Archive for the ‘SEO’ Category

Seo Taiji's music still makes hearts beat faster

A screengrab of the Seo Taiji Archive, an online database on Seo and his music, which was launched at midnight Thursday by his fans

By Cho Chung-un The Korea Herald/Asia News Network Saturday, Mar 24, 2012

It's been 20 years since Seo Taiji & Boys released their first album "Nan Arayo." Seo's fans, just teenagers in 1992, continue to be loyal to the singer who seldom appears in public.

To celebrate the 20th anniversary of Seo's debut album, his fans came up with the idea of naming a Brazilian forest after the singer and launching an online database (www.seotaiji-archive.com)of every document and video about him and his music.

The Korea Herald interviewed Lee Jin-sook, a 34-year-old office worker who is an advisor to the Seo Taiji Archive Project, an e-library on Seo and his music.

The online archive is for Seo's fans to share news articles, radio interviews and photos. The website, which officially launched at midnight Thursday, will be a channel for accurate information and knowledge about the artist, the project team said.

The following is an except from an e-mail interview with Lee.

Q. What motivated you to do something innovative and creative in tribute to Seo? Where do you get the energy?

A. I get the energy definitely from Seo Taiji as an artist and his music. It has been 20 years since he made his debut but his music still makes my heart beat as ever and Seo continues to be our role model. Seo Taiji fandom, too, underwent a series of changes over the last 20 years, and that is what still motivates us to look forward to his music and him as a true artist.

Q. How many of you are participating in the project? Are you members of one of his fan clubs? Why does the group stay mostly anonymous?

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Seo Taiji's music still makes hearts beat faster

HP Group Chosen as Official SEO Provider for Soccerex

COLCHESTER,England, March 23, 2012 /PRNewswire/ --The leading search engine marketing agency HP Group have been selected as the official SEO partner for Soccerex.

Soccerex is the Global Leader for the Business of Football. Football is big business, and for 17 years they have been leading the way in bringing together the football industry, providing a unique platform of global events for the game to learn, network and do business, and HP Group has been selected to manage their SEO campaign.

This exciting development came after HP Group's senior account manager James Root combined his passion for football with that of digital marketing. James approached Soccerex with a proposal outlining how they can improve search engine visibility and provide digital marketing insight for the Soccerex community.

James Root said: "This is a particularly exciting opportunity as everyone has the chance to benefit. Soccerex increases the performance of their website and provide a valuable educational resource for their membership, whilst HP Group has a partnership with the leading global football business network. Plus, I get to work around football. It's a real win for everyone involved!"

HP Group will be working with Soccerex to improve the overall compliancy of the website, increase visibility within search engines for main keywords, increase the amount of keywords sending traffic to the website and providing innovative reporting using HP Group's in-house reporting system.

This unique reporting tool developed by HP Group will also be initiating research and development targeting key terms for the soccer industry, which will be made exclusively available to the Soccerex membership.

David Wright, Soccerex Marketing Director said: "Digital marketing is integral to success in the modern marketplace, so we are very excited to be partnered with HP Group based on their track record and initial strategy, and I look forward to working with them to improve our online visibility."

HP Groupis an independent search engine marketing agency based out of Essex with offices in the UK and Spain, delivering award winning digital marketing solutions specialising in search engine optimisation and PPC advertising.

http://www.hpseo.co.uk/

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HP Group Chosen as Official SEO Provider for Soccerex

Slingshot SEO and KA+A Partner to Host Webinar on Adding Infographics to Your Marketing Campaign

INDIANAPOLIS, IN--(Marketwire -03/23/12)- Slingshot SEO, the innovative firm delivering digital relevance for deserving brands, is partnering with KA+A, a multi-discipline design firm, to present a free search media webinar on incorporating infographics into your online content strategy.

"Rethinking Infographics: Data, Design, Delivery and Discretion" will be held on Thursday, March 29, 2012 at 11 a.m. Eastern.

Infographics can play a major role in online marketing and search engine optimization (SEO), and when designed correctly, can prove to be an entertaining and engaging way to display sometimes complicated data. Pete Gall, Director of Brand & Content Strategy at KA+A, Kurtis Beavers, Senior Designer & Illustrator at KA+A, and Sharlene Boodram, Viral Media Coordinator at Slingshot SEO, will share experiences about producing and distributing successful infographic campaigns for clients.

In this webinar, participants will learn:

The webinar is free but registration is required. Sign up here.

About Slingshot SEOIndianapolis-based Slingshot SEO was ranked #58 on the 2011 list of Inc's 500 Fastest Growing Companies, and was #14 on the 2011 Tech200. Founded in 2006, Slingshot SEO provides professional SEO services to more than 150 clients across the country. The company's results are driven by a tireless passion to make deserving brands digitally relevant. For more information about Slingshot SEO and to read customer reviews, visit: http://www.slingshotseo.com

About KA+AKA+A is a multi-disciplinary brand and experience design consultancy. We help companies define, articulate and execute brand strategies and user experiences that drive long-term success.

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Slingshot SEO and KA+A Partner to Host Webinar on Adding Infographics to Your Marketing Campaign

Teksapiens, A Leading SEO Company, Offers Free SEO Consulting Services to Dallas Businesses

DALLAS, March 22, 2012 /PRNewswire/ --Business owners in Dallas may be able to take advantage of free SEO Consulting to help improve their Internet presence. Teksapiens LLC, a leading Dallas SEO (Search Engine Optimization) and web design firm, announced today that it was offering free SEO consulting to businesses who signed up at DallasBestSEO.com. This provides Dallas businesses a direct push to outperform the rest of the businesses in the nation when it comes to profitability ratios. Better online visibility means more customers, therefore more revenue. SEO consulting is not new. However, the way Teksapiens LLC does it certainly is. Dallas SEO companies are among the best in the world and Teksapiens LLC is the leader among them.

Start-ups are not the only group of companies who can benefit from SEO services. The free consulting that DallasBestSEO.com offers can also benefit businesses that have been established for years, but now are facing threats to their profitability from a constant flow of competitors. Perhaps these companies have a website already, but it was built using older technology and SEO was never implemented. The results are a website in cyberspace, but not really creating any profits for the company. A free SEO consultation can show these companies how to turn that "dead" website into a useful tool for boosting revenue.

Dallas businesses will find SEO consulting from Teksapiens LLC invaluable. It could even prevent them from making very costly SEO mistakes. Using the wrong SEO techniques could actually hurt business and cause lasting harm to any future Internet marketing efforts. Having professional SEO performed on their behalf is vital for the effectiveness and permanence of the search engine rankings. Otherwise, if SEO is not properly done, the website could be banned by the Search Engines entirely.

Teksapiens LLC has been a leading Dallas SEO company for the past 6 years. Many businesses have benefited from their Internet marketing services. In addition to SEO consulting, Teksapiens LLC offers web design services with strong SEO foundation for businesses in Dallas Texas. For more information visit DallasBestSEO.com.

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Teksapiens, A Leading SEO Company, Offers Free SEO Consulting Services to Dallas Businesses

How Google's Semantic Search Will Change SEO

Erin Everhart is the director of web and social media marketing at 352 Media Group, a digital marketing agency that also provides web and mobile app development. Connect with her on Twitter @erinever.

While the SEO game has changed drastically over the past months, one thing has remained fairly consistent: Its been driven by keywords -- keywords in your URL structure, your META tagging, your content, your links. Whatever way you slice it, keywords are everywhere in SEO.

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Even among Googles most recent algorithm updates -- Panda, Search Plus Your World and Venice, to name a few -- keywords remained relatively unscathed. But the upcoming update to move Google to semantic search technology, according to top Google Search executive Amit Singhal, is adding a whole new element to the game: the human element.

Semantic search uses artificial intelligence in order to understand the searchers intent and the meaning of the query rather than parsing through keywords like a dictionary. When you search now, Google gives you results based solely on the text and the keywords that you put in that search. Essentially, Google gives you its best guess.

When you use semantic search, Google will dive into the relationship between those words, how they work together, and attempt to understand what those words mean. Google will understand that their and theyre has two different meanings and when New and York are placed together, it changes the meaning.

Semantic search isnt a new concept. As early as 2008, search engines were popping up that focus on natural language over keywords. But were really only taking notice now because of Google. And Google is really only taking notice because of Siri and Googles response to Siri, Google Assistant, which will be out on Android devices later this year.

The support system of this semantic search will be Googles Knowledge Graph, a conglomerate of information aimed to answer possible queries that people will be searching for. Not only will Google understand what is being searched, Knowledge Graph will aim to give you more contextual information about it, not just a list of 10 other websites that could answer that question for you.

Keywords are easy to manipulate; intent, not so much. In order to rank well in semantic search, you dont just have to put your keywords in the right places, you have to figure out the actual meaning behind those keywords and create content around that specifically. That puts more emphasis on your keyword research.

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How Google's Semantic Search Will Change SEO