Archive for the ‘Uncategorized’ Category

Internet Marketing Continues to Prove It Is Recession Proof

LOS ANGELES, March 6, 2012 /PRNewswire/ -- While businesses continue to shut their doors, or face bankruptcy due to the recession, ITC is confident that the Internet marketing industry is growing and flourishing like never before. CEO, Ashkan Sobhe, contends that by using proven methods such as inbound marketing and advanced technology, their firm is able to deliver results for clients successful enough to provide a 300% to 1000% return on investment (ROI).

Commercials aired during prime hours, advertisements in magazines, billboards and telemarketing were once the most effective way of reaching a broad audience. Gone are the days that businesses would blast the world with their message and reach out to people in hopes of getting business. Outreach marketing is outdated. Inbound marketing, having people come to you when they need your products and services, is now the only efficient way of advertising. Sobhe compares the two and says: "When humans did not know any better, they would hunt. Then they realized instead, farming is far more profitable and efficient. Inbound marketing is farming and building relationships, not hunting."

This type of market shift is crucial to any business that hopes to thrive or even survive in our current economic state. Sobhe continues: "We are up at the resistance mark and the economy is moving into recovery mode. Even if it might seem slow as a country, we are on the way back up and using Internet marketing, as opposed to traditional marketing methods, is the best way to improve your business' growth and sales." The Internet is proving inbound marketing to be a much more effective means to allow customers to seek out your business or service. Sobhe in one of his seminars mentioned: "You change your car every few years, change your diet, routine, computers, house... it amazes me how businesses don't update their marketing strategies over the years."

Recognized as being in the top 1% of their industry, ITC is a full scale Internet marketing firm offering the latest and most advanced techniques. In business for over a decade, they have become one of the world's most reputable and noteworthy Internet marketing companies. Their impressive list of clients includes UCLA, Toyota, Honda, State Farm Insurance, as well as many other recognized brands and individuals.

ITC Ashkan Sobhe 6404 Wilshire Blvd, Suite 850 Los Angeles, CA 90048 800-590-6953 info@itcfirm.com http://www.itcfirm.com/

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Internet Marketing Continues to Prove It Is Recession Proof

SEO.co.uk Named Second Best SEO Company in the United Kingdom by topseos.co.uk for March 2012

The independent authority on Search vendors in the United Kingdom, topseos.co.uk, has named SEO.co.uk the second best SEO company for March 2012.

(PRWEB) March 05, 2012

The SEO services provided by SEO.co.uk focus on achieving competitive rankings and results for businesses interested in expanding their online marketing initiatives. By providing a range of professional SEO services, SEO.co.uk helps their customers achieve competitive rankings in major Search engines for the keywords which matter most to them. They also provide pay per click management, social media, reputation management, and web development services among other areas of service to help their customers.

The process for evaluating the top SEO companies in the United Kingdom involves the use of a set of evaluation criteria delving into five areas of evaluation which are found to impact the overall quality of SEO services. The five areas of evaluation include on page optimisation, off page optimisation, needs analysis, keyword analysis, and reporting methods. These areas are used to compare SEO companies based on their past performances and their future outlook for growth and expansion. SEO.co.uk was found to provide an exceptional service with a history of achieving organic results for their customers while improving upon the processes and procedures internally.

Customer references are also contacted in order to obtain another side of the story from those who have been provided SEO services by companies in the United Kingdom. Customers are asked various general and specific questions about their SEO company and about how the services have affected their business as a whole. Customers of SEO.co.uk have provided information about increased conversion rates and improved traffic due to a more relevant approach to search engine optimisation.

topseos.co.uk evaluates and ranks the best in the UK online marketing industry providing a list of the best search engine optimisation companies to help businesses find the best for their specific needs. Those looking for a top performing SEO company should consider SEO.co.uk.

ABOUT topseos.com

topseos.com is a well-known independent authority on search vendors. Established in 2002, the goal of topseos.com is to recognize and rank those individuals or companies providing the best online marketing services all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top internet marketing service provider by the independent authority. This website is being visited daily by thousands of visitors all over the world looking for the best services available. The website also provides various types of facilities other than the independent rankings which provide useful information to customers and providers of online marketing services.

To find the best SEO companies in the United Kingdom visit:

http://www.topseos.co.uk/rankings-of-best-seo-companies

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SEO.co.uk Named Second Best SEO Company in the United Kingdom by topseos.co.uk for March 2012

SEO.co.uk Named Second Best Integrated Search Company by topseos.co.uk for March 2012

SEO.co.uk has been named the second best integrated Search company by the independent authority on Search vendors in the United Kingdom, topseos.co.uk, for March 2012.

(PRWEB) March 06, 2012

SEO.co.uk is a top performing online marketing company which helps businesses achieves the maximum potential in their search engine optimisation and pay per click management ventures. Their integrated Search marketing services engage various aspects of online marketing through comprehensive strategies as an integrated approach rather than separate approaches in various channels.

The process for evaluating and ranking the best integrated Search marketing companies involves an in-depth look at the processes and procedures of each integrated search company. Five areas of evaluation are used to benchmark each agency including needs analysis, keyword selection, campaign coordination, CPA minimization, and reporting methods. Companies are also compared based on their past growth and achieved results.

topseos.co.uk also connects with customers of each integrated Search company in order to receive their unique feedback and experience with the vendor. Customers are asked various general and specific questions about the services provided to them in order to obtain a sense of understanding of how the vendor operates and communicates with each of their customers. For SEO.co.uk customers were appreciative of the results achieved through the comprehensive approach to online marketing and the benefits over each aspect in paid search and organic search environments.

topseos.co.uk evaluates the best integrated Search companies in the United Kingdom to assist businesses in finding the best fit online marketing company to meet their specific needs. Those interested in a comprehensive Integrated search in the UK should consider SEO.co.uk.

ABOUT topseos.com

topseos.com is a well-known independent authority on search vendors. Established in 2002, the goal of topseos.com is to recognize and rank those individuals or companies providing the best online marketing services all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top internet marketing service provider by the independent authority. This website is being visited daily by thousands of visitors all over the world looking for the best services available. The website also provides various types of facilities other than the independent rankings which provide useful information to customers and providers of online marketing services.

To learn more about the Integrated Search services provided by SEO.co.uk visit:

http://seocouk.topseos.co.uk/

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SEO.co.uk Named Second Best Integrated Search Company by topseos.co.uk for March 2012

Digital Tonto: What is a business model?

Greg Satell Digital Tonto: What is a business model? Yesterday at 11:04 | Greg SatellHow do you expect to make money?There is probably no more important question in business.

If you cant answer that, youre not likely to get very far or, in fact, anywhere at all.

Of course, conditions can change and very quickly, so the question is a fluid one. A highly competitive approach ten years ago might not be viable today and companies that are barley five years old are commanding valuations in the billions.

Thats why theres so much talk about business models. Somebody claims to have new one, while another says that an old one is defunct. But what is a business model really? As innovation researcher Tim Kastelle points out, there a multitude of definitions representing different points of view. That can be confusing. Its time to clear things up.

For instance, Henry Ford realized that by using an assembly line to manufacture cars, he could take a very niche product, a curiosity really, and make it into a product for the masses. Lou Gerstner transformed IBMs diverse product line into a powerful consulting model. More recently, the Google guys realized that the same logic that conveys authority is an academic setting could create a better search engine.

Sometimes, the innovation isnt about the product itself, but merely the way its sold. Tim Kastelle gives a great example in the story of Xerox, where they failed when they tried to sell copiers but then when on to great success when they began leasing them.

In other words, a business model is a lot more than just a key insight (Jon Kleinberg of Cornell had an idea for a search engine that was very similar and, some believe, superior to Googles concept, but it never really gained traction). You need to also figure out the mundane stuff, like how much your product will cost to make, who youll sell it to and so on.

However, even after you have all that figured out, you still need to get some idea if your business will be steady for years, grow very quickly or whether its likely to decline over time. For that, youll need more than just clever ideas, youll need to plug in some numbers.

Thats fairly obvious with a start-up, but its also true of an established business. As Ive pointed out before, prediction is a tricky business, even if you have a wealth of data at your disposal. The past cant be automatically extrapolated into the future.

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Digital Tonto: What is a business model?

How you break digital law daily (and what to do)

Featurepics.com

By Adam Dachis, Lifehacker

You share music, rip DVDs, make Hitler whine about your first world problems, and much more in the course of your regular online activities and more often than not, you do these things without giving a thought to the fact that you're actually breaking the law. Here's a look at how you're inevitably circumventing copyright law and what you can do to protect yourself.

Why it's almost impossible to avoid breaking copyright law Copyright law is extremely complex. It's so complex that lawyers, lawmakers, and experts heavily argue over how it's interpreted and applied. Nonetheless, if you commit a crime, you can't use ignorance as an excuse. The law doesn't (officially) offer leniency for misunderstanding or lack of knowledge. So how can you comply with convoluted copyright laws when you can't realistically understand them all? You can't, and so you may end up breaking these laws on a regular basis without ever knowing it.

To make matters worse, a spectrum of illegality makes it acceptable to break the rules in some circumstances yet not others. Experience tells us that uploading a home video to a video sharing website (e.g. YouTube) that features a copyrighted song is sometimes okay, but downloading a television episode is not.

Both of these actions are similarly illegal, but the first example is regularly tolerated while the second can lead to a loss of Internet connectivity, a fine, or even jail time (depending on the number of offenses and how often copyright holders decide to "catch" you).

Just as it's easier for us to circumvent copyright law online, it's easier for copyright holders to come after us. I spoke with Derek Bambauer, assistant professor of law at Brooklyn Law School, who explained this is particularly problematic because infringement is often only a byproduct of the way we communicate and bears no intention of doing anything illegal:

The tricky thing is, if you and I want to share a recipe then I photocopy it and then come over to your office and give it to you so it's just you and me. If I want to do it online, the odds are pretty good that we're going to do it on a social network or a blog or something like that. That means that the blog is all of the sudden a choke point something that people who want to keep us from doing this can exert control over. The way the law deals with this is with the notice of takedown under the Digital Millennium Copyright Act (DMCA), but that's just on the copyright owner's say-so. The copyright owner says "That's infringing!" and the site should take it down. You can get it back up, but you have to file a counter notice and it takes somewhere between 10 and 14 days. It's a lot of hassle. Copyright owners, through the DMCA, have a good deal of control over the way we communicate.

But because rights holders are often fickle about what they choose to have removed and what to leave alone, it's difficult to rely on the law for guidance. The result is that we the average users and consumers of the Internet are unsure of how to proceed when dealing with copyrighted works and either have to assume we have no rights or make our best guess and hope it doesn't lead to legal consequences.

It all comes down to this reality: you will often have to circumvent or ignore copyright law to go on with your regular activities. Fortunately, there are ways to handle these circumstances better and keep yourself out of trouble. In this post, we're going to look at specific situations you encounter on a regular basis and what you can do to protect yourself.

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How you break digital law daily (and what to do)