Mediaboss Marketing

With the rapid onset of generative AI chatbots, you may wonder which is best for your needs.

With the recent release of Google Bard, we decided to test it against ChatGPT, Bing, and Claude to see responses for prompts on search engine optimization, website coding, content generation, productivity tools, news, and social media.

Specifically, we used the following versions of each AI chatbot for the upcoming examples.

Now, lets look at some prompts marketers might use and the responses they could receive from each of these chatbots to see which one is best.

The first prompt is a simple question what is SEO? You might receive the following responses from ChatGPT, Bing (More Balanced), Bard, and Claude+.

ChatGPT purely defined SEO search engine optimization followed by its purpose and key aspects of the process. No sources were provided, as it uses training data from articles, blog posts, books, and websites from September 2021 or earlier.

Bing AI chat provided a shorter answer with several sources and three additional prompt suggestions to learn more about SEO.

Google Bard gave us three answers to choose from using the drafts dropdown. The first answer did not provide sources. The second (shown below) and third answers were based on different sources.

Claude+ offered a detailed answer with what appeared to be internal links.

When you click on one of the links, it prompts Claude to give you another answer.

Next, we asked how to get high-quality backlinks for a website.

ChatGPT listed link-building techniques that were heavily promoted in 2021.

Bing AI offered five suggestions with sources, such as using tools like Ahrefs and Semrush to research competitors backlinks.

Google Bard gave three distinct answers to the question but no sources. Included in Bards suggestions were blog commenting, forum posts, and directory submissions, as shown in this third draft.

Claude+ offered many suggestions, including private blog networks and Yahoo Answers, which no longer exist.

Can generative AI chatbots code a simple website?

ChatGPT provided HTML and CSS that could be copied and pasted.

Using W3Schools TryIt Editor, we proved the code does create a functional webpage.

Bing AI also provided code, but only the HTML portion.

The result was less impressive than ChatGPTs version, but it still works.

Google Bard gave three different versions of its one-page website code to choose from, each of which is HTML only, like Bings. The first option is shown below.

All three worked in the TryIt Editor.

Claude+ offered HTML and CSS in its response, but the format wasnt as clean as ChatGPT, Bing, or Bard.

The result also referenced Poes API key, which appears on the test webpage.

Can generative AI chatbots give you the news?

ChatGPT, of course, couldnt search the web (yet)and doesnt have data past 2021. But it does offer suggestions for how you can find news.

Bing AI responded with a few stories with links to each.

Google Bard offers three versions of recent TikTok news overviews but no sources. This was the first draft.

Claude+ shared several news stories, but they are not from the week when the prompt was asked.

Want to find influencers in your niche or professionals to follow to learn more about a particular topic?

ChatGPT gave suggestions based on its training data up until 2021. One account on the list was suspended, but the rest were active.

Bing AI offered the shortest list. While it gave links, the links pointed back to the source of information rather than the actual Twitter accounts.

Google Bard offered three lists filled with suggestions. Unfortunately, some suggestions did not include usernames or had nothing to do with AI.

Claude+ produced the longest list, but a few accounts did not match the descriptions provided in its answer.

Looking for new tools to enhance your productivity? Depending on the context of the question, its unclear which generative AI chatbot can give you what you seek.

ChatGPT gave 15 tools in five categories for organizations to increase productivity.

Bing AI offered a list of simple tips and two tools.

Google Bard listed the types of tools you would need in the first draft and suggested specific tools in the other two drafts. Shown below is the second draft.

Claude+ gave a lengthy answer but only suggests three specific tools.

Need inspiration for your content strategy? AI chatbots can help you get started in the right direction.

Its important to note that AI-generated content is not unique. Large language models (LLMs) are trained on large amounts of data, including content published on the internet. Using AI-generated content as is may result in accusations of plagiarism.

Another concern is inaccurate information from AI responses. If you were to publish content directly from an AI chatbot without checking, you could accidentally promote misinformation to your audience.

Google expects all content including AI-generated content to be valuable for search users and demonstrate E-E-A-T quality.

Its in your best interest to use the content generated by AI as inspiration to help you create unique content with verified facts and your perspective.

ChatGPT initially provided 1,008 words after prompting it to please continue when it stopped halfway through. When prompted to write more to make it 2,000 words, it added an additional 1,068 words.

Bing AI refused to write a blog post but offered starting points.

Google Bard drafted three posts, only one of which had proper formatting. The highest word count in a single draft was 760. When prompted to write more to reach 2,000 words, it gave suggestions about additional topics it could write about related to Slack.

Claude+ wrote 627 words. When prompted to write more to reach 2,000 words, it rewrote the same post in 569 words.

Finally, heres what each generative AI chatbot believes it can do best.

ChatGPT provided a detailed but humble version of its capabilities.

Bing AI offered a short and sweet answer.

Google Bards answers seem similar to ChatGPTs.

Claude+, as usual, provided the most detailed answer with more advanced capabilities.

AI chatbots can already perform a wide variety of tasks. With time and refinement, each has the potential to make workers more productive and capable of higher-quality output.

Each AI chatbot has its unique benefits.

Unfortunately, all generative AI chatbots may offer outdated or incorrect information. Its up to users to take the information they receive and verify that it is the best information possible before utilizing it in any application.

Featured image: Rokas Tenys/Shutterstock

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ChatGPT, Bing, Bard, Or Claude: Which AI Chatbot Generates The ... - Search Engine Journal

Park Seo Joon, IU; Picture Courtesy: Megabox Plus M

IUs Palette is a popular web variety show where singer and actress IU invites guests over for fun conversations. The talk show also has a segment where the guests team up with IU to cover different songs and sing duets. On March 27, 2023, it was revealed by Star News Korea that Fight For My Way fame Park Seo Joon is all set to make an appearance on K-pop singer IUs talk show IUs Palette. Various famous personalities from the Korean popular music industry have made appearances on IUs Palette so far. The aforementioned list includes BTS J-Hope, boy groups SHINee and SEVENTEEN and more.

Responding to the aforementioned news, Park Seo Joons agency confirmed that the star will in fact make an appearance on IUs web variety talk show. The filming for the same is yet to begin, the agency added. The dates and filming schedule for Park Seo Joons appearance is currently being planned out. The two stars are all set to star in an upcoming Korean sports comedy drama Dream.

Dream is an upcoming Korean sports comedy drama film that will be released next month on April 26, 2023. The movie is written by Lee Byeong Heon who is credited as the man behind blockbuster hits like 2019s action comedy film Extreme Job. He also directed and wrote Jeon Yeo Been starrer K-drama Be Melodramatic. In the movie, Park Seo Joon will be playing the role of Yoon Hong Dae, a football player whose involvement in an unfortunate incident subjects him to disciplinary action.

Following the latter, Yoon Hong Dae is given the responsibility of training a group of homeless people for an upcoming Homeless World Cup, the only problem is, no one on his team has ever even held a ball. IU will be seen playing the role of Lee So Min who is an aspiring director. Lee So Min is supposed to document the journey of Yoon Hong Daes team from knowing nothing about the game to participating in the world cup.

Stay updated with the latest Hallyu news on: Instagram, YouTube, Twitter, Facebook and Snapchat

Link:
Itaewon Class star Park Seo Joon now confirmed to make an appearance on IUs Palette - PINKVILLA

You've probably seen their ads on TV: "we do better when our clients do better."

In the wake of the stunning decision by the WA State Supreme Court to uphold the notion that the capital gains tax is an excise tax and not an income tax (as considered by dozens of financial experts and even the IRS), Fisher Investments announced they are leaving WA state.

Their headquarters are in Camas, WA, and according to The Columbian Newspaper,they employ about 905 people in Clark County at their headquarters there.

According to Presswire, Fisher released this hilarious but blistering statement about relocating the headquarters to their facilities in Texas:

"PLANO, Texas,March 24, 2023/PRNewswire/ --In honor of theWashington StateSupreme Court's wisdom and knowledge of the law, and in recognition of whatever it may do next,Fisher Investmentsis immediately moving its headquarters fromWashington StatetoTexas."

As Simon Cowell once said famously, "this is some spectacular trolling." But the underlying foundation is much more serious. This is the first in what many financial and political experts say will be a steady exodus from WA state over this ruling. WA state is now the only place on the planet that considers capital gains to NOT be income. Income taxes are prohibited by the state constitution and therefore illegal.

When asked about the news released, according to The Columbian, Gov. Inslee's office responded with this statement thatincluded this from one of his press deputies:

Were not sure what this terse announcement means for the companys employees in Washington, Well be following developments. Its unfortunate that a company would go to such lengths to avoid a fairer tax system that will benefit working families.

The Columbian reports so far, no word from Fisher on how fast they will move, or if workers will be transferred from WA.

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Read Hilarious Trolling by Financial Firm Over WA Capital Gains ... - newstalk870.am

INTRODUCTION

In the United States, web development companies in 2023 are more than ever in demand as businesses become increasingly reliant on web-based technologies. Web developers are responsible for building and maintaining websites, creating user interfaces, and optimizing performance.

The primary goal of web development companies is to create websites that reach their desired audiences, encourage engagement, and generate new business opportunities.

Web development companies offer a range of services including website design and development, content management systems (CMSs), ecommerce solutions, Search Engine Optimization (SEO), web analytics, and mobile app development. Many web development companies also provide web hosting services and other technical support.

When choosing a web development company in 2023, its important to consider their experience, portfolio, customer service, cost, and turnaround time. Experienced developers should have a comprehensive understanding of the latest technologies and coding practices, as well as knowledge of existing web standards and best practices.

Their portfolio should showcase their work and demonstrate the quality of their output. Customer service is also essential, as good communication ensures that projects run smoothly. Cost and turnaround time are also major factors when selecting a web development company; make sure to inquire about fees, payment plans, and timelines.

Overall, finding the right web development company in 2023 is critical to the success of any online venture. With the right team and expertise, your website can be an effective tool for reaching your target audience, growing brand awareness, and driving revenue.

IMPORTANCE

In 2023, web development companies in the U.S. will be more important than ever. With the ever-growing demand for digital services and solutions, businesses need to ensure that their websites remain up to date, secure, and optimized for a user-friendly experience. Web development companies offer the expertise and resources needed to meet these needs.

They provide comprehensive website design, development, hosting, and maintenance services. They can also develop custom applications, create e-commerce solutions, and integrate existing systems with new technologies. Web development companies also play an important role in search engine optimization (SEO) and driving traffic to websites.

By leveraging the latest tools and techniques, they can improve website visibility and rankings on major search engines such as Google, Yahoo!, and Bing. In addition, they can optimize websites for mobile devices and help businesses stay ahead of the competition.

All in all, web development companies are essential for businesses looking to succeed in the digital age.

Google Google is one of the worlds largest and most successful companies, providing products and services to people in over 150 countries around the world. Founded in 1998 by two Stanford University PhD students, Larry Page and Sergey Brin, Google now has over 80,000 employees and a market capitalization of over $780 billion.

Google has become a leader in a variety of areas, including search, online advertising, cloud computing, and artificial intelligence. Its products include the popular web search engine, Gmail, Google Maps, YouTube, Google Docs, Google Drive, Android, Chrome browser, and many more. Google has also invested heavily in research and development and is working on projects such as self-driving cars and quantum computers.

Google is committed to making the world a better place through its various initiatives, such as its philanthropic arm, Google.org, which works to promote digital literacy, sustainability, and access to technology. Googles mission is to organize the worlds information and make it universally accessible and useful.

Amazon Web Services Amazon Web Services (AWS) is a cloud computing platform owned by Amazon. It provides a suite of cloud services, including storage, databases, analytics, networking, mobile development, and application services. AWS provides businesses with access to a highly reliable, scalable, low-cost infrastructure platform in the cloud that integrates seamlessly with their existing IT environment.

With AWS, businesses can reduce costs and time-to-market for applications, increase performance, reduce complexity, and improve customer experience. AWS enables developers to quickly build, test and deploy applications with access to more than 175 fully featured services from data centers around the world.

AWS helps businesses reduce the time it takes to develop new products and services by providing the tools necessary to quickly create, configure, manage, and launch applications. The platform also provides virtual machines, managed databases, and other services that allow businesses to focus on their core business and not worry about managing their own infrastructure.

AWS also offers a wide range of powerful analytics tools, so companies can gain insights into their customer base and use them to drive better decisions.

Furthermore, AWS has extensive security features that help protect customers data and applications, making it one of the most secure cloud computing platforms available.

AWS also provides an array of compliance protocols and auditing capabilities to help businesses meet industry standards and government regulations. AWS allows businesses to quickly scale up or down while maintaining high availability to ensure customer satisfaction.

In conclusion, AWS is a comprehensive cloud computing platform that provides businesses with access to a highly reliable, scalable, low-cost infrastructure platform in the cloud. Thanks to its extensive range of features and services, businesses can reduce costs and speed up the time-to-market for applications, increase performance, reduce complexity, and improve customer experience.

Microsoft Microsoft is a technology company headquartered in Redmond, Washington. Founded in 1975 by Bill Gates and Paul Allen, Microsoft is a global leader in software, services, devices, and solutions. Microsoft offers a wide range of products and services including Windows operating systems, Office productivity suite, Xbox video game consoles, Surface tablets, Bing search engine, MSN web portal, Azure cloud computing platform, Dynamics business solutions, and many others.

Through various partnerships and acquisitions, Microsoft has become a major player in the technology industry, constantly innovating with new products and services. Microsoft currently employs over 130,000 people across the globe.

Their mission is to empower every person and every organization on the planet to achieve more. Microsoft strives to create technology that helps people and businesses around the world realize their full potential.

IBM IBM is a global technology and consulting company headquartered in Armonk, New York. Founded in 1911, the company has a long history of innovation and delivering successful products and services to customers worldwide. IBM is one of the leading providers of cloud, artificial intelligence, and analytics solutions.

The company employs over 350,000 people in more than 175 countries working on developing new technologies, products, and services. IBMs business model revolves around leveraging its advanced technologies to help businesses make decisions and manage operations more effectively.

IBM utilizes its expertise in artificial intelligence, blockchain, quantum computing, and other emerging technologies to provide its clients with tailored solutions and services. IBMs cloud platform provides its customers with secure, scalable, and cost-effective solutions that can easily integrate with their existing infrastructure.

Furthermore, IBMs Watson AI suite of tools provides organizations with enhanced insights into customer behavior and improved decision-making capabilities. In addition, IBMs blockchain technology allows customers to securely manage digital assets, while its quantum computing solutions offer organizations unprecedented scalability and speed.

With its deep knowledge and experience, IBM continues to develop innovative products and services that provide its customers with smarter insights, better decision-making, and improved efficiency.

Oracle Oracle is a leading global technology company specializing in cloud computing, database management systems, enterprise software, and hardware systems. Founded in 1977, Oracle provides an extensive portfolio of products designed to enable customers to maximize the potential of their business.

Oracle offers solutions for businesses of all sizes, ranging from small-to-medium enterprises to global conglomerates. Oracle prides itself on its broad industry expertise, modern technology solutions, and customer-centric approach. Oracle Cloud Infrastructure provides users with reliable, secure, and cost-effective services. Oracle Database Cloud Service enables customers to access a fully managed database without expensive hardware or complex setup.

Oracles Autonomous Data Warehouse Cloud is the first self-driving, self-securing, self-repairing autonomous data warehouse service that eliminates complexity and human error. Oracle Enterprise Manager helps customers manage and monitor their IT resources efficiently. Oracle also provides advanced analytics tools, including machine learning and artificial intelligence capabilities.

Oracles comprehensive suite of business applications includes customer relationship management, financial management, human capital management, project portfolio management, and supply chain management. With over 420,000 customers across 175 countries, Oracle continues to pave the way for digital transformation and customer success.

Salesforce Salesforce is a leading cloud-based customer relationship management (CRM) platform. It is delivered as software-as-a-service (SaaS), providing customers with an on-demand solution that can be customised to their needs. Salesforce offers a variety of CRM services, including customer support and sales analytics.

The company also provides a suite of business applications such as financial and HR management, customer service and contract management. Salesforce also provides access to third-party apps and services through its AppExchange marketplace. Founded in 1999, the company has grown rapidly and now serves more than 150,000 businesses worldwide.

Its customers include major corporations such as Amazon, Apple, Coca-Cola, Dell and Toyota. Salesforce is headquartered in San Francisco, California and maintains a presence in more than 20 countries. The company prides itself on being a leader in customer experience and innovation.

In addition to its cloud-based CRM solutions, Salesforce has developed mobile apps for Android and iOS devices. These provide users with the ability to manage their customer relationships from anywhere. Furthermore, Salesforce leverages a network of partners and developers to create customised solutions for its clients.

The companys online and offline marketing capabilities allow businesses to manage campaigns across multiple channels. Finally, Salesforces data centres are located around the world, ensuring optimal performance regardless of location. In summary, Salesforce is a globally recognised leader in the cloud-based CRM space, offering customisable solutions to businesses of all sizes.

With a comprehensive range of products and services, Salesforce helps businesses enhance customer relationships and drive growth.

Adobe Adobe is a leading technology company with a focus on digital media and digital marketing solutions. Founded in 1982 by John Warnock and Charles Geschke, Adobe has grown to become one of the worlds largest software companies. The company is headquartered in San Jose, California and has offices in over 40 countries.

Adobe offers a variety of products and services such as Creative Cloud, Creative Suite, Photoshop, Lightroom, InDesign, Acrobat DC, Illustrator, Dreamweaver, and other creative applications. Its flagship product, Creative Cloud, is a suite of applications that provides users with access to many different types of content creation tools. Adobe also provides web-based marketing solutions such as Adobe Marketing Cloud and Adobe Experience Manager.

Adobe is known for its commitment to innovation, customer experience, and industry-leading technologies. It has won numerous awards, including being named Fortunes Most Admired Companies seven times. Adobe also works hard to ensure that its users have the best possible experiences with its products and services. This includes providing user guides, tutorials, online forums, and customer support services.

In addition to its products and services, Adobe also invests heavily in research and development. Through its research and development efforts, Adobe is advancing the future of creative workflows and digital experiences. From artificial intelligence and machine learning to virtual reality and blockchain, Adobe is pushing the boundaries of what is possible in the digital world.

Rackspace Rackspace is a global cloud computing company that provides a suite of services for businesses, including managed hosting, hybrid and multi-cloud solutions and data security. Rackspace began in 1998 as an email and web hosting provider, and has since expanded its offerings to include a wide range of cloud services.

The company works with some of the worlds largest companies, providing them with enterprise-level solutions tailored to their business needs. With its focus on customer support, Rackspace has won numerous awards and accolades over the years. Rackspace also offers custom infrastructure and application development services, enabling customers to reduce costs and improve efficiencies while staying ahead of the curve.

As a leader in cloud technology, Rackspace allows customers to scale and control their own IT resources, making it easier to deploy applications quickly and securely. Its portfolio of products covers multiple platforms, with capabilities for private, public, and hybrid clouds.

Additionally, Rackspace offers training and consulting services to help customers get the most out of their cloud investments.

Red Hat Red Hat is a leading software and technology company focused on open source solutions. Founded in 1993, Red Hat offers enterprise-grade Linux, middleware, storage, and virtualization technologies as well as cloud, container, and mobile products and services.

Red Hat also provides an extensive range of services, including consulting, training, certification, support, and more. The companys mission is to provide customers with the most innovative and secure open source solutions. Red Hat is headquartered in Raleigh, North Carolina and has offices in more than 80 countries across the globe.

Red Hats portfolio of open source products and services is designed to help customers build and deploy their applications quickly and securely. In addition to Linux, Red Hat offers numerous other products, such as Red Hat Enterprise Linux Server, Red Hat Cloud Platform, and Red Hat OpenShift, which are designed to meet the specific needs of businesses, organizations, and developers.

The company also provides advanced cloud, virtualization, and container solutions that enable customers to develop and manage applications on a large scale.

Red Hat works with leading partners in the industry to ensure its products are up to date and secure. The company collaborates with government, academic, and commercial organizations around the world to identify and solve common challenges.

Red Hat is committed to providing the highest level of support and security for its customers. The company provides comprehensive documentation and training materials to help customers get the most out of their open source products.

Red Hat is a leader in the open source community, and its products and services have been adopted by some of the worlds largest organizations. The companys customer base includes Fortune 500 companies, government agencies, universities, and small businesses. Red Hat is dedicated to helping customers succeed in a digital world by providing reliable and secure open source solutions.

Accenture Accenture is a global professional services company that provides a broad range of services and solutions in strategy, consulting, digital, technology, and operations. Accenture works with clients to help them become high-performance businesses and governments by providing services and solutions designed to improve their productivity and performance.

Accenture operates in more than 120 countries across the globe, serving over 90% of Fortune 500 companies in virtually every industry. The company has a long history of innovation, having been founded in 1989 as a spinoff from Arthur Andersen LLP. By 2016, Accenture had acquired more than 100 companies, including Booz & Company, Avanade, and Fjord.

Accentures core business is providing technology and management consulting services to large corporations, government agencies, and other organizations. The company also provides a wide range of outsourcing, managed services, and IT infrastructure services.

Accentures consulting services focus on helping companies build and maintain their capabilities in areas such as strategic direction, cost reduction, operational efficiency, risk management, and data analytics. Accenture has developed a wide array of digital solutions, including applications for mobile, analytics, cloud computing, artificial intelligence, Internet of Things (IoT), and blockchain.

Accenture also provides services related to cyber security, enterprise resource planning (ERP) systems, customer relationship management (CRM), supply chain management, and human capital management.

The company also assists its clients with developing and deploying software solutions, such as enterprise applications, web portals, and enterprise mobility solutions. Accenture also assists its clients with developing strategies for industry 4.0 and transforming their businesses into digital enterprises.

In addition to its consulting and technology solutions, Accenture offers a variety of professional services to its clients. These include change management, training, project management, finance and accounting, legal, marketing, and sales support.

The company also provides an array of services related to mergers and acquisitions, divestitures, process improvement, and transformation programs. Accenture also helps its clients develop new markets and products, expand into new markets, and optimize their operating models.

CONCLUSION

In 2023, web development companies in the USA will continue to be a popular choice for businesses looking to create and maintain their online presence. Many of these companies offer comprehensive services such as website design, custom software development, mobile app development, e-commerce solutions, content management systems, and more.

With the increasing demand for web development expertise, there are now more web development companies in the US than ever before. Companies such as Adobe, Microsoft, IBM, Oracle, and Amazon have established themselves as reliable providers of web development services.

Furthermore, smaller US-based companies have also started to gain market share due to their focus on customer satisfaction and cost-effectiveness. Overall, web development companies in the USA are poised for success in 2023 and beyond.

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Top 10 Best Web Development Companies In USA In 2023 - Inventiva

Analysis OpenAI this week introduced ChatGPT plugins, a way to extend the scope of its chatbot language model beyond the slurry of internet training data to bespoke business information.

So wary is OpenAI of all the ways that ChatGPT and its other models can misfire that the company begins its announcement by reassuring readers that its cautious rollout follows from its desire to address "safety and alignment challenges."

It does so with good reason large language models (LLMs), referred to euphemistically as artificial intelligence or just AI, are seen by some to be venomous constructs that must be contained.

LLMs are also limited to whatever information can be accessed or derived from their training data. As OpenAI puts it, "This information can be out-of-date and is one-size fits all across applications. Furthermore, the only thing language models can do out-of-the-box is emit text. This text can contain useful instructions, but to actually follow these instructions you need another process."

This other process consists of third-party applications and services. Presently, the following companies are testing the waters of this ecosystem: Expedia, FiscalNote, Instacart, Kayak, Klarna, Milo, OpenTable, Shopify, Slack, Speak, Wolfram, and Zapier. More can be expected to follow as OpenAI expands access to its plugin program.

"Though not a perfect analogy, plugins can be 'eyes and ears' for language models, giving them access to information that is too recent, too personal, or too specific to be included in the training data," OpenAI explained.

"In response to a users explicit request, plugins can also enable language models to perform safe, constrained actions on their behalf, increasing the usefulness of the system overall."

You can rest assured these actions will be safe because OpenAI's post contains more than 20 instances of "safe" or "safety." Repetition is the new compliance.

It's worth noting that the safety testing of GPT-4 [PDF] contemplated a sort of plugin scenario in which the model tried to convince a TaskRabbit worker to solve a CAPTCHA puzzle on the model's behalf.

In practical terms, OpenAI plugins allow people to enter text commands, via typing or speech recognition, and have ChatGPT formulate a response using data from third-party services. If this can be done accurately and quickly, without excessive cost, OpenAI may have found the successor of traditional web search.

Here's the example prompt from the announcement:

ChatGPT in this scenario has access to plugins from OpenTable, a restaurant reservation service, computational knowledge engine Wolfram Alpha, and InstaCart, a retail delivery service. And, using a recipe from an undisclosed source (presumably not statistically derived), the chat model can chain together the steps in the compound prompt by making a reservation, fetching a recipe, calculating the calorie count, and placing an order for the ingredients.

Back in 2006, the year AWS was founded and the cloud era arguably began, Google executives described the company's on-premises enterprise search capability as an "ber-command-line interface to the world," based on its hardware's ability to provide access to information beyond indexed corporate documents, like shipment tracking data and weather information.

OpenAI now has realized a more user-friendly prototype for that vision it's offering a command line, but not just for those who have memorized obscure command sequences and flags or search operators. Under this new regime, internet users of varied technical abilities can carry out queries without search keyword trial and error, limited more by the participation of third-party partners than by their own familiarity with search syntax.

Google will certainly have noted that OpenAI created a browser plugin that makes GET requests to the Bing search API. "This scopes the browsing plugin to be useful for retrieving information, but excludes 'transactional' operations such as form submission which have more surface area for security and safety issues," says OpenAI in its post.

Right about now, companies should be asking what the equivalent of search engine optimization (SEO) might be in an ecosystem driven by chat models. Is there a way to ensure ChatGPT recommends your widget and not the competition, if choice is an option? And is this approach compatible with the digital ad industry is ChatGPT better suited for referring traffic to websites or for invoking API-dependent services and whatever business model that entails?

Those contemplating OpenAI's plugin ecosystem should probably be considering the consequences of a dependency on the biz, which recently gave customers three days to shift away from its Codex API, only to relent after public outcry but just for researchers. There's also the possibility of being "Sherlocked" OpenAI may choose to build its own version of popular services as its platform evolves, making partners redundant.

"Were working to develop plugins and bring them to a broader audience," OpenAI concludes. "We have a lot to learn, and with the help of everyone, we hope to build something that is both useful and safe."

There's that word again.

Continue reading here:
OpenAI rolls out ChatGPT plugins, granting iffy language model access to your apps - The Register