[Think 2014] Advertisement to Advertainment - Hyundai Card
Video Track. Video Track. It took three attempts in four years for Korean electronics giant LG Electronics (LGE) to launch its brand in the US market in 2002...
By: Mary Williams
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[Think 2014] Advertisement to Advertainment - Hyundai Card - Video
National Public Health Week Public Health is ROI: Save Lives, Save Money
Investing in public health is the smart and right thing to do. CPHA, in cooperation with the Canadian Coalition for Public Health in the 21st Century and the...
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National Public Health Week Public Health is ROI: Save Lives, Save Money - Video
Portland, OR (PRWEB) April 16, 2014
Cause marketing apps leader CafeGive Social invites organizations to put the "social" into their "social responsibility" with its newest technology solution: Social Impact Profile. The new app -Social Impact Profile (SIP) - empowers socially responsible businesses to share their charitable giving, volunteerism, and community involvement, and engage fans and consumers in their good works.
The new app offers businesses a way to collect, compile, and share all of their Corporate Social Responsibility in one place, and scale their impact using social media.
Social Impact Profile acts as a living Corporate Social Responsibility (CSR) report that connects seamlessly with commonly used social media networks, such as Facebook and Twitter. SIP users can showcase partnerships and the causes they support in a visually compelling way, including charitable giving and grants, employee volunteerism, and event sponsorship, and invite fans to interact with the app using social media.
We know that 91% of consumers are likely to switch brands to ones that support social or environmental causes, and companies need a way to actively engage customers and communities in the great work that they do," said Sandra Morris, CEO and Co-Founder of CafeGive Social. The new Social Impact Profile offers socially responsible businesses an easy way to set themselves apart from the competition and connect more meaningfully with their customers and fans.
Some of the capabilities of the new Social Impact Profile platform include:
Launched on last week, the Social Impact Profile demonstrates CafeGive Social's commitment to cause-driven marketing and to helping organizations accelerate their social impact through innovative social media.
To celebrate the launch of the new app as well as its recent certification as a B Corporation and Benefit Company, CafeGive Social is using the SIP platform to share its own community giving story.
SIP users have the support of the CafeGive Social cause marketing team, including resources for cause campaign management, social media best practices, and tips for branding their companys Profile and messaging. The platform also provides businesses and marketers with the ability to track the performance of their Profile, and enhance it using real-time metrics.
It's one thing to say that we're a socially responsible business, and another to show it. With the new Social Impact Profile we can not only show our impact in an authentic way, but also invite our fans and followers to join the conversation and help expand our reach," said Sandra.
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New Social Impact Profile App Launched from Cause Marketing Leader CafeGive Social
Duluth, MN (PRWEB) April 15, 2014
Online marketing agency aimClear and the Duluth Area Chamber of Commerce today announced the third annual Zenith Social Media Conference will be held Thursday, May 22, in Duluth, Minn. The conference is designed for marketers who want to tap into the power of social media for their clients, brands and businesses. An afternoon keynote from Duluth Mayor Don Ness will highlight this years conference surrounded by seminars from international-leading social marketing experts to give attendees insight on the strategy, tactics and tools necessary to reap the engagement and market share benefits of social media.
More than 250 attendees are expected to visit Duluth for the 2014 conference with a lineup of speakers on par with conferences held in much larger destination cities. Renowned online marketer Neal Rodriguez, who has engineered SEO and social media strategy for many iconic brands, including Billboard, The Hollywood Reporter, Adweek, the Nielsen Company and AOL, will kick off the conference with a morning keynote presentation on social engagement strategies that earned millions of dollars for top national brands. Other featured speakers include experts from leading business-to-business and business-to-consumer marketing organizations who have been covered by Forbes, The Wall street Journal, The New York Times, Inc. Magazine and The Huffington Post, among many others.
Zenith Social Media Conference gives attendees an incredible opportunity to learn from speakers who developed pioneering social marketing strategies for some of the biggest brands in the world, said Marty Weintraub, aimClear Founder and Evangelist. Every marketer will walk away from this years Zenith conference with actionable tactics to grow their brand and boost their bottom line.
The Zenith 2014 agenda is built with three tracks. A Down N Dirty Track for newbies and experienced marketers delivers How to, What next, and What for tactics attendees can implement at a moments notice. The Channel Wizards Track drills down into specific channels like Facebook, mobile and Twitter to flesh out what it means to win using social analytics. The Advanced Track for experienced social marketers gets seriously geeky insight on advanced ad targeting and content marketing for eye-popping results.
Sessions include presentations from expert panelists on topics such as:
College students can benefit from a unique private networking opportunity during the conference. Internationally-known agency leaders including Lisa Grimm, VP PR, space150; Social PR author Lisa Buyer; Marty Weintraub; Will Scott, CEO, Search Influence; and Ric Dragon, CEO, DragonSearch, will give one-on-one face time with students to provide resume feedback, job search advice and the chance to network with speakers and students.
Zenith panelists touch the hiring process for hundreds, if not thousands, of social media, SEO, PPC, content and other online marketing jobs in five countries. No other conference in the world offers this level of student networking with marketers of this caliber, Weintraub said. Students who want a career in marketing cannot miss this opportunity or else risk hearing about friends who made a contact that led to a job after graduation.
The Zenith Social Media Conference, hosted by the Duluth Area Chamber of Commerce and sequenced by aimClear will be held at Greysolon Ballroom. All proceeds will benefit the Chambers business outreach programs.
Registration is now open. For more information on the Zenith Social Media Conference, local accommodations or to register, please visit http://www.zenithconference.com.
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#Zenith2014 Social Media Conference in Duluth, Minn. Connects National Experts to Local & Regional Marketers
PHOENIX, AZ (PRWEB) April 15, 2014
Helix House, a premier provider of high quality Internet marketing and social marketing strategies announces its continued company growth and expansion. Helix House has quickly grown to become one of the most trusted and respected names in Internet marketing. Few companies compare in terms of quality service at budget minded pricing for businesses. The companys growth is simply attributed to the fact that more and more businesses understand the importance of having a good solid foundation in terms of online marketing and online advertising. Helix House provides these services to businesses in quick and efficient ways to ensure that businesses achieve the online advertising and marketing goals they have set. Helix House offers high quality customer service, fair and reasonable pricing and real results. Advertising on the Internet is quickly replacing traditional forms of advertising, making it the preferred method of connecting with customers and potential customers.
Helix House has experienced year-over-year growth due to a number of additional factors such as exhibiting exemplary customer service through all stages of Internet marketing and Internet advertising. From dedicated account representatives to real-time reporting and a host of other unique customer-centric services, Helix House is leading the way in the Internet marketing industry in terms of providing value added services to businesses. While the advertising and marketing landscape is changing almost daily, one thing remains certain and that is that having online exposure and visibility is essential to any business wishing to remain competitive. Advertising online in a natural and organic way gives businesses the competitive edge and allows them to generate greater sales on a limited advertising and marketing budget. Simple and effective, Internet marketing and advertising is one of the smartest ways to extract the most from any business advertising and marketing budget.
Helix House can also attribute its stellar growth and year-over-year performance to its valued employees. The company holds its employees in high regard and provides a comfortable and enjoyable work environment that further enables employees to provide the best in customer service. Having won several awards with regard to the top businesses to work for in Arizona, Helix House continues to build a reputation for friendly customer service and affordable pricing. Helix House is proud to announce its continued and ongoing growth as more and more businesses turn to experienced and knowledgeable Internet marketing firms to help them navigate the changing advertising and marketing arena. Helix House has been noted in several print advertising and online advertising outlets as one of the best companies to work for in Arizona. This recent announcement with regard to Helix Houses continued growth is one more example of how a quality company can achieve extraordinary results by providing an enjoyable work environment and outstanding customer service.
Helix House is a highly innovative forward-looking Internet marketing agency located in sunny Arizona and beautiful New Mexico. The company has consistently exceeded industry expectations to routinely rank highest among some the best Internet marketing companies in the country. Recognized as an industry leader this Internet marketing firm has helped hundreds of businesses across the country to gain better online ranking.
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Helix House Announces Continued Company Growth