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At its peak, the Stawell tyre dump held nine million tyres, making it one of the biggest tyre dumps in the world. After being inactive for more than a decade, the state Environmental Protection Authority finally stepped in and cleaned it up, recycling more than a million tyres weighing around 10,000 tonnes.

Yet when they looked for someone to pay the bill, the government found that ownership of the dump had been transferred to an internet marketing company based in the tax haven of Panama. Asked about the sale, the former owneradmittedI have never been to Panama and cant speak or understand any Spanish.

When the case went to court, Justice Karin Emerton called the sale of the site outrageous, suggesting that Its open to infer that shifting assets between two companies, to a shelf company in Panama, is a device being used to avoid obligations under the fire preventions notice.

Tax havens are dodgy, and theyre being used to dodge all kinds of obligations. From drug kingpins to terrorists, kidnappers to fraudsters, tax havens are a favourite hidey-hole for wrongdoers.

When the Panama Papers were leaked to the media, they revealed how the super-rich were using tax havens to avoid paying their fair share. Its been estimated thatfour-fifthsof the money in tax havens is there in breach of other countries tax laws.

They may be small islands, but the role of tax havens in the global economy is getting bigger. One investigative journalist calls this world Moneyland. Another has dubbed it Kleptopia. Lawyers and accountants design structures that are deliberately impenetrable.

While the accounting tricks might be complex, the result is simple.

When multinationals and the mega-rich avoid taxes, you pay more. After all, someone has to pay for pensions and pharmaceuticals. For every tax-evading multinational laughing away on a Cayman Islands beach, theres a hardworking taxpayer wondering why theyre being asked to pony up more.

Tax havens make a mockery of the idea of a level playing field. If youre a startup company, youre not worried about trying to shift profits to the Bahamas. Most new firms I speak with are more concerned about the lack of rapid antigen tests, skills shortages, and sluggish broadband.

But when overseas-based multinationals use tax havens, Australian companies feel like theyre clean cyclists in a race against Lance Armstrong.

Take the tyre recycling business, for example. How could an honest business compete against one that shifts to Panama to avoid its clean-up obligations? At its simplest, the case against tax havens comes down to three words: Its not fair.

To be clear, were not talking about small amounts. On one estimate, aroundtwo-fifthsof multinational profits are currently booked through tax havens. Australian moguls have stashed over$100 billionin these treasure islands. Globally, the amount of money sitting in offshore bank accounts might be as large asone-tenth of global GDP.

So what can we do about it? When the OECD and G20 brought together more than 100 nations to strike an agreement on global taxation last year, campaigners gave them half a cheer. The agreement promised a lot, but there was always a risk that it would get delayed. Australia largely sat on the sidelines, raising questions about how seriously the Morrison government takes the issue of multinationals shirking their obligations.

After all, if you want a guide to how the Liberals regard multinational tax avoidance, dont look at what they say, look at what they do.

When Labor was last in government, the Liberalsvoted againstkey measures to crack down on tax evasion, including one that led to Chevron paying an additional$300 millionin tax. Upon winning office, theyabandoned multiple measuresto close multinational tax loopholes. What little they have done since has had Labors full support, but it hasnt been sufficient.

Its not enough to pretend action on multinational tax avoidance you need to actually close the loopholes. If the federal government doesnt act, the shell companies and dirty money will win. And Australia will continue to see abominations like the Stawell tyre dump being sold to a Panamanian shelf company.

No country ever tax-dodged its way to prosperity. If youre not committed to cracking down on tax havens, youre not on the side of Australians. Only an Albanese Labor Government will ensure that multinationals pay their share.

Andrew Leigh is the Shadow Assistant Minister for Treasury. His website isandrewleigh.com

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Honest Australians pay the price for Coalitions refusal to come down hard on tax rorts and scams - The New Daily

On Saturday, Andrew celebrates his birthday but the Prince wont have the union flag flown to mark the occasion after a city council decided to fly it on another date instead. Traditionally, there are nine members of the Royal Family for whom the Union Flag is flown to mark their date of birth.

These include the Queen, her four children Charles, Anne, Andrew and Edward, plus two of their spouses, Camilla and Sophie, and lastly William and Kate, as the Duke of Cambridge is in the direct line of succession.

Typically Belfast City Hall flies the union flag on specific designated days since a vote in December 2012 to end its permanent display.

Currently, it is flown 15 times a year outside the civic building in Belfast.

However, Belfast City Council has voted not to fly the union flag for when the Duke of York celebrates his 62nd birthday on February 19.

Baruch Labunski, the founder of Rank Secure, a web design and internet marketing firm, noted this was a snub for the Duke who will now go without the honour.

He toldExpress.co.uk: Prince Andrew, the ninth in line for the throne, has already been removed for a birthday honour for Belfast, Ireland.

The town council voted against flying the Union Flag over the city for his birthday.

The flag is traditionally flown for certain days of significance for the United Kingdom and Prince Andrew's birthday was listed as one.

READ MORE:Andrew praised for settling case - 'Smartest move in decades'

On Tuesday, it was announced Ms Giuffre and the Duke of York had agreed a settlement in principle ahead of a court trial.

The exact figure was not revealed but reports speculate that the sum stands at 12 million.

Documents submitted to the court from Ms Giuffre's lawyer David Boies written jointly with Andrew's lawyers said the Duke of York pledged to donate a "substantial" amount to Ms Guiffre's charity.

Despite the developments in the case, marketing expert Mr Labunski claims it remains uncertain as to whether the Duke of Yorks birthday on Saturday will be marked by the Queen in a public-facing way.

Typically birthdays of members of the Firm are marked on the Royal Family's social media accounts.

He told Express.co.uk that, while it was marked in 2020 "despite scandals, the Prince's new legal issues and the stripping of all his titles may cause the Queen to rethink the tribute.

He added: The Royal Family is trying to achieve a balancing act of supporting Prince Andrew as a family while distancing from him in their official capacities.

The removal of all his positions from organisations shows disapproval.

Even so, the Queen seems to be offering the Prince some allowances as family.

Some of those decisions may be weighed against public opinion to achieve the right balance.

See more here:
Prince Andrew's 'birthday honour' snubbed as Royal Family facing popularity balancing act - Express

Its never been more important to build an online presence than it is today. There are almost 4.57 billion people on the internet. Thats 59% of the entire worlds population that is online. With all the new technology available, it can become overwhelming to get your business at the forefront.

Thats where online marketing comes into play. Your website is your home, online. Youve put in the effort of creating something you are proud of, and now you want the world to see it. Weve put together a handy guide on the basics of online marketing and why you need to be doing it.

Online marketing is the term used to describe the processes of promoting products and services through the internet, to generate sales. While it is similar to traditional marketing techniques like print and TV advertising, online marketing includes a vast range of elements.

Firstly, there are many different ways to do online marketing. With an excessive amount of internet users presents an incredible amount of opportunities. Now, were going to take you through 7 different channels of online marketing. From there, you can start using them and achieve a successful business.

Content marketing is marketing focused on creating, publishing and distributing content to your targeted audience, online. You can do this in numerous different ways. For example, writing content on your website, posting videos on YouTube, or providing easy-to-read infographics which summarise reports and studies. In fact, content marketing works closely with other internet marketing- like Search Engine Optimisation.

Furthermore, content marketing can be a powerful growth driver for your business. However, it can be difficult. The entire point of content marketing is to increase your visibility. To do it correctly, you will need to provide relevant and useful content to your prospects and customers.

SEO is the practice of improving the ranking of your website on searches for related keywords. That is to say, Getting to the top of the page on Google is only attainable over time, and only when you know which keywords you are aiming to rank for. So, anyone who promises to put your site in the number one spot in no time is probably only after your wallet.

To optimise for search engines, you need to improve your site on a wide variety of metrics used to rank websites. Unfortunately, the exact algorithm is a well-kept secret and changes over time. However, proven best practices include focusing on the site content, how fast it loads, as well as links from other quality websites.

We know this takes a lot of time and effort, but its necessary. To help, weve partnered with marketgoo. Its an SEO analysis tool that offers a simple solution. It analyses your website and gives you an easy-to-follow list of recommendations.

Pay per click advertising is a form of advertising used to drive traffic to websites by paying a publisher when the ad is clicked. Rather than trying to earn your visits organically, you can pay for them.

It works by allowing advertisers to bid for ad placement in the search engine. For example, when someone searches for a keyword related to your service or products, your advertisement would show up at the very top spot in Google. Each time your advertisement is clicked, sending a visitor to your site, you will pay the search engine a small fee. If youve optimised your website and end up making a sale, the fee wont even matter. For instance, if you pay 2 per click but you sell something for 300, youve made a huge profit.

If youd like to give it a go, weve partnered with Google Ads, to create an easy solution for beginners while also powerful enough for experts. It guides you through the process of setting up search campaigns and automatically optimises them for best results. Additionally, the one.com integrated Google Ads service is much easier than using the full platform. It guarantees a distributed budget spend, so you dont accidentally run out of money in a single day.

Affiliate marketing is one of the most popular forms of advertising. The idea is to promote other businesses products, and in turn, earn a commission when people buy it as a thank you for marketing. Basically, you find a product you like, you promote the product, and you earn money for each sale made.

Affiliate marketing is great because it can be done at a low cost. You can get started quickly, with little hassle. Plus, all parties benefit! It works by spreading the responsibilities of marketing and creation. There are 3 parties involved; The affiliate (advertiser), the seller, and the consumer.

Affiliate marketing can be great when youre a start-up because the seller takes a lot of the burden. For example, if theres an issue the seller deals with any customer complaints, whilst you will have already received your commission.

Email marketing is a form of direct marketing, where you send emails to promote your products or services. Email is a great way to stay in touch with people who are interested in hearing from you. Newsletters give you a great way to share deals or promotions and build loyalty over time. In fact, studies have shown that it can be more cost-effective for nurturing leads into customers than other forms of advertising.

If youve ever tried sending a newsletter, even for a non-profit organisation, club or parents association, you know that a standard email program isnt that great.

To make things simpler, weve partnered up with UBIVOX. Its an email marketing tool where you can easily manage mailing lists, create newsletters, campaigns and much more. Connect the tool with your website or social media profile to gather email addresses, and automatically send follow-up emails to keep your audience interested. You can add UBIVOX when you choose a hosting plan. Or, f youre already our customer, from your control panel.

Social media marketing is the process of getting attention and sales through the use of social media platforms like Instagram. Moreover, channels like Facebook and Twitter are also great places to promote yourself and interact with customers and the community. These channels help bring new visitors to your website- a channel you fully control.

You can go for either organic social media marketing, which focuses on building relationships with your customers and building customer loyalty. Or, you can try paid social media marketing. There are tons of ways to use paid social media marketing, such as paying for Facebook advertisements.

Many businesses start by launching a social media profile page before they set up a website. So, if you are at this stage of your venture, consider registering a domain name and redirecting it to your social media profile. Its effortless to do, and guarantees prospects will find you online.

Marketing through blogging is when you reach your target market through the use of a blog. It is one of the best forms of marketing. Thats also because its free, and you have a large platform to build your audience. The only problem is, it takes some time. You can start a blog relatively quickly but, growing your blog and maintaining consumer loyalty is a whole other story.

That said, its a great source of income, and you can earn a lot of money from doing it. Above all, to succeed in blogging, you will need to have a clear direction, connect with your audience and not give up. We recommend integrating your blog with your website to make it easier for you to manage, as well as easier for visitors to access.

The goal of online marketing is to get people to visit your website and convert those into paying customers. While the most apparent purpose of online marketing is so you can sell your services over the internet, there are a few others:

If you want your business to survive in this day and age, you need to start online marketing. Internet marketing opens up many doors and can help you achieve your goals, all with a little work.

There are several benefits to online marketing. Weve listed the three we thought were most valuable:

Online marketing tactics are constantly evolving and changing. If youre going to be successful in online marketing, you need to accept and adapt. Start by becoming comfortable with the basics. Research more, build your website and even test out social media marketing.

If you feel like youve got valuable content, share it with current customers. If you want your site to rank higher on google, research more into SEO. To sum up, there is no right way to start. You just need to learn the tools of the trade, and how you can implement them to make your business successful.

Read this article:
Online Marketing | Bringing more people to your website | one.com

Verizon is turning to a middling mid-1990s Jim Carrey comedy movie to spark sales of its hot news fixed wireless product, commissioning the actor to reanimate "Cable Guy" for a Super Bowl ad.

The 15-second spot, showcased at the 9:16 mark of the Verizon video below showcasing the wireless company's numerous Super Bowl-related marketing activities this coming Sunday, reveals a leery woman approaching her front door after a knock from a man who identifies himself simply as, "cable guy!"

"Your internet will never be the same," said Diego Scotti, executive VP and chief marketing officer at Verizon, introducing the spot on LinkedIn Monday.

Verizon reported an impressive 78,000 new signups or its new fixed wireless access (FWA) service in Q4, upping the customer base for the fledgling service to 228,000.

Verizon and T-Mobile are aggressively marketing FWA products in an effort to pull back some of cable's high-speed internet market share in the U.S., which currently stands at around 70%.

Verizon said it spent $80 million upgrading its network in and around Raymond James Stadium in Tampa, Fla., cite of last year's Super Bowl. It's unclear how much the wireless giant will spend in and around SoFi Stadium in Los Angeles on Sunday. Prices for a 30-second spot on NBC are reportedly going for $6 million, up 9% over the 2021 game.

As for The Cable Guy, it was directed by Ben Stiller and starred Matthew Broderick as a heart-broken young man whose problems are further compounded when he gets a tech visit from his cable company. The movie scored an aggregated 53% among critics and grossed just over $100 million at the global box office.

Read the original here:
Verizon Recasts Jim Carrey as 'The Cable Guy' for Super Bowl Fixed Wireless Ad - Next TV

Hacksaw Blades Market: Overview

The global hacksaw blades market is expected to witness significant growth on account of the increasing demand from the construction sector. A hacksaw is intended to be utilized on metal or line. The three kinds of hacksaw cutting edges accessible are expected to be utilized on various sorts of metal, and its essential to identify the correct kind of sharp edge for the desired work. The use of hacksaw edges is essentially to cut materials, for example, poles, level plates, channel and point. The market for hacksaw edges is ascending at a fast speed. This, coupled with the rapidly expanding mechanical advancement, M&A exercises and rivalry in the business and a few local just as neighborhood merchants are giving specific application instruments to various end-clients of the global hacksaw blades market during the aforementioned forecast period.

The global hacksaw blades market is classified on the basis of blade type, material type, mechanism type, and regions. In terms of blade type, the market is trifurcated into wavy, raker, and regular hacksaw blades respectively. In terms of segmentation by material type, the market is categorized into mild steel, brass, and aluminum. Based on classification by mechanism type, the market is bifurcated into electric and manual.

The report presents a 360-degree overview of the global market for hacksaw blades and is based on key insights from companies operating in it. In addition, the report discusses the impact of COVID19 pandemic on this market and what steps can be adopted to continue generating notable revenues for this market in the coming years. Additionally, the report lists the names of companies in this market and the recent innovations and product launches contributed by them in the recent past. The report is available for sale on the company website.

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Hacksaw Blades Market: Competitive Landscape

There is a notable rise in competition among players of the global hacksaw blades market on account of the entry of new vendors in the market. The significant procedures embraced by makers of this market fuse combination and getting, huge facilitated endeavors, and joint challenges to procure a high ground in the overall market contention. On the contrary side, some various players are placing assets into imaginative work and thing quality check to attract basic wages for the market in the coming years. A part of the obvious players of the worldwide hacksaw edges market are;

Among these, Fein and Lenox is likely to hold the maximum share.

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Hacksaw Blades Market: Recent Innovations

The rising inclination towards using advanced equipment relating to the utilization of cutting edge gear in end-use ventures is likewise impacting the hacksaw sharp edges industry. A critical number of end-clients are making the change from manual hacksaw edges to electric hacksaw sharp edges. In an offer to take into account the developing interest, makers are zeroing in on widening their item portfolio, and fusing electric hacksaw edges in their contributions. This being said, interest for electric hacksaw cutting edges will develop at higher rate opposite manual hacksaw sharp edges during the evaluation time frame. Notwithstanding rising inclination for electric hacksaw sharp edges, producers are likewise zeroing in on decreasing the limits of manual cutting edges, including quick blunting and teeth breaking.

Hacksaw Blades Market: Geographical Insights

Regionwise, the global hacksaw blades market is dominated by Europe and North America on account of the adoption of cutting edge technology and superior cutting performance will help these regions continue to attract notable revenues in the coming years. However, Asia Pacific is likely to emerge as a significant region owing to the rapidly expanding construction and automotive industries respectively.

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About Us:

TMR Research is a premier provider of customized market research and consulting services to business entities keen on succeeding in todays supercharged economic climate. Armed with an experienced, dedicated, and dynamic team of analysts, we are redefining the way our clients conduct business by providing them with authoritative and trusted research studies in tune with the latest methodologies and market trends.

Contact Us:

Rohit Bhisey

Head Internet Marketing

Tel: +1-415-520-1050

Website:https://www.tmrresearch.com

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Hacksaw Blades Market Overview, Recent Innovations, and Forecast To 2030 - Digital Journal