Pittsburgh, PA (PRWEB) October 31, 2013
The JM Internet Group (http://www.jm-seo.org), a leader in providing SEO Training for small business, has announced the conclusion of a very successful series on SEO (Search Engine Optimization) for small business marketers. The class was an in-depth training session on everything from on page to off page SEO, including coverage of recent Google algorithm updates such as Penguin, Panda, and Hummingbird. SEO training for small businesses resume in December, 2013.
"SEO is the art and science of getting your company to the top of Google," explained Jason McDonald, Director of the JM Internet Group. "What was so exciting about our Fall SEO training for small business marketers is that we fully updated our courseware, with coverage of Penguin, Panda and even the Hummingbird algorithm update by Google."
To learn more about this online SEO training, please visit: http://www.jm-seo.org.
What is SEO and Why It Matters for Small Businesses
Many small businesses in states like New York or California live and die based on their performance on Google and Bing. Their customers start the search for a business at the search engines. SEO is the art and science of influencing Google and Bing to place a company at the top of the search results pages. On page SEO has to do with factors such as the website titles, meta descriptions, and keyword density of actual content. Off page SEO has to do with building inbound links, manipulating the freshness of content, and nurturing social mentions.
A Brief Summary of the JM Internet Group
On a summers day in 2009, Jason McDonald took BART back from a job interview in San Francisco, and realized he had some amazing skills: He understood how to propel company websites to the top of Google (SEO, or Search Engine Optimization); He had conducted many webinars online, albeit boring ones; he had a contact database of over 3,000 marketers in hi-tech; and he could teach, motivate, and entertain.
So, along with two employees, he created an online course in "Search Engine Optimization" for hi-tech, and email blasted a no cost intro to the company's SEO training. The company ended up with less than ten in the first paid class, but the students loved it which was very motivating to the team at the JM Internet Group. If ten loved it, ten thousand would someday love it, as the market size of small businesses that need to understand Google, Bing, Facebook, Twitter, LinkedIn and the gang is enormous! The need is enormous, as is the confusion spawned by the Google Geeks, the SEO swindlers, and the PPC Paparazzi. So the company created their complimentary "Top Ten SEO Tools for Google / SEO" webinar, and to-date over 41,000 people have taken this amazing, fun, webinar introduction.
Thousands have now taken their paid training online ($295 a course). Small businesses crave this knowledge, and owners and marketers from all over the world have taken the company's training. So from a hi-tech company that existed off of advertising, the JM Internet Group has become an online educational company that profits from by its ability to satisfy the desire for knowledge among small business to learn the ins and outs of Google / SEO, Social Media (Facebook, Twitter, and the gang), and AdWords insights.
The rest is here:
JM Internet Concludes Fall Session SEO Training Class for Small Businesses