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Austins Culture Wars is a young band about to release their debut EP and they sport a fully-formed, radio-ready sound that blends heavy chugging guitars with foot stomping electronic beats. Frontman Alex Dugan is a charismatic singer with a distinctive rock voice that could fill stadiums. Imagine the Prodigy blended with Aerosmith and you get close to what Culture Wars is all about. Today, we are bringing you the first single from the Culture Wars EP releasing June 9th. Entitled Money (Gimmie, Gimmie), its anthemic slice of electrorock that serves as a statement of purpose for a young group seeking success and also grapples with identity issues. The song is instantly memorable as is Culture Wars. Dugan tells PopMatters that like the song itself, the whole video is all about identity not really knowing who you are, not knowing whats expected of you, and not really knowing anyones true intentions. Thats something I grapple with quite heavily. Trying to figure out who I really am and figure out what that person sounds like. Jeremi Mattern and I co-directed the video and wanted to do the whole thing with heavy gel (colored) lights on a big soundstage out in South Austin. His team built out a set, and we even filled a bathtub up with black sludge. We shot the whole thing in a 14-hour day, and Jeremi did a fantastic job editing it all together afterward.

Sarah Zupko founded PopMatters, one of the largest independent cultural criticism magazines on the web, back in the Internet's early days of 1999. Zupko is a former Executive Producer for Tribune Media Services, the media syndication arm of the Tribune Company, and a 10-year veteran of Tribune. Her other pursuits involve writing historical fiction and research in the fields of Slavic and German history, as well as general European cultural and intellectual history. Zupko studied musicology, film, and drama at the University of Chicago and media theory at the University of Texas, where she received her M.A.

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Culture Wars - "Money (Gimmie, Gimmie)" (video) (premiere ... - PopMatters