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The global social media management market is projected to experience significant growth in the upcoming years. Increasing adoption of social media marketing platforms and strategies by various businesses is fueling the growth of the market. The engagement sub-segment, healthcare sub-segment, and small & medium sub-segment are estimated to lead the market. The Asia-Pacific market is projected to dominate the market.

New York, USA, Nov. 15, 2021 (GLOBE NEWSWIRE) -- A new report on the global social media management market has been added by Research Dive to its repository. As per the report, the market is expected to garner $18,197.8 million by 2028, growing at a CAGR of 21.2% from 2021 to 2028. This report provides thorough insights into the present condition and future outlook of the global industry. The report is drafted by professional market analysts and assures to be a reliable source of data and detailed market insights for new players, investors, prevailing market players, stakeholders, shareholders, etc.

Factors Impacting the Market Growth:

Increasing use of smartphones and tablets and growing number of users of social media platforms across the globe are boosting the growth of the global social media management market. Furthermore, the growing adoption of social media marketing platforms and strategies by various businesses to create brand awareness is projected to give rise to profitable opportunities for the market growth during the forecast period. However, the data manipulation and privacy leaks in social media platforms are anticipated to hinder the market growth.

Get | Download an PDF Sample Report of Social Media Management Market@ https://www.researchdive.com/download-sample/5484

COVID-19 Pandemic Impact on the Market:

The outbreak COVID-19 pandemic has positively impacted the growth of the global social media management industry. The pandemic has surged the use of social media platforms by businesses and customers to promote as well as buy products and services. In addition, during the lockdown, people greatly opted to spend time on social media platforms, which is boosting the volume of data generated through user activities. All these factors are boosting the market growth significantly.

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The report segments the global social media management market into type, enterprise size, end use, and region.

Engagement Sub-Segment to Dominate the Market

Among type segment, the engagement sub-segment is projected to observe significant growth by garnering $5,998.5 million in the projected period. The growth of this sub-segment is mostly because of the growing adoption of social media tools for boosting engagement, such as automation tools, social monitoring & alerts, social CRM, and customer service tools.

Small & Medium Sub-Segment to Observe Accelerated Growth

Among enterprise size segment, the small & medium sub-segment is expected to observe rapid growth and garner $5,172.6 million during the forecast period. The growth of this sub-segment is mostly because of the growing adoption of social media marketing platforms by small & medium businesses for building brand awareness and boosting sales.

Healthcare Sub-Segment to Witness Improved Growth

Among end use segment, the healthcare sub-segment is projected to observe speedy growth by garnering $2,607.3 million in the projected period. The growth of this sub-segment is mostly because social media platforms help healthcare centres to directly connect with the patients and help them in taking ideal decisions regarding their health.

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Asia-Pacific Region Market to Grow Rapidly

The report analyses the global social media management market across several regions such as North America, Europe, Asia Pacific, and LAMEA. Among these, the Asia Pacific region market is expected to garner a revenue of $5,603.7 million during the estimated timeframe. The growth of this region market is mainly owing to the growing data generation through social media platforms, rising use of smartphones and the internet, increasing advancements in artificial intelligence and big data technologies, and rising demand for insightful data among businesses in this region.

Major Players in the Market:

The report lists some of the leading players functioning in the global social media management industry including

Oktopost

Meltwater

Falcon.io

HubSpot

Salesforce

Social Flow

Social Hub

Sprinklr

Spredfast

Likeable Hub, and others.

The report also offers several industry-top tactics and approaches such as top strategic moves & developments, product/service range, business performance, Porter five forces analysis, and SWOT analysis of the foremost players, functioning in the global industry. For instance, in October 2021, a social media management firm, Sprinklr, introduced the 2nd iteration of its customer service solution - Sprinklr Modern Care. This service includes advanced AI and automation, and allows businesses to merge case management as well as agent engagement in a single contact center software solution.

In Addition, the report having some numorus point about the leading Business Manufactures, Like, SWOT analysis, Product Portfolio, Finanical Status - Inquire to Get access for Detailed Top Companies Development Strategy Report

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Global Social Media Management Market Projected to Surpass $18,197.8 Million, Growing at 21.2% CAGR from 2021 to 2028 - Exclusive Report [210-Pages]...

NEWS AND ANALYSIS:

The Biden administration has given in to a Chinese government demand, reversing curbs imposed on officials working for Chinese state-controlled media outlets in the United States that were put into place by the Trump administration.

A State Department spokesman confirmed Chinese state media reports that Beijing had agreed to issue visas once again to working U.S. reporters and that the U.S. government would reciprocate for Chinese outlets with reporters in the U.S.

In 2020, the State Department imposed restrictions on Chinese media outlets operating in the United States, designating them as foreign missions because of heavy government controls on the outlets and their employees. Many of them are known by U.S. officials to be intelligence operatives. China responded by expelling a number of American journalists working for major news outlets.

The deal on easing the visa restrictions was reached prior to the virtual summit between President Biden and Chinese President Xi Jinping on Monday. In the opening of the more than three hours of talks, Mr. Xi referred to Mr. Biden as my old friend.

The concession on Chinese media was on a list of 16 demands and 10 specific cases of concern presented by Chinese officials to Deputy Secretary of State Wendy Sherman during a visit to China last summer.

The deal to loosen curbs on Chinese media outlets follows the agreement that led to the release from Canada of Huawei Technologies Chief Financial Officer Meng Wanzhou, who faced extradition to the United States on charges of illegal financial dealings with Iran. Ms. Mengs release also was among the items on the list of Chinese demands.

A third concession was a promise by President Biden to end the U.S. policy of identifying the Chinese Communist Party (CCP) as the illegitimate ruler of China, as distinct from the 1.4 billion Chinese people. The CCP was targeted under policies of the Trump administration in a bid to pressure the Marxist-Leninist regime, which has ruled China since 1949 with devastating consequences.

Historians have said the communist system resulted in the deaths of more than 60 million Chinese through policies of mass repression, government-produced famines and destructive social engineering.

Chinese state media reported that Mr. Biden promised Mr. Xi that the United States would not seek to change Chinas system.

The White House made no mention of the promise in its readout of the virtual summit Monday night.

A senior administration official declined to say whether the president promised Mr. Xi the United States would not undermine the Chinese system but said previous policies that sought to transform that system were erroneous.

We are not trying to bring about a fundamental transformation of China itself, the official said.

Prior to the summit, a U.S. official denied that the administration had taken any action on the 16 demands and 10 cases that China said needed to be resolved before closer U.S.-Chinese relations could be established.

The CCP-affiliated Global Times reported that Mr. Biden made three promises to Mr. Xi, including the promise regarding the Chinese system. Other promises reportedly made by the president were statements that stepped-up U.S. alliances in the region were not targeting China and that the United States is not seeking a conflict with China.

Second gaffe on Taiwan standoff

President Biden this week misspoke about Taiwan for a second time on an issue that has contributed to rising tensions between Washington and Beijing.

After his virtual meeting with Mr. Xi, Mr. Biden was asked by a reporter whether the two leaders made progress on the thorny issue of Chinese coercion of Taiwan, the island democracy 100 miles off the Chinese coast.

Yes. We have made very clear we support the Taiwan act, and thats it. Its independent. It makes its own decisions, Mr. Biden said.

It was the second time in recent weeks that the president flubbed comments about U.S. policy toward Taiwan.

Earlier, Mr. Biden said the United States would defend Taiwan against a Chinese attack. The policy had been left deliberately ambiguous since the United States switched diplomatic recognition to Beijing from Taipei in the 1970s.

China, which considers the island part of its sovereign territory, has said a formal declaration of independence by Taiwan, which broke with the mainland in 1949, is a red line for military intervention.

During the virtual summit, Mr. Xi told Mr. Biden that China is prepared for decisive measures if Taiwan makes any moves toward independence, according to Chinese state media.

In recent weeks, Chinas military has stepped up provocative warplane flights near Taiwan, at one point sending more than 150 aircraft into the islands defense identification zone.

Recognizing the latest gaffe on Tuesday, Mr. Biden backtracked by telling reporters in New Hampshire that he is not endorsing Taiwanese independence.

Were not going to change our policy at all, he said. I said that they have to decide they Taiwan. Not us. And we are not encouraging independence; were encouraging that they do exactly what the Taiwan act requires.

The 1979 Taiwan Relations Act was passed by Congress in response to the downgrading of relations with Taiwan. The act calls on the United States to supply Taiwan with defensive arms but stops short of formally declaring that the United States would defend Taiwan militarily.

A report by the congressional U.S.-China Economic and Security Review Commission made public Wednesday said the situation across the Taiwan Strait is dangerous and that Chinas military, for the first time, has the strength to retake the island.

Russian military hails satellite kill

Russias Defense Ministry this week marked the destruction of a defunct Russian satellite in orbit from a ground-based anti-satellite (ASAT) missile test, rejecting international protests and insisting that the test did not pose any danger.

Defense analysts say the field of thousands of pieces of potentially damaging debris from the space blast could threaten low-Earth orbit satellites and the International Space Station, which had to change its flight path this week to avoid being hit. The debris pieces are orbiting at very high speeds and can penetrate the shells of satellites.

The test comes amid tensions over potential military moves by Moscow against Ukraine, where thousands of Russian troops have repeatedly massed on the border. The test also appears timed as a geopolitical signal to the United States that Russia could target U.S. satellites if there is a military response by NATO to a Russian advance on Ukraine in support of pro-Moscow separatist forces.

Russian troops took over Ukraines Crimean Peninsula in 2014, prompting U.S. and European sanctions on Moscow.

The Russian ministry said in a statement that the military on Nov. 15 successfully conducted a test, in which the Russian defunct Tselina-D satellite in orbit since 1982 was struck.

The statement said the test was conducted in the context of an American space strategy that seeks to create an all-out military advantage in outer space and, therefore, the Russian Defense Ministry is carrying out planned measures to strengthen the countrys defense capability.

The United States protested the ASAT test but so far has not taken any other action to punish Russia. The test was similar to Chinas highly destructive 2007 ASAT missile test, which also generated a large debris field.

The United States knows for certain that the emerging fragments at the time of the test and in terms of the orbits parameters did not and will not pose any threat to orbital stations, satellites and space activity, the Russian Defense Ministry said in a statement.

The ministry noted earlier space tests by the United States, China and India but made no mention of destructive space blasts carried out by the Soviet Union in the 1970s.

NASA Administrator Bill Nelson said the space station crew took emergency procedures for safety inside the station to avoid the satellite debris. The station passes the debris field every 90 minutes.

Im outraged by this irresponsible and destabilizing action, Mr. Nelson said, adding the Russian actions are reckless and dangerous.

Contact Bill Gertz on Twitter at @Bill Gertz.

See more here:
Biden accedes to another Chinese demand on media - Washington Times

CESC FABREGAS hinted at a move into management - but was slammed by fans for his all-out-attack formation.

The midfielder has seen ex-Barca team-mate Xavi take over at the Nou Camp and fellow Premier League icon Steven Gerrard accept the Aston Villa job this month.

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And his social media activity on Wednesday night suggested he was thinking of following in their footsteps.

Fabregas posted a slightly-revealing picture of a tactics board showing his reds in a 2-3-5 formation with the blues defending with 4-4-2.

The former Arsenal and Chelsea star, 34, wrote: "Just playing around Thoughts?

"Long night ahead... too aggressive the reds? Too exposed to counterattacks? Ballsy or stupid?

"What do you do if you're a blue? Do you take risks and leave some players up to kill the reds? Or do you get scared and go deeper and deeper?"

Unsurprisingly, plenty of followers chipped in with their responses and Monaco man Fabregas replied to many of them.

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One said: "Suicide by reds, easy for blues to dispossess and leave a man up who they can kick it up to

Fabregas replied: "Agreed but if you have really fast centre backs and you trust them to win balls back? Nobody plays this way basically but wanted to know opinions."

Another commented: "How fast are the red centre backs?! Its tactical suicide if they arent rapid."

And a third wrote: "Never play this tactic with @kierantierney1 and @Auba they got pace for days. Also, Henry would look at this and laugh, its his type of play to counter and score 100 per cent of the time."

The Spaniard fired back: "I would never play like this against Thierry Henry!"

He also added: "I like it. I always with think with my head, not to attack without first being well positioned to stop against and having to run the whole team 70 meters behind.

"The midfielders cannot be so aggressive and they will have to make decisions about whether to continue pressing and leave a lot of space in the centre, or to retreat and regulate the danger of the rival."

Read our Football news live blog for the very latest rumours, gossip and done deals

In the most pressing matter, though, Fabregas hastened to confirm he was not sat on the loo when he took the photo - despite the exposed thighs.

One fan wrote: "I'm more concerned that you're thinking about this while sat on the toilet - suppose that's where I do my best thinking as well."

The 110-cap international replied: "Haha that's my study mate!"

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Link:
Fabregas hints at move into management with tactics board as fans stunned by ex-Chelsea and Arsenal aces a... - The Sun

It may be hard to imagine now, but there was a time not too long ago when social media didnt exist and we didnt have cameras on our phones. But today, some of the most widely used social media platforms influence not only how we communicate with the world, but how we think the world sees us. Herein lies the concern for parents and mental health professionals alike.

Theres been a lot in the news recently around social media apps and their effects on body image particularly for teenage girls, says Boston Childrens Hospital child psychologist Keneisha Sinclair-McBride. Theres evidence that selfies, filters, and Photoshop can cause body image concerns and body dysmorphia.

Body dysmorphia is a clinically recognized mental health disorder in which a person is excessively preoccupied with one or more self-perceived defects or flaws in their appearance, even though the flaw isnt seen by others.

What makes body dysmorphia different from other self-esteem concerns, says Sinclair-McBride, is its effect on someones ability to function in their everyday life. This means that their fixation on appearance causes the child or teen to stop eating or sleeping, not complete school or work assignments, and withdraw from peers or loved ones.

I think what we are seeing in a lot of teens is general body dissatisfaction as opposed to the more clinically serious body dysmorphia, she points out.

That said, she still sees significant cause for concern about the effects of social media on young people.

Heres what she suggests to help kids protect themselves.

Everyone has spent so much time in the virtual space recently that altered, curated social media feeds have become the way many kids have gotten used to seeing friends and family, Sinclair-McBride says.

Theres evidence that supports the observation that while kids are good at noticing filters and Photoshop and such, they dont necessarily understand exactly how they work, she adds. So theres a hard-to-define disconnect between the acknowledgment that filters and photo-augmentation exist and the understanding of how people (especially celebrities and popular social media stars) use these tools to change how they look online.

Very often, young people dont realize that social media is manipulating how they see themselves, Sinclair-McBride says. But helping them recognize this presents an opportunity for empowerment.

Kids especially teenagers dont like the idea that theyre being tricked or influenced, Sinclair-McBride says. She encourages parents to harness this pursuit for control to help young people see that a lot of what drives many businesses is making consumers feel like need to buy specific products to look or be better.

Once kids see that theyre being made to feel bad about themselves, theyre likely to respond by thinking, I can see through this scheme. I can make my own decisions about who I want to be, Sinclair McBride says.

To help with this revolt against phone-infused self-criticism, Sinclair-McBride has simple reminders:

I remind patients all the time that if Snapchat has filters that can make you look like a baby or a dog, dont you think it can also just-so-slightly alter the way a face looks? Perfect faces and bodies arent reality.

Sinclair-McBride adds that for every social media account that promotes either overtly or subtly disordered eating or cosmetic changes, there are communities out there promoting self-love.

There are so many social media accounts and virtual communities about body positivity. Finding just a few of them can change the algorithm of a childs social feed. Over time that can positively impact the images they see daily.

Above all, Sinclair-McBride urges parents to reinforce just how unique and powerful their children already are.

Its so important that we help young people be grateful for all the things their bodies can do and will do in the future. They are so much more than what they look like.

Learn more about the Department of Psychiatry and Behavioral Sciences and how they treat diseases and disorders that affect the emotional, behavioral, and social health of children and young adults.

Read more from the original source:
Help kids fight the "Selfie Effect" and build self-esteem instead - Boston Children's Answers - Boston Children's Discoveries

IT MIGHT just be confused for one of the worlds savviest tech investors. China Internet Investment Funds (CIIF) portfolio is the envy of venture capitalists everywhere. It owns part of a subsidiary of ByteDance, the Beijing-based parent of social-media group TikTok, and Weibo, a Twitter-like platform. It has a stake in SenseTime, one of Chinas most advanced artificial-intelligence (AI) groups, and Kuaishou, a popular short-video service. The firms investment list reads like a whos who of the industry.

More stunning are the terms of these investments. CIIFs 1% stake in a ByteDance subsidiary gives it the power to appoint one of three board members in a unit that holds key licences for operating its domestic short-video business. A similar bargain has been struck with Weibo, which is listed in New York, with CIIF picking up 1% for just 10.7m yuan ($1.5m). The firms hardly need more capital. Nor is CIIF, with plans for a 100bn yuan fundenough to rival a big Silicon Valley venture-capital firmoverly concerned with the outsize returns its investments will certainly deliver.

That is because the outfit, founded a mere five years ago, is no typical investor. CIIF is itself mostly owned by the Cyberspace Administration of China (CAC), a powerful internet watchdog. The arrangement is akin to Americas Federal Communications Commission taking discounted stakes in tech groups such as Facebook and Twitter, appointing board members, then steering them in the direction it sees fit.

CIIFs investment spree is symptomatic of a new form of state capitalism that is taking shape in China. Under the aegis of President Xi Jinping, regulators in recent years have unleashed a sustained attack on the technology sector, deeming it to have gained too much influence and strayed too far from the Communist Partys core values. Tech magnates such as Jack Ma, the co-founder of e-commerce giant Alibaba, have been subdued. Entire business models have been rewritten from on highand the tenor of the Chinese economy altered as a result.

Bringing the commanding heights of the modern economy to heel might be expected from what is, after all, a communist regime. Nor is state investment in private companies anything new: guidance funds, massive state vehicles that direct money towards semiconductors and other favoured areas, have become a fixture of Chinas investment landscape. But the extent of such activity over the past two decades has risen sharply.

Private companies with state-connected investors increased from 14.1% of all registered capital in China in 2000 to 33.5% in 2019, according to a paper by Chong-En Bai of Tsinghua University in Beijing, Chang-Tai Hsieh of the Booth School of Business in Chicago, and two other academics. While the number of state-controlled investors has not changed much, each has done vastly more business with private firms (see chart 1). As a result, todays Chinese corporate landscape might best be described as a sprawling complex of state-private commerce. More than 130,000 private companies had formed joint ventures with state-owned companies by 2019, up from 45,000 at the turn of the century.

The jump in private companies with state investment since then has accounted for nearly all of Chinas increase in new registered capital. Public investments in private-sector companies surged from $9.4bn in 2016 to $125bn in 2020, though looks set to fall this year, according to data from Dealogic, a research firm (see chart 2).

This means the growth of business in the country is inextricably linked to the state. The tech industry has been a notable focus. Regulation has long hemmed in the sector, as has the occasional bringing down of a tycoon by one or two notches. This is now considered insufficient to ensure entrepreneurs are kept in line.

Thus extending the governments reach directly into more private companies via financial interests is emerging as a mechanism to control them. Government golden shares, tiny investments that give a high degree of control over companies, have been rumoured for years; only recently have they been disclosed in the likes of Weibo and ByteDance. It is likely this feature of state investment will expand, says Nana Li of the Asian Corporate Governance Association, an investor interest group.

Unwittingly tagging along for the ride have been global investors who had once spent freely to gain a foothold in the booming Chinese market. Americans and others are unlikely to be comfortable with the new arrangements. More might get snared: CAC, the ultimate power behind the state investments in startups, was recently given the authority to vet the overseas share listings of large Chinese tech groups.

What might the new regime mean for the firms involved? CIIFs chairman, Wu Hai, has proclaimed the fund to be firmly part of Chinas national team, a catchall for the most important state-owned enterprises. The Communist Party has provided generous financial and policy support for CIIF-backed firms, says Sun Xin of Kings College London. But, he adds, these investments also tighten regulatory scrutiny and have even imposed greater direct control by the Party over their management.

Yet CIIFs objectives would fit awkwardly in a venture-capital firms pitch book. It has committed itself not to pursue excessive profitability in its investments. That echoes recent missives by top officials concerning the savage growth and disorderly expansion of capital at Chinas tech groups. Its area of focusAI chips, robotics, quantum computing and blockchaindovetail with the sectors the government prioritised in its 14th five-year plan, one of the states most important policy documents. Companies have no doubt taken note.

ByteDance has claimed the CIIF investment has little influence over operations. If that is true then it somehow found it wise of its own volition to mirror new state policy. TikToks owner has officially limited working hours to 10am-7pm on weekdays; the change comes after the state berated Mr Ma and Alibaba for vocally supporting a 996 work schedule, or working 9am-9pm six days a week. The firm is among those whose founders have departed during the crackdown.

As Mr Xis model for state curbing of tech darlings becomes clearer, so too have the potential drawbacks. One of them is the clumsiness built into some of the Partys increasingly dogmatic practices. For the past two decades links between companies and local governments have been central to the Chinese economic model. These partnerships have historically been focused on business, not Party ideology.

More recently there have been signs that local governments are preoccupied more with ideological exercises, says Mr Hsieh. These include frequent study sessions, where Party officials gather to read and discuss the merits of Xi Jinping Thought. Forging connections between state and private companies has become more difficult and requires informal connections with more senior leaders, he says.

Another problem is the level of risk aversion among the new government-linked shareholders. Chinas model was recently described as a venture capitalist state by Arthur Kroeber, an economist. The model mimics a massive corporate investor, taking small stakes in various early-stage companies; CIIF itself is staffed with executives with tech and startup investing experience. Yet the state has all the risk appetite of a timid bureaucrat. Private-sector executives working with government-linked firms have described officials growing fear of making mistakes. Losing public money on investment does not appear to be the biggest worry, says Nis Grnberg of the Mercator Institute for China Studies, a think-tank in Berlin. Rather, the real blunder would be failing to control companies that run counter to Party ideologies.

Thus an uncomfortable prospect for Mr Xis new era of party control of the economy: fear by state-capitalists of falling foul of ideological diktats could lower investment returns and throttle corporate dynamism. CIIFs board appointee to ByteDance has no clear business experience on his rsum, according to Ms Li, but a background in communist propaganda. For doing business in China these days, an insiders steer on how not to run afoul of the Party may prove invaluable.

For more expert analysis of the biggest stories in economics, business and markets, sign up to Money Talks, our weekly newsletter.

An early version of this article was published online on November 14th 2021

This article appeared in the Business section of the print edition under the headline "The Party capitalists"

See more here:
Chinas communist authorities are tightening their grip on the private sector - The Economist