6 Creative Ways to Integrate Social Media and Email Marketing
Digital marketerslike you!are all stars. You have your hands full with all the many ways to reach your audience. At any given time, you may need to be fluent inemail,contentandsocial mediabecause your audienceis cross-platform.
Few people makebuying decisions anymore based on information from a single medium. So when marketers focus all their energy on one channel, they could be missing out on other opportunities and the natural rhythms of the buying cycle.
So how can you keep on top of channelsas differentas social media and email? And how can you do so in the most efficient way possible?
Im excited to shareare a number of ways to integrate social media and email marketing to help save you time and let youreach your audiencewhere they are. In this post, Ill show you six of my favorite tactics to get more out of each channel.
There are a few key reasons you might want to do this:
Uploading your subscribers to social networks differs by platform. Heres how to do it on a few popular networks.
You can link your Twitter account to your Gmail or Yahoo! account to scan your personal contacts. This is a good place to start.
First, head to Twitter.com. On the leftsidebar, look for a link that saysFind people you know.
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6 Creative Ways to Integrate Social Media and Email Marketing