Mediaboss Marketing

Yum Brands' Banh Shop, a Vietnamese-themed restaurant that opened as a test near SMU, officially has a new logo according to a Yum spokeswoman.

The previous logo contained a red star, which some members of the local Vietnamese community said was too reminiscent of the star symbolizing communism.

Here's the official note from corporate:

After listening and responding to our customers, we have changed the logo for the Banh Shop restaurant in Dallas. While unintentional, we certainly see how use of a red star was offensive to some and we've eliminated it from the design and apologize to anyone who may have been offended.

The new design, created with input from Mr. Thanh Cung, President of the Vietnamese-American Community of Greater Dallas, incorporates an accent over the letter "a" and is simple and clean, using a black and white contemporary design. This new logo will be used on all signage, menu, uniforms and other marketing material including our website. We greatly appreciate the feedback from the community, and look forward to serving our customers delicious banh mi sandwiches.

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Yum's Banh Shop restaurant in Dallas gets new logo after flap over red star