Archive for the ‘Social Marketing’ Category

iSnap Social Users Share 500,000 Photos, Resulting in 100 Million Online Impressions

SACRAMENTO, Calif.--(BUSINESS WIRE)--

iSnap Social, the creator of the Social Photo Station and accompanying suite of social media marketing tools, has shared its 500,000th photo and reached 100 million online impressions. The iSnap Social Photo Station lets users snap a photo at a venue, event or business and instantly upload it to social networks such as Facebook, Foursquare and Twitter. iSnap Social users recently shared their 500,000th photo, resulting in over 100 million total online impressions.

iSnap Social installed its first photo station in December 2010. By February 2011, users had already uploaded 10,000 photos, resulting in over one million online impressions. This rate of adoption is fantastic but not surprising explains iSnap Social CEO and Co-Founder Alexander Lowe. Photos are meant to be shared and iSnap Social makes sharing fun and easy for our users. We've anticipated this level of growth since installing our first photo station, but reaching 100 million online impressions is still an epic achievement for our brands and customers."

iSnap Social offers users an enjoyable way to take high quality photos, branded with the featured companys graphic overlays, and share them with friends instantly. Brands get a unique tactic to engage with customers, add fans and followers and gain insightful user data. The iSnap Social cloud-based platform tracks metrics along the way, gathering usage statistics, conversions, time and demographic information. All data is viewable and exportable in real time from the secure iSnap Social cloud website.

iSnap Social was founded in 2010 by Alexander Lowe, an entrepreneur with a proven track record of developing smart technologies. His last project, Webraiser, was acquired in 2006 by Flextronics International. Alexander conceptualized iSnap Social on a napkin in 2010.

About iSnap Social:

iSnap Social is the creator of the social photo station and accompanying suite of social marketing tools. iSnap Social products enable brands to create more authentic connections with customers through photo sharing. iSnap photos are liked, commented on and shared broadly across multiple social networks. By making branded photo sharing easy and fun, iSnap builds a brands social media presence quickly and efficiently while providing an exciting free amenity to customers. For more information, please visit http://www.isnapsocial.com.

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iSnap Social Users Share 500,000 Photos, Resulting in 100 Million Online Impressions

Grant Marketing Appoints New Social Media Strategist

Grant Marketing adds social media marketing to their already extensive line of marketing services

Boston, MA (PRWEB) October 17, 2012

Armed with her BS in business management and concentrations in Marketing and Entrepreneurship, Ms. Kassim not only has the skill set but has the drive which is imperative in creating and implementing a flawless integrated marketing campaign. According to Mr. Bob Grant, President of Grant Marketing, Anushka has seamlessly integrated into our team and has already contributed greatly even in her short time; our clients will find her pleasing to work with and will benefit from her marketing savvy and social media expertise.

About Grant Marketing

Grant Marketing is a brand development and integrated marketing advertising agency specializing in business-to-business communication and services for manufacturing, technology, distribution and business service companies. Based in Boston Grant Marketing is able to leverage its many years of experience to help its clients in growing their businesses. Grant Marketing is able to do this by going through a proprietary brand development process, integrated marketing, and advertising campaigns shaped by thorough research and analysis of both the business and the marketplace.

Grant Marketing is located at 800 Boylston St. Prudential Tower, 16th Floor, Boston, MA, 02199. For more information please visit http://www.grantmarketing.com.

Bob Grant Grant Marketing (857) 453-6744 Email Information

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Grant Marketing Appoints New Social Media Strategist

Brian Rice, Partner at The Fearless Group, Appointed to Judge Inaugural 'Social Media Leadership Awards' Organized by …

NEW YORK, NY--(Marketwire - Oct 15, 2012) - The Fearless Group, a full-service communications agency headquartered in New York City, today announces that Brian Rice, a founding partner and head of its social marketing practice, will be a judge for the first 'Social Media Leadership Awards.' The Social Media Leadership Awards (SMLA) is a global competition created by Knowledge@Wharton, Social Strategy1 and sponsor Ernst & Young to recognize companies that have used or created best practices in social media to overcome major organizational challenges in any of 13 critical categories.

A VIP reception, workshop series and awards luncheon will be held during a two-day event on the Wharton campus in Philadelphia, PA on November 7-8, 2012. Some of the companies that submitted work for judging are SAP, Morgan Stanley, John Hancock, Vanguard, CME Group, Habitat for Humanity, AON, Ohio State University, and 1-800flowers.com.

Mr. Rice is a veteran entrepreneur and angel investor in the marketing services and technology sectors. In addition to his role at The Fearless Group, he is an investor and advisor to Optimal and ITagility, companies that power and innovate the use of social media in business. Brian is also co-founder of Gocella, a mobile marketing software suite built for small to large businesses.

As a judge at the SMLA competition, Rice joins a panel comprised of global business, social media, and academic leaders who will select and honor a winner from each category. One Grand Champion will be announced during the event's expert workshop series that takes place Thursday, November 8, 2012. Award recipients will receive global exposure through the digital properties and assets of the competition's founding executive partners and network of top-tier social media leaders.

The 13 categories of submissions and awards judging are:

Knowledge@Wharton is the online research and analysis journal of the Wharton School of the University of Pennsylvania. Social Strategy1, http://www.socialstrategy1.com, is a leading social media monitoring and analytics firm. For more information on the Social Media Leadership Awards, visit, http://www.smlawards.com or follow "@sstrategy1" and @smlawards on Twitter #smlawards.

About The Fearless Group

The Fearless Group is a full-service communications agency dedicated to solving clients' marketing and communications challenges. Fearless is anchored in the belief that safe advertising isn't. The agency is media-neutral, agile, fully integrated, and structured to deliver exceptional value and marketing efficiency. Fearless was launched on April 1, 2011 by a group of diversified marketing professionals to deliver a new modern marketing platform and consulting practice. Fearless is headquartered in New York City and can be found at http://www.thefearlessgroup.com.

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Brian Rice, Partner at The Fearless Group, Appointed to Judge Inaugural 'Social Media Leadership Awards' Organized by ...

Moontoast Executives Tapped to Present at Top Marketing Events This Month

BOSTON, MA--(Marketwire - Oct 15, 2012) - Moontoast, a leading social marketing, social commerce and analytics company, today announced that its Co-founder and CTO Marcus Whitney and VP of Products Errol Apostolopoulos will be presenting at two top marketing conferences this month, ExactTarget Connections and FutureM respectively.

Details are as follows:

Who: Marcus Whitney, Co-founder and CTO (@marcuswhitney) What: "Email + Facebook: Better Together" -- Panel discussion on the ways in which brands can supercharge email efforts with Facebook and turn "likes" into sales When: Wednesday, October 17 at 9:40 a.m. Where: ExactTarget Connections, Indianapolis, Ind., October 16-18

Who: Errol Apostolopoulos, VP Products (@errol33) What: "Small Start-ups Can Work with Big Brands" -- A collection of case study presentations on what it takes to win -- and work with -- the world's top brands When: Tuesday, October 23 at 5:30 p.m. Where: FutureM, Boston, October 23-26

Members of the media and analyst communities interested in speaking with Moontoast at either event should contact Juli Greenwood at juli@scratchmm.com or 617-515-8412.

Follow Moontoast Blog: http://www.moontoast.com/blog Twitter: @moontoast Facebook: https://www.facebook.com/Moontoast LinkedIn: http://www.linkedin.com/company/moontoast-llc

About Moontoast Moontoast is an emerging leader in social marketing, social commerce and social analytics. Moontoast's Social Activation Engine enables brands to effectively focus their social efforts on relationships, relevancy and results through a library of social engagement and commerce applications distributed on Facebook, Twitter, Pinterest, blogs and affiliate websites. Brands can directly measure social and transactional results using Moontoast's patent-pending Social Analytics Suite. Gartner Research has named Moontoast a "Cool Vendor" in Music and eCommerce, and Billboard Magazine called Moontoast a "Top Startup of 2011." For more information, visit http://www.moontoast.com.

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Moontoast Executives Tapped to Present at Top Marketing Events This Month

Facebook Most Popular Social Media Site for Job Seekers, Web Marketing Company, fishbat, Inc., Responds to Findings

After a report on the New York Daily News that social media sites served as a job searching tool, online marketing company fishbat Inc. weighs in.

Bohemia, NY (PRWEB) October 15, 2012

According to the New York Daily News, As well as being the place to go to share photos of cats, catch up with friends, discuss the day's news, interact with consumer brands and even choose a college or university, Facebook is now the social media destination for job seekers. The article goes on to report, Though LinkedIn is usually considered the go-to site for building up business contacts and identifying job opportunities, only 38 percent of jobseekers surveyed by Jobvite said they used the site to help them find work, compared with 52 percent of respondents who use Facebook (up from 48 percent in the 2011 survey).

All social media platforms have their merits in terms of communication and opportunity. Its important to note that despite the fact that this survey has found that Facebook has become an asset in terms of finding work, someone using the Internet to seek employment should not neglect their LinkedIn or Twitter accounts in favor of Facebook, or vice versa, states Sida Li, VP of Internal Operations for web marketing company, fishbat, Inc. An employment opportunity is an opportunity to market yourself, and if you are going to do that through social media, its important to put your best foot forward across your digital presence and all platforms just like you would if you were a brand or business establishing a presence on social media.

fishbat, Inc. is a full service online marketing firm. With social media management, search engine optimization (SEO), web design, and public relations, fish bat comes together as a marketing agency to raise awareness about your brand and strengthen your corporate image.

Scott Darrohn fishbat 855-347-4228 Email Information

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Facebook Most Popular Social Media Site for Job Seekers, Web Marketing Company, fishbat, Inc., Responds to Findings