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Procter & Gamble (P&G) has said that nearly 30% of its $7bn global media spend is now planned in-house.

P&G has made no secret of its in-housing ambitions, saying in 2018 that it would begin to manage some portion of media, production and creative itself. Just one year later, at the start of 2019, it orchestrated a massive overhaul of its media agency structure in North America to fuel this plan.

Its in-house agency took a larger share of the media business, specifically on its oral care business, following a media review which pitted the team against its long-standing agencies Carat and Omnicoms Hearts and Sciences.

At the Morgan Stanley Global Consumer and Retail conference this week, P&Gs chief brand officer Marc Pritchard lauded the results.

Reinventing advertising means reinventing agency partnerships moving from brand people who outsource too much of their work to brand entrepreneurs with their hands on the keyboard, he said. P&G people are doing more media planning in-house with nearly 30% of our media spending already planned in-house.

Its not just media that its internal teams have taken more control of. P&G has also brought more creative and production in-house. The case-study in the effectiveness of this move comes in the form of Secret, its deodorant brand.

In June, it opted to end its agency of record relationship with Wieden+Kennedy and began creating and producing ads itself. Pritchard claims it can now produce an ad for as little as a tenth of the costs and in one month versus five.

For a recent ad, it opted to shoot it at the company's headquarters in Cincinnati with the associate brand director acting as producer and its brand manager as creative director.

Its winning in market, he claimed. Secret sales have consistently grown mid-single digits since in-sourcing this work. Our agency reinvention has not only saved $1bn over the last five years it's also leading to more creativity, agility, and entrepreneurship, and helping to transform our organization and culture.

But even after making these savings, Pritchard said it believes more cuts can be made in advertising supply costs; a familiar and ominous message to its roster of 3,000 agencies.

It will ramp up its so-called fix and flow model and continue to co-locate its own people along with individuals from media, creative and production agencies into one unit across more brands. It has already attempted it with its Oral Care division where its brought all of its agencies into one team called Woven.

This takes time, touches and distance out but first it takes costs out, he said.

We're seeing a lot more innovation and creativity and quite frankly I've seen the bar rise in terms of creativity and responsiveness and working together. So, I think it's actually starting to have a positive effect on the creative agency in the industry.

Pritchard said he is eyeing up the production sector for the coming year. The in-house production on Secret gives us an opportunity to be able to bring some of that production in-house and also take cost out because that production supply chain in the industry is kind of an expensive one.

We also see there's opportunities in other nonworking spending, in terms of display costs and other types of marketing materials which we're really just getting started on in a big way.

Original post:
P&G now does 30% of its media planning in-house - The Drum

As of Thursday, the city of Poway has been under a boil water advisory, and it's having a ripple effect throughout the city.

On Thursday, Derryl Acosta of Palomar Health said that the hospital is postponing elective surgeries due to the water problem in Poway. In some cases, patients were sent to a hospital in Escondido. If someone arrived and needed immediate, emergency surgery, then doctors still performed the operation despite the advisory.

Additionally, the hospital is modifying some guidelines. For example, patients are receiving bottled water and prepackaged food.

After nearly a week of being under a boil water advisory, the city of Poway could be cited by the state of California over its water issues.The possibility was reported Wednesday, a day before a state water official indicated the advisory could be lifted Friday night.

An official for the states Water Resources Control Board told the San Diego Union Tribune the city could possibly be cited because its water storage reservoir is out of compliance and is outdated. The City of Poway recently announced that storm water from last weeks storm entered the citys water supply through a broken door in the stormwater drain.

The citation would force the City of Poway to plan a fix for the structure.

However, it's not all bad news. Several restaurants have been forced to close their doors during this advisory.

On Wednesday, about 20 restaurants received a modified health permit from the county. This means cooks can prepare a modified menu of foods that don't require cooking water. They also have to use plastic utensils, cups and plates.

One of those restaurants is the Mainstream Bar and Grill. Having to miss shifts was the last thing that waitress Sarah Klein needed. However, Klein was happy they could partially reopen on Wednesday and Thursday.

"So every day that went by, you know, you weren't at work [so] it was scarier and scarier," said Klein. "You didn't know what you were going to do. It feels so good to be here."

However, an early Christmas miracle came her way. One of Klein's regulars gave the single mom of two a mysterious envelope.

"He handed me an envelope and said 'Merry Christmas' and decided to do something nice for me, and I opened it up," said Klein.

Inside of it was a generous tip to say the least - $1,000 cash:

"I was shocked," said Klein. "I didn't want to take it."

In the meantime, city crews went around on Wednesday flushing water out of its current line. The water company says the quicker the flush is completed, the quicker the boil water advisory can be lifted.

Sean Sterchi, the San Diego district engineer for the states Water Resources Control Board said the city of Poway has finished the majority of corrective actions needed to clean up the water.

Sterchi said they are waiting on lab results which should be available by Friday at 7 p.m. which should then take about an hour to review. The city will then be contacted about whether or not the advisory can be lifted.

The City of Poway responded to the report of a citation on their website saying, Today we learned a representative with the State Water Resources Control Board told the media the citys clearwell is out of compliance because of its proximity to a storm drain."

This comes as a shock to the city because in September 2019 we received a report from SWRCB with no indication that there was any storm drain compliance issue at the clearwell. In fact, in the more than 50 years the facility has been in operation and under regular inspection by the state, the city has never been made aware of a compliance issue of this nature.

Since the precautionary boil water advisory was put in place city staff have been working around the clock in accordance with state guidelines to get the Poway water system back online. As we have previously stated, testing results show Poway that water continues to meet health standards, including three certified test results showing that the water is absent of bacteria.

The city continues to follow mandated state protocols for the precautionary boil water advisory.

Water will continue being handed out at Poway City Hall until the boil water advisory is lifted. Mike Workmen from the San Diego County Health Department says once the state gives the all clear, Poway will send out an email to all permitted customers.

RELATED: 'This is a huge task' | Poway working 24/7 to fix water contamination problem

RELATED: Faulty valve door in water treatment facility causes precautionary boil water advisory in Poway

RELATED: Poway City Council meeting focuses on one question: What's up with the water?

Originally posted here:
Day 6 of the Poway water boil advisory: Hospitals, restaurants and government feeling the effects - CBS News 8

Thousands of firefighters across New South Wales and Queensland have had another long night battling dozens of fires, with conditions on Friday expected to worsen.

NSW was told to expect wind gusts of 80km/h and high temperatures, and Queensland will likely see temperatures about 12C above average over the next two days, surpassing 40C in the Lockyer Valley and Ipswich.

On Thursday night NSW crews responded to five emergency level fires, including the Currowan fire on the south coast, where a number of buildings were believed to have been destroyed.

By Friday morning the blazes had all been downgraded, with six fires in the state at watch and act levels. Less than half of the 97 active fires were under control.

I think the really difficult thing is the amount of fire people have seen since the beginning of August, how much fire weve had in the northern part of NSW well, weve just replicated that in the central part of the state as well as still having the north going so its quite extraordinary conditions, the Rural Fire Service deputy commissioner, Rob Rogers, told the ABC.

The 230,000-hectare Gospers Mountain blaze on Sydneys north-western outskirts was the first fire to reach emergency level on Thursday and, as the day dragged on, there were fears the fire would merge with the 6,000-hectare Three Mile blaze near Wisemans Ferry, which had spread quickly to Mangrove Mountain late on Thursday night.

Gary Flynn from the Wisemans Inn Hotel said the small town was dead quiet as bushfires burned across the Hawkesbury River. We are just copping all the smoke, he said on Thursday. We are just keeping an eye on things at the moment.

Earlier in the day three firefighters were airlifted from the Green Wattle Creek fireground after they sustained minor injuries battling the blaze.

On Friday morning Queensland Fire and Emergency Services issued a watch and act warning for a large fire near Millmerran west of Toowoomba, which had blackened almost 1,200 hectares and was raging in the Western Creek state forest near Cypress Gardens and Forest Ridge.

Emergency crews were on alert amid concern that properties have been lost to a fast-moving bushfire on the Darling Downs.

Queenslands south-east coast, Darling Downs and Granite Belt, and the Wide Bay and Burnett districts were under a severe fire conditions warning for Friday, with fire bans stretching up most of the states coastal and neighbouring regions.

The Bureau of Meteorology predicted showers and thunderstorms for the northern Wide Bay and Burnett area but warned the storms will potentially be severe and produce damaging wind gusts.

Almost the entire coastal area of NSW and much of the states north-east have a severe fire danger rating for Friday.

Total fire bans will be in place for the far south coast and the Monaro alpine, southern ranges, Illawarra-Shoalhaven, central ranges, greater Sydney, the greater Hunter, northern slopes and north-western regions.

Meanwhile, the longest period of air pollution on record in NSW is set to continue with the Bureau of Meteorology saying heavy smoke from the bushfires ringing Sydney will linger in the city basin until Saturday.

The smoke is being blown from large fires near Warragamba Dam and the Wollombi national park.

Read more from the original source:
Dozens of out-of-control bushfires burn across NSW as conditions expected to worsen - The Guardian

Amputee, model and body positivity advocate Jess Quinn has lashed out at ever-growing social media network TikTok for censoring disabled people because it deemed them "susceptible" to bullying.

The 27-year-old New Zealander, who lost her leg to cancer when she was nine years old, shared her message on Instagram on Thursday.

Accompanying a video of her dancing with her prosthesis and wearing a hoodie with the words "all bodies welcome here" was a stark message for the video-based social media network.

"I hear you have shadow banned videos by 'disabled, fat or LGBTQ+' users because theyre 'vulnerable to bullying if their videos reach a wide audience'," Quinn wrote.

Shadow banning is the practice by social media platforms of blocking users so it is not obvious to the user that they or their comments have been blocked.

"Well, on behalf of all of those people, the only bullying is your exclusion of people who you believe are 'vulnerable'," Quinn wrote.

"I thought Id add a little video to your app of my 'vulnerable' self, wearing a sweatshirt that says ALL BODIES WELCOME HERE, while removing one of my body parts."

More on 7NEWS.com.au

Her frustrations are due to an early edition of the app's terms and conditions, which restricted content from people "susceptible to bullying or harassment based on their physical or mental condition".

Though Quinn says this never affected her personally, she was distressed it could have.

In the video below, an explainer of what TikTok actually is

In response, TikTok has conceded it was "blunt and temporary".

"This was never designed to be a long-term solution, but rather a way to help manage a troubling trend," a spokeswoman told 7NEWS.com.au.

"While the intention was good, it became clear that the approach was wrong.

"We want TikTok to be a space where users can safely and freely express themselves, and we have long since changed the policy in favour of more nuanced anti-bullying policies and in-app protections."

A blog post on the social network's website says the user is in control of who is able to respond to their content, with blocking and reporting features available.

Quinn said the overarching goal for people with disabilities was just to be treated like anyone else.

"I thank you for your attempt at being considerate to us 'vulnerable' people but quite frankly we just want to be treated like everyone else," she wrote.

Here is the original post:
TikTok accused by amputee model of deciding who is 'vulnerable to bullying' - 7NEWS.com.au

The Facebook logo is displayed during the F8 Facebook Developers conference on April 30, 2019 in San Jose, California.

Justin Sullivan | Getty Images

Imagine $225 billion of Facebook's $565 billion market cap was gone. That's how much HSBC Global Strategies said is threatened by the social media giant's dance with regulators.

The firm initiated coverage of Facebook with a reduce rating, recommending investors sell the stock. HSBC said regulatory overhang isequivalent to 38.5% of Facebook's current valuation.

"Although it has taken time for policy makers and regulators to ready their ideas, it should now be clear they have well-advanced plans for intrusive interventions," said HSBC senior analyst Nicolas Cote-Colisson in a note to clients.

Facebook has drawn negative attention from politicians and regulators from the U.S. and all over the world. TheFederal Trade Commission,the the European Union have all announced investigations into Facebook, either on the tech giant's practices on digital competition or concerns about its digital currency Libra. Despite the regulatory overhang, shares of Facebook are up over 50% this year. But HSBC said its only a matter of time before the stock prices in the real threat of privacy, regulatory and antitrust risk.

"In a sense, Facebook's sheer pace of growth is becoming a risk factor in its own right, as it is likely to accelerate scrutiny and intervention," said Cote-Colisson.

The results of the regulatory crackdown, including fines and policy changes could cost Facebook almost 40% of its market value, the firm said.Trust-busting, anti-competitive fines, privacy fines, taxation, merger control and telecoms-type regulation all pose potential implications to valuation.

"For instance, the possibility of imposition of telecoms-type regulation to make it easy for users to move to competitors," saidCote-Colisson.

HSBC said due to the risk, growth will become more challenging, therefore consensus estimates are overly ambitious.

The average 12-month price target for Facebook on Wall Street is $238.28 per share, according to FactSet. HSBC lowered its 12-month price target for Facebook to $178 per share. Facebook's stock closed at $198.71 on Wednesday.

with reporting from CNBC's Michael Bloom.

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Nearly 40% of Facebook's valuation is on the line from regulatory risk, HSBC says - CNBC