognized to be in favor or the fluopyram market, as it demands availability of high quality of fruits and crops.

Europe, Asia Pacific, North America, and Rest of the World constitute the key regional segments in the global fluopyram market. Among these regions, North America currently holds dominance in the market due to the changing lifestyle of consumers leading to excessive fruits consumption. The tremendous growth exhibited by the horticulture industry also aids the expansion of the fluopyram market in North America. The region also boasts a considerably highly number of vineyards, which makes fluopyram an essential fungicide to protect the plantation from any kind of crop disease.

Besides North America, the market is also witnessing lucrative opportunities in Europe and Asia Pacific. The rising fruit production in EU is helping the market players gain pace in the region. The fluopyram market witnesses high demand from countries such as Austria, Germany, and Switzerland in Europe. In Asia Pacific, the market is expected to gain impetus from the rising demand in countries such as China and India. Both these regions exhibit high spending on the agriculture sector, which is expected to create attractive prospects for the enterprises operating in the fluopyram market.

To study the vendor landscape, the report also profiles some of the leading companies operating in the market. Currently, Bayer CropScience AG has emerged as a key market player. Besides this, the report also includes profiles of the most prominent companies. It studies the strategies adopted by the companies and gauges the impact of the same on the overall market operations.

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About Us:

TMR Research is a premier provider of customized market research and consulting services to business entities keen on succeeding in todays supercharged economic climate. Armed with an experienced, dedicated, and dynamic team of analysts, we are redefining the way our clients conduct business by providing them with authoritative and trusted research studies in tune with the latest methodologies and market trends.

Contact Us:

Rohit BhiseyHead Internet MarketingTel: +1-415-520-1050Website:https://www.tmrresearch.com/

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Fluopyram Market Is Prognosticated To Observe Profitable Growth During The Forecast Period 2025 - Digital Journal

Micronized PTFE Market Projected to be Resilient During 2025 – Digital Journal

Global Micronized PTFE Market: Snapshot

With growing demand for micronized PTFE, the manufacturers are rolling their sleeves up to develop and present customers with more advanced products that will help them expanding their geographical reach. The global market for micronized PTFE is expected to witness significant demand over the coming years owing to rising penetration of micronized PTFE in the thermoplastic industry and the growing demand from the expanding end-use industries in the developing economies.

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The players operating in the market can gain from the expanding grease and lubricant industry in the U.S. and growing coating industry of countries like China. However, the global market for micronized PTFE is likely to face hindrance from the strict regulations pertaining to environment protection and from the expansion of the digital media industry. The companies can however, enhance the quality micronized PTFE grades for developing applications.

The resin of micronized PTFE is employed in a broad range of industries such as grease and lubricant, elastomers, ink, coating, and thermoplastic. The demand for coating is expected to gain momentum in the coming years owing to rising expenditure in infrastructural development and growing disposable income of the middle class consumer. This, in turn, is expected to benefit the global micronized PTFE market in the long run. The top drawer companies can also capitalize on the opportunities arising from the developments in terms of technology and infrastructure taking place in the Asia Pacific region.

Micronized Polytetrafluoroethylene (PTFE) is a polymer significantly used across applications where polytetrafluoroethylene products are required to have high surface lubricity and anti-blocking properties. The compound is manufactured from PTFE scrap or virgin PTFE with the help of thermal decomposition, irradiation or air milling. The size of the micronized PTFE can be customized based on the need of the application. The chief raw materials used to manufacture micronized PTFE include chloroform, fluorspar, and hydrofluoric acid.

This report on the global micronized PTFE market presents a thorough account of the present dynamics of the market and its segments and the factors that are influencing markets growth. As such, factors such as growth drivers, restraints, trends, opportunities, and competitive and regulatory policies in the market are examined in detail. The report also includes vast projections pertaining to the growth prospects of the market over the period between 2017 and 2025.

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The vast rise in demand for micronized PTFE across the thermoplastics industry is anticipated to be one of the key drivers of the global micronized PTFE market in the next few years. Properties of micronized PTFE such as low friction coefficient, high tensile strength, abrasion and wear resistance, and flame retardancy make them useful across a number of thermoplastic applications.

The market is also significantly driven by the healthy growth observed in the industrial sector, especially in emerging economies across Asia Pacific. Industries such as coatings, automotive, textiles, and electronics are witnessing growth at an excellent pace in the region, which, in turn, is expected to drive the market for micronized PTFE. The increased demand for high performance polymers that perform well under extreme temperature and pressure is also expected to fuel the micronized PTFE market.

However, stringent environmental regulations surrounding the usage of fluoro-chemicals are expected to hamper the micronized PTFE market growth to a certain extent in the next few years. Fluro-chemicals are considered greenhouse gases and environmental agencies such as Environmental Protection Agency (EPA) of the U.S. have imposed restriction on their use.

Some of the key applications of micronized PTFE are found in inks, thermoplastics, elastomers, grease and lubricants, and coatings. Key end-use industries utilizing micronized PTFE include the automotive, textiles, food, pharmaceutical, medical, and electronics. Presently, the inks segment represents the largest application of micronized PTFE, followed by thermoplastics. However, the widening popularity and reader-base of digital media is expected to hamper the global demand for ink, thus dampening the growth prospects of micronized PTFE across the ink segment.

The thermoplastics applications segment is expected to exhibit the most lucrative growth opportunity for the micronized PTFE market in the next few years. The application segment of grease and lubricants, on the other hand, is expected to grow at a moderate growth rate over the reports forecast period.

Asia Pacific is presently the dominant market for micronized PTFE in terms of both production and consumption. Owing to the rapidly expanding manufacturing sector and industrialization in the region, the demand for micronized PTFE has been increasing at steady pace in the past few years. The demand in the region is primarily driven by applications such as coatings, thermoplastics, and inks.

The competitive landscape of the global micronized PTFE market is moderately fragmented. Some of the key vendors in the market are Gujarat Fluorochemicals Limited, Shamrock Technologies Inc., Micro Powders Inc., E.I. Dupont De Nemours & Company, Shanghai 3F New Materials Company Ltd., Reprolon Texas, and Solvay S.A.

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About Us:

TMR Research is a premier provider of customized market research and consulting services to business entities keen on succeeding in todays supercharged economic climate. Armed with an experienced, dedicated, and dynamic team of analysts, we are redefining the way our clients conduct business by providing them with authoritative and trusted research studies in tune with the latest methodologies and market trends.

Contact Us:

Rohit BhiseyHead Internet MarketingTel: +1-415-520-1050Website:https://www.tmrresearch.com/

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Micronized PTFE Market Projected to be Resilient During 2025 - Digital Journal