Mediaboss Marketing

Voodoo Ranger is up to its well-known tricks as it launches a new CTV spot titled 'Not Your Grandmas Tea' aimed at their 21-29 male brand enthusiasts. The campaign, created by Good Conduct, pushes off traditional tea conventions, from high-society afternoon tea to sweet little old ladies, to prove that Hardcharged Tea is a completely different tea for a completely different tea drinker. The campaign launched on Memorial Day weekend and is expected to run throughout the summer and into the fall.

Known for its cult-favourite IPAs, Voodoo Ranger also just pulled off another unforgettable stunt in New York City. Yesterday, an unsuspecting group of guests were invited for a posh high tea experience in SoHo, which quickly turned to mayhem to celebrate the brands national launch of its hard tea, Voodoo Ranger Hardcharged Tea.

Also created by Good Conduct, guests were invited to experience a luxurious classic high tea at Chez Vaudou but things quickly took a turn when servers presented trays with safety goggles and smashing devices such as golf clubs, baseball bats and tire irons instead of tea and traditional finger sandwiches. Heavy metal music filled the room as a guitarist jumped on a table and shredded some power bars startling and accelerating the energy in the room. Voodoo Ranger Hardcharged Tea banners unfurled and tea drinkers were encouraged to let loose, smash some China, and stir things up with the new Hardcharged Tea.

This event comes after other brand pranks like the Voodoo Ranger IPA Action Park in 2022 that tricked Napa Valley into thinking a beer amusement park would crash their vineyards. Known for its bold daring personality and unexpected approach, the Voodoo Ranger Hardcharged Tea party smashed traditional tea conventions with a little fun.

Just like Hardcharged Tea, this event was all about breaking expectations and bringing some edge to moments steeped in tradition, said Michelle Robertson, Voodoo Ranger brand manager. Packed with refreshing flavours and a bold kick, we always say that Hardcharged Tea is a tea that parties, and we are thrilled to give tea lovers a taste of what it means to be Hardcharged.

Tea is something with rich traditions and proper etiquette. We wanted to smash all of those snobby tropes. So, thats literally what we did, said ECD and founder of Good Conduct, Rob Lewis.

First introduced in 2023 in limited markets, Hardcharged Tea is made with real tea and beckons the bold with 7% ABV. Bringing the attitude to hard iced tea, Hardcharged Tea is now available nationally in four flavours, including Lemon, Peach, Half & Half and Razz Pop.

See the rest here:
Voodoo Ranger Hardcharged Tea Wreaks Havoc with Outrageous Stunt and Campaign | LBBOnline - Little Black Book

Darkly lit at first, the stage at stages comes to light as the music fires up until images flicker on the backlit screen, underlining every chord. Its subtle and designed to let the music do the talking and it creates an atmosphere that perfectly fits that wonderful record (of which we get a total of five selections tonight). In an eclectic set though, its not all about Triptych, more a celebration of a great band with new music not too far over the horizon.

From the crazy crash of The Halcyon Days they had us, and by the time Temptation descends the entire room is buzzing for more. This is a band that has it all and says it sonically as powerfully and engaging as legends like The Doors and Led Zeppelin must have done. Theres such diversity at play though in the catalogue it must be hard what to shine a light on with a new tour.

There is of course the grandeur of The Bazaar and Triptych favourite Underground which tonight is augmented with Reeds Walk on the Wild Side; but theres also a rare cover of Tim Buckleys Last Goodbye as covers go, this is arguably as good as it gets..

Highlights for me though, might just be the live debut of the deep cut These Living Arms from Triptych, a great song only ever released as a single in Canada. Add to that the rare pairing of the classic Save Me with Samsara and the irreplaceable Heaven Coming Down and you might just have the perfect setlist.

Thankfully The Tea Party do epic encores and the combination of Winter Solstice and Sister Awake, replete with injections of Paint it Black by the Stones and Bowies Heroes is monumental.

At one point Jeff simply states that the songs are just to make you feel good, and no matter which way you turn there are smiling faces all around you.

If you are considering attending the tour then I implore you to do so, not only are the band on fire, the huge pent up glory of the songs tonight juts lit up the venue and Jeff was just in the mood to talk regaling us with stories from the bands long and storied career.

The Setlist

The Halcyon Days |The Bazaar |Underground (with Walk on the Wild Side by Lou Reed) |Psychopomp |Last Goodbye(Jeff Buckley cover) |Gone |These Living Arms |Save Me / Samsara |Heaven Coming Down(with With Or Without You by U2) |Temptation

The Encore:Winter Solstice |Sister Awake(with Paint It Black by The Rolling Stones and Heroes by David Bowie)

See the article here:
LIVE REVIEW: The Tea Party - Perth Concert Hall - TRIPtych 25 - The Rockpit

Salem Maritime National Historic Site will be hosting historian James Fichter for Teas Party: From Boston to Salem and Back Again a special talk on the importance of tea leading up to the American Revolution. This free talk with be hosted at the Salem Armory Regional Visitor Center (2 New Liberty Street, Salem) on Thursday, June 13 at 7 p.m.

In this talk Fichter reveals that despite the so-called Boston Tea Party of 1773, large shipments of tea from the East India Company were sold in North America, one of them in Boston! The survival of the Boston tea shaped Massachusetts politics in 1774, impeded efforts to reimburse the Company for its losses in Boston Harbor, and hinted at the enduring conflict between consumer demand and revolutionary boycotts. That tension was not confined to Boston. As General Gage and the colonial government relocated to Salem in the summer of 1774, Essex County residents found committing to a boycott just as difficult as Bostonians had.

James Fichter is an historian and Associate Professor in Global and Area Studies at the University of Hong Kong, where he teaches on maritime history and the revolutionary Atlantic. He is the author of Tea: Consumption, Politics, and Revolution, 17731776(Cornell University Press, 2023) and So Great a Profit: How the East Indies Transformed Anglo-American Capitalism (Harvard, 2010) which examines Salems trade to China. He received his Ph.D. in history from Harvard in 2006.

An introduction to the talk will be offered by Emily Murphy, curator for Salem Maritime and Saugus Iron Works National Historic Sites. Murphy will highlight the role of General Thomas Gage in Salem in 1774, and the community response to his arrival.

About the National Park Service. More than 20,000 National Park Service employees care for Americas 429 national parks and work with communities across the nation to help preserve local history and create close-to-home recreational opportunities.

Continued here:
"Tea's Party: From Boston to Salem and Back Again" Author Talk at Salem Maritime National Historic Site - Destination Salem

HARKER HEIGHTS The Stewart C. Meyer Harker Heights Public Library hosted its first Bridgerton Tea Party to a crowd of about 100 well-dressed individuals wearing their finest dining and social wear Saturday.

The tea party was set up as a social event coinciding with the TV show Bridgertons mid-season premier.

According to library staffer Jazmyne Lee, who was dressed in a beautiful yellow dress as the character Queen Charlotte for the event, the party was a fun excuse for people to dress in their favorite outfits, have a good time and get hyped for the new block of shows premiering on Netflix.

Bridgerton is a historical romance television series based on books by Julia Quinn. The series is set during the early 1800s in an alternative London Regency era, in which George III established racial equality and raised many people of African descent to the nobility due to the African heritage of his wife, Queen Charlotte.

Library Director Lisa Youngblood was at the event, but she was quick to elevate Lees role in the programs planning and success.

Lee, likewise lifted others up and thanked the many volunteers who made the event possible.

Im really proud of our volunteers because, yes, I had the vision but they were able to make the vision to come life, she said. Im thankful that they were so eager to help out; its what made it all amazing!

Among the many attendees were two Chaparral High School students, Avril Dolin and Xaniya Newton.

Dolin and Newton were excited to join the event for a fun summer activity to get out of the house and dress up. Dolin has watched the TV show, but her friend Newton hasnt seen it yet. However, that may change soon.

I may be watching the show now, Newton said. Ill definitely come back if they do another party like this.

See the original post here:
Alternative London tea party brings class to Heights library - The Killeen Daily Herald

For a nation with roots in a rambunctious 1773 Boston Tea Party protesting British tariffs, it's odd to see both major-party White House contenders trying to outdo each other with promises of tariffs. We've come a long way from the first Independence Day, which was sparked by a fundamental notion that a representative democracy would enable Americans to plot their own destiny, economic and otherwise.

Eager Boston patriots, we know, had something much bigger than the price of tea in mind: taxation without representation. The resulting revolution delivered a new order under heaven a democracy promising life, liberty and the pursuit of happiness. And democracy, despite being one of humankind's prized inventions, does leave open the opportunity for special interests to gain at the expense of other, less adept, members of the body politic.

The latest proposed tariffs import taxes, in truth, that we pay will put even more limits on the flow of computer chips, batteries, solar panels and steel. They also prevent Americans from accessing $10,000 electric vehicles (yes, $10,000!) and hybrids capable of traveling more than 1,000 miles on a full tank and charge.

Yes, these vehicles are produced in China, but they are heading out of factories. Just not here. Of course, tariffs are viewed as a geopolitical tool. But if it's quite so simple, why target EVs and chips? Chinese imports are everywhere; why not hit a much broader range and really sock it to them? As always, there's more to the story.

Mancur Olson's 1965 seminal work, "The Logic of Collective Action," offers clarity. Political efforts to pass out pork tend to be most successful when the largesse goes to members of relatively small, highly organized interest groups and the costs are spread across a vast number of consumers.

The unorganized consumers making livings, raising families, focused on top-line political concerns are "rationally ignorant" about much of what their government is doing.

The new $10,000 Chinese model, produced by the firm BYD, has not yet been sold in America, and thus, the proposed 100% tariff doesn't really affect what we think of as the price of vehicles.

Treasury Secretary Janet Yellen explained: "They're very carefully targeted at sectors that we're supporting through legislation that President Biden passed with Congress, the clean energy sector, semiconductors, sectors where we consider it critical to create good jobs." Put another way, U.S. automakers and unions should love the targeted tariffs, and consumers won't know what's happening.

Shouldn't a president be required to provide the public with a full economic assessment for tariffs?

That might help give us a fair ledger. One side would show how Joe Biden and Donald Trump's love affair with selecting and blocking competitive products from abroad benefits organized interests. These might include the United Auto Workers (380,000 members in 2023) and the "Big Three" automakers (which produced 10 million vehicles). It may also include portions of the U.S. auto and steel industries who have joined hands with UAW to put pressure on Canada to duplicate U.S. tariffs on China.

The other side of the ledger would show how all these new, targeted tariffs affect a far-larger collection of people who, by and large, don't know what they're missing.

Of course, we ordinary, unorganized Americans will learn to pursue happiness inside the tariff walls, while politicians and special interest groups smile as they gain office and go to the bank. But if the Founders were around to see this, I suspect they'd suggest some ways to require accountability to We The People.

Bruce Yandle is a distinguished adjunct fellow with the Mercatus Center at George Mason University.

Original post:
Opinion: From the Boston Tea Party to todays targeted tariffs: What happened? - Chattanooga Times Free Press