Mediaboss Marketing

BEIJING, March 30, 2012 /PRNewswire-Asia/ --Ku6 Media Co., Ltd. ("Ku6 Media" or the "Company", Nasdaq: KUTV), is a leading internet video company in China, focusing on User Generated Content (UGC), today announced that it has entered into an agreement with Star China to cooperate with its well-known international music television channel Channel[V].

Pursuant to the agreement, Channel[V] will lanuch its official online channel on Ku6 Media's platform for its current and upcoming music entertainment programs in mainland China. Ku6 Media will be responsible for all non-content operations including platform operation, online promotion and IT support etc.

Mr. Jeff Shi, Chief Executive Officer of Ku6 Media, commented, "We are very pleased with the cooperation with Channel[V]. We believe this will strengthen our position in the online music entertainment area. It will also enable both parties to play to their strengths and bring users easier access to richer entertainment content, which is part of Ku6 Media's long-term mission."

Mr. Ming Tian, Chief Executive Officer of Star China, added, "We are very excited about partnering up with Ku6 Media. Their popular online video portal is a great complement to our TV channels. Through the cooperation with Ku6 Media, we will be able to deliver our excellent entertainment content to a wider group of audiences. We look forward to the great result from our cooperation."

About Star China Ltd.

Star China Ltd., pioneered satellite television in China. Providing more people with more choice than ever before, Star China also set new standards in content, production value and variety. Star China controls over XingKongWeishi, XingKong International and Channel[V] and also owns the world's largest contemporary Chinese film library. This rich and top-quality content asset gives Star China a winning edge in today's multi-media, connected marketplace.

About Ku6 Media Co., Ltd.

Ku6 Media Co., Ltd. (Nasdaq: KUTV - News) is a leading internet video company in China, focusing on User Generated Content (UGC). Through its premier online brand and online video website, http://www.ku6.com, Ku6 Media provides online video upload and sharing service, video reports, information and entertainment in China. For more information about Ku6 Media, please visit http://ir.ku6.com.

Safe Harbor Statement

This news release contains statements of a forward-looking nature. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. You can identify these forward-looking statements by terminology such as "believes," "could," "expects," "may," "might," "should," "will," or "would," and by similar statements. Forward-looking statements are not historical facts, but instead represent only the Company's beliefs regarding future events, many of which, by their nature, are inherently uncertain and outside of its control. It is possible that the Company's actual results and financial condition may differ, possibly materially, from the anticipated results and financial condition indicated in these forward-looking statements. Some of the risks and important factors that could affect the Company's future results and financial condition include: continued competitive pressures in China's internet video portal market; changes in technology and consumer demand in this market; the risk that Ku6 Media may not be able to control its expenses in the future; regulatory changes in China with respect to the operations of internet video portal websites; the success of Ku6 Media's ability to sell advertising and other services on its websites; and other risks outlined in the Company's filings with the Securities and Exchange Commission, including the Company's annual report on Form 20-F. Ku6 Media does not undertake any obligation to update this forward-looking information, except as required under law.

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Ku6 Media Announces Partnership with Channel[V]

TAMPA, Fla. For the first time this spring, Yankees right-hander Ivan Nova displayed command of all four of his pitches.

Facing the Toronto Blue Jays in a Triple-A game today, Nova allowed three runs on seven hits in 7 innings, with all of the runs coming in his last two innings.

Today was the first time I saw all four pitches working, said Russell Martin, who caught Nova.

Martin said the only mistake of the day came on a home run he described as a wind-aided fly ball. But Nova commanded his fastball, curveball, slider and changeup.

Manager Joe Girardi said he pitched Nova in a minor-league game to avoid giving the Baltimore Orioles a look at the righty so soon before the start of the season. Nova is battling for a spot in the rotation.

Reliever Rafael Soriano also got his work in at the minor-league complex, pitching an inning in a Double-A game against the Blue Jays.

Right-hander Michael Pineda scheduled start Friday night against the Philadelphia Phillies could prove critical as the Yankees sort out their starting rotation.

I want to see how sharp he is and to get some distance from him, Girardi said of Pineda, whose fastball as consistently been a few ticks below his average of 94 mph last season.

Andy Pettitte will likely throw a simulated game this weekend, though the Yankees are still unsure of when hell be ready to rejoin the rotation. Girardi estimated a return date for sometime in May, though he wouldnt get specific.

Girardi said Pettittes timeline going forward will largely be dictated by how his body responds after making actual starts. But its unclear when Pettitte will be ready to pitch in games.

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Yankees' Ivan Nova takes control as he vies for rotation spot

29 March 2012 Last updated at 20:22 ET By Fiona Graham Technology of business reporter, BBC News

When movie rental service Netflix took the decision to split the company, forcing customers to sign up to two accounts if they wanted to both watch movies online and rent physical DVDs, it may have expected that some of its users would be a little ticked off.

What it hadn't anticipated was that those users would take to social networks like Twitter and Facebook in their thousands to complain about the move - forcing the company into a massive U-turn.

In a possibly more predictable faux pas, fast-food giant McDonald's launched a social media marketing campaign where it encouraged users to tweet happy tales about dining with the company.

Unfortunately, the #McDStories tag ended up being used to express many people's less than positive thoughts about the home of the Big Mac.

Tales of big business coming a cropper in the brave new world of social networking are becoming commonplace.

But if you're a small or medium sized business, do you need to worry about what your customers are saying about you online?

For Alex Bard of Desk.com, the customer support tool launched recently by customer relationship management specialists Salesforce.com, the answer is an unequivocal yes.

"The conversations are happening already. It's not in the control of small or even big business," he says.

Mr Bard quotes Amazon founder Jeff Bezos: "If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the internet, they each tell 6,000 friends."

Excerpt from:
Keep the social media cowboys at bay

People are increasingly becoming aware of the emerging internet monopoly.

Companies such as Google, Facebook, Twitter and the other (local) social network and media sites are becoming so large and powerful that they can dictate the use of their services in such a way that people lose control over their own information and their participation in these networks.

The services offered by these networks are very appealing, and they are an enormous contribution to the way people can communicate with each other. And, although we can point to some excesses in customer behaviour, by far the majority of users are responsible and greatly appreciate these new methods of communication.

Lack of a permission-based approach

While we did not foresee the arrival and success of these specific services, for over a decade I have been talking about permission-based marketing. We understood the potential of a combination of the internet-as-a-service and broadband as an access technology; and we knew that the combination of these developments would lead to an explosion in the digital economy and digital media activities. However, a decade or so ago we did not know how this exactly would take shape.

These digital media developments certainly did happen, but they are not founded on the permission-based principles that we at BuddeCom advocated during all those years. We envisaged that the digital advantages should appeal to the users and that they would embrace these services; and we also envisaged businesses being able to make use of these developments, as this would allow for personalised and interactive marketing rather than the shotgun approach of broadcast advertising.

Customer experience

We also believed that customers could benefit greatly from these services, as they would be able to receive messages that interested them, rather than being bombarded with a multitude of messages that were of no interest to them. That was going to be a win-win situation. This would lead to a much better customer experience and, given the technical attributes of these services, organisations could start building lifelong relationships with customers, based on personal and interactive communication facilities.

The internet of things

In our internet of things (IoT) reports and analyses we also mentioned the enormous advantages of linking databases together and providing better services to the users in relation to large number of issues such as weather, environment, events, shopping, travel information and so on all targeted at individual users, based on where they are and what they do again, fantastic applications and very useful, but also needing to be permission-based.

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TECHNOLOGY SPECTATOR: Social media's monopolies

The compact flow switch includes an inductive proximity switch mounted in an adjustment dial that senses the position of a spring-supported piston. When the adjustment dial is turned, the position of the inductive sensor moves closer or farther away from the top of the piston. The position of the piston is proportionate to the flow rate. The spring resets the piston to its initial position with decreasing flow of the media. This allows the sensor to be mounted in any horizontal or vertical position and function as a check valve. The switch can be set up to 26 gpm, and the switch's LED indication provides operating status at a glance.

The 24 VDC units have a PNP switching output, pressure rating of 363 psig, and an M12 connector for power. Two units are available: Part number SBN333 has a setting range of 0.26...6.6 gpm with 3/4" NPT process connection; and part number SBN346 with a setting range of 1.32...26.4 gpm and a 1" NPT process connection.

For more information about the SBN Series Mechatronic Flow Switch, visit the ifm efector website, http://www.ifm.com/us. Contact ifm efector inc., 782 Springdale Drive, Exton, PA 19341. Tel: 800-441-8246 | Fax: 800-329-0436.

ifm efector inc. is a premier technology partner for sensors and controls for industrial automation. Products include inductive and capacitive proximity sensors, photoelectric sensors, fiber optics, vision sensors, vibration monitors, pressure sensors, flow sensors, temperature sensors, level sensors, valve position sensors, ID systems, mobile control products, AS-i networking and Safety at Work products,.

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Mechatronic Flow Switch offer fast response, long life.