Five decisions for Hillary

A decision by Hillary Clinton to make a second bid for the White House is fast-approaching.

Clinton in recent days has huddled with advisers to discuss what a second presidential campaign might look like, incorporating lessons learned from her 2008 loss while looking to the future on messaging, fundraising and staffing.

But there are plenty of other decisions for Clinton to make. Here are five.

1) When, where and how to announce?

Clinton confidantes and Democratic strategists agree Clinton shouldnt announce shes running for president in a video, as she did in 2007.

One longtime Clinton ally suggested that Clinton move away from gimmicks and do an old-fashioned announcement in the heartland of the country.

It doesnt need to be Iowa but somewhere where middle class Americans are struggling or a town that has seen large manufacturing growth, the ally said.

Still, there are difficulties with this approach. It would require a ton of advance work, which could tip people off to her plans.

Steve Elmendorf, the top lobbyist and presidential campaign veteran, advised that Clinton should find a new, different and surprising way to announce her decision.

Another former Clinton campaign aide downplayed the importance of the announcement, arguing that Clinton should just say shes in with a message on Twitter. Why does it have to be a big deal? the former aide wondered aloud. Everyone knows shes going to run.

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Five decisions for Hillary

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