Archive for the ‘SEO Training’ Category

How to Prevent Your Passwords From Getting Hacked – khak.com

Passwords. We seeming have one for nearly everything these days. Your computer login, email, streaming services, unlocking your phone, online banking, paying bills. Doing all of those things online takes a password. Some of you out there reading this now aren't using secure enough passwords. Yes, I'm talking to you Mr. 'my passcode is 1,2,3,4'. But there are also many of you out there who believe you are being secure enough, and you actually aren't.

Hive Systems, a cyber security firm, recently did a study on how long it would take a hacker to crack any password. They found that there are four things that affect how secure your password ends up being.

Taking those four factors into account, here is what the study found. Any password that is six characters or less can be cracked immediately. If your password is all lowercase letters, anything less than nine letters can be cracked right away. A password gets much more secure after 14 characters, and DO NOT use all numbers.

If you use uppercase and lowercase letters, your password still needs to be 12 characters to be somewhat secure. At ten characters, your password can be cracked in 3 days. 11 characters takes 5 months. 12 characters could take up to 24 years to crack. Even by adding special characters and numbers, make sure your password is longer than 11 characters.

If you want to be REALLY safe, the study suggests going even longer. A password that is 18 characters long and includes all the things we've mentioned, would take 438 trillion years to crack. I think you're safe.

CHECK IT OUT: How To Unlock Your iPhone With Your Voice

READ MORE: See 50 remote jobs that can pay well

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Why You Need an SEO Consultant for More Than Just an Audit – JumpFly PPC Advertising News

All you need is an audit of your search engine optimization (SEO) to improve your organic search performance, right? Wrong. Theres so much more to SEO than an initial audit. Heres why you need an SEO expert to guide you through the process.

To kick off an SEO program, most agencies and consultants do an SEO audit to identify the strengths and weaknesses of a sites SEO program. The audit should cover technical SEO, content optimization, and link authority and conclude in a strategy designed to improve your organic search performance across all three of those areas.

However, no audit, no matter how in-depth, can help you through what comes next: implementation, management, and triage.

When you receive your SEO audit, there will be many projects and strategies to implement. Youll be faced with everything from optimizing individual pieces of content to expanding or contracting your indexation levels to acquiring more links from other valuable sites. In every instance, youll have choices to make that will affect the performance of your organic search campaign. Making one of the less optimal choices could mean that your SEO performance stays flat or even decreases.

For example, lets say that an SEO audit identifies that your header navigation isnt working hard enough to drive link authority deeper into your site so that more pages can rank. The recommendation might be to revamp your header navigation to expand the number of pages linked to.

That sounds easy enough.

However, which pages you add and which you remove will impact your organic search performance you might remove pages that contributed to your current performance levels or miss adding pages that were critical to include. In the process of deciding what labels to use for pages in the header, you could choose less valuable terms, thereby limiting future performance. In the coding process, your developers could make coding decisions that render the navigation uncrawlable.

Thats just one example of the decisions that multiply to affect the outcome of your SEO implementation. An SEO consultant is there to make recommendations every step of the way to improve organic search performance.

Lets say that youve accomplished all of the items from the SEO audit. Your work isnt done. SEO management ensures that the optimizations you make have the desired effect or that theyre further modified to have a stronger effect. That takes consistent measurement, as well as training and continuous education to know how to react to that measurement data.

The optimization part of SEO is never complete because the digital world your site lives within is never static. Algorithms change, competitors optimize their sites, new players burst onto the scene. All of these things have an impact on your organic search performance as surely as the projects and optimizations you implement yourself. An SEO consultant takes these things into consideration and develops defensive strategies to improve performance.

Even with the most careful SEO management, though, there will be times that you come into the office on a random Tuesday, and organic search performance will have plummeted overnight. Did IT release something new on the site that caused the issue, did someone forget to remove a robots.txt disallow, or was there an algorithm update? It may be one of those things or something completely unrelated. How do you find out what happened and what to do next to fix it? That performance triage is part of the SEO consultants job.

SEO is not a one-and-done project. It doesnt end with an audit. You need an SEO consultant to recommend optimization strategies, write or optimize content, diagnose technical SEO issues and test fixes, measure and react to performance, and do triage when the worst happens. A seasoned SEO consultant can do all of those and more to keep your organic search performance trending in the right direction.

For more on working with SEO consultants see our previous post, 10 Things Your SEO Consultant Wants You To Know.

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Why You Need an SEO Consultant for More Than Just an Audit - JumpFly PPC Advertising News

Norway’s Heroic Heavy Water Sabotage – Rebellion Research

28th of February, 1943. Norway

Norways Heroic Heavy Water Sabotage On a bitterly cold night in February 1943, nine Norwegian spies waited in the mountains above the Vemork heavy water plant near the small town of Rjukan, Norway. Their mission was to knock it out of action. It wouldnt be easy. To get there, they had three options: walk through a minefield; force their way over a narrow bridge guarded by Germans; or cross a partially-frozen river, then scale a 500-foot cliff.

After Germanys invasion of Norway in April 1940, the Germans seized Norsk Hydros Vemork plant just outside of Rjukan. Desoute the Vemork plants original design to use mountain water for electrolysis to produce ammonia for nitrogen fertilizer. The plant had recently become the first industrial-scale production site of heavy water in the world and the Allies would need to destroy it with a covert operation.

The Vemork plant produced heavy water, which contains a very rare form of hydrogen. Heavy water can be used in a reactor to create plutonium-239, which in turn is used to make nuclear weapons. One of Vemorks designers was chemistry professor Leif Tronstad. When the Nazis invaded Norway, Tronstad began working as a secret intelligence agent for the British. But the Gestapo quickly became suspicious, and Tronstad fled to the U.K. for safety. He told the British everything he knew about the plant.

When the British began planning an attack on the Vemork facility, Tronstad told them that critical components of the plant were in stone- and steel-walled rooms deep in the basement. Bombing the plant would be useless. Instead, they planned a risky covert operation. The facility was surrounded by minefields and barbed-wire fences, and protected by armed guards. It was only accessible by a single road, which passed over a heavily guarded suspension bridge.

The first phase of the British plan to destroy Vemorkcalled Operation Grousewas in October 1942. A scout team of Norwegians parachuted into the area surrounding the plant to gather information and prepare for an attack. The small Norwegian team lived off the land and hunted reindeer to survive in the freezing wilderness.

While the surveillance team continued their mission, the British sent another team to destroy the plant. Thirty-nine troops were dropped near Vemork in two military gliders. The weather was rough, and luck was not on their side. One of the gliders crashed into a mountain, killing everyone on board. The other crash-landed far from the intended destination. Some of the soldiers on board died in the crash, and the survivors were rounded up and executed by the Gestapo.

On February 16, 1943, the Grouse group was still in the field. Six more Norwegians parachuted in to join the operation. Among them was Joachim Rnneberg, the new leader of what came to be called Operation Gunnerside. It took five days of travel in a blizzard for the two groups to meet.

Finally, on February 27, they were ready for the raid on Vemork.

The nine men crossed the half-frozen river. They climbed 500 feet up the cliff to arrive at the plant. They had remained undetected. Four of the men served as the explosives group, and the other five were the cover squad. They cut the lock on the outside gate. The explosives group had planned to use a side door to enter the plantbut it was locked. The man who was supposed to unlock it was sick and hadnt shown up to work. Luckily, they had a backup planTronstad had described a tunnel that led to the heavy water cells.

Rnneberg found the tunnel. He and another man went through and seized the watchman. While holding the watchman hostage, they positioned explosives around the heavy water cells.

He wanted to be able to hear the explosion as they escaped to safety. The explosives group fled the plant and reconnected with the cover group on the mountain plateau. None of the nine men were caught. The operation was a success.

Success was short-lived: the Germans had the production facility back up and running just a few months later.

Even though the key heavy water components survived the bombing, the Germans decided to move production from Norway to Germany. They were blocked again when another group of saboteurs blew up the bow of the ferry D/F Hydro.

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Norway's Heroic Heavy Water Sabotage - Rebellion Research

New Ventures Maine to Offer Course in Website Development for Small Businesses in Partnership with Empower by GoDaddy – Lewiston Sun Journal

Maine, StatewideNew Ventures Maine is launching an online, on-demand course, Grow Your Business Online, which is designed to provide small business owners the tools, skills and mentorship to build a successful digital presence. This course is offered at no charge to participants and is made possible through Empower by GoDaddy in partnership with New Ventures Maine.

Grow Your Business Onlinewill be offered beginning March 1 through an online design and development platform. Entrepreneurs will complete lessons at their own pace on topics that focus on their companys brand, determining the most effective website type, creating captivating content, getting to the top of web search results, creating and building a website, making the social media/website connection, using email marketing to grow sales, and understanding cybersecurity to keep customer information safe.

Entrepreneurs who participate in the class receive free tools:

domain name and hosting packageweb builder (software) accessbranded email addressemail marketing solutionSEO for a two-year term

Participants engage in remote orientations, working/lab sessions, and drop-in hours with a skilled web developer which are strategically scheduled for participating entrepreneurs to network and troubleshoot in a remote group environment as they develop their online presence. Additional mentoring opportunities are built into the program via a partnership with MicroMentor by Mercy Corps.

A digital presence is a necessity for todays businesses. This course will help business owners create an online presence, from foundational content through complete development of a functional website, notes Karin Petrin, Business Advisor and Microenterprise Specialist for New Ventures Maine and one of the facilitators of the workshops. We are excited to bring this free program and connection to global digital marketing experts to Maines rural entrepreneurs.

Pre-registration is required and accessible online atbit.ly/GYBO-2022. For more information and to register, contact Karin Petrin at 768-9468 or[emailprotected] There is no fee for the training.

New Ventures Maine is a statewide community economic development program of the University of Maine at Augusta, University of Maine System. New Ventures Maine creates an empowering environment for Maine people to define and achieve their career, financial, and small business goals. Through tuition-free classes and individual coaching, they help people find good jobs, start or return to college, launch small businesses, manage their money and build their assets. All interactive classes and workshops are currently online. Individual appointments are available by video conference or phone.For more information on classes and other programs and services offered by New Ventures Maine, visit us online:newventuresmaine.org.

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New Ventures Maine to Offer Course in Website Development for Small Businesses in Partnership with Empower by GoDaddy - Lewiston Sun Journal

Survey Says New Yorkers Are Best in the Nation When it Comes to.. – wpdh.com

We're living in a time some economists call the Great Resignation.

Since COVID, record numbers of Americans have quit their jobs. Some simply don't want to be in the office around others anymore, while others have sighted staffing shortages and increased workload demands. Workers seem to be quitting in droves. A number of these people resigning don't even have other jobs lined up when they quit.

READ MORE: See 50 remote jobs that can pay well

WalletHub conducted a study of all 50 states and the District of Columbia to find out where people have quit in the last month, as well as the last 12 months. It looks like Alaska leads the nation in employees quitting. South Carolina, Georgia, Delaware, and Kentucky rounded out the top five for resignations.

According to this study, New Yorkers have the least amount of employees walking away from their jobs in the entire nation (the state was 51st overall). Connecticut was 49th, Massachusetts 48th, Pennsylvania 47th, and New Jersey 44th.

We love New York, right? You may hear of residents moving out of the state every year for greener pastures, but a recent study ranks the Empire State as a pretty good location to live in overall. But, there are some categories that New York ranked near the bottom of the nation in. A website calledTOP Agencycompiled a list of all the states and ranked them on eight key dimensions:Affordability, Crime & Safety, Economy, Education, Healthcare, Infrastructure, Opportunity, and Quality of Life. Where is New York? Overall, we ranked as the 19th best state to live in. We were 6th best for Healthcare and 8th best for Crime & Safety.

As we watch the news every night, the fact that New York ranked so well in crime and safety may surprise some. TOP Agency boke down that category into such metrics as; motor vehicle theft and damage, hate crimes, burglary, homicide, property crime, robbery rate, fraud and identity theft, mass shooting casualties, sex offenders, fatal motor vehicle crashes, and fire fatalities. The rates from each metric were broken down per 100K people from the year 2020. So, consider the state's overall population, and the fact that a lot of the higher violent crimes are committed in New York City.

New York ranked 47th overall for Affordability and 44th for Economy.

Read More:NY Still a Decent Place to Live, But Struggles in Some Areas| https://wpdh.com/study-new-york-still-a-decent-place-to-live-but-struggles-in-some-areas/?utm_source=tsmclip&utm_medium=referral

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Survey Says New Yorkers Are Best in the Nation When it Comes to.. - wpdh.com