Mediaboss Marketing

With Hillary Clintons not-yet-official presidential campaign revving up, the shadow campaigns are winding down. And as part of that, the outside Democratic groups that support her are discussing how to merge their efforts to help Clinton.

Ready for Hillary, the energetic, pro-Clinton super PAC, plans to shut down for good if and when Clinton announces for president, but not before finding a home for two key assets: A massive e-mail list of roughly 3 million supporters that the group has generated and its extensive social media network, which includes more than 2 million Facebook fans and roughly 150,000 followers.

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Both are seen as opportunities for marketing and outreach that can live beyond the existence of Ready for Hillary.

The e-mail list and corresponding data are expected to be transferred to Clintons official campaign in what is called a list swap a legally complicated process that will surely be scrutinized by outside groups, such as the Campaign Legal Center, which work to enforce campaign finance laws.

The fate of Ready for Hillarys social media accounts is still undecided.

But, Adam Parkhomenko, the Executive Director of the super PAC has an idea: Transfer its Facebook and Twitter accounts in to the hands of another pro-Democratic group, Emilys List.

"At the end of the day, if they wanted it, Facebook and Twitter would probably move to Emilys List," Parkhomenko told ABC News in a recent interview.

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Two Pro-Clinton Groups in Talks to Join Social Media Forces