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Investors and analysts responded well to Elon Musks decision to step down as head of Twitter, with shares briefly popping higher on the news.

For some time, shareholders have been calling on Musk to pay more attention to Tesla. Last month, 17 large shareholders penned an open letter accusing Musk of being overcommitted and distracted. Accordingly, the appointment of a new boss at Twitter was greeted enthusiastically by analysts, with Wedbush saying Musk was finally reading the room.

That assessment may be unduly optimistic. Musk will still be heavily involved at Twitter. Perhaps more importantly, he will continue tweeting. Ill say what I want, and if the consequence of that is losing money, so be it, he said last week.

That sounds noble, but theres nothing noble about Musks increasingly poisonous utterings. Last week, he sparked outrage after tweeting that George Soros, a frequent target of anti-Semitic conspiracy theorists, wants to erode the very fabric of civilisation and hates humanity. Musk has also been arguing against the claim that a gunman in a Texas mass shooting is a white supremacist, despite his Nazi tattoos and other evidence.

[Tesla will 'try a little advertising', Musk says]

[Elon Musk and Donald Trump jnr criticise proposed Irish hate crime legislation]

Musks attention-seeking antics have hurt Teslas brand over the past year. He may be stepping down at Twitter, but last weeks carry-on suggests Musk will continue testing the patience of exasperated shareholders.

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Elon Musk is still not 'reading the room' - The Irish Times