Subhorup Dasgupta on Social Marketing for Bloggers at the 4th Hyderabad Bloggers #39; Meet
By: Subhorup Dasgupta
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Subhorup Dasgupta on Social Marketing for Bloggers at the 4th Hyderabad Bloggers' Meet - Video
Atlanta, GA (PRWEB) December 08, 2014
mRELEVANCE, LLC won six OBIE awards at the Greater Atlanta Home Builders Associations (GAHBA) 34th Annual OBIE Awards. The marketing, communication and interactive agency won four gold and two silver awards; completely sweeping two categories.
"We are proud that our work is creative, effective, and award-winning. It is an honor to be recognized once again by our industry peers," said Carol Morgan, managing partner of mRELEVANCE. "We are proud of the work we did for The Providence Group on their interactive tool, of our email marketing and social media campaigns for Traton Homes and the Rialto Management Group, and of our own social media campaign. These wins are further indication of what a strong team we have and of what a quality top-to-bottom agency we've put together."
mRELEVANCE won gold OBIEs for Best Email Marketing Message and Best Social Media Campaign-Builder/Developer for Traton Homes, Best Interactive Tool-Builder/Developer for The Providence Group, and Best Social Media Campaign-Associate for its own Pawfice Counterpart Campaign.
Traton Homes' Pinterest Perfect Campaign won Gold OBIES for both Best Email Marketing Message and Best Social Media Campaign for a Builder/Developer. The marketing campaign encouraged contest entrants to build a Pinterest board utilizing the #PinterestPerfectModel hashtag and photos from Traton's new Lafayette Square model home. The incredibly successful campaign resulted in increased traffic and involvement on Traton Homes' website and in elevated interest in its Lafayette Square community, ultimately generating 170 new Pinterest followers (an 88 percent increase), and 290 Facebook likes (a 20 percent increase).
The Providence Group's new interactive survey tool brought home top honors, winning gold for Best Interactive Tool for a Builder/Developer. This customizable survey was designed to collect information from prospective home buyers, current homeowners, and Realtors. The self-administered, user-friendly survey tool is displayed within the company's website. The survey tool affords The Providence Group the opportunity to understand the needs of its buyers, with the goal of tailoring their design plans, features, and marketing materials to fit prospective home buyer needs. The survey results have been great to date with a 44 percent completion rate.
mRELEVANCE's Pawfice Counterpart Campaign won a Gold OBIE after being voted the best social media campaign for an associate member of the GAHBA. The campaign spotlighted the animal counterparts of a different team member each day, including pictures and fun facts about the team member and pet. Designed to increase fan interaction and generate more followers, the campaign culminated in a poll to determine which team member and pet bore the closest resemblance. A resounding success, mRELEVANCE's Pawfice Counterparts series resulted in spikes in likes, followers, and fan interaction.
Additionally, mRELEVANCE won two silver awards for Internet marketing, in Best Social Media Campaign-Builder/Developer and Best Email Marketing Message for the Rialto Management Group's SouthEast Real Estate Investments' On Target for Real Estate Interactive Campaign.
The Greater Atlanta Home Builders Association's OBIE Awards celebrates its 34th anniversary in 2014. The awards began in 1980 and have grown throughout the years to feature more than 100 building, remodeling, marketing and personal achievement categories. The OBIE Awards, named after the obelisk shape of the actual award given, are the premier awards in Atlanta's residential building industry. To see more OBIE award winners, visit http://www.AtlantaRealEstateForum.com/OBIEs
About Marketing RELEVANCE: mRELEVANCE, LLC creates relevant marketing and communications that reach audiences with focused and strategic messages. Through technology and creative content, messages are delivered to target markets to encourage customer action and interaction.
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mRELEVANCE Wins Four Gold and Two Silver OBIE Awards
Dallas, TX (PRWEB) December 08, 2014
Digital Marketing Agency, VIZION INTERACTIVE, INC. (http://www.vizioninteractive.com ), will be sponsors of the Dallas Digital Summit, taking place at the Irving Convention Center on December 9th and 10th.
The Dallas Digital Summit (http://dallasdigitalsummit.com/) has become a must-attend event in the Dallas-Fort Worth area, bringing experts across a wide variety of digital marketing channels including Search, Social Media, Content Marketing and Marketing Automation to name a few to speak to an anticipated 1,500 attendees at this years event.
We have been sponsors of the Dallas Digital Summit since its inception, three years ago, and have enjoyed our association with the event. Each year it keeps getting better and better, and were excited to see that this years attendance will be even higher than the initial two years, stated Mark Jackson, Vizion Interactive President and CEO. We are also excited that our very own Josh McCoy will be participating on a panel to discuss the development of Digital Personas and how we can understand the person behind the visit. McCoy noted, Im honored to have been asked to speak, once again, at the Dallas Digital Summit. To be included in this mix of speakers/thought-leaders across the digital spectrum is humbling, and Im really looking forward to it! I love this conference because of its ability to present such a diverse agenda in such a short amount of time.
The Dallas Digital Summit is presented by TechMedia, a leading producer of regional digital forums in the United States.
About Vizion Interactive
Vizion Interactive is a digital marketing agency, founded in 2005 and headquartered in Dallas, Texas recently named as one of the Fastest Growing Independent Agencies in the United States, according to AdAge Report (http://adage.com/article/datacenter-agencies/ad-age-agency-report-2014-rankings-analysis/292284/). With clients around the globe, Vizion Interactive delivers strategic digital marketing solutions that combine the processes and tools used by the largest digital marketing agencies, the specialized skills and knowledge of a boutique agency, and the care and attention of an independent contractor. More information available at http://www.vizioninteractive.com.
About TechMedia
TechMedia is a leading media organization aimed at bringing together technology and marketing thought leaders and executives. Founded by entrepreneurs for entrepreneurs, TechMedia has been highlighting and networking the technology, entrepreneurial and venture capital communities in the Southeast and Mid-Atlantic since 2001. Through conferences, media, and networking forums, TechMedias goal in life is to play a small part in helping to educate, network and build the regions technology economy.
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Vizion Interactive Sponsors Dallas Digital Summit
RLVMIX - Snow (Shame) + Migos (Handsom Wealthy)
Richlane Media Group is an innovative x customer interaction x social marketing x media company. SUBSCRIBE! Keep Updated #richlane CONNECT WITH RICHLANE ...
By: Richlane Media Group
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RLVMIX - Snow (Shame) + Migos (Handsom & Wealthy) - Video
Social Marketing Project PSYC 589
A look at the typical male characters in Disney movies...the Jerk, the Sycophant, and the Bumbling Fool.
By: LucyGordon Smith
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Social Marketing Project PSYC 589 - Video