Archive for the ‘Internet Marketing’ Category

5 Best Web Development in New Orleans, LA – Kev’s Best

Below is a list of the top and leading Web Development in New Orleans. To help you find the best Web Development located near you in New Orleans, we put together our own list based on this rating points list.

The top-rated Web Development in New Orleans, LA are:

Infintech Designsprovides its clients with top-notch and creative websites that come at reasonable rates. Next, they have a responsive customer support service that handles inquiries regarding the scope of their services and schedules appointments with their clients. also, their company has a professional staff that helps its clients choose the exemplary service that matches their preferences and budget and educates them regarding the rates of their services. Moreover, this web development firm has been in service for over 20 years, making them one of the reputable website experts in the community. Lastly, free quotations are provided to estimate the total cost of their services correctly.

Products/ Services:

web design, SEO, programming, digital marketing

LOCATION:

Address: 3436 Magazine St #120, New Orleans, LA 70115Phone: (504) 717-4837Website: http://www.infintechdesigns.com

REVIEWS:

With the support of Infintech Designs, we were able to optimize and increase rankings in New Orleans. Theyre a great bunch of people, and theyre really informed about how to increase your search engine results. We are really grateful for their attention to detail. Mount Emmie

Big Easy SEOis a premier website designer that guarantees its clients prolific landing pages as enticing. This company has professional website programmers with extensive experience and talent in designing and creating the perfect website for its clients. In addition, comprehensive consultations are provided to address and identify the clients website needs correctly. Next, they have a polite staff that happily accommodates its clients and helps them choose the exemplary service that best fits their clients needs. Furthermore, this company has a wide range of services that vary from digital design, internet marketing, SEO, etc.

Products/ Services:

web design, SEO, programming, digital marketing

LOCATION:

Address: 517 Soraparu St #103, New Orleans, LA 70130Phone: (504) 475-2049Website: http://www.bigeasyseo.com

REVIEWS:

Big Easy SEO is a class act! They take the time to get to know you and explain the many possibilities of what they can help with. They explained their expertise in web design and SEO in New Orleans so I can make the best decision. Jagoda Estrada

DP1 DESIGNdedicates its service to developing businesses and brands alongside maximizing their potential. Also, their company has a kind staff that educates its clients regarding their services and helps them choose the exemplary service that matches their needs. They have a wide range of services such as web development, digital marketing, branding, etc. In addition, this company offers extensive consultations to address and identify its clients needs effectively. Moreover, a responsive customer support service is ready to cater to inquiries regarding the rates of their services and schedules appointments with their clients.

Products/ Services:

web design, SEO, programming, digital marketing

LOCATION:

Address: 141 Allen Toussaint Blvd #244, New Orleans, LA 70124Phone: (504) 247-4345Website: http://www.dp1design.com

REVIEWS:

I have been using DP1 Design for many years it I cant speak more highly of their services. If you need web design or SEO definitely check them out. Stephen Leonard

Sideways Designsstrive to improve its clients business sales through its cutting-edge website and marketing solutions. Next, their agency has a professional team of marketers and website designers that ensures its clients catchy yet creative websites. In addition, they have been in service for over ten years, making them one of the most reputable digital marketers in the community. Also, this web development company offers comprehensive consultations to address and identify its clients needs effectively. Furthermore, they have a wide range of services that vary from content management, SEO, website design, etc.

Products/ Services:

web design, SEO, programming, digital marketing

LOCATION:

Address: 3014 Dauphine St Suite W, New Orleans, LA 70117Phone: (504) 408-0888Website: http://www.sideways-designs.com

REVIEWS:

Ive been working with Sideways Designs for six years now, beginning with the creation of my professional author website and continuing with redesign and maintenance. My initial thoughts and ideas about what the site might look and feel like were thoroughly listened to and transformed by Josh into exactly what I wanted. Melissa Brayden

OverDrive Web Designproudly provides well-designed and programmed websites to bring clients the traffic they need. Moreover, this website development firm offers extensive discussions and consultations to adhere to and determine its clients individual needs effectively. In addition, they have an online website where their clients can browse for their portfolios and personally schedule appointments with their digital experts. Next, they have a wide range of services that vary from email marketing, web design, digital advertisements, etc. Lastly, they have a polite staff that educates clients regarding their services and guides them to their respective programmers.

Products/ Services:

web design, SEO, programming, digital marketing

LOCATION:

Address: 650, 140046 Poydras St Suite 1400, New Orleans, LA 7013Phone: (504) 470-7811Website: overdrivedigitalmarketing.com

REVIEWS:

Overdrives web design service is amazing. Our sales numbers are up in a matter of days after they did the SEO for our website and google my business listing. Best web designer in New Orleans hands down. Marian Stephen

James has lived in California his whole life. He has worked as a journalist for nearly a decade having contributed to several large publications including the Yahoo News and True Dakotan. As a journalist for Kevs Best, James covers national and local businesses.

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Digital Marketing Services | Thrive Internet Marketing Agency

So many other agencies rely on a one-size-fits-all approach, many times offering you the same strategy and cookie-cutter website as your competitor down the street.

Thrive works with you to produce customized internet marketing services and a plan that aligns with your unique business needs. We become an extension of your team, a partner that understands your market and goals, rather than just an agency that executes strategies blindly.

Unlike so many other agencies that use glitz and glamor to close sales and then fail to execute, Thrive focuses on client relationships and results. We always deliver substance, not false promises, ensuring we maximize your budget, so you get the most return on investment (ROI).

Our reviews and testimonials speak volumes. We earn your business every day with month-to-month contracts.

Take a look below at the wide variety of digital marketing services Thrive offers. Contact us today to learn more about how we can help your business!

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Digital Marketing Services | Thrive Internet Marketing Agency

Marketers must have confidence in their data: Nielsens Annual Marketing Report – Exchange4Media

Global survey among marketers finds that brands top priorities for 2022 are increasing brand awareness, un-siloing measurement, developing personalized strategies, and becoming more purpose-driven

Marketers must gain confidence in their data to focus equally on brand building and customer acquisition, doing so through both upper-funnel and lower-funnel planning and execution, according to Nielsens Annual Marketing Report.

The report Era of Alignment deals with key priorities of marketers for the year ahead and where marketers have struggled over the past two years due to consumers changing media habits.

The report, which surveyed nearly 2,000 global marketers between December 2021 and January 2022, both revealed a digital dominance in how dollars are being spent and exposed marketers lack of confidence in the data behind those decisions. With continued digital fragmentation, marketers report data accuracy, measurement, and ROI are paramount. While 69% of marketers believe first-party data is essential for their strategies and campaigns, and 72% of marketers believe they have access to quality data, only 26% of global marketers are fully confident in their audience data.

Our work at Nielsen is to provide the most complete view of consumer behavior regardless of industry, and our longtime experience in measurement and comprehensive view of the media universe gives brands a 360-degree view that cant be found anywhere else, said Jamie Moldafsky, Chief Marketing and Communications Officer, Nielsen.

This research showcased that marketers want to put money into channels to deliver immediate ROI, however we also see that they must be agile in the year ahead and work across the entire marketing funnel to reinforce brand awareness and acquire more customers. With the upcoming elimination of third-party cookies, its understandable to see marketers prioritizing personalization and aligning their brand with causes their customers care about. Through our solutions and this report were continuing to help brands and marketers get actionable insights to make more informed, and quicker decisions.

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Marketers must have confidence in their data: Nielsens Annual Marketing Report - Exchange4Media

The importance & relevance of communication & marketing teams have enhanced manifold – Exchange4Media

The 12th edition of the India Public Relations & Corporate Communications Conference & Awards (IPRCCA) on Friday witnessed the virtual gathering of some of the brightest minds in the Public Relations and Corporate Communication domain.Among the many insightful sessions that were a part of the agenda, the conference witnessed an eclectic panel discussion on The association/ interdependence between marketing and communication.

The members of the panel were Amit Nanchahal, Associate Director, Corporate Communication, Pepsico; Beedisha Chakrabarti Managing Consultant & VP Delhi, Archetype and Tuhina Pandey Communications Leader - IBM, India and South Asia IBM. The session was moderated by Ruhail Amin, Senior Editor, exchange4media.

Amin opened the panel by asking them to share how merged marketing and communications have become while also staying differentiated at the same time. Chakrabarti shared that the fundamentals of communication have entirely changed and added, Previously, corporate introduced the brand and then communicated to the consumer, which has entirely flipped. It is no longer the company or the brand/marketing team that is shaping the brand but the communication used to reach the consumer and they in turn are shaping the brand. To that extent, communication and marketing are symbiotic, but the voice of the marketing team or external audience is what communication is doing.

Sharing insights on how this relationship has evolved over the last few years between marketing and communications, Nanchahal shared, For an FMCG company at a time where social media is so mainstream and Gen-Z are talking about brands and purpose communication, the importance and relevance of communication and marketing teams has enhanced manifold. From a marketers point of view, today they want you to be a partner in the entire narrative that the brand wants to drive and deliver. That is a welcome change. We were also able to make the brand aware of the importance of social media and influencer marketing as a tool for storytelling and therefore at Pepsico, the communications team handles the whole social media and influencer marketing function.

Talking about ensuring that the sensibilities of both the teams remain on the same page, Pandey addressed the elephant in the room and said, There has been an artistic tension between these teams sometimes traditionally. What is happening is the stakeholders are challenging both the teams to start talking and collaborating. Some collaboration is because we want them to collaborate but the market forces are also getting both the teams at the table together. The broader theme is that the two teams are sitting together more often now. When the two teams come together there is a power to be harnessed and people understand that, its still an evolving relationship.

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The importance & relevance of communication & marketing teams have enhanced manifold - Exchange4Media

‘Any colour one price’ proposition will help JSW Paints stand out in IPL: Anuradha Bose – Exchange4Media

One of the youngest entrants in the paints category with a unique proposition of any colour one price, JSW Paints is using Indian Premier League as a vehicle to reach out to the millennial couples who see their homes as an extension of self and want to paint them in beautiful colours, CMO Anuradha Bose told exchange4media.com over a recent video call.

Bose was talking about the brands latest campaign Sawalia launched during the IPL. The film features actress Alia Bhatt in a double role. Paint is a low involvement category and there are many established brands who are used to marketing in a set, traditional manner. We wanted to be different and come out with consumer-centric propositions that allow them to think beautiful. And any colour one price is one such disruptive proposition. This campaign is an extension of that promise.

Bose elaborated that the campaign launched during IPL would run on television as well as Disney+ Hotstar in between the matches during the whole course of the T20 series. To optimise our media plans and OTS, we are currently running the campaign only on IPL, across television and digital. After the series, we will run it for three more months across GECs, news and movie channels, and will also be targeting the non-HSM markets. The prime-time to non-prime time ratio of the campaign will fall somewhere around 40:60 as is usually the case with our brand. This will be supported by a lot of BTL activities, OOH and digital campaigns, as we will take up the brand promise more aggressively.

She added that two-third of the overall marketing budget for the campaign is directed towards IPL.

The media buying duties of the brand are being handled by Mindshare.

On being asked why the campaign was launched during the much-cluttered event of IPL, Bose explained, I agree that IPL is a crowded space but none can deny the reach and attention it gives to the brands. In fact, we were associated with the league last year as well when we were not even a national brand. The league gets a lot of relevant recognition for the brand.

She is sure that Bhats charm and exceptional acting prowess shown in both the characters played by her in the campaign and the distinct promise of any colour one price will help the brand stand out.

Govind Pandey who is the CEO of TBWA/Worldwide, the agency behind the campaign, agreed. It is a unique marketing challenge to communicate for a brand which is a relatively new entrant in a category that is dominated by some well-established players who are used to doing things a certain way. Conventions dont get challenged as the market leaders keep the status quo intact because it suits them. Thats why JSW Paints disruptive proposition of any colour one price is bound to stand out.

He continued that along with the brand promise, using Bhat smartly will work in the favour of the campaign. There are two aspects to Alias personality, wherein at one side she is a fun person, doing a lot of commercial roles, and on the other side, she is also doing intense, pathbreaking roles. And the campaign tries to use both these dimensions of her personality with an aim to create cultural conversations around the brand.

Bose shared, JSW Paints is a brand that believes in keeping the product portfolio simple and relevant to the user. For example, we never launched a separate anti-viral product range when most of the competitors were doing. We introduced these features in our top of the line offering Halo, to make it easier for the customers to pick the right product. Additionally, we are water-based paint, with minimal smell, and roller-based easy application. So, there are a lot of aspects of the personality of our brand that are customer-centric. And we would like to talk a lot more about it. I cant tell you what our future campaigns would look like but you will see more from our end within this year.

Pandey corroborated, In our one-and-a-half-year- long association with JSW Paints, we have worked on many interesting ideas and campaigns, including the inaugural campaign with Ayushmann (Khurrana) and Alia (Bhatt), where we took a social approach to paints saying colours should unify us. And such attempts will continue in the future too.

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'Any colour one price' proposition will help JSW Paints stand out in IPL: Anuradha Bose - Exchange4Media