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by Geoff Desreumaux February 7, 2017 Experts Talk Comments Off on A World Map Of The Most Popular Social Networks 1145

We think the world is dominated by Facebook, but is it really the worlds favourite social network? And what about thesecondmostpopular social networks? Lets check the world map!

I wont keep you hanging. Yes, Facebook is still the worlds most popular social network, and by far. But the following maps, designed by Vincenzo Cosenza, are still full of interesting and sometimes surprising insights on how the world usessocial media platforms.

Here we go.

Without much surprise, Facebook is the most popular social networking platform in most of the world. V Kontakte is (obviously) leading the way in Russia, the same way Qzone is overtaking China.

More surprisingly however, Instagram comes first in four African countries Namibia, Botswana, Mozambique and Tanzania and Iran!

When it comes to the second most popular social network, Twitter and Instagram lead the way. Instagram usually comes second in mostcountrieswere Facebook is first, with the notable exception of Canada and Australia, where Reddit (!) is the second most popular social network, and India which seems to use LinkedIn more than Instagram.

Which is your countrys number one? Anything that surprises you in these maps? Let me know in the comments below.

Geoff is the Founder and Editor-in-Chief of We are Social Media. He is also the Head of Social Media for a London based agency, a visiting lecturer at the University of Greenwich and an international #smm speaker.

Continued here:
A World Map Of The Most Popular Social Networks - We are Social Media (press release) (blog)

In what is being billed as a multi-million pound acquisition, San Francisco-headquartered Nextdoor is purchasing the assets of U.K. local social network Streetlife.

The deal, of which further details are scarce, will see Streetlifes 1.5 million registered users invited to sign up to Nextdoors fairly recently-launched U.K. version, before Streetlife itself shutters. No member data will be transferred without the explicit approval of a Streetlife member, say the two companies.

Furthermore, I understand that the acquisition is for cash and certainly less than 10 million, while Streetlifes employees are not transitioning over to Nextdoor as part of the deal.

In a call earlier this week, Streetlife founder Matthew Boyes, who is staying on to advise during the handover, assured me that staff are being well looked after regards the sale. Nobody in the office is crying, he says.

Whether or not investors are quite so content is hard to judge based on the limited disclosure. Streetlife had raised around $5 million, according to CrunchBase.

Backers include Archant Digital Ventures (the incubator and investment arm of regional U.K. media company Archant), Shohet & Cie, and SDVentures, amongst others. In fact, I count nearly 90 shareholders, according to the startups most recent regulatory filing.

What is clearer, however, is that local social networking in the style of both Streetlife and Nextdoor is incredibly reliant on network effects, creating a winner takes all market.

The experience of using either service would be considerably poorer if your direct neighbours were split across two competing platforms, something Boyes concedes, noting that the last thing both companies wanted to do was treat its users as pawns in a battle between Streetlife and Nextdoor.

Nextdoor members have quickly established thousands of online communities in towns and cities across the country, including over 40% of London neighbourhoods. Before todays announcement, Nextdoor was already growing ten times more quickly in the U.K. than when the company launched in the United States, Nextdoor is expected to say on Tuesday.

Asked if Nextdoor entering the U.K. just four months ago would have made it harder for Streetlife to raise another funding round, Boyes denied that was the case, arguing instead that the very existence of Nextdoor, albeit across the pond, had always helped validate the startups existence amongst prospective investors.

However, its well-known that European VCs dont always have the stomach or deep pockets to battle it out with a much better funded U.S. company in early 2015, Nextdoor was given a post-money valuation of $1.1 billion by investors, making it a so-called unicorn and the sale of Streetlifes assets settles that dilemma conclusively.

The rest is here:
Nextdoor to acquire assets of UK local social network Streetlife ... - TechCrunch

For todays generation, selfie has become a common trend. What changes in trend are the styles to take the selfies. The most popular trend of selfies are the duckface selfies. Snapchat is the mastermind of these multi faced selfies. The trendy social networking app is owned by the company Snap. With its growing popularity, the company is planning to raise $3 billion on the initial public offering and the cloud services with the expansion. The company admitted for being dependent on the cloud service for the public offering.

The company intends to pay google an amount of $400 million for some years. With this revelation, the company also admitted that any type of disruption in the cloud operation will affect the company in very negative way.

The snap IPO prospectus states about its commitment with google that they will be spending $2 billion for the coming 5 years and will built the software and computer systems to use computing, bandwidth and some more services which do not have any kind of alternative in the market.

This tie up of snapchat with google and the contract of the payment of $2 million have led to a great association between the two companies. With its growing popularity, the company is also looking out for another cloud provider in order to support the business operations.

Better known to be a camera company, snap unveiled the spectacles that can record up to 10 seconds. Keeping a belief in mind that freshness always brings positivity, the company is looking out for the positive changes that can be done in the app so as to get more and more audience for its growth. Even after running a successful business, the company is looking out for the ways to make their more more user interactive.

Read this article:
Social Networking Company Snapchat Spends $2 Billion On Google Cloud Services - Facts Herald

NOIDA: Anubhav Mittal, the 26-year-old arrested for engineering a massive Ponzi scam in Noida, wanted to launch a social networking platform similar to Facebook. In a 6-minute video released on January 27 on YouTube, a week before his Social Trade was busted, Mittal went public with his plans. "I am soon planning to launch a social networking site for people. You have a Facebook page where you engage with friends. We will offer a social platform which will be linked with Social Trade. You can use the page as other social networking sites," he says. The video has over 80,000 views. Mittal (26) says he launched the Social Trade scheme in August 2015 with an aim to create an indigenous social platform. "First, we decided to get the concept on which social media usually works. We found all social media platforms are running on digital marketing. So we decided to launch a digital marketing scheme first and then start a social media platform," he said. He also boasted about his college referring to him as Phunsukh Wangdu, the genius innovator played by Aamir Khan in the film '3 Idiots', because he was doing BTech in computer science and also experimenting in IT, electronics, etc. "I set up the business to make a big name in the digital world. The journey was not so smooth. But today I have come a long way. I want to go far ahead," he said. Ablaze, the company he floated in 2011 while still in college, struggled till 2015 before taking off.

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Anubhav Mittal's goal was to form social media site similar to Facebook - Times of India

Online social networks are all around us, yet there is little understanding of how they influence our offline activities.

How do online networks influence our real-world behavior?

Stanford computer scientists have shed light on this question in a paper that analyzes exercise data collected by the Argus mobile health platform. This smartphone app tracks various activities from heart rate to daily exercise. The app also allows individuals to share their data with friends through a social networking feature.

The researchers associate professor of computer science Jure Leskovec, PhD candidate Tim Althoff and former Stanford research assistant Pranav Jindal analyzed 791 million activities by 6 million app users over five years. All of the data was anonymous, but it was linked to demographic factors such as age, gender and body mass index. Some of the 6 million people in the sample used the app only to record their exercise and health activity. Other individuals opted to join the apps social network. This allowed the researchers to see whether and how these joiners changed their real-world exercise behavior after opting into the social network.

By analyzing and comparing this data, the researchers have shown that joining the social network influenced the apps users to increase their physical activity by 7 percent, or by approximately 400 steps daily.

We were able to show that network connections influence us to be more active and that social network users are not simply more intrinsically motivated to exercise, Althoff said.

This social networking effect held up for a surprisingly long period of 20 weeks. Users that engaged with others on the social network were exposed to their friends activities and received notifications when others exercised or sent them encouraging notes. The Stanford study showed that this influenced people to be more active themselves and potentially improve their health.

The fact that the anonymous data had demographic tags allowed the researchers to make some interesting findings about which sorts of users were more likely to benefit by joining the optional social network. For instance, women were most influenced by female exercise buddies. They increased their daily activity by 52 percent more when they buddied up with another woman, as compared to when they received a friend request from a man. Age also mattered. Participants in the 3045-year-old age bracket saw the biggest changes in activity, more than the 1830-year-olds who, the researchers suggest, may take social networking more for granted.

Another interesting finding was that people who described themselves as obese had a bigger exercise boost from social networking than people who self-described as normal weight or merely overweight. This was particularly surprising because obese people typically walk far less than normal weight people, suggesting that engagement in social networks could be particularly helpful for obese people trying to improve their health.

The researchers were also able to show which sorts of social connections were most likely to have the greatest influence on an individuals behavior. These findings could help to design more effective support communities and social networks that lead to healthier lifestyles. Online social networks are a powerful tool to provide social support and influence healthy behaviors, said Leskovec.

The researchers acknowledge Azumio, the company that produces the Argus app, for providing the anonymized dataset for this study. This work was supported by public and private funding sources, including the Stanford Data Sciences Initiative and the Mobilize Center.

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Can joining a social network prompt us to do more exercise? - Stanford Report