Mediaboss Marketing

A free small business workshop co-sponsored by SCORE Fairfield County and the Westport Library, Internet Marketing for Small Business: Making Websites Work, on Tuesday, April 1, 6 p.m. to 8 p.m. with check-in starting at 5:30 p.m. at the Westport Library 20 Jesus Road, Westport.

The first in a seven-part series on Internet marketing, this workshop focuses on the website for marketing.

What makes a website work? What does not?

The presentation will explore dozens of sites and explore the inner workings of a successful interactive experience.

The talk will cover domain names, WordPress, do-it-yourself websites, mobile websites, usability research, design, color and typography, and how to create meaningful content with text and pictures.

Presenters will analyze what it takes to convert site visitors into leads and loyal customers. Presenter: Jeff Seaver a SCORE business mentor owns Seaver Interactive, a website design and Internet marketing firm in Westport.

Register directly at scorenorwalk.org. Questions/comments: score.fairfieldcounty@gmail.com or call 203-831-0065.

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SCORE talk focuses on website for marketing