Archive for the ‘Social Marketing’ Category

Social Marketing Software & Services | LiveWorld

Creating social media experiences people love.

With an emphasis on local store marketing, the worlds largest retailer has more than 4,600 Facebook pages, in addition to its corporate page. Learn how LiveWorld helps them oversee its massive social presence, and manage colossal amounts of customer conversations during the holiday season.

Real-time customer service in social media requires humans and technology to work in tandem. Learn how LiveWorld helps this global logistics company provide more responsive customer care and real-time brand presence in social media. Now, it has peace of mind that the brands customers are receiving the experience they expect and deserve.

Zoetis, a new company and brand spun out of Pfizer, wanted to strengthen its relationships with customers and grow awareness for its brand name. Learn how LiveWorld helps Zoetis balance regulatory and legal requirements to manage brand building and lead generation programs by creating a direct dialogue with its customers.

The worlds largest consumer packaged goods company faced its second media crisis in three years with online claims that its product was causing harm. Both times, LiveWorld Active Listening Services spotted the crisis and helped the brand team develop and rapidly implement a response strategy.

At LiveWorld, we help large brands deliver better customer experiences in social media in the areas of marketing and customer service. Through our softwareand services, well transform your social media into a measurable, effective communications channel.

By working with us, brands are able to create environments that attract and engage customers in ways that software alone and typical agencies cant. We know how to make your customers social media experiences an extension of your brand in the real world and how to turn social into results.

Hours of engagement, moderation & listening services delivered to large brands

Comments moderated per month

Conversations moderated on Black Friday in 24 hours (42/minute)

Theres real power in conversations. Talking to your customers drives loyalty, whether its quickly resolving a customer issue or turning an everyday customer into an advocate. Well help you create engagement with customers to drive deeper relationships, build loyalty and make a real impact on the bottom line.

Protect your brand in social media. Our moderation services build your brand narrative, create a safe environment and mitigate problems. Designed to handle the scale of large-volume global brand, we blend the best of people and technology to empower humans, not to replace them.

Bring your real-world brand experience to social. We develop strategies that support your marketing objectives and business goals. And we know how to use this channel to get results, whether its building awareness or lead generation.

Without context, information is meaningless. Thats why our social measurements provide clear analysis to show you what the data means. And we take it further by providing recommendations so you can tap into the voice of the customer and make better decisions quickly.

Your customers are talking everyday online.

Do you know what theyre saying about your brand or competitors? LiveWorld does.

Stop ignoring customer complaints online.

Let LiveWorld show you how to turn social customer service into a brand differentiator.

200 specialists. 70 countries/languages. 1 goal.

For 20years, weve acted as the initial point of contact when customers reach out to the worlds largest brands online, delivering over 2.4 million hours of social customer service, moderation, and engagement. We leverage proprietary technology and trained agents to engage in 1-on-1 personalized conversationswith unrivaled scale and efficiency.

Learn more about LiveWorlds Engagement Services

Turn online dialogue into measurable business results.

2016 LiveWorld Inc. All Rights Reserved

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Social Marketing Software & Services | LiveWorld

Social Marketing Success Kit Marketo.com

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Discover how to drive new business and revenue through various social media channels with the Marketo Social Marketing Success Kit. Download the Marketo Social Marketing Success Kit and start implementing social media strategies at your organization today!

Best Practices:

Webinars:

Tips for the Social Marketer Cheat Sheet Series:

Blog Posts:

Discover how to drive new business and revenue through various social media channels with the Marketo Social Marketing Success Kit. Download the Marketo Social Marketing Success Kit and start implementing social media strategies at your organization today!

Best Practices:

Webinars:

Tips for the Social Marketer Cheat Sheet Series:

Blog Posts:

Discover how to drive new business and revenue through various social media channels with the Marketo Social Marketing Success Kit. Download the Marketo Social Marketing Success Kit and start implementing social media strategies at your organization today!

Best Practices:

Webinars:

Tips for the Social Marketer Cheat Sheet Series:

Blog Posts:

Discover how to drive new business and revenue through various social media channels with the Marketo Social Marketing Success Kit. Download the Marketo Social Marketing Success Kit and start implementing social media strategies at your organization today!

Best Practices:

Webinars:

Tips for the Social Marketer Cheat Sheet Series:

Blog Posts:

Related Resources

Packed with worksheets, templates, and checklists, the Definitive Guide to Event Marketing is your one stop shop for driving measurable results from your events.

Improve your marketing results with the Marketo Demand Generation Success Kit! Learn how to qualify and prioritize prospects, nurture qualified leads, align marketing with sales.

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Social Marketing Success Kit Marketo.com

Social Media Marketing Training Classes – eLearning Courses

Drive meaningful revenue from social media with classes on Facebook, Pinterest, social media optimization and more.

OMI social media marketing classes demonstrate how to drive meaningful revenue from social media with Facebook, LinkedIn, Pinterest, Instagram, social media optimization and more. OMI classes enable social media professionals, as well as students, to stay up-to-date on the latest social media best practices with on-demand online classes. Social media marketing eLearning courses give practical, real-world insights and teach proven techniques and strategies. The courses also identify social media tools, technology and platforms used to manage and measure success.

By: Alex Pirouz

By: Rohit Bhargava

LinkedIn Foundations

By: Alex Pirouz

How To Build A Foundation For A B2B Social Media Marketing Program

By: Rohit Bhargava

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Social Media Marketing Training Classes - eLearning Courses

Social Media Degree Online | BS in Marketing | SNHU

Focus Your BS in Marketing with the Social Media Degree Concentration

Learn how to leverage social media to engage consumers, build loyalty and increase revenue in the Bachelor of Science in Marketing program with a concentration in social media.

Southern New Hampshire Universitys social media degree concentration weaves social media theory and practice with traditional marketing strategy. By electing the social media concentration, youll dive deeper into the ever-evolving and high-growth online social media marketing environment. Youll learn how to target and engage online communities and, in turn, spread brand messaging to new audiences.

Within the broad field of marketing, a social media degree concentration stands out as a specialization that businesses are demanding. As one of the first universities to offer a degree program that focuses on social media, SNHU gives students the opportunity to gain expertise in this rapidly evolving field. Instructors are well versed in the practical execution of social media strategy. In addition to the courses that specifically relate to the online social world, new media is deeply integrated into the core coursework of the bachelors in marketing program.

According to Dr. Patricia Spirou, SNHU Marketing Department chairwoman, "Social media marketing is the most sought-after skill in companies today. SNHU's social media marketing concentration for the BS in Marketing will not only expose students to the strategic aspect of both marketing and social media, but also the development, implementation and evaluation of those strategic initiatives which will assist companies in becoming more engaged with their consumers."

As a private, nonprofit university, SNHU has one mission to help you see yourself succeed. The benefits of earning your bachelors in marketing and social media online at SNHU include:

A social media-focused BS Marketing degree from SNHU will prepare you for where the marketing discipline is going and help you get ahead of the curve. You'll come away with the knowledge to enter a variety of professions, whether as a social media marketing manager or coordinator, social media strategist, SEO strategist, online community manager, blogger or copywriter.

The U.S. Bureau of Labor Statistics reports various employment opportunities in marketing are expected to increase by 12 percent through 2022. The demand for social media marketing experts exists in almost every industry, including entertainment, healthcare, journalism, politics and retail.

SNHU's online social media degree concentration presents a broad knowledge base, providing access to the theory, history and application of using social media in a marketing context. You'll learn to engage and enhance the brand experience while strengthening the relationship between customer and product.

Tuition rates for SNHU's online degree programs are among the lowest in the nation. We offer financial aid packages to those who qualify, plus a 30 percent tuition discount for active-duty service members and their spouses.

*Tuition rates are subject to change. Changes are generally implemented in June each year.

Additional Costs Books (course by course).

Students are responsible for providing their own internet access.

Southern New Hampshire University is a private, nonprofit institution accredited by the New England Association of Schools and Colleges as well as several other accrediting bodies. More...

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Social Media Degree Online | BS in Marketing | SNHU

Social Media | Harvard University

Harvard Alumni Association

The HAA is the official association of all alumni of Harvard University

Harvard Arab Alumni Association

The Harvard Arab Alumni Association provides a network to connect Harvard alumni with an interest in the Arab world and a platform for Harvard alumni to work together in pursuing their interest in the Arab world

Harvard Art Museums

The Harvard Art Museums, among the worlds leading art institutions, comprise the Fogg, Busch-Reisinger, and Arthur M. Sackler museums

Harvard Athletics

Harvard Crimson is the home of University athletics

Harvard Box Office

Ticketing for Sanders Theatre Events and other campus activities

Harvard Business Review

Harvard Business Review provides professionals with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact

Harvard Business Review Exchange

Opportunities to engage with business professionals throughout the Twitterverse

Harvard Business School

Harvard Business School educates leaders who make a difference in the world

Harvard Business School Alumni

Building connections between classmates, alumni, and Harvard Business School

Harvard Business School Alumni Clubs

Harvard Business School Alumni Clubs connect you alumni with strength and opportunity

Harvard Business School Executive Education

Global research centers sharing thought leadership and best business practices to develop programs that span disciplines, industries, and countries

Harvard Business School Human Resources

Find out about job openings at Harvard Business School, and job searching tips

Harvard Business School Rock Center

Helping Harvard Business School educate leaders who make a difference in the world by infusing the leadership perspective with an entrepreneurial point of view

Harvard Business School Social Enterprise

The Harvard Business School Social Enterprise Initiative applies innovative business practices and managerial disciplines to drive sustained, high-impact social change

Harvard Business School Working Knowledge

Harvard Business School Working Knowledge is a forum for innovation in business practice

Harvard Catalyst

Harvard Catalyst brings together the intellectual force, technologies, and clinical expertise of Harvard University and its affiliates and partners to reduce the burden of human illness

Harvard Center for AIDS Research

Facilitates collaborative, multidisciplinary activities in HIV/AIDS research across Harvard University and the local community

Harvard Center for the Study of the World's Religions

The Center for the Study for the World Religions advances interdisciplinary, international, and inter-religious exchange, learning, and research on the world's religions

Harvard Club Boston

The Harvard Club of Boston encourages the social, intellectual, and athletic interests of its members in the Boston area

Harvard Club Phoenix

The Harvard Club of Boston encourages the social, intellectual, and athletic interests of its members in the Phoenix area

Harvard College Office of Admissions and Financial Aid

Harvard College is a unique academic communitya close-knit undergraduate program located within Harvard University

Harvard College Office of Student Life

The Office of Student Life supports Harvards residential House system and involvement outside the classroom through which students experience significant intellectual, social, and personal transformation

Harvard Divinity School

Harvard Divinity School is a nonsectarian school of religious and theological studies that educates students both in the pursuit of the academic study of religion and in preparation for leadership in religious, governmental, and service groups

Harvard Education Publishing

Harvard Education Publishing publishes the Harvard Educational Review, the Harvard Education Letter, and books under the imprint Harvard Education Press

Harvard Extension School

Harvard Extension School offers undergraduate and graduate degrees, and professional graduate certificates, to students both in Cambridge and around the world through online and traditional classroom learning environments

Harvard Family Research Project

A national platform for forward-thinking perspectives on family and community engagement research, practices, policies, and strategies since 1983

Harvard Farmers' Market

During the summer, the farmers' markets in Cambridge and Allston connect the Harvard community to local vendors

Harvard Forest

A 3,700-acre outdoor laboratory & classroom in Petersham, Massachusetts

Harvard Graduate Council

Harvard Graduate Student Government is the university-wide student government of the graduate and professional Schools

Harvard Graduate School of Arts and Sciences

The Graduate School of Arts and Sciences at Harvard University offers the PhD and master's degrees in 57 programs of study across the Faculty of Arts and Sciences and in conjunction with Harvard's professional schools

Harvard Graduate School of Design

The Graduate School of Design offers graduate degrees in architecture, design, and urban planning

Harvard Graduate School of Design Executive Education

Harvard Graduate School of Design Executive Education program educates leaders in design from around the world

Harvard Graduate School of Education

The Graduate School of Education prepares leaders in education and generating knowledge to improve student opportunity, achievement, and success

Harvard Graduate School of Education Live Events

Information about live events hosted by the Graduate School of Education

Harvard Health Books

Harvard Health Publications publishes award-winning consumer health books, penned by Harvard Medical School faculty members

Harvard Health Publications

Harvard Health Publications provides health tips, expert medical advice and exclusive promotions to help improve health and quality of life

Harvard Humanitarian Initiative

The Harvard Humanitarian Initiative is a university-wide center whose mission is to relieve human suffering in war and disaster by advancing the science and practice of humanitarian response worldwide

Harvard Initiative for Learning and Teaching

The Harvard Initiative for Learning and Teaching is a presidential initiative to catalyze innovation in higher education

Harvard Innovation Lab (i-lab)

The Harvard i-lab serves as a resource for students from across Harvard interested in entrepreneurship and innovation

Harvard Institute of Politics

As a living memorial to President John F. Kennedy, the Institute works to inspire students to consider careers in politics and public service

Harvard Institute of Politics Fellows

The Fellows Program offers political practitioners the unique opportunity to spend a semester at Harvard Institute of Politics with students

Harvard Integrated Life Sciences

Harvard Integrated Life Sciences is a federation of Harvard life sciences PhD programs that facilitates cross disciplinary academic and research collaboration

Harvard John A. Paulson School of Engineering and Applied Sciences

Harvard John A. Paulson School of Engineering and Applied Sciences integrates Harvards teaching and research efforts in engineering, applied sciences, and technology

Harvard Journal of Law and Technology

The Harvard Journal of Law and Technology Digest features recent developments in law and technology

Harvard Kennedy School

Harvard's John F. Kennedy School of Government is committed to graduate studies in public service

Harvard Kennedy School Executive Education

The Kennedy School's Executive Education program provides leaders in government, corporate & nonprofit sectors with the tools they need to address the most pressing issues

Harvard Kennedy School Faculty Research

The Harvard Kennedy School Faculty Research Working Paper Series disseminates new works-in-progress by Kennedy School faculty

Harvard Kennedy School Information Technology

Technology information, updates, changes, and service outages pertaining to the Harvard Kennedy School

Harvard Kennedy School Library

The library at Harvard Kennedy School facilitates excellence in teaching, scholarship and learning

Harvard Law School

Harvard Law School is committed to critical analysis of law, legal institutions, and legal education itself

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Social Media | Harvard University