Mediaboss Marketing

Angie of Angie’s Cake: Cake Balls and Cake Pops in Houston woke up to a startling discovery one morning when she learned that Itty Bitty Cake Pops of Calabasas, Calif., had stolen her cake ball images and displayed them as their own on Facebook. Angie, who has had much success through social media, boasting nearly 3,000 Likes on Angie’s Cake’s Facebook Page, raised awareness of the infraction with her fans on her Facebook wall. Fans rallied to support Angie’s claims, visiting Itty Bitty Cake Pops’ Facebook page and leaving comments. Later, Sally Rahban, CEO/President of Itty Bitty Cake Pops, apologized publicly to Angie’s Cake, citing that she was unaware and doesn’t run the Facebook page. For a fledgling business, like Itty Bitty Cake Pops, this is a public relations nightmare.

In this age of internet and social media, intellectual property is shared with the click of a button and it is just as easily stolen. The recent attention to this matter of stealing intellectual property by the PIPA and SOPA bills demonstrates that this issue is far reaching, yet an adequate solution has not yet been found.

Social media marketing services is an emerging field. Services from consulting to coaching to full management are available. Social media marketing includes strategic posting of status updates, photos, videos, and links, bringing branding to social media platforms, providing feedback on response with company postings, and engaging in direct conversation with followers and fans. A quality social media marketer offers expertise and experience using tested and proven methods that comply with all guidelines and regulations.

Dana Williams of {PRO}motion Social Media, LLC explains “Trust is at the foundation of any relationship, business or personal, and it certainly factors into online relationships in social media. Social media marketing is no exception, in fact, the relationship aspect of using Facebook, Twitter, Google+, and the others makes it that much more critical to use your manners and play nicely in the sandbox. PRO}motion Social’s values of trust, individuals, partnerships, and technology help businesses to navigate the always changing and often complicated world of marketing in Web 2.0.”

{PRO}motion Social Media, LLC is a social media marketing company dedicated to offering professionalism and expertise in social media relationship marketing. It provides world class collaborative social media management and training services to a limited clientele in order to deliver superior, personalized attention to each unique business.

For more information, call 832-408-0999 or visit http://www.PROmotionSocial.net, facebook.com/PROmotionSocial, or twitter.com/PROmotionSocial.

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Social media marketing starts preventable food fight

29-01-2012 12:13 Learn how to reconnect with alumni on Facebook using social marketing.

Link:
Alumni Reconnect Social Marketing Program - Video

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Andrew Cherwenka: Social Media Marketing: Chasing Likes and Other Ad Agency Mistakes

CHICAGO, Jan. 30, 2012 (GLOBE NEWSWIRE) -- Cision, the leading provider of PR software, services and tools for the marketing and public relations industry, today announced webinars and appearances at industry events that enable PR and marketing professionals to do their jobs better and faster by sharing, discussing and adopting new best practices in social media communications.

The events and free Cision webinars examine the latest social media trends and tips -- optimizing social media marketing, taking advantage of mobile apps for PR pros, marketing branded content through tools like Cision Social Publish, and mobilizing communities over the social web.

Cision Webinars

"Ten Top Free Mobile Apps for PR Pros" -- Thursday, February 9, 1 p.m. CST (2 p.m. EST)

Heidi Sullivan, Cision's Vice President, Global Media Research, will examine the leading mobile applications for iPhone, iPad, Android and Blackberry users that help PR pros stay connected and do their jobs better and faster anywhere, anytime. Sullivan will discuss how these tools help: find journalists and influencers "on the go"; manage business contacts; record interviews; connect using mobile conferencing; share files; review and post on social media sites; coordinate business trips with colleagues, clients and influencers; and more. Register for "Ten Top Free Mobile Apps for PR Pros. https://www3.gotomeeting.com/register/362507198

"Social Publish: More Than a Press Release" -- Thursday, February 16, 1 p.m. CST (2 p.m. EST)

Marketing has become a conversation among companies, customers and influencers. Communicators can't simply issue a search-optimized press release and hope for the best: they need to tell their whole story in their own words to all their audiences across multiple social media platforms. In this webinar, Laurie Mahoney and Brandon Andersen will show how Cision Social Publish harnesses the power of PitchEngine to let you post and optimize all of your stories, news, videos, photos and more on Facebook, Twitter, LinkedIn and other sites. Using actual case studies, they'll discuss social content optimization (SCO) and how to tell stories in the most compelling way, to more audiences, using more types of content. Register for "Social Publish: More Than a Press Release." https://www3.gotomeeting.com/register/389078766

"Energizing Communities for a Cause" -- Thursday, February 23, 1 p.m. CST (2 p.m. EST)

Social media and the power of story telling can change the world. How can nonprofits and "cause marketers" use story-telling and social media conversations to build communities that further their cause? Heidi Sullivan and guest Shonali Burke, blogger (waxingunlyrical.com) and communications expert, will discuss the three fundamentals for smart community building and how to measure the impact of campaigns. They'll also provide a case study of a recent successful effort. Register for "Energizing Communities for a Cause." https://www3.gotomeeting.com/register/138098158

Cision Speaking Appearances

Social Media Week, Toronto, Thursday, February 16, 2012

Cision Canada's Terry Foster, President, and Julie Geller, Director of Social Media, will host "The Social Media Ref" at Social Media Week Toronto from 2:45 to 4:00 p.m. EST. The Social Media Ref will moderate in-depth discussions of different social media perspectives from key Canadian influencers -- bloggers, journalists and PR pros. Two competition-style panels will take on hot social media topics, with the Social Media Ref determining one collaborative solution for each panel. Topics will be revealed two weeks prior to the event. Learn more about and register for "The Social Media Ref." http://socialmediaweek.org/event/?event_id=1285

Social Media Explorer, Dallas, Friday, February 17, 2012

Heidi Sullivan will discuss Digital Marketing Strategy at "Explore: Dallas-Fort Worth," the first in a series of intensive, day-long seminars designed to help marketing professionals, PR practitioners, business owners and other professionals take a deeper and more strategic approach to digital and social media marketing. Learn more about and register for "Explore: Dallas-Fort Worth." http://www.socialmediaexplorer.com/social-media-speaker/explore-dallas-fort-worth-tickets-on-sale/

Inbound Marketing Summit, New York, Tuesday, February 28, 2012

Jay Krall, Cision Business Development Director, will participate on the expert panel "Finding the Right Role for CRM". Learn more about and register for the February 2012 Inbound Marketing Summit. http://inboundmarketingsummit.com/event/new-york/

About Cision

Cision is the leading provider of software, services, and tools to the public relations and marketing industry. Marketing and PR professionals use our products to help manage all aspects of their brands -- from identifying key media and influencers to connecting with audiences; monitoring traditional and social media; and analyzing outcomes. Journalists, bloggers, and other influencers use Cision's tools to research story ideas, track trends, and maintain their public profiles. Cision is present in Europe, North America and Asia, has partners in over 125 countries and is quoted on the Nordic Exchange with revenue of SEK 1.1 billion in 2010. For more information, visit http://www.cision.com.

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Cision Webinars and Speaking Appearances Examine Mobile PR, Social Publishing and Digital and Social Media Marketing

There is no denying the power of marketing with social media in this
day and age but it’s very important to understand exactly why
this is such a powerful marketing platform. What social media
makes possible for business is to establish a brand identity
that engages customers so much that they naturally take action
on the brand’s behalf. This is what is happening for business
when this approach is done effectively. See Mia Davies teach the
most recent and effective use of social media at the upcoming
San Diego
Business Experts Event.

San Diego,
Ca (PRWEB) January 28, 2012

Marketing with Social Media has become a hot topic in the
business world. According to BtoB (Business to Business) Magazine
report, 93% of all BtoB marketers are currently using some means
of social
marketing. The reports are consistent across all media
platforms that marketing with social media is on the rise and in
high demand. TechCrunch reports that brands are increasingly
shifting marketing resources to social marketing.

There is no denying the power of marketing with social media in
this day and age but it’s very important to understand exactly
why this is such a powerful marketing platform. According to
Gary Vaynerchuk, author of Crush It!, “Social media is bringing
business back to small town “rules”- even in the biggest of
urban communities. Word of mouth is more powerful than ever.”
He also stated “brands can now reach customers on a deep
personal level that hasn’t really been possible before and the
customers will respond…businesses and brands are being
humanized.” According to Mia Davies, what social
media makes possible for business is to establish a brand
identity that engages customers so much that they naturally
take action on the brand’s behalf. This is what is happening
for business when this approach is done effectively.

Mia points out that most businesses know that social media is
where they need to be putting their marketing budget and their
marketing efforts but the question is, are they doing it
successfully? This is the exact question that led Mia Davies to
identifying a formula for marketing with social media that she
reports “ is a simple approach that produces more results in
less time.” She goes on to say, “one of the biggest problems
business owners and entrepreneurs face with social media marketing
is that is takes too much time to do it.” According to Mia,
marketing with social media does not have to take a lot of time
when done correctly. There are so many resources, tools, and
systems in place now to make the entire process run on
autopilot.” More importantly she points out, “when done
correctly the time spent on social media will produce long term
ROI.”

To learn more about marketing with social media with Mia
Davies, see her live in San Diego at the grand opening of the
The San Diego Business Experts. The San Diego Business Experts
is an organization in which members have access to weekly
networking opportunities and social media marketing classes.
Attendees at this event will learn social media marketing
strategies for YouTube and FaceBook specifically. Details for
the kick off event of the San Diego Business Experts are as
follows: On January 31, 2012 from 6pm to 9pm at The Dana Hotel,
1710 West Mission Bay Drive, San Diego, CA 92109. In order to
get a complimentary ticket to the event, interested
participants must register at: http://www.SDBusinessEvents.com

Those that are not in the San Diego area can learn more about
marketing with social media from Mia Davies at http://www.miadavies.com/4-steps-to-social-media-success/.
There are numerous resources online but as Mia points out, “The
key when marketing with social media is to keep it simple,
consistent and focus on offering value to your target audience.
As long as you stick to what is proven to work in social media
you will most likely have success but it never hurts to get the
step-by-step training from other’s who have paved the way.”

About Mia Davies

Mia Davies (http://www.MiaDavies.com/in-the-news/)
has a mission to empower entrepreneurs to leverage technology
to get their message out to the world through social media and
internet
marketing. Mia started her entrepreneurial path in
traditional business when she founded a speech therapy
contracting business in 2005. She later when on to learn a
variety of Internet marketing skills and now provides training
and coaching in social media marketing, video marketing, and
Internet product creation. She combines her experience in
traditional business, Internet marketing and personal growth to
assist others in breaking through their barriers and taking
command of their financial future.

Mia Davies

Mia(at)MiaDavies(dot)com

619-333-2519

http://www.MiaDavies.com

"We Support The H.O.M.E. Foundation"

About The H.O.M.E. Foundation:

The Helping Others Means Everything, or The H.O.M.E.
Foundation, is a not-for-profit organization dedicated to
helping our Family of Charities. Frank Verdugo, President of
The HOME Foundation, wants to help as many worthy charities as
possible as they struggle during these tough economic times.
Frank Verdugo helps raise funds through luxury dream home
raffles, prizes, and high profile celebrity events in
Hollywood... "Our mission is to help charities reach their
fundraising goals and to bring awareness to their praiseworthy
causes." Please visit our Dream Home Raffle at: http://www.HOMEFoundationRaffle.com
and http://www.facebook.com/HOMEFoundationRaffle.

# # #

Mia Davies
Mia Davies
619-333-2519
Email Information

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Mia Davies Reveals New Approaches to Marketing With Social Media for Local Business Owners at the San Diego Business ...