Archive for the ‘Internet Marketing’ Category

SARAH BOYCE GOLDEN APPOINTED TO OLD POINT BOARD OF DIRECTORS – PR Newswire

Ms. Golden is the President and Chief Administrative Officer for The GBS Group, which she co-founded in 2005. The GBS Group is an engineering services firm with offices located in Virginia Beach, Washington D.C., Philadelphia, and San Diego and serves the U.S. Navy as well as the maritime, rail, and transportation industries. In her current role, she provides oversight for the finance, human resources, facilities, and information technology functions at The GBS Group, as well as insurance, security, and contracts. Ms. Golden has over 28 years of business and engineering experience and prior to The GBS Group, she was the President and CEO for Advanced Internet Marketing, Inc., an engineer for Fleet Technical Support Center, and a consultant for Deloitte & Touche Tax Technologies. Ms. Golden earned her Bachelor of Science in computer engineering from Old Dominion University, graduating Magna Cum Laude.

Ms. Golden has served on the Bank's Southside regional board for the last 5 years. She also currently serves on the boards of Samaritan House and Women Against Violence and is a graduate of the CIVIC Leadership Institute. In addition, she is a founding member of the board for Old Dominion University's Women's Initiative Network, a women student mentorship group.

"Sarah's technical knowledge and business management experience coupled with her dedication to Old Point and support of our community make her a valuable asset as a director and reflects our commitment to excellence. We proudly welcome her to the board for Old Point Financial Corporation and Old Point National Bank," said Robert Shuford, Jr., Chairman, President, and CEO for the Company and the Bank.

About Old Point

Old Point Financial Corporation (Nasdaq: OPOF) is the parent company of Old Point National Bank and Old Point Trust & Financial Services, N.A., which serve the Hampton Roads and Richmond regions of Virginia as well as operate a mortgage loan production office in Charlotte, North Carolina. Old Point National Bank is a locally owned and managed community bank which offers a wide range of financial services from checking, insurance, and mortgage products to comprehensive commercial services. Old Point Trust is the largest wealth management services provider headquartered in Hampton Roads, Virginia, offering local asset management by experienced professionals. Additional information about the company is available at oldpoint.com.

For more information, contact Laura Wright, Vice President/Marketing Director, at [emailprotected]or (757) 728-1743.

SOURCE Old Point Financial Corporation

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SARAH BOYCE GOLDEN APPOINTED TO OLD POINT BOARD OF DIRECTORS - PR Newswire

Organic Herbal Extracts Market Predicted to Accelerate the Growth by 2030 – Digital Journal

Organic Herbal ExtractsMarket: Overview

Organic ingredients provide different flavors and tests to people across the world. A variety of healthy minerals, carbohydrates, vitamins, and various other healthy ingredients are also provided by these organic herbal extracts. These characteristics make these organic products unique and special in the food and beverages industry. These features may further create growth opportunities in the organic herbal extracts market.

The dietary supplement manufacturers are also creating various demand opportunities in the organic herbal extracts market. These organic extracts may come in the form of spices, fragrances, flavors, essential oils, and some other forms. These extracts are commonly demanded in various pharmaceutical and food and beverages industries. The manufacturers of different food use a variety of organic herbal extracts as prominent ingredients in different food products. This extensive range of applications may create sales opportunities in the organic herbal extracts market.

Organic herbal extracts are extracted from spices, vegetables, plants, and different other herbs and plants. These sources of ingredients are cultivated with organic and natural treatment without the use of any chemicals. These natural extracts are essential ingredients in cosmetics, healthcare, pharmaceutical, food and beverages, and other industries.

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Organic Herbal ExtractsMarket: Key Trends

Clean label is gaining popularity with its evaluation and expansion with the entrance of younger generations in the workforce. The buying capacity of this generation is influencing trends in the market. Consumers choices for labels affect the aspects of product manufacturing and development. The clean label consumers want an understandable and short ingredient list on the product. The people ensure that the products used are safe and environment-friendly. So, the rapid shift for the buying of sustainably sourced and packaged products are creating sales opportunities in the organic herbal extracts market.

The consumers precarious nature has always been a key factor for the change in market dynamics. Modern customers are extremely health-conscious regarding the choice of different ingredients. This leads to an increased demand for products that contain organic herbal extracts. The absence of different genetically modified dairy, soy, gluten, and organisms extracts are cresting awareness among new consumers for natural products. These factors may lead to increased demand opportunities in the organic herbal extracts market.

Organic Herbal ExtractsMarket: Competitive Dynamics and Key Developments

The key players serving in the organic herbal extracts market are using different strategies to boost growth opportunities. For instance, Givaudan has opened its novel state-of-art facility for product manufacturing in October 2020. The company has adopted Committed to Growth, with Purpose, as its 2025 strategy. It makes China the major market for consumer-preferred and innovative products.

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Some of the key players in theorganic herbal extractsmarket include:

Organic Herbal ExtractsMarket: Regional Assessment

The organic herbal extracts market is spread at different locations across the world such as North America, Asia Pacific, Europe, Latin America, and the Middle East & Africa. Among these regions, North America holds a dominating position in the market globally. The key market players in the region are lead importers of different plant extracts from various Asian countries. The rising beverages industry and development of plant-based pharmaceuticals are anticipated to boost growth in the region. The population of the North America region is becoming more health-conscious, and this factor serves as a prominent factor for the growth opportunities in the region. In addition, the constantly changing lifestyle of the customers also contributes to creating growth opportunities in the region.

India serves as one of the key producers and exporters of herbs and spices. In addition, India is also producing and exporting different organic extracts such as organic essential oils, organic spice extracts, and various other organic herbs globally.

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TMR Research is a premier provider of customized market research and consulting services to business entities keen on succeeding in todays supercharged economic climate. Armed with an experienced, dedicated, and dynamic team of analysts, we are redefining the way our clients conduct business by providing them with authoritative and trusted research studies in tune with the latest methodologies and market trends.

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Organic Herbal Extracts Market Predicted to Accelerate the Growth by 2030 - Digital Journal

SEO master mind’s founder launches a book on SEO Audit for the convenience of their clients – GlobeNewswire

Tamaqua, PA, USA, March 22, 2022 (GLOBE NEWSWIRE) -- The SEO Mastermind Community is a Search engine Optimization testing experiments group that heavily focuses on local SEO testing. Testing for the truth of what works and moves the needle. It works on testing local SERPs but is not limited to local only.It is a community where professionals behind can all grow together. This group is not only limited to SEO testing.

It was developed by an experienced Search Engine Marketing professional named Chris palmer with 11 years of passion. A demonstrated history of working in the SEO, SMM, advertising industry. He possesses considerable skills, including Search Engine Optimization (SEO), Social Media Marketing Strategy, Pay Per Click (PPC), and Economics, to list a few. Strong professional with a Bachelor of Science in Business and Economics Major focused in Marketing from Lehigh University Pennsylvania.

In a recent development, he wrote and designed a guidebook full of tips on SEO Audit. Many emerging content writers, creators and marketers can benefit in numerous ways and boost their content and increase their search engine optimization on their website.

SEO Testing Mastermind Community group meets weekly every Thursday 12-2:30 EST

Affordable SEO Service Packages by SEO Expert Chris Palmer

AtSEO Testing Mastermind, they offer various SEO services to help their user's businesses. Their flexible SEO packages are focused on building a strong foundation for their client's online success, offering countless ways to reach their target customerswherever they are searching. When working with them as their SEO service provider, they can choose which SEO plan suits their business and digital marketing objectives.

Their SEO team optimizes their user's websites for all major search engines. Google remains the dominant search engine in most countries, but several other search engines account for a good portion of organic traffic across the internet. Some of the most popular search engines include Google, Bing, Yahoo, Baidu, Yandex, Ask and DuckDuckGo.

Moreover,SEO Testing Mastermind'sSEO team is well-versed in the nuances of Google My Business (GMB). They can set up and optimize their users GMB listing with all accurate and relevant information to help gain exposure for their users business in the local search results and Google Maps.

Various factors influence the creation of an optimization plan. The simplest way to figure out the right approach for the user's line presence is to talk with a qualified SEO expert. A professional SEO company will determine the best long-term SEO strategy for their client's business.

Potential clients and interested marketeers can acquire more information aboutChris Palmer Marketingon their officialwebsite.

Website: https://www.seomastermind.org/

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SEO master mind's founder launches a book on SEO Audit for the convenience of their clients - GlobeNewswire

Alia Bhatt is brand ambassador of mCaffeine – Exchange4Media

D2C brand mCaffeine has announced actor Alia Bhatt as the face of the brand for its body wash and body scrub. The brand is now set to take the personal care market by storm with the strategic association of the celebrity youth icon as its very first brand ambassador.

Commenting on the collaboration, Tarun Sharma, Co-Founder & CEO mCaffeinesaidKeeping in mind our millennial audience, mCaffeine distills their young and bold sentiment while combining it with their first love, Coffee. We represent this generation as a voice of reason for everything they strongly believe in, be it their daily hustle or daily self-care - for they are quick to adapt. Our range of body scrubs and body washes give them that kick and care for their skin, doing just what a millennial product should, making their lives easier but with no compromise on the quality.

Alia is a perfect representative of this generation, one whom they have seen evolve from a young star to a Forbes 30 Under 30 millennial icon. With her environmental initiatives, she is also a perfect fit for the sustainable and empathetic ethos we stand for. I am ecstatic that we will be working together and quite sure that its going to be a legendary and caffeinating journey, with Alia being the perfect face for our bestselling body washes and body scrubs, Sharma added.

Expressing her excitement on associating with the brand, Alia Bhatt saidThis association combines my love for coffee and my love for nature. mCaffeine brings the joy of both together in a very fresh and millennial way. PETA has certified mCaffeine products as vegan and cruelty-free and the brand has a Zero Plastic Footprint. So they are good for you and good for the planet plus they have the fragrance of coffee. The coffee body washes and body scrub cleanse and caffeinate at the same time. Every shower you take is now a coffee break.

Speaking at the launch, Vaishali Gupta Co-Founder and Head Brand Marketing saidWhen we started mCaffeine, thinking of it as a single ingredient brand was challenging and creatively satisfying at the same time. Cut to today, and we have emerged as Indias largest single ingredient D2C brand. As someone who is inclined towards caffeine and creativity, it brings me immense pleasure to bring on board Alia Bhatt, who is literally the epitome of creative growth. With Alia, we want to make mCaffeine the first choice of coffee (in-shower) for another 100M millennials in India.

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Alia Bhatt is brand ambassador of mCaffeine - Exchange4Media

Pitch CMO Summit 2022: Experts to engage in power-packed sessions on building brand trust – Exchange4Media

The exchange4media Group is hosting the Pitch CMO Summit 2022, a virtual half-day conference, on the 25th of March, 2022 from 2 p.m. onwards. The Pitch CMO Summit is co-powered by Salesforce. The theme of this edition of the summit is Building Brand Trust: The Ultimate Currency.

The lineup and agenda for this edition of the Pitch CMO Summit 2022 are power-packed sessions from a host of industry leaders. Following the welcome address, the conference will be kickstarted with a keynote address by Deepak Iyer, President India, Mondelez Foods. Though an intangible tangent, Trust is today the new brand equity. In the last two years, consumer preferences have seen a lot of shifts, making brand trust retention more difficult than ever. However, some legacy brands have clawed on to consumers' trust irrespective. Talking along the same lines, Iyer will speak on The Cadbury Dairy Milk Journey - Building one of Indias Most Trusted Brands.

The paradigm shift post-Covid-19 has also resulted in the need for the brand playbook to be constantly updated. Therefore, it becomes important to study consumer insights and make constant efforts to be a brand that the consumers trust even for an MEP service provider like Blue Star. In his keynote address, B Thiagarajan, Managing Director, Blue Star will talk about building a brand that consumers can trust and how it is the ultimate currency.

It is only fair to say that a brand has gained consumer trust when its name is often interchangeably used for the product. Bisleri is one such brand that is synonymous with mineral water in India. Joining us at the Summit will be Angelo George, CEO, Bisleri International. George will share the Bisleri Journey and share how Bisleri has managed to stay relevant and trustworthy for consumers through its value to consumer proposition and clutter-breaking communication. George will speak on how the brand is Strengthening Brand Love.

Joining the above-mentioned list of speakers will be Shahnawaz Kadavil, Co-founder, FreshToHome.com. Kadavil will take the stage to share how the consumer-centric fully integrated online brand in fresh fish and meat e-commerce store is reinventing the food supply chain with the aim of providing its customers with 100% Fresh, 0% Chemicals. Kadavil will talk us through the FreshToHome journey that started in 2015 to becoming a consumer trusted competitor in the fresh fish and meat segment.

Stay tuned as we reveal the details of more speakers speaking at the Pitch CMO Summit 2022 on Friday, 25th March 2022 from 2 PM onwards.

Registration Link:

To register for the Pitch CMO Summit 2022, click and register on: https://bit.ly/3H05Xpl

More information on the event can be found on the event microsite:https://e4mevents.com/pitch-cmo-summit-2022/

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Pitch CMO Summit 2022: Experts to engage in power-packed sessions on building brand trust - Exchange4Media