Mediaboss Marketing

Looking forward to attending Predictive Analytics World in Washington DC on October 13th. There should be some very interesting use case scenarios presented at the conference. Let me know if you are attending and we can connect at the event. The registration link is below:http://www.predictiveanalyticsworld.com/gov/register.php

Here is summary from McKinsey on a couple of cases studies on how to get organizations to realize the financial impact of Big Data Analytics approaches. As with any change it takes executive sponsorship to drive a culture shift of an organization trying to implement new data analysis processes. McKinsey Big Data Study

DataTagCloud_Colorof The Big Data Buzz words includingBig Data, Data Science, Data Scientist, Data Analytics, Data Analysis, Data Visualization, Predictive Analytics, Statistical Analysis, Business Intelligence, Data Discovery, Data Mining, Machine learning, logarithmic regression, least squares regression, K-Means Analysis, business analytics, marketing analytics, R Studio, Tableau, Splunk, Qlik, Alteryx, Hadoop, NoSQL, Mongo DB, AWS, Azure, MapReduce, HIVE, PIG, GitHub, Python, C, C#, C++, Data pipeline

We are morphingfrom digital media campaign management to marketing analytics and data visualizations. There are projections for a shortage of data scientist with the accumulation of Big Data so we aim to fill the gap. I am currently exploring pilot projects to build client portfolio. If you need to evaluate data analytics/visualization tools, build proof of concepts or start a pilot. DigiFutures can help.

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DIGIFUTURES - DigiFutures is doing data analytics