SSS Social Marketing Packages
http://www.simplesocialsuccess.com We provide Social Marketing packages for local businesses that produce results. Check out our video for our FREE 30 Minute...
By: Simple Social Success
Read this article:
SSS Social Marketing Packages - Video
Portland, Oregon (PRWEB) April 25, 2014
Todays technology-centric business environment requires financial planners to retool their internet and social media strategies by focusing on credibility, relationships, and opportunities, according to Sheri Fitts, ShoeFitts Marketing president and celebrated global speaker.
Nearly every person, business, and product or service is now Googled and researched online before people make buying decisions, says Fitts. We search the web for consumer-to-business purposes, and increasingly, for business-to-business decisions.
Face-to-face relationship-building remains critically important for many professionals, such as financial planners, however personal contact must now be augmented with enhanced online tools and specific business development plans that recognize this form of marketing.
Fitts will explain the necessity for this strategy and implementation ideas at her upcoming presentation, Networking 2.0: Build Credibility, Develop Relationships and Create Opportunities. She is speaking on the second day of the 2014 Financial Planning Association (FPA) NorCal Conference on May 27th and 28th in San Francisco.
The session illustrates the impact the web is having on financial planners, why it matters, and how to build a strong digital footprint, says Fitts. Her presentation will also cover the key opportunities with LinkedIn, Twitter, and Facebook, while also explaining the best ways to create and curate content.
Financial planners need practical ways to use internet and social media tools that complement their current networking, sales, and marketing efforts, adds Fitts. This presentation provides clear instructions, action items, and resources to launch an effective networking 2.0 strategy.
About Sheri Fitts and ShoeFitts Marketing Sheri Fitts is a celebrated global speaker and presents keynote addresses, breakout sessions, webinars, and daylong boot camps. She engages audiences by sharing stories of her own experiences and experiments, successes and learning moments, as well as a sweeping range of marketing and social media strategy-based topics, weaving humor and sincerity into her delivery.
ShoeFitts Marketing is a Portland, Oregon-based company specializing in marketing strategy and social media development for the retirement plan industry. The companys approach is simple: use the right tool for the right job. ShoeFitts knows how to work within the parameters of the regulated environment from decades of experience working in the financial services marketplace. The company has galvanized industry marketing and social media efforts by developing a cache of premium products and customized training sessions, and using progressive strategies to provide fresh opportunities for clients to establish standout roles in their industry.
For more information, please visit ShoeFitts.com. Like ShoeFitts Marketing on Facebook at facebook.com/ShoeFitts and follow on Twitter @missfitts and on LinkedIn at linkedin/sherifitts.
See original here:
Marketing Strategies for Financial Planners Must Encompass Relevant Internet and Social Media Solutions
(PRWEB) April 24, 2014
topseos.in has released the April 2014 edition of the rankings of best social media marketing agencies in India. Online marketing agencies are placed through a process of analysis to benchmark and compare them to competitors in the industry. The independent research team analyzes market and industry trends in order to remain aware of the most significant developments which affect the performance of competing agencies. Businesses access the rankings online at topseos.in in order to find online marketing agencies which have been evaluated by an independent third party with years of experience within the industry.
To view the recommendations of the top social media marketing companies in India click here.
The primary objective of topseos.in is to assist businesses in finding the best social media marketing companies to meet their specific needs. The ratings offer buyers of these services with a listing of companies which provide the best services based on the opinion of an independent third party with years of experience in research and analysis. The ratings are updated on a monthly basis as a result of the rigorous evaluation process, client referrals, and industry research.
ABOUT topseos.in
topseos.in is a well-known independent authority on search vendors in India. The primary ambition of topseos.in is to identify and release those individuals or services offering the top internet marketing solutions all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top internet marketing product or service by the independent authority.
Those interested in being evaluated can visit:
http://topseos.news-prs.com/in/apply-for-rankings
Read this article:
10 Top Social Media Marketing Services in India Released by topseos.in for April 2014
New York and San Francisco (PRWEB) April 24, 2014
Unified, provider of award-winning marketing cloud technology, today announced that it has extended its cross-channel social marketing leadership with the addition of self-service and managed service support for LinkedIns powerful Sponsored Updates. Unifieds brand and agency customer base can now extend their social marketing efforts to reach LinkedIns 300 million professional members using the Unified Social Operating Platform (SOP). Unified has been named a member of LinkedIns exclusive Certified Sponsored Updates Partner program and now supports social marketing across Facebook, Twitter, and LinkedIn.
Professionals are a key segment of the audience that our advocacy efforts need to reach, and LinkedIn is an important platform for our content marketing, said Alex Tourk, Managing Director, sf.citi. Unifieds Social Operating Platform allows us to manage and measure the impressive awareness and conversion results weve seen from LinkedIns Sponsored Updates.
Sponsored Updates are promoted content that brands publish to the LinkedIn feed. They can be targeted to LinkedIn members based on publicly available information like job function, industry, geography or seniority at a company. Sponsored Updates provide several options for engagement, as members can click, like, comment, share, or follow a company directly from the update. Unified customers can now, create, manage, and measure the results of Sponsored Updates campaigns at scale. In addition to self-service tools, campaigns leveraging Sponsored Updates can also be managed by Unifieds Marketing Solutions managed services.
The Sponsored Updates program now extends the power of social marketing in real time to the worlds leading professional social network, said Calvin Lui, President and Chief Strategy Officer at Unified. Unified customers will now able to integrate LinkedIns rich professional targeting into cross-channel initiatives to raise awareness, shape perceptions, and drive quality leads.
In a world that moves at the speed of the feed, over 500 global brands and agencies use Unifieds real-time Social Operating Platform to measure, engage, and advertise across social media. It enables smart social marketers to run cross-channel social marketing campaigns on Facebook, Twitter, and LinkedIn simultaneously using a powerful set of tools for insights, content, and advertising.
About Unified
Unified is an award-winning marketing cloud technology company. Unified provides professional marketers with end-to-end solutions for data-driven insights, real-time social feed optimization, and programmatic advertising across all major social networks in one system of record. The cloud-based Social Operating Platform features patent-pending social ROI measurement and predictive engagement modeling. Unified serves over 500 customers, including Global 2000 enterprises and their advertising agencies, from its offices in New York, San Francisco, and Chicago. Unified is a Facebook Preferred Marketing Developer, a Twitter Ads API partner, and a LinkedIn Certified Sponsored Updates Partner. For more information, visit http://www.UnifiedSocial.com.
See the rest here:
LinkedIn Selects Unified for Sponsored Updates Partner Program
It is no longer possible to completely ignore the effect social media is having on the business world. Social media has become an important part of any businesss marketing strategy, especially for small businesses. Social media can be very effective, but you need to know the best way to utilise it.
Know your audience
Before heading out into the waters of social media, you will want to first plan your social marketing strategy. Knowing your target audience is especially important. Know everything that you can about them- what and how they think, their interests, lifestyles, and where they live, among others. Knowing more about your potential customers makes the steps that follow much easier.
Use multiple sites
Finding the right social media platform can be overwhelming. The best way to address the issue is to simply sign up for as many as you feel like you can handle. Facebook may be the most popular social network, but that is no guarantee it is the best outlet for finding your target audience. Branch out and try different social networks to account for maximum outreach. That means using networks like Twitter, LinkedIn, Instagram, Pinterest, Google+, YouTube, and many others. A diverse social media approach will help you find which outlets get you the biggest response.
Use a social media manager
If using that many different sites seems like too much of a workload, the best thing to do is to use a social media manager. Sites like Ping.fm and HootSuite allow you to manage all your social media accounts from one site. That makes managing multiple accounts much easier. Try out free social media managers first, and if you like the experience, try upgrading to one that costs money and comes with more features and tools.
Post visual content
Content will largely dictate the type of following you have on social media. One of the most effective content strategies is to include visuals. Platforms like Instagram and Pinterest have exploded social media in popularity recently. Pictures are an easy way to grab peoples attention and get the needed views. This extends to videos and infographics as well.
Engage with your followers