Mediaboss Marketing

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COO for North America atGroupM Interaction

Weve made eMarketer available to all of our 23,000 employees around the world, which gives everyone ubiquitous access to information whenever they need it.

Chief Revenue Officer atAccuWeather

In order to stay on top of the trends and understand where everyone isour competitors and what other publishers are doingits important that everybody have access to eMarketer.

Chief Executive Officer ofAnnalect

Our clients expect everyone within our organization to be fluent on the latest digital trends. eMarketer is how were able to deliver on that expectationits exactly the information we need to continue our industry leadership.

Director of Customer Insights ateBay

The philosophical reason within the company is to empower all individuals to get direct access to the information thats relevant for their particular role. And theres a practical reason, which is its just not feasible to try and funnel all information through a very small group of people in a very large company.

Founder and Chief Media Officer atUnderscore Marketing

When we first started with eMarketer, Underscore granted logins to members of the management team only. But we quickly found out that approach didnt work. When we need to get very smart about something very quickly, everybody needs to have access and not just a select few.

Associate Manager of Ecommerce atMattel

Mattel is presently evolving into a globally minded company, and ecommerce is where that is happening at a faster pace than elsewhere. If we can harness its potential now, eMarketer will keep us ahead of the global curve in eretail for years to come.

Sr. VP of Consumer Research atHill Holliday

At Hill Holliday, we dont believe in any one department monopolizing critical business information. Our philosophy is to make information not only widely accessible, but inevitable. Weve been an eMarketer subscriber for many years, and having agencywide access to eMarketer fits perfectly into our philosophy.

Sr. Research Manager atCriteo

eMarketer saves us time and resources. Having open access helps team members across geographies and business functions, have better access to relevant, useful insights on the online advertising ecosystem. To us, it proves to be the most convenient way to provide relevant information to anyone within the company.

Excerpt from:
eMarketer - Data and Research on Digital for Business ...