Mediaboss Marketing

Ihor Stefurak. Ihor Stefurak.

Three weeks ago, I brought ChatGPT on board as my CTO on a project. We crafted a Chrome extension and received $1,000 worth of pre-orders within 24 hours.

Last week, I sold it on Acquire. It was only listed for one week, and out of the 50 people who contacted me about it, five proposed bids.

I'm an entrepreneur with a background in the Ukrainian startup ecosystem. After a six-year stint at a startup accelerator, I transitioned to working full-time on my own ventures. Since 2017 I've launched and sold multiple projects, and I currently manage a diverse portfolio of five businesses.

It started as a fun experiment to see what was possible with ChatGPT. I'm not a programmer and haven't crafted Chrome extensions, but I've written apps script for Google Sheets.

I love simple products and built something last year called Lofi Garden. It's an app with a single play/pause button on the menu bar that controls a lofi playlist on your Mac.

With that project in mind, I wanted to create an invisible AI assistant that could be prompted by a simple command in any text area of any website. All a user has to do to get an original tweet or Replit coding, for instance, is type "/ai prompt" and press Enter.

For example, I prompted Type Slash AI to write me something about happiness in the style of entrepreneur and former AngelList CEO Naval Ravikant:

It produced an original paragraph:

Then, I fed it my first prompt by asking it to write code for a simple Chrome extension that monitors input boxes on websites.

In total, ChatGPT wrote three JavaScript files to execute the idea, an HTML file, and a manifest.json file to run the extension in Chrome-based browsers.

I devoted hours to testing, reporting errors, and requesting revisions. When I was content with the results, I recorded a demo, designed a landing page with a 'pre-order' button linked to Stripe, and tweeted it. The tweet went viral and 500,000 people saw it. I made $1,000 within 24 hours.

In the end, ChatGPT helped me develop a working project in just 10 hours and I played the role of prompt engineer. Was it easy? Somewhat. Can people who don't write code do it? Yes, if they understand the code logic.

A human developer could have undoubtedly built this faster and better, but the idea here is that I'm not a developer and still managed to create this.

I saw many makers trying to capitalize on the same idea without success weeks after. The barrier for entry is low because the project is very simple, but grabbing attention is crucial. My story a man utilizing ChatGPT as CTO made all the difference.

Most of those who launched after me relied on Twitter to get users. But this wasn't my first launch, and I knew from the get-go that I needed a more comprehensive approach. So I took a pen and paper to outline what channels I could use to bring in sales.

I managed to get a feature in an AI newsletter from Ben Tossell, the founder of MakerPad. I also reached out to TikTok influencers, shared my story with the media, and reposted it on Hacker News, Reddit, Facebook. I even cooked up a programmatic SEO project for the extension.

Not all of these avenues succeeded, but I did receive pre-orders and engaged early users, which was my primary focus.

Because my extension went viral and gained traction, I was able to make a choice: Should I grow it, sell it, or shut it down?

I chose to sell and move forward. I plan on using the money from the sale to buy a small house in a village here in Ukraine, and my girlfriend and I are currently location hunting.

ChatGPT served as my CTO, but I was tied up writing the prompts, which kept me from putting more effort into marketing. I recommend using the AI chatbot if you're starting a simple project with JavaScript or Python. I also recommend not replicating products you see on the market. Instead, focus on a topic you care about, and use ChatGPT to power you and/or other people in the niche.

I'm now focusing on using AI to help people learn how to think better by using "mental models," or an explanation of a thought process about how something works in the real world.

Modern thinkers like Naval Ravikant, psychologist Jordan Peterson, and billionaire investor Ray Dalio are big on explaining their mental models. Leaders, engineers, and investors use already-formed mental models as well as personally-developed ones. These models help enhance self-understanding and ultimately lead to better decisions and big overall improvements.

I still believe the ideal startup team should consist of a tech expert and a marketer. Combine them with ChatGPT for an indomitable squad.

Ihor Stefurak is an entrepreneur with a background in Ukrainian startups.

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Excerpt from:
How I used ChatGPT to build and sell a product for thousands - Business Insider

The Bud Light controversy rumbles as the beer brand broke its silence on social mediawith would-be boycotters responding with fury.

Earlier in April, Bud Light faced widespread criticism and calls for a boycott of its products after it sent personalized merch to transgender influencer and actress Dylan Mulvaney.

Bud Light's parent company, Anheuser-Busch, faced calls for a boycott on all of its products as its stock sat untouched on store shelves, some people destroyed its goods, its share price dropped and celebrities weighed in on the debate.

Outspoken Republican Kid Rock fired an assault rifle at multiple Bud Light cans in a viral video, while comedian and podcast host Joe Rogan called the whole ordeal "goofy."

The dispute over transgender brand ambassadors is symbolic of a wider debate about the inclusion of transgender women in female issues and spaces. Some say transgender women should be treated the same as other women, while others say they are different and that hard-won women's rights must be protected.

Throughout the discussion, Bud Light and Anheuser-Busch have remained relatively quiet, with Bud Light only posting its first social media post on Friday, April 14.

"TGIF?" the official Bud Light account tweeted out tentatively. The tweet received a couple of thousand likes, a few thousand retweets and over 25,000 comments.

The busy comment section was filled with people still seemingly furious about the collaboration with Mulvaney, people mocking those people, and typically for the internet, jokes and memes.

"Stop promoting transgender ideology," stated Stephen Miller, former senior adviser to Donald Trump.

Polish politician and member of parliament Dominik Tarczyski weighed in within the comment section to Bud Light's tweet. He wrote: "NO! Thank you."

British TV journalist and self-professed publican Adam Brooks suggested it was too late for Bud Light now. "Nah. You've blown it," he wrote.

Just as a viral video suggested Bud Light stands for something else, ("B**** you don't like it? Go home then") many popular comments made a new acronym out of the TGIF comment. "That Guy Isn't Female," wrote @MattsIdeaShop, and many other Twitter users, including member of the Oklahoma Senate, Nathan Dahm.

American lawyer and Republican Party official Harmeet K. Dhillon also made her feelings clear with a brief acronym of her own. "GTH," which we can safely assume stands for "Go To Hell." Later across the weekend, Dhillon added on Twitter: "Dylan Mulvaney controversy at Anheuser-Busch is giving the company a bitter sip of woke."

Psychologist and right-wing social media presence Jordan Peterson also weighed in over the weekend.

He called for a "boycott" for Budweiser and Nike. The sports brand was also slammed after it hired Mulvaney to advertise its new range of sports bras. He also shared a link to a free service offering "woke alerts" to people who want to be aware when a company "caves to the woke mob," as put by the team behind the service.

But some Twitter users took umbrage with the outrage. Damon Gonzalez wrote: "Karens are mad. Lol. F'ing hypocritical cancel culture snowflakes." And Smedley G. added: "Look at all these fragile conservative snowflakes. So emotional. After 30 or so failed boycotts in the past decade, they feel this one is going to work. Isn't that cute?"

On the same day that the Bud Light account shared its "TGIF?" message, the official account for Anheuser-Busch issued a statement from its CEO, Brendan Whitworth.

After discussing the history of the Anheuser-Busch brand, Whitworth suggested he was "focused on building and protecting" the brand's heritage.

"I care deeply about this country, this company, our brands and our partners," he wrote, ending with: "Moving forward, I will continue to work tirelessly to bring great beers to consumers across our nation."

This statement was also mocked by social media users and comedians such as Rob Delaney and the Hodgetwins. They pointed out that the best comments are available to read under the hidden replies feature, which was filled with angry messages aimed at the brand.

Read the original here:
Internet Slams Bud Light's Response After Weeks of Silence - Newsweek

Modified Apr 17, 2023 15:02 GMT

Andrew Tate was hounded by fans in his replies after making it sound as though he had a pet wolf.

The controversial internet personality tweeted a photo of his dog, which appears to be a breed of Alaskan Malamute. The former kickboxing champion added that it was the first time seeing his dog since his arrest four months ago.

According to Tate, his dog had been 'acting up' because he wasn't around and hoped that seeing him would return him to being an obedient animal once again.

Tate then added that if required, he would have no issue facing his 'wolf' in hand-to-hand combat.

After posting the video of his dog and his typical cryptic caption, fans of 'Top G' have taken issue with the fact that his dog isn't a wolf, which he had previously led them to believe.

Multiple fans joked that the only animal they saw in the video was a 'fat husky'.

Another fan praised Andrew Tate for his confidence but stated that 'Cobra' had no chance of victory fighting a wolf.

Check out more fan reactions below:

Israel Adesanya has revealed that he is a fan of Andrew Tate and believes his message about male masuclunity is an important one for society.

The UFC middleweight champion opined that Tate's philosophies can be held in the same regard as male rights activist Jordan Peterson and former Navy SEAL David Goggins. 'The Last Stylebender' believes the world is out to "soften" the men of today, and has taken inspiration from those who dare challenge that.

Speaking to Emilio Urrutia on the Honey Badger Hour podcast, Adesanya said:

Watch the clip here:

Visit link:
Caught in the act: Fans destroy Andrew Tate for projecting his dog as a wolf on Twitter - Sportskeeda

As I see the deluge of posts about ChatGPT mostly humorous queries and B+ grade AI blog posts I cant help but feel that most professionals, even those who are typically early adopters, are already being outpaced by the changes in GPT since December.

Unlike other major software developments of the past that are updated incrementally and centrally (i.e. operating systems, video editing software, office software), ChatGPT is spawning at a daily and even hourly rate hundreds of new startups leveraging ChatGPT to transform entire disciplines.

Take for example, a recent tweet by Jordan Peterson, psychologist, professor, author, YouTube personality and podcast host, requesting info on how to create a chatbot based on a podcast:

The response, just minutes later:

The technology to create AI-powered chatbots already exists, and the company, Context, is ingesting thousands of hours of content every couple of hours, creating publicly accessible online ghosts of the most popular personalities on the internet.

Its moving fast. A hell of a lot faster than, GPT3 can write poems or What a great SEO article it generated!

As an event professional and one who is heavily invested in how digital technologies drive attendance and experience, I'm deeply interested in how AI like ChatGPT will transform the way event businesses work.

Here are three of the areas that I think will begin to disrupt or transform the trade show/large-scale events space using generative AI plus live internet data.

Combine your event FAQs, documentation, web information and live local internet information into an always-on customer service bot that can answer the hardest questions faster than a human. Quickchat AI is on this with its new Intercom integration. These bots will be able to upsell customers by conversing or even inferring needs perhaps based on live customer data housed on social media platforms. Once combined with generative AI video services like Synesthesia, AI transforms human-to-human customer service.

In case you thought the C suite was exempt from AI disruption...nope! AI will ingest all of your event's vendor contracts, financial performance records, marketing performance data, event strategy documents, website data, customer feedback and, combined with live internet data, present deeply nuanced event strategy plans that can be refined based on further context and human input. For instance, presenting multiple plans based on the risk appetite of the event organizer or projections based on the likelihood of economic headwinds in future years. Thus AI disrupts the C suite and event leadership.

Similar to the above, AI ingests all marketing data including visual assets and creates marketing strategies with full marketing campaigns built out from the ground up. They can be selected at will and morphed and edited at any point in the campaign based on feedback from the event team. Or the AI can simply change the campaigns themselves based on live performance data. AI disrupts and utterly transforms marketing.

As of yet, ChatGPT use in the events industry is in its infancy and still very much misunderstood. Training will be critical for employees across departments and disciplines to understand that ChatGPT is not fundamentally a copywriting platform. It is an intelligence system capable of reasoning, combining multiple abstract concepts and creating unique and insightful takeaways for business leaders.

Dont miss any event-related news: Sign up for our weekly e-newsletterHERE,listen to our latest podcastHEREand engage with us onTwitter,Facebook andLinkedIn!

More here:
Buckle up. ChatGPT Will Change the Events Business Sooner Than ... - TSNN Trade Show News

The quality of truth in an existential cause may be measured by the quality of the intellects of its most committed followers. Allow me to illustrate.

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Imagine the fumings of a climate alarmist. Here, a representation of what goes on in the alarmist mind.

The world is in deep imminent threat.

It may end.

Our beautiful, blue, penguin-marching-David Attenborough-marble may be no more.

All life will disappear. Farewell soy milk. Farewell shocking pink hair dye. Farewell all.

What can I do?

Why, I can call out from every hollow my comrade eco-warriors. Come in a black mask, or strip to your unsightly nudity when you get there, will be the summons.

And what is the plan that I and my fellow eco-doomsters have to avert planetary extinction?

We are, above all, strategists and tacticians. We know what earns quality and never-challenged coverage on NPR and festivals of authentication from CBC.

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We are, above all, strategists and tacticians

That is why we organize the type of protests that we do. Direct actions and exhibitionist displays stripping down at awards shows that speak to the farmer, the logger, the fisherman, the movie star falling from favour, or the sad professor who does not have Jordan Petersons reach and fame.

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So when we want to avert the gravest challenge humanity has ever had to face, that is why we select actions that will in the words of a very great writer strike home to every bosom.

Is there a Monet or a Goya or a Munch or a Botticelli or a van Gogh in your citys art gallery? Well, off to the hardware store and the supermarket. There is glue to be bought and cans of tomato soup to drop into the backpack.

There is glue to be bought

Glue yourselves to the painting or throw the tomato soup over it. Doesnt matter which.

When the world, on TV and the internet, sees these brave assaults on western art at its highest, you know everyone, just everyone, will park their cars, turn off the heat, refuse to buy anything with a petroleum base and insist that all the heads of oil companies and plastic manufacturers be put on trial for genocide, and Hollywood liberals will forsake their mansions and move to caves.

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One of our very keenest moves happened over the weekend in Ottawa. An eco-warrior threw a bucket of pink paint on the Prime Ministers Office and padlocked herself to a rail after the ritual half-undressing. A whole bucket of pink paint if that doesnt hold off climate Armageddon, what will?

All on camera. So bold.

She did not it is most necessary to add honk! End of musing.

We should measure the value of high-order environmental activism IPCC stuff, Davos effluvia, anything Al Gore or David Suzuki so stridently say by the quality of the minds and actions of their most intense supporters.

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By which I mean the gluers on paintings, the neuron-challenged street-blockaders, simpletons who smear soup on masterpieces, and a great example the dimwit(s) who think throwing paint on the PMs office amounts to a persuasive, consciousness-raising tactic.

Instead of what everyone else knows it to be: a display of desperate intellectual incapacity, delusionary arrogance, and the Hey-Im-saving-the-world-so-I-can-be-as-stupid-and-supremely-annoying-to-anyone-as-I-f-ing-well-choose attitude of such world saviours.

Thats the level of non-thought that supports most energetically and egregiously the high priests and savants of the net-zero fantasy. Measured by the standard of its pathetic protests, environmental alarmism is the religion of children, a sandbox for narcissists regardless of how old they are.

National Post

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Rex Murphy: The simpleton's guide to climate alarmist protest - National Post