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If you create content for the web, you already know it takes time to build websites, write blog posts, create videos, produce graphics, and all the other steps that go into keeping a site healthy and flourishing.

But even once all that work is done, theres a second job that needs doing and its arguably just as important as the creation itself. Now, you have to play the search engine optimization (SEO) game to promote your content. You have to identify keywords, build relevant links, and trick out every page to attract users and search engine traffic alike.

Ranking high in Google searches can often be the only true route to getting your content the exposure it needs. Since SEO mastery is a skill not many of us possess, a service like Long Tail Pro can go a long way toward taking the headaches of SEO research off your hands.

Long Tail Pro is one of the original online keyword research tools and after 15 years of perfecting their craft, theyve assembled a full suite of analysis features and a step-by-step system for discovering thousands of profitable keywords while calculating how much work itll take to make you competitive for each of those keywords in your given industry or topic niche.

With Long Tail Pro, users can track their web ranking, analyze backlinks, and find the exact keywords thatll resonate with their target audience. Users can search for the specific keywords they think will be effective, or get hundreds of keyword suggestions. Youll even be able to analyze long-tail keywords, which offer significantly less competition but could be instrumental in driving traffic to your content.

If you have competitors, Long Tail Pro can also help you spy on their efforts with a detailed analysis showing which words theyre using and how much effect theyre having. Its like being inside your rivals camp and learning their battle tactics and theyll never even know you know.

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Do you have your stay-at-home essentials? Here are some you may have missed.

Amazons new Chinese thermal spycam vendor was blacklisted by U.S. over allegations it helped China detain and monitor Uighurs and other Muslim minorities

Mark Di Stefano of the Financial Times is accused by The Independent of accessing private Zoom meetings held by The Independent and The Evening Standard as journalists were learning how coronavirus restrictions would affect them.

Hackers tried to break into the World Health Organization earlier in March, as the COVID-19 pandemic spread, Reuters reports. Security experts blame an advanced cyber-espionage hacker group known as DarkHotel. A senior agency official says the WHO has been facing a more than two-fold increase in cyberattacks since the coronavirus pandemic began.

Its a silent tragedy that no one ever wants to even consider. But the reality is that Sudden Infant Death Syndrome (SIDS) claims the lives of nearly 3,500 babies in the U.S. every year. Its a horror no parent wants to face, yet the threat of this heartless killer has newborn parents keeping as close []

At some point this summer, weve all got our fingers crossed that well be out on a patio, basking in a gorgeous day and smelling the delicious char of burgers, steaks, chicken, and other succulent meats grilling to perfection. But before that day happens, its probably time to consider the state of that grill. Actually, []

We may not have Hollywood blockbusters back yet and the fall television season may be on hold until 2021, but somebody forgot to tell video game makers that COVID-19 was supposed to shut down the gaming world. On the contrary, gamers have been feasting on announcements of huge events still to come this year, including []

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Learn how to optimize your site's SEO with the help of this analysis tool - Boing Boing

Dream actors Park Seo Joon, IU and Lee Hyun Woo sent a few special gifts to Kim Soo Hyun and the cast of It's Okay To Not Be Okay.

Kim Soo Hyun has returned to the small screen for the first time since he wrapped his military training with It's Okay To Not Be Okay. The actor plays Moon Kang Tae in the Korean drama. He stars opposite the gorgeous and talented Seo Ye Ji. Although the series has released only two episodes, fans have showered the show with love. Now, it has been revealed that Dream actor Park Seo Joon, IU and Lee Hyun Woo showered Kim Soo Hyun and the cast of It's Okay To Not Be Okay with some love.

It has been revealed that the Dream trio sent trucks of coffee and food on the sets of the tvN drama to show the cast their support. In photos shared by the channel's official Instagram account, the trucks featured banners with Kim Soo Hyun's photos on it. The banners also included drawings of IU, Park Seo Joon and Lee Hyun Woo on them. The message on the truck read, "To all the cast and crew, please enjoy this and keep up the good work.

For the unversed, Kim Soo Hyun has worked with all the three stars. Kim Soo Hyun has worked with the singer on "Dream High" and "Producer." He even had a cameo in the finale of Hotel Del Luna. As for Lee Hyun Woo, the two acted together in the film Secretly, Greatly." Whereas Park Seo Joon and Kim Soo Hyun are good friends. Check out the pictures of the truck here.

What do you think of It's Okay To Not Be Okay? Let us know your first and second episodes review in the comments.

ALSO READ:It's Okay to Not Be Okay Ep 1: Shirtless Kim Soo Hyun leaves Twitter thirsty, Seo Ye Ji impresses with her act

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Park Seo Joon & IU support Kim Soo Hyun & the cast of It's Okay To Not Be Okay with this sweet gesture - PINKVILLA

It's Okay to Not Be Okay premiered its first episode on Saturday, June 20. The K-drama stars Kim Soo-hyun and Seo Ye-ji in the lead. Here's what the best moments of the episode were.

This weekend, K-drama fans sat down to watch Kim Soo-hyun return to the small screen following the end of his military training with It's Okay to Not Be Okay. The actor stars with Seo Ye-ji and Oh Jung-se in the series. While the tvN show's trailers had already caught fans' fancy, the first episode has left fans talking about the show on social media. As the synopsis had already revealed, the unusual love story follows the journey of Moon Kang Tae (Soo-hyun), a medical caretaker who is destined to cross paths with author Ko Moon-young's (Seo Ye-ji).

The first episode established the theme of the series and put the leading characters' battles in the spotlight. While fans have already fallen in love with the series and the discussions surrounding mental health has reignited courtesy the show, there were a few scenes and elements of the first episode that became the talk of social media town.

Before we detail down on the elements, a fair warning that there are spoilers ahead.

Let's start with the beginning. It's Okay to Not Be Okay begins with an animation, telling a tale of a child with a shadow, metaphorically representing a depressive state of mind, who accidentally saves a boy. The boy trails behind her until she gives a glimpse of her inner demons, thus chasing him away. The simple animation has impressed viewers. Several online users took to Twitter to applaud the minimalist yet hard-hitting animation placed at the beginning of the show.

Another aspect that people haven't stop talking about since the episode aired was Seo Ye-ji's incredible acting skills. The episode served as a beautiful platform for the actress to present varied shades of character. Playing the dark Ko Moon-young, she not only starts off as an intimidating writer who doesn't believe in happy fairytales but also exhibits elements of anger, surprise, awe, and joy.

Through the first episode, there were three scenes that had me bowing down to Ye-ji. The first was the establishing scene of her character. After she scares the little girl with her ideology of the witch, the scenes unfold with Moon-young admiring a sharp knife kept on the table. The scene was proof enough that she was going to be the star of this series.

Later in the episode, Ye-ji is involved with a mentally ill patient at the hospital. As she deals with the near-death experience, the events of her childhood flash in front of her eyes. The scene oozed of pain. But it did not take her long to switch emotions. The switch was subtle yet powerful that you empathize with the character. The final scene that had me applauding for her was when Moon-young meets Moon Kang Tae at the publishing office.

As she invests herself in Moon Kang Tae's story about a girl whom he once liked, you could see her lowering her guards. She doesn't utter many words to let the audience know that she is growing close to Moon Kang Tae. But her body language is enough to work the magic. Turns out, I wasn't the only one who was gushing over Seo Ye-ji. Fans took to Twitter and share their favourite scenes featuring the talented actress from the first episode.

We kept the best for the last! Kim Soo-hyun was a treat for the eyes! Given that It's Okay to Not Be Okay is the actor's first show since his military training, there is no denying that we were eager to see him act again. The makers made sure to pack in the adorable factor and added a cherry on the icing by adding a shirtless Kim Soo-hyun scene to make us go weak on our knees.

Apart from these three, I also loved the sprinkle of wit through the episode. Right from messages to the singles out there to the placement of an ad of their own show and the hilarious vomit scene where they used all kinds of clips to convey the point. If we had to write a one-line review of It's Okay to Not Be Okay episode 1: The new K-drama is crisp, doesn't drift away from the focal point of mental health awareness while intertwining the love story and I am definitely going to be hooked to this one! What did you think of It's Okay to Not Be Okay? Let us know your pick of the best moments from the episode and your review of the first episode in the comments below.

ALSO READ: Kim Soo Hyun reveals his chemistry with THIS It's Okay to Not Be Okay co star is 10 on 10 & it's not Seo Ye Ji

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It's Okay to Not Be Okay Ep 1: Shirtless Kim Soo Hyun leaves Twitter thirsty, Seo Ye Ji impresses with her act - PINKVILLA

From a nurse who fought to the descendant of a war refugee, the Korean War still weighs heavy on lives on the peninsula, 70 years after it began.

Up to three million Koreans died in the three-year conflict, in which hostilities ceased with an armistice rather than a peace treaty, leaving North and South Korea technically still at war.

- The nurse -

Park Ok-sun and her mother fled Seoul when it fell in June 1950. As a refugee, she said, "my mother would paint my face black with charcoal and deliberately mess up my hair to make me look like a beggar, to protect me from getting raped by soldiers".

The following year she volunteered for South Korean military nursing school, still only 16.

After minimal training, she was assigned to care for injured soldiers at a series of hospitals.

Up to three million Koreans died in the three-year conflict, in which hostilities ceased with an armistice rather than a peace treaty, leaving North and South Korea technically still at war

STR, AFP

Some wounded were already dead by the time they arrived, and survivors waited in pain for treatment, parts of their faces or bodies blown off.

Medical workers were always short of drugs and supplies, she said, sometimes forcing them to resort to amputations.

To this day, "it breaks my heart when I think about them," Park said.

It was very rare for women to join the army at the time, and people would look at her as if she were "an animal at a zoo," she said.

Her mother was killed during the war, and Park remained a military nurse for the rest of her career. She never married.

Now 84, Park said she was especially disheartened that the conflict was still not officially over after 70 years.

War requires participants to "kill or be killed," she said. "It should never happen."

- The refugee -

On a cold winter's day in 1950 Kim Kun-wook packed onto a wooden boat with his brother and father and fled to the South. They wanted to avoid being forced to fight for Kim Il Sung's Communist forces, with whom two of his cousins had already been killed.

Kim, then 16, left behind his mother and sisters, thinking the war would be over in two weeks. It was the last time he ever saw them.

On a cold winter's day in 1950 Kim Kun-wook packed onto a wooden boat and fled to the South to avoid being forced to fight for Kim Il Sung's Communist forces. He never saw his mother and sisters again

Ed JONES, AFP

The end of the 1950-53 conflict left the peninsula divided with all civilian communication between the two sides banned, and millions separated forever from other family members.

Kim settled in Cheongho-dong, one of the northernmost fishing ports on the South Korean coast, along with several other refugees hoping to go home.

The area became known as "Abai village", after the word for "grandfather" in the dialect of the North's Hamgyong region, where Kim and many of the others came from.

"I always thought I would return some day," he said, still speaking with a slight Northern accent. "I have lived 70 years in waiting."

Now 86 with sons and grandchildren of his own, Kim says his life in the democratic South has been good, but his heart still aches at the thought of his mother.

"Even now when I wake up in the middle of the night, I always think about what a bad son I have been to my mother.

"Family is so important, so warm. But you only realise this when you are apart."

- The descendant -

A South Korean millennial, Yi Seo-young has never been to North Korea, and does not know if she ever will. But she says she misses it anyway.

Her maternal grandfather came from Sinuiju, on the border with China.

Whenever Yi Seo-young's grandfather drank, he would sob quietly, thinking about his children left in North Korea. His last wish was to be buried near the Demilitarized Zone, in the closest Southern cemetery to his hometown

Ed JONES, AFP

When he and his wife fled to the South during the war, the couple left their two young sons -- one eight, and the other four -- with a grandmother, thinking the journey would be too dangerous for them and expecting to return soon.

Yi, now a 33-year-old science fiction writer, grew up with her grandparents and had a close bond with her grandfather, a doctor.

There was "everyday sadness" in his life, Yi said. He would sob quietly whenever he drank, thinking about his children left in the North, and the young Yi would cry with him.

His many applications to take part in the family reunions the North has sometimes allowed were unsuccessful.

When he died in 1997 his last wish was to be buried near the Demilitarized Zone, in the closest Southern cemetery to his hometown. But too many had already signed up for the graves.

United Nations troops fighting in the streets of Seoul

Handout, National Archives/AFP

To this day, Yi imagines meeting her uncles in the North or their children.

"Whenever North Korea appears on TV, I know that it's now a different place, that it's changed a lot from the place that my grandfather talked about," Yi said.

"But at the same, it still is where he is from, and whenever I get reminded of that I find myself missing that place, and I get emotional."

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Korean War still weighs on lives in South - Digital Journal

Private equity firm KKR'sco-chief executive officer and co-founder, Henry Kravis, said80% of companies that it controls now have at least two board directors with diverse backgrounds.

The firm set out to reach that threshold a few years ago and accomplished that in the first quarter of 2020, Kravis told CNBC's Seema Mody on "The Exchange."

"It has to start at the top. If it's not a priority for a CEO, it's not going to happen in my view," Kravis said. "At KKR ... it's been a priority for a while. We want diversity of gender, ethnicity and thought, and we get [a] better thinking and working environment if you have that diversity."

KKR has been busy allocating money over the past few months, investing $18 billion since the coronavirus pandemic hit in several companies including makeup firm Coty and Indian digital company Jio.

Kravis said beyond hiring minority talent, unveiling programs like unconscious bias training is important.

KKR has been a big supporter of Sponsors for Educational Opportunity over the past years, and Kravis has been chair of SEO's board since 2014.

SEO has two main programs one is the Scholars program that helps low-income high school students get into college with a 90% success rate. Perhaps most notable to Wall Street is SEO's Careers program, which helps minority graduates get placed at top Wall Street firms, including investment banks and private equity. Other backers include JPMorgan, Carlyle, TPG Capital and Bank of America, among others.

SEO CEO William Goodloe said on "The Exchange" that his candidates go through intense training and are provided guidance around how to navigate the interview process at these firms.

As Wall Street addresses the lack of diversity in the workplace, Goodloe said he's seeing strong inbound requests from investment firms, including Silver Lake Partners.

The ongoing nationwide protestsfollowing the death of George Floyd have put pressure on Wall Street to increase diversity. Currently, fewer than 17% of board seats at financial services companies were held by minorities, according to consulting firm Deloitte.

More broadly in corporate America, the lack of diversity is prevalent especially among the higher-ups. About 64% of workers in entry-level positions are white, while in the top executive ranks, 85% of positions are held by whites, according to data from human resources consulting company Mercer.

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KKR co-CEO Henry Kravis says 80% of the companies it controls have at least two directors with diverse backgrounds - CNBC