Mediaboss Marketing

During the 2017-2018 election cycle, Republican U.S. Congressman Rodney Daviss campaign spent $4,085,715.

That was a increase of $1,651,389, in comparison to his $2,394,440 expenditures during the 2015-2016 election cycle.

Kent Redfield, retired political science professor at the University of Illinois Springfield who specialized in campaign finance, said Davis increased his campaign spending because he was feeling pressure in his campaign.

Four million dollars indicates a very competitive election, and if you look at the numbers for Daviss opponent in 2018 Betsy Dirksen Londrigan, she actually spent a little bit more than he did, about 4.2 million, said Redfield. When you get to the 2018 midterm, the party opposite the president usually picks up some seats because normally theres a surge in the presidents party during the presidential election.

Redfield said Londrigan was able to attract a lot of money and the Democrats essentially were trying to flip three seats in Illinois.

They were successful with two and came very close with Londrigan, he said.

Daviss top disbursements during the 2017-2018 cycle were to Strategic Media Services, Gula Graham Group, Illinois Republican Party, Palomar Marketing and Productions and PNC Bank.

Daviss top disbursements during the 2015-2016 cycle were almost identical to 17-18, they were to Strategic Media Services, FP1 Digital LLC, Gula Graham Group, Illinois Republican Party and something labeled Other Committee.

His top expenditure for 2017-2018 was $1,946,888 and for 2015-2016 it was $475,482.

Most of Daviss top expenditures are to agencies that help campaigns with advertising. Redfield said that advertising is what politicians spend their money on the most because getting the loyal voters to the poll is arguably the most important step to getting elected.

It is about getting the message to the faithful and getting the faithful to the polls The basics havent changed, said Redfield. You want to identify the base, turn them out and energize them, but you also want to be able to identify swing voters.

His campaign also mislabeled some of the expenditures from that cycle. There is $214,276 worth of fundraising consulting payment and $102,253 worth of payment for fundraising consultanting.

Some expenditures from 2017-2018 campaign expenditures included $5,000 on baseball tickets to McCarthy Advanced Consulting, a primary 2016 contribution refund of $1,000, $563 on Green Bay Packers football tickets for a fundraising event, and $250 on event baseball tickets.

There are rules that control what kinds of disbursements campaigns can make and they have to submit a yearly report on how theyve spent their money. The reports are overseen by the Federal Election Commission.

The FEC website says, Campaign funds to be used for purposes in connection with the campaign to influence the federal election of the candidate. Disbursements related to the campaign include payments for day-to-day expenses, such as staff salaries, rent, travel, advertising, telephones, office supplies and equipment, fundraising, etc.

Among non-campaign expenses, ones for personal use are prohibited. Some others like fundraising for other candidates, committees and organizations are allowed but controlled by the FECs contribution limit.

Of the top 10 expenditures during the 2015-2016 election cycle, half of them carried over to the top 10 for 2017-2018: Communication, digital, fundraising consulting, media placement (Advertising broadcasting, cable, and radio) and salary.

Communication consulting dropped by $29,874 to $81,692 between the two cycles.

The other four categories of spending increased. Salary expenditures rose by $94,202 to $174,889 and digital consulting went up by $74,187 to $193,006.

Fundraising consulting went up by $360,354 to $574,631. Media placement went up by $1,468,277 from to $1,946,888.

Of the five campaign expenditures from 2015-2016 that did not carry over to the top 10 for 2017-2018, three of them remain. TV and Radio ads are labeled under media placement, although there is a radio ad that is ranked 86th on the list with $600.

Daviss campaign did not respond to comment.

View original post here:
Rodney Davis campaign spending increased from 'feeling pressure', analyst says - CU-CitizenAccess.org

Infowars, the right-wing conspiracy theory site founded by Alex Jones, does not regret publishing false claims that the 2012 Sandy Hook elementary school shooting was a hoax, according to a new deposition with news director Rob Dew exclusively obtained by BuzzFeed News.

I think our reporting stopped what was going to be a lot of anti-gun legislation that was coming down, Dew said, adding, I am proud of that.

The nearly two-hour deposition with Dew provided a glimpse into the inner workings of the shadowy media operation, detailing how its founder and employees created news stories and sold them as the real truth to millions of viewers. It comes amid the ongoing and catastrophic fall of Jones, who has been largely banned from Apple, Facebook, Twitter, and YouTube. In the past year, Jones has lost a number of appeals in defamation cases brought by the families of Sandy Hook victims and has been ordered to pay thousands in fines for not taking the suits seriously and destroying evidence. Meanwhile, two of his former employees have accused him of discrimination and harassment. (Jones has denied the claims.) Earlier this month, an ex-producer wrote a damning account in the New York Times describing how Jones fed his audiences prejudices and fears.

In the newly released deposition, Dew acting as the representative of Infowars parent company, Free Speech Systems repeatedly said he did not know, did not remember, or was not prepared to answer almost every question about how he, Jones, and other employees found and verified their information about the Sandy Hook shooting before claiming it as fact and blasting it across their sprawling network of platforms.

Dew claimed he did not remember how he and Jones obtained evidence used to support narratives in videos like Sandy Hook was a DHS Illusion and Sandy Hook Vampires Exposed, and said he was proud of Infowars coverage and never meant to hurt families.

Dew also argued that the site's Sandy Hook coverage helped thwart Democrats attempts at pushing gun control legislation, calling Infowars the stewards of the Second Amendment.

We never told anybody to go after peoples families, he said. We see events like theseeven today when these events happen and the next thing that comes out of a politicians mouth is 'Were going to grab peoples guns.'

Speaking on behalf of Jones company, he rejected any responsibility for the emotional distress and harassment that Jones fans have inflicted on victims' family members after watching and reading Infowars.

I am not responsible for what someone else does, Dew told Bill Ogden and Mark Bankston, Texas attorneys with Farrar & Ball, who are representing four Sandy Hook families.

Throughout the deposition, Dew seemed unprepared to answer even basic questions, stating that his only preparation was speaking with his attorney.

He did not know when Infowars stopped reporting on Sandy Hook. He didnt have any information about the 10 or so employees who contributed to the dozen-plus videos cited in multiple lawsuits as being fake and harmful, nor could he tell the attorneys anything about the sourcing for those videos. In one instance, Ogden asked Dew which employee had researched and reported a video from March 2014 titled Sandy Hook: False Narrative vs. Reality. The news director said he didnt remember and was unable to find the video to refresh his memory, though he had provided that very video to the court.

In this case are you aware that you produced this video to me, Ogden cut in.

The problem is...the titles that you are referring tothe YouTube titles, those arent always the titles of the videos when theyre uploaded, he replied.

Mr. Dew, you gave me this video, the attorney said.

In another exchange, Bankston and Ogden asked Dew about a conversation he had had with his uncle, a former FBI agent whom Jones used as a source to claim that the mass shooting was a cover-up.

So when Alex Jones went on the air and said that a retired FBI agent said, All of this is fake' thats not your uncle being involved in sourcing information for these videos? the attorney asked.

No, that might have been Alexs interpretation of what I told him, Dew said. What my uncle specifically said was that Ive never been to a meeting with government people where nobody knows nothing thats what he said.

Throughout his deposition, Dew argued that the bulk of Infowars content is indeed journalism and that the sites mission is to get the truth as best you can.

On some instances we were wrong, he said. I am not sorry for being wrong. People get things wrong all the time.

Continue reading here:
The Infowars News Director Said Hes Proud The Site Called The Sandy Hook Shooting A Hoax - BuzzFeed News

New York City, NY: December 12, 2019 The MarketResearch.Biz report analyses the leading players of the global Command and Control Systems market by inspecting their market share, recent improvements, new product dispatches, associations, mergers, or acquisitions, and their objective markets. This report includes an exhaustive investigation of their product profiles to investigate the products and applications their activities are focused on in the global Command and Control Systems market. The major manufacturers covered in this report: BAE Systems, Elbit Systems Ltd., Harris Corporation, Lockheed Martin, Northrop Grumman Corporation, Rockwell Collins, Saab Group, Siemens, Thales-Raytheon Systems Company LLC, The Boeing Company

Market Research consistently targets offering its customers an in-depth investigation and the best research material of the various market. This new report on the overall Global Command and Control Systems Market 2020 Analysis, Size, Share, Growth, Trends, and Forecasts is submitted satisfying the requirements of the customers by giving them careful bits of knowledge into the market.

> What Is The Impact Study Of Numerous Factors In The Growth Of Global Command and Control Systems Market?https://marketresearch.biz/report/command-and-control-systems-market/request-sample

We provide point by point product mapping and investigation of different market situations. Market experts investigators give an exhaustive examination and breakdown of the market presence of key market leaders. We endeavor to remain refreshed with the ongoing advancements and pursue the most recent organization news identified with the business players working in the worldwide market. This helps us to exhaustively break down the individual remaining of the organizations just as the competitive landscape. Our vendor scene investigation offers a total report to assist you with picking up the high ground in the challenge.

The global Command and Control Systems market has been categorized dependent on the product type, technology and region. Market expert investigators embrace a careful appraisal of the entirety of the sections remembered for the report and break down them dependent on market share, income, market growth rate, and other essential factors. The segments studied in the research study are analyzed based on market share,revenue, and other significant variables.

Our examination study shows how various segments are adding to the development of the Command and Control Systems market. It additionally gives data on key patterns identified with the sections remembered for the report. The division enables the invested individuals to decide areas in the global Command and Control Systems market with high development prospects and comprehend the development systems embraced by leading segments during the estimate time frame.

>WhichMarket Segmentation ofCommand and Control Systems Market Report Brings Focus into 2020 to 2029?

Segmentation by Platform:

LandSpaceMarineAirborneSegmentation by Solution:

HardwareSoftwareServicesSegmentation by Application:

DefenseHomeland SecurityMilitaryCommercialIndustrialTransportationCritical Infrastructure

>What Are The Factors Which Would Propel The Demand For The Command and Control Systems Product In Coming Years?

Please, Click Here and get upto 25% off!!https://marketresearch.biz/report/command-and-control-systems-market/#inquiry

> Which Geographical Region Would Have More Demand For Command and Control Systems Product/Services?

Geographically, this report studies the key regions, focuses on product sales, value, market share and growth opportunity in these regions, covering: North America (U.S and Canada and rest of North America), Europe (Germany, France, Italy and Rest of Europe), Asia-Pacific (China, Japan, India, South Korea and Rest of Asia-Pacific), LAMEA (Brazil, Turkey, Saudi Arabia, South Africa and Rest of LAMEA)

> Why Buy Command and Control Systems Market Report?

Comprehend the interest for global Command and Control Systems to decide the practicality of the market.

Recognize the created and developing markets where Command and Control Systems services are advertised.

Identify the test regions and address them.

Develop strategies based on the drivers, trends and highlights for each of the segments.

Evaluate the worth chain to decide the work process and to get a thought of the present position where you are set.

Identify the key contenders of this market and respond accordingly.

Knowledge of the activities and development methodologies taken up by the significant organizations and choose the course for further development.

Define the focused situating by contrasting the items and administrations and the key players in the market.

>What will you get in this report?

Part 01: Industry Outlook

Part 02: Regional and Country-Wise Market Study

Part 03: Technical Information and Production Plants Study

Part 04: Regional Manufacturing by various segmentation

Part 05: Manufacturing Procedure and Price Structure

Part 06: 2009-2015 Command and Control Systems Productions Supply Status and Supply- Demand Study and Forecast 2029

Part 07: Major Growth-Driven Factors and Market Insight

Part 08: Describes Research Methodology and About Us

For more informationClick here for detailed TOC

To conclude, Command and Control Systems Industry report specifies the key geographies, market landscapes alongside the product price, revenue, volume, production, supply, demand, market growth rate, and forecast etc. This report also provides SWOT analysis, investment feasibility analysis, and investment return analysis.

Get in touch:

Mr. Benni Johnson

MarketResearch.Biz (Powered By Prudour Pvt. Ltd.)

420 Lexington Avenue, Suite 300

New York City, NY 10170,

United States

Tel: +1 347 826 1876

Website:https://marketresearch.biz

Email ID:inquiry@marketresearch.biz

This content has been distributed via WiredRelease press release distribution service. For press release service inquiry, please reach us atcontact@wiredrelease.com

Here is the original post:
Best Growth Opportunities in Command and Control Systems Market to Generate Huge Acquisition in Forthcoming Years [2020-2029] - Janmorgan Media

We live in a time when science and technology are having an impact on our society in more and more ways. And the decisions that shape how these new fields of knowledge develop ultimately affect all of us.

When I studied biology in high school, I didnt learn about DNA for a very simple reason. The work of Francis Crick, James Watson, Rosalind Franklin and others who unlocked the structure of the basic code of life was still years away. The idea of engineering human beings? Well, that was firmly the stuff of science fiction, like Aldous Huxleys dystopian novel Brave New World (published a year after my birth). It seemed as likely as, say, going to the moon.

There are a few inferences you can make from this framing of my life. One is that I have been on the planet for a while. The other is the speed of change in what we know about what life is, and how we can control it, has accelerated at a rapid rate. Now we as a species are on the precipice of being able to manipulate the very building blocks of human evolution, not to mention wield unpredictable change on the greater world around us. Even as I commit that thought to paper, I pause in awe at its implications.

I have lived through eventful times and my job as a journalist has been to chronicle wars, presidents and sweeping social movements such as civil rights. I have seen a world in flux, but when I try to peer into the future I come to the conclusion that this story of humankinds ability to understand life on its most intimate level and be able to tinker with it for our benefit or detriment is likely to be the biggest one I will ever cover.

We are living in one of the greatest epochs of human exploration and it will shape our world as profoundly as the age of the transoceanic explorers. It is just that the beachheads on which we are landing and the continents we are mapping comprise a world far too small to see with the naked eye. Some of it is even invisible to our most powerful microscopes.

This brings me to a term that has become a big part of my life over the last few years: Crispr. Perhaps you know of it. Perhaps you dont. When I first heard of it, I thought it might be a new brand of toaster. I now know its an extremely powerful tool for editing genes in seemingly any organism on Earth, including humans. Scientists doing basic research have been uncovering the mechanisms of life for decades. They have been creating tools for modifying individual genes but Crispr is one of those revolutions where what researchers thought might be possible in the distant horizon is suddenly available now. Its cheap, its relatively simple and its remarkably precise.

I immediately knew that this was a story that needed telling. Human Nature, the resulting film full disclosure, I am executive producer came out of our conversations with scientists. They tend not to be the type of people who hype things but when they talk about Crispr you can feel the urgency in their voices. This is something you need to know about. All of you. If you are worried about your health or the health of your children. If you are concerned about how we might need to engineer our planet in the face of the climate crisis. If you are in finance, law or the world of tech. This will shape all of it.

And as we grapple with the unintended consequences of the internet and social media, as we try to make progress against a heating planet, I humbly submit that we as a species tend not to be good at thinking through where we are going until a crisis is already upon us. I fervently hope with Crispr that we can start the conversation sooner. That we can start it now. Thats why we made the film.

To be clear, we are probably a long way from designing babies to be more intelligent or more musically inclined. Life is just too complex for that, at least right now. More immediately, there is so much about this technology that is very exciting. As someone who remembers a time when my classmates were struck down with childhood diseases for which we now have vaccines, I know science can have profound applications for human health. Crispr could cure genetic diseases such as sickle cell and Huntingtons. It is being tested against cancers and HIV. It could also potentially be used to make crops more drought-resistant or food more nutritious.

On the other hand, we are walking closer to a world Aldous Huxley foresaw. What does it mean to be human? Where should we draw the boundaries beyond which we dare not cross? The inspiring researchers we talked to for the film know that the ethical and moral questions this technology raises are not for them to decide. Science has given us the tools, but not the answers. This is up to us, all of us. We need to be informed. We need to be honest with whats real and whats not. And we need to add our voices to a global conversation. Thats part of our responsibility as humans living on Earth today.

Dan Rather is one of the USs most feted journalists. He anchored CBS Evening News for 24 years

Human Nature is in UK cinemas now before a university town tour in the new year, wondercollaborative.org/human-nature-documentary-film/#screenings . It will be shown on BBC Storyville in spring/summer 2020

Go here to see the original:
Gene editing will let us control our very evolution. Will we use it wisely? - The Guardian

The Sell Sider is a column written for the sell side of the digital media community.

Today's column is written by Lucie Laurendon, senior product marketing manager at Smart.

Googles surprising move to a first-price unified auction was met with cautious optimism and doses of skepticism. Dropping last-look advantage in Google Ad Managers second-price auction format in favor of a unified first-price auction was hailed as a significant concession. Logic would follow that all demand sources would bid first price with a common floor. However, a broad chorus of voices questioned Googles capability, if not sincerity.

Is Google truly capable of and committed to fairness and a more equitable digital ad-trading dynamic? Only time will tell how transparent Google will be, but a more level playing field is within the realm of possibility.

After Googles encouraging first moves, publishers must demand full and unrestricted control over their ad tech stack. This necessarily has to include:

Two hundred rules are not enough

While the move to first price could create revenue spikes for publishers in the short term, Googles 200 unified pricing rules (UPR) limit blunts these gains. Publishers set different price floors for each rule during campaign set-up and were previously allowed 5,000 rules in open auctions.

The 200-rules ceiling will cause unfair competition between the supply and demand sides. DSPs will use bid shading strategies to win impressions with reduced bid prices a hack to approximate the second-price auction bid strategy.

This greatly limits publisher control and makes them more vulnerable to diminishing monetization. Several publishers have told me that theyve already registered complaints with Google in hopes of having the limit raised.

Truly unified first-price auctions should promote equality in demand buying

Google demand sources Authorized Buyers (formerly called AdX) and Open Bidding are currently the only demand sources to have full visibility of pricing from the competition pre- and post-auction to help inform bidding strategies. This is an issue because of the dominant scale of AdX demand in the market.

The UPR rules currently still only apply post-call for all header-bidding demand sources. Furthermore, header-bidding demand sources wont receive any information about who won and at what price, putting them at a significant disadvantage for bid strategy formulation. In this scenario, only the largest demand-side platforms will be able to apply efficient bid shading strategies at scale.

A truly unified first-price auction will be meaningful only if all players have full visibility, not just the select few.

Log-level data needs to be truly democratized

It appears that publishers now will be able to access some log-level data that was previously off-limits. Google will introduce a more granular reporting feature with access to all bids submitted to the auctions, though it has yet to provide a clear explanation of what will be available. While this seems like a good initial move, publishers should demand the ability to cross-tabulate with data sourced beyond the unified auction, such as header-bidding data.

Some may applaud Googles initial steps to create a more balanced marketplace, but it still has a long way to go. Google would have to create a truly unified auction scenario with 100% transparency and absolute competition spanning direct sales and deals, RTB and header bidding. This is the only way publishers can be sure they are getting the highest yield for each impression.

This can also be good for advertisers as they would secure the best inventory and ensure that their media dollars are more efficiently applied in engaging their audiences. At the same time, publisher remuneration is improved through a supply-path optimization that weeds out extraneous middle players within the ad tech industrial complex.

Its clear that our industry is heading toward a construct that is 100% transparent and trackable for the good of both advertisers and publishers. Its time we move from baby steps to giant steps.

Follow Smart (@SmartAdServerEN) and AdExchanger (@adexchanger) on Twitter.

Follow this link:
The 3 Changes Google Must Make To Truly Level The Playing Field - AdExchanger