Archive for the ‘Social Marketing’ Category

Social and Emotional Learning Market Worth $7.8 billion by 2027 … – GlobeNewswire

Chicago, Oct. 12, 2023 (GLOBE NEWSWIRE) -- The globalSocial and Emotional Learning Market size is projected to grow from USD 2.7 billion in 2022 to USD 7.8 billion by 2027 at a compound annual growth rate (CAGR) of 24.0% during the forecast period, according to a new report by MarketsandMarkets.The growing awareness of cyber risks among organizations and the need to proactively manage and mitigate those risks has contributed to the increased adoption of cybersecurity insurance.

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The growth of the social and emotional learning market can be attributed to several factors, such as the rising need for social and emotional well-being in educational institutions, An increase in the focus on the complete development of students, growing support and awareness programs by governments, prerequisites of socially aware employees in organizations, increasing social and emotional distance, and proliferation of computing in the K-12 sector.

The scope of this report covers the study, which provides an analysis of the global social and emotional learning market based on contemporary market trends and developments and its potential growth from 2017 to 2027. The global social and emotional learning market is categorized based on component, solution, services, type, users, and region. The market size is estimated based on the approximation of the market shares of major vendors in the social and emotional learning market. The market size is constructed from 2022 to 2027, considering 2021 as the base year.

Government initiatives, the proliferation of computing, significant capital spending by educators, improvement in the school environment, citizenship, and relationships are the key factors contributing to the growth of the SEL market. However, end users are increasingly facing challenges related to SEL implementation. With technological advancements, such as cloud, AI, AR, VR, and the IoT, educators are expected to deliver an immersive learning experience to students. This, in turn, creates opportunities for the SEL market.

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Social and Emotional Learning Market Worth $7.8 billion by 2027 ... - GlobeNewswire

Education campaign sparks fire safety awareness in B.C. … – BC Gov News

A provincewide fire-safety campaign will help save lives and reduce fire-related injuries by educating people in British Columbia about proper smoke-alarm use and reducing fire risks in homes.

Properly functioning smoke alarms are a key step in keeping people and families safe if a fire does break out, said Mike Farnworth, Minister of Public Safety and Solicitor General. Im urging everyone to test their smoke alarms at least once every six months to keep their homes and families safe.

In partnership with the BC Injury Research and Prevention Unit, the Province has provided $1.6 million to promote community fire-risk reduction through a smoke-alarm education campaign to raise awareness, transform attitudes and change behaviours towardfire safety to reduce fire-related injuries and deaths.

The Firesafe: Ignite Awareness, Extinguish Fires campaign runs for four weeks this fall and consists of mixed-media and social-marketing approaches to reach all British Columbians, including advertisements through radio, television, social media and bus stops.

Im excited to announce our partnership with the BC Injury Research and Prevention Unit and launch of the FireSafe Campaign, said Brian Godlonton, B.C.s fire commissioner. Working smoke alarms are the easiest and most effective way to reduce the risk of fire-related injuries and deaths throughout our province. By installing working smoke alarms, and by urging everyone to test their smoke alarms, we know were helping to keep British Columbians and their families safe.

The Province has also partnered with Statistics Canada to build a community fire-risk-reduction dashboard. Alongside the education campaign, these two integrated projects will help B.C. fire services prevent fires, reduce injuries and save lives, which is crucial given the increasing trend in fire-related deaths.

Fire prevention week is Oct. 8-14, 2023. This years theme Cooking safety starts with you. Pay attention to fire prevention works to educate everyone about simple but important actions they can take to keep themselves and those around them safe when cooking.

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For more information about Fire Prevention Week, please visit: https://www2.gov.bc.ca/gov/content/safety/emergency-management/education-programs-toolkits/fire-safety-education-programs/fire-prevention-week

A backgrounder follows.

https://news.gov.bc.ca/29643

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Education campaign sparks fire safety awareness in B.C. ... - BC Gov News

It’s risky to bet Social Security’s solvency on the stock market – Morningstar

By Mark Hulbert

I've made this argument before. But it bears repeating because of a recent bipartisan proposal in Congress to fund the Social Security trust fund with the profits the U.S. Treasury could earn by borrowing $1.5 trillion and investing it in the stock market.

The proposal is garnering increasing support, not just on Capitol Hill but also from Wall Street.

Read: Social Security's COLA for 2024 is 3.2%, vs. 2023's historic 8.7% inflation-fueled adjustment

It's easy to understand why many are attracted to it. The proposal claims to overcome Social Security's multitrillion-dollar deficit without raising taxes or cutting benefits. What's not to like about that?

If only it were that easy.

The fundamental problem with the proposal is that it's extremely risky: More than half the time since the founding of the U.S. in the late 1700s, bonds have outperformed stocks. So if the future is like the past, there's a better-than-even chance that the Treasury's foray into the stock market will cause the U.S. government to lose money. And Social Security will be in worse shape than it is already.

Read: Inflation is already racing past next year's Social Security COLA

Proponents of the proposal calculate that the odds of success are much better than this. But they are guilty of focusing only on that portion of U.S. history in which stocks greatly outperformed bonds. Unless there is a good theoretical reason to ignore the more than half of U.S. history in which bonds outperformed stocks, the proponents' arguments represent a triumph of hope over experience.

The accompanying chart plots the cumulative performance of stocks and bonds since 1793, courtesy of Edward McQuarrie, a professor emeritus at the Leavey School of Business at Santa Clara University who has spent years constructing a database of U.S. stock and bond market history. Notice that, as late as 1933, stocks' cumulative performance since 1793 was below that of bonds. That 140-year period of bond superiority constitutes more than half the 230 years of U.S. market history.

I'm not accusing the proponents of the Congressional proposal of consciously excluding these 140 years, which would be shameful. I doubt they are even aware of that history. The Center for Research in Security Prices (CRSP) at the University of Chicago, which is the gold standard for historical market data, starts its database in December 1925. Almost all other stock and bond yearbooks follow suit.

Ignorance is not a good defense, however, especially when trillions of dollars are at stake. And there is no theoretical justification for the December 1925 start date, McQuarrie said in an email. "My understanding is that the University of Chicago team that collected the original data for CRSP in the early 1960s ran out of time and / or money as they got back that far."

As a result of this unfortunate historical accident, however, the period prior to the mid-1920s is invisible to most students of the markets.

Mark Hulbert is a regular contributor to MarketWatch. His Hulbert Ratings tracks investment newsletters that pay a flat fee to be audited. He can be reached at mark@hulbertratings.com

-Mark Hulbert

This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

10-13-23 1415ET

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It's risky to bet Social Security's solvency on the stock market - Morningstar

Today’s Marketing: Classic Strategy with Modern Execution – Gazette

Todays Marketing: Classic Strategy with Modern Execution

Monday, Oct. 16, 9 a.m.-4 p.m.

Gardiner Centre, Signal Hill Campus

Combine classic methodology for developing a marketing strategy with a tactical program that uses modern marketing solutions, and analyzes results using data and analytics.

The truth is, the fundamentals of marketing have not changed very much since the days of theMad Men-style ad agencies of the 1960s. The number of challenges remain about the same: what is your objective; how do you plan to achieve it; who is your target audience; what value can your product offer?

Whatis new is that the number of solutions has grown exponentially.

Until the 1990s, most marketing solutions involved TV, radio, newspaper, billboards, an event, a mail dropand thats about it. Today, your marketing tool kit might include a TikTok, a web takeover, pre-roll, Facebook, paid content, Google ads, search, AI, augmented reality, stunts, geo-fencing, and many more tools being created every day.

This session is designed for people who are responsible for marketing for their organization, and are interested in identifying more modern tools. Over he course of two days, participants will explore marketing strategy fundamentals, ways to find and evaluate creative ideas, and how to use some popular digital and social media analytics.

Key Learning Outcomes

Continuing Education Contact Hours: 14

Register Now

Presented by Gardiner Centre

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Today's Marketing: Classic Strategy with Modern Execution - Gazette

Increasing minimum wage has positive effects on employment … – Penn Today

In labor markets where employers have more control over wages, increasing the minimum wage often results in a rise in employment, according to a new study coauthored by Ioana Marinescu, an associate professor at Penns School of Social Policy & Practice (SP2) who is director of the SP2 Master of Science in Social Policy Program and currently working with the National Bureau of Economic Research.

In the paperpublished in the Review of Economic Studies, Marinescu and coauthors study the effects of minimum wage increases on a low-wage retail sector. The authors also utilize nationwide data on labor market concentrationa measure of competition for workers, where high concentration means that a few companies dominate hiring. Their results apply to the fast-food sector and the entire low-wage labor market.

We find that in labor markets that are more concentrated or less densely populated, minimum wage increases lead to overall positive employment effects, Marinescu and coauthors write.

The findings reveal that in less competitive job markets where employers have more wage-setting power, and tend to pay workers less, there is more room to increase wages. In the most concentrated labor markets, the authors found that employment rises following a minimum wage increase.

This research provides evidence that the degree of monopsony poweror the ability of companies to pay workers less than their contribution to the companies bottom linein the labor market can determine how minimum wage changes affect employment.

This paper provides compelling evidence that responses to a key labor market institution (the minimum wage) are influenced by the structure of the labor market. As such, the findings also help to further underscore the role of employer concentration in the labor market, the researchers write.

Read more at SP2 News.

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Increasing minimum wage has positive effects on employment ... - Penn Today