Mediaboss Marketing

You may say, 'Well, dragons don't exist'. It's, like, yes they do the category predator and the category dragon are the same category. It absolutely exists. It's a superordinate category. It exists absolutely more than anything else. In fact, it really exists. What exists is not obvious. You say, 'Well, there's no such thing as witches.' Yeah, I know what you mean, but that isn't what you think when you go see a movie about them. You can't help but fall into these categories. There's no escape from them.

Jordan Bernt Peterson (1962) is a Canadian evolutionary biologist[note 1] neuroscientist[note 2] clinical psychologist and former professor of psychology at the University of Toronto. He has authored or coauthored more than 90 peer-reviewed articles on clinical psychology, social psychology, and personality theory.[note 3] However, Peterson is mostly known for his extremely conservative views on religion, on trans issues, and on feminism, and for his incel- and MGTOW-heavy audience.[2] Although Peterson frequently makes morally questionable claims and engages in pseudoscience, his statements are notoriously incoherent, vague, jargon-laden, and ambiguous, which allows him to handwave criticism as mere misrepresentations of his babbling gibberish.[2]

He is selectively very passionate about freedom of speech and ignorant of clear violations of freedom of speech, depending on whether it's his friends involved or a "regressive leftist". He also doesn't like it when people use those precious treasured free-speech powers to say mean things about him, and has threatened frivolous defamation lawsuits against some of them. His own "free-speech" platform, Thinkspot, will hide downvoted comments in the name of free speech and you will have to pay a subscription to get some of that sweet free speech.[3]

As of July 2019, Peterson had over 2.1 million subscribers and 97 million views on YouTube,[4] 1.1 million followers on Twitter,[5] 0.47 million followers on Facebook,[6] and 0.67 million followers on Instagram.[7]

When Peterson's Patreon earnings were last public on 21 October 2017, he had 6099 patrons and received $66,636.40 per month ($800k per year). If we assume his per-patron donations remained constant, then at his peak (9918 patrons), Peterson would receive an estimated $108k per month ($1.3m per year).[8][9] On 15 January 2019, Peterson closed his Patreon account to protest of Patreon's ban of Sargon of Akkad,[10] who had violated Patreon's guidelines against hate speech by insulting his alt-right critics with "faggot" and "nigger"[11][12] and who had been mass-reported for this by right-wingers.[13][14] Peterson suggested forming a "free speech" Patreon alternative, possibly taking Bitcoins.[10] Given how other previous "free speech" experiments such as 8chan, PewTube, and Gab turned out, what can possibly go wrong?

On 13 January 2019 Peterson asserted that three million copies of his book 12 Rules for Life had been sold.[15] If we assume each book sold for its Amazon price of ~$15, and that Peterson was paid a (low) royalty rate of 8%, this implies that Peterson received $3.6 million for 12 Rules for Life.

Peterson rose to popularity largely due to his public opposition to the Canadian government's Bill C-16[17], which added gender expression and gender identity to the list of protected groups in the Canadian Human Rights Act.[18][19][20] Peterson opposed the bill because he believes it mandates compelled speech and thus violates freedom of speech.[21] Ren J. Basque, head of the Canadian Bar Association, does not agree with this interpretation of the bill.[22]

At the Canadian senate hearing of Bill C-16, Senator Ratna Omidvar asked Peterson how the bill's proponents could reconcile his objection to the bill and opposing gender-based discrimination. Peterson's response was:

I oppose discrimination against gender identity and gender expression, that's not the point. The point is the specifics of the legislation that surrounds it and the insistence that people have to use compelled speech. That's what I'm objecting to. I've dealt with all sorts of people in my life. People who don't fit in in all sorts of different ways. I'm not a discriminatory person...but I think this legislation is reprehensible and I do not believe for a moment that it will do what it intends to do.[23]

Brenda Cossman, professor of law at the University of Toronto, has said Jordan Peterson is "fundamentally mischaracterizing" Bill C-16. Cossman asserts that C-16 is "not about criminalizing pronoun misuse" but instead an extension of Canada's human rights laws to trans status.[24] When a video was shown of him refusing to adhere to the law's requirements, the dean of the University of Toronto personally reprimanded him, saying that his pledge not to use preferred pronouns revealed discriminatory intentions and that he was undermining his ability to conduct essential components of his job as a faculty member.[25]

In April 2017, Peterson's grant application for $399,625 over five years for the salary and tuition of his three graduate students, payments for research subjects, and travel expenses was rejected by the Social Sciences and Humanities Research Council (SSHRC). Peterson alleged that this denial is a retaliation for his statements against Bill C-16: "I think that [the controversy about Bill C-16] provided someone with a convenient opportunity to make their displeasure with what I'm doing known." In 2012, when Peterson's grant was approved for the last time by SSHRC, it was for the largest amount ever awarded to a psychologist.[26] In response, Ezra Levant spearheaded an Indiegogo campaign to raise $73,325, the first year's worth of funding within a 30-day period. The campaign reached its goal in one day.[27]

Given that his objections to C-16 resonate with many people, including transphobic individuals, it is unsurprising that a lot of Peterson's fans are reactionaries. Such fans like and support Peterson for his opposition stance to the bill but also due to his views on the psychological differences between men and women[28] (which the sexist reactionaries all love), sympathetic views towards conservative values,[29] being against "postmodernist neo-Marxism"[30][31] and for defending Christianity.[32][33][34] On more than one occasion, Peterson has retweeted fans of his who were discovered to be alt-right or neo-Nazis.[35][36][37][38] Peterson has lectured extensively, often speaking to conservatives, on the need to reject both far left and far right views and in particular on the need to dismantle political tribalism,[39] on the problems with the alt-right[40], and on his claim that liberals and conservatives need each other.[41] Peterson once called MGTOWs "pathetic weasels",[42] though he later apologized.[43]

Peterson's comments and the reaction to them (which often labeled Peterson transphobic and sought his no platforming) sparked controversy that earned him significant media coverage.[44] Additionally, Peterson is a self-described anti-social-justice-warrior. In an interview with Joe Rogan, he congratulated himself for "monetizing SJW's", and brags that the more he is attacked by them, the more money he is given through Patreon.[45]

His popularity with the right has led him to be interviewed by a whole slew of notable anti-leftists, including Tara McCarthy,[46] Sargon of Akkad,[47] Stefan Molyneux,[48] Dave Rubin,[49] and Theryn Meyer.[50] Peterson has also appeared on the H3 Podcast.[51] Richard Spencer has said that he respects Peterson's work, and that they "share a lot of common ground and philosophical starting points."[52] Spencer was eventually disappointed by Peterson.[53]

In November 2017, a brief clip featuring Peterson's views on the use of gender-neutral pronouns during a classroom debate was used by Wilfrid Laurier University graduate student and teaching assistant Lindsay Shepherd in a seminar. This led her to be censured by the university for staying neutral and not "denouncing" Peterson's ideas, acting "transphobic" and creating a "toxic climate", while Peterson himself was compared to Hitler.[54][55] The university's actions were heavily criticized.[56][57][58] In light of this, the professor and administration both apologized for their actions.[58]

I don't see any regulating force for that, that terrible femininity. And it seems to be invading the culture and undermining the, the masculine power of the culture in a way that's, I think, fatal, I really do believe that.

Peterson holds socially conservative views on sex, gender, and marriage. Peterson usually justifies these views by claiming that he's opposing Cultural Marxists, that they're essential to a shared Western narrative, or that he's just really worried about it, ok?

Peterson thinks the primary desire of professional women is to be mothers by age 30. Peterson has stated that "there is something that isn't quite right" with women who don't make having children their primary desire by age 30[61] and that women who don't have children are "isolated" and "miserable" in the latter half of their lives.[62]

Given his belief that women should be mothers, it makes sense that Peterson believes that current "gender antipathy" may be due to the birth control pill:[63]

There was no equality for women before the birth control pill. It's completely insane to assume that anything like that could've possibly occurred. And the feminists think they produced a revolution in the 1960s that freed women. What freed women was the pill, and we'll see how that works out. There's some evidence that women on the pill don't like masculine men because of changes in hormonal balance. You can test a woman's preference in men. You can show them pictures of men and change the jaw width, and what you find is that women who aren't on the pill like wide-jawed men when they're ovulating, and they like narrow-jawed men when they're not, and the narrow-jawed men are less aggressive. Well all women on the pill are as if they're not ovulating, so it's possible that a lot of the antipathy that exists right now between women and men exists because of the birth control pill. The idea that women were discriminated against across the course of history is appalling.

It'll be interesting to see what Peterson thinks of women who have PCOS (testosterone and estrogen imbalance) and have to be on the pill.

Of course, Peterson may not see a need for birth control pills because he appears to believe that men and women cannot work together. For example, in an interview with Vice News, Peterson JAQed off about whether it's possible for men and women to work together in the workplace[64] and asserted that women who don't want to be sexually harassed but wear makeup are "hypocritical".[65]

Peterson likes strong marriages. In fact, Peterson describes the benefits of marriage primarily in terms of mutual co-improvement working on each other's flaws because neither partner can escape. This leads into worrying implications in terms of divorce:[67]

And it's the same thing when you're living together with someone. You know that people who live together before they get married are more likely to get divorced, not less likely. And the reason for that is: What exactly are you saying to one another when you live with each other? Just think about it. "Well, for now, you're better than anything else I can trick but I'd like to reserve the right to trade you in, conveniently, if someone better happens to stumble into me." Well how could someone not be insulted to their core by an offer like that? Now they're willing to play along with it, because they're gonna do the same thing with you. Well that's exactly it. It's like "Yeah, yeah, I know you're not gonna commit to me, so that means you don't value me or our relationship above everything else, but as long as I get to escape if I need to, then I'm willing to put up with that." It's like that's a hell of a th[ing] I mean, you might think, "How stupid is it to shackle yourself to someone?" It's stupid, man, there's no doubt about that. But compared to the alternatives, it's pretty damn good. Because without that shackling, there are things you will never, ever learn, because you'll avoid them. You can always leave, and if you can leave you don't have to tell each other the truth. It's as simple as that, cuz you can just leave, and then you don't have anyone you can tell the truth to.

Of course, modern Western societies miraculously maintain the highest recorded divorce rates and lowest recorded marriage rates[68] at the same time as the lowest recorded crime rates[69] and highest recorded education rates.[70] Truly, we can only learn to be our best selves when "shackled" to someone for life.

That's part of the complexity of unregulated individual sexual behavior. It's like, well, when you say 'yes' do you fully say yes? Well, what do you mean 'fully say yes'? And what does it even mean to fully say yes?

Unsurprisingly, given his views on marriage, Peterson has a dated view on consent within (and without) marriages. Discussing the 2017 #MeToo wave of sexual assault allegations, Peterson offered the following insights:

Peterson: With all the accusations of sex assault emerging (eg Louis CK) we are going to soon remember why sex was traditionally enshrined in marriage...[72]

Mae: Wait...what does consensual sex outside marriage have to do with sexual harassment? They are not even linked.[73]

Peterson: How, precisely, exactly, do you know when there is consent? Does it need to occur at each step (as it now does in Canada)? What, precisely, is a step?[74]

Peterson: With all the accusations of sex assault emerging (eg Louis CK) we are going to soon remember why sex was traditionally enshrined in marriage...[75]

balls2thewall: He is alluding to the fact of when you continue to stretch the boundaries of what the original intent of sex was in terms of the foundation of western culture. In this case Christianity; where sex was meant for the confines of marriage as a gift from God.[76]

Mae: 'The original intent of sex'? Based on primitive standards that don't apply to modern society? There is literally no difference between consensual sex in a marriage and outside one.[77]

Peterson: Except for the marriage part.[78]

Peterson doesn't quite justify marital rape. Quite. And for those outside of marriage, Peterson maintains "we have no idea" how to reduce rapes:[79]

Vice Interviewer: women get raped quite a bit in colleges. Do you feel like that's a problem?

Peterson: I don't think that that's a very good way of stating the problem.

Vice Interviewer: I don't know how to more clearly state the problem, which is that women get raped in college.

Peterson: The problem is that sexual behavior in young people is complex and dysregulated and often fueled by alcohol. And so all sorts of things happen that people regret and don't like. And we have no idea what to do about it.

It's worth noting that Peterson has been accused of sexual assault three (!) times, by his own admission:[80]

I've been warned innumerable times not to have a discussion with a student, male or female, but it's the females that are of concern to this particular rule, with the door closed and that's that's not like six months ago, that's not like 3 months ago, that's like advice from the last 50 years. I don't listen to that because I think, 'Sorry, I'm not living that way.' But these things are tense, they're tense, and we won't talk about them intelligently and maturely. You know, I've also been accused three times in my career of sexual impropriety, baseless accusations, and the last one really tangled me up for a whole year, it's not entertaining. So there's plenty to be sorted out, but like I said already, we live in the delusion of a 13 year old adolescent girl, so as long as we maintain that level of sophistication, we're not gonna have a real conversation about what rules should govern men and women in the workplace, so you can't even open the damn discussion without being jumped on by, uh, you know, an array of, like, rabid harpies.

We're certainly glad that Peterson wasn't entertained by his sexual assault allegations.

Peterson has claimed that that men can't control "crazy women" because using physical violence against women is socially unacceptable:[81][59][82]

[H]ere's the problem, I know how to stand up to a man who's, who's, uh, unfairly trespassing against me, and the reason I know that is because the parameters for my resistance are quite well-defined, which is: we talk, we argue, we push, and then it becomes physical. Right? Like, if we move beyond the boundaries of civil discourse, we know what the next step is. Okay, that's forbidden in, in discourse with women, and so I don't think that men can control crazy women. I I really don't believe it. I think that they have to throw their hands up in, in, in, in what?, in, in, it's not even disbelief, it's the cultural there's no step forward that you can take under those circumstances because if the man is offensive enough and crazy enough, the, the reaction becomes physical right away, or at least the threat is there.

He also believes that that feminists don't speak out against human rights abuses in Saudi Arabia due to an "unconscious wish for brutal male domination".[83] Apparently, feminists in the West so urgently desire male domination that they have made violence against women socially unacceptable. Right. Also, he doesn't seem to realize that third-wave feminism is a thing, and feminists have spoken very much against human rights abuses in Saudi Arabia by creating awareness of such things in the first place. He can easily do a Google search of feminists that work in Saudi Arabia, and discover that some were arrested for their jobs.[84]

The idea that women were oppressed throughout history is an appalling theory.

Peterson also believes that women aren't systemically held back. He states that it's wrong to ask why women are underrepresented in the C-suite compared to asking why men are dominating that field. According to him, men dominate the field, despite more women graduating from university, because he thinks men in general, are more obsessed with their career and are willing to work harder, all according to stereotype.[86] From his interview with Cathy Newman, however, his claim underlies the thought that men seem to have more capacity and willingness to enter an extremely competitive field, at men's partial expense, while women are more involved with seeking a higher quality life than devoting their life to such a draining career. This argument is rather simplistic and does not contradict the factor of entrenched gender roles and also helps propagate stereotypes of men and women.

Would you suggest that trying to give a bigger voice to minorities and to women who feel they have been systemically held back...First, I don't think there is any evidence that women are systemically held back. Not in the West. I think we're past that by a decade.

Except that we have many more women than men graduating from every level of university and yet they rarely get to the C-suit or the boards. What is going on there?I know exactly what's going on there. If you want to occupy the C-suit or the top 1% in any organization, you have to be obsessively devoted to your career at the expense of everything else. And women look at that and they think, No.[sic] So you actually have to reverse that the question. The question isn't why aren't there more women in the C-suite. The question is, Why[sic] are there any men? Because it's the men who are willing to be obsessive about their careers and work 80 hours a week nonstop and hyperefficiently. The hyper-productivity of a minority characterized the domain where there's creative production. And almost all of the hyperproductive people are men.

Peterson notoriously criticized the Disney animated film Frozen as being "reprehensible propaganda" for challenging traditional gender roles, being absolutely disgusted at the idea that a woman does not require men to be successful.[87] In 2017, he wrote:[88]

Frozen served a political purpose: to demonstrate that a woman did not need a man to be successful. Anything written to serve a political purpose (rather than to explore and create) is propaganda, not art.[note 4]

Frozen was propaganda, pure and simple. Beauty and the Beast (the animated version) was not.

An academic review of his first book, Maps of Meaning noted Peterson's uncritical interpretation of a Jungian (and explicitly patriarchal) mythological framework, which portrays men through the archetypes like "the Hero" or the "Great Father" but portrays women as passive damsels in distress or through the archetype of the "Great and Terrible Mother". As the book does speak of heroines or the archetype of the "Terrible Father", this was seen as a double standard. Professor Maxine Sheets-Johnstone writes:[89]

It is notable, furthermore, that while there is a Great and Terrible Mother, there is only a Great Father, even though this Great Father is tyrannical in the extreme as well as orderly, i.e., even though he, like Great Mother, has a powerful negative as well as powerful positive side. Why his negative side is not so designated in his label is peculiarTerrible Father appears only once (p. 379). The lack of balance is particularly strikingand troublingin light of the fact that men make war, men make concentration camps, men make prison camps, men dismember men, men rape women, and so on, and so on. Although Peterson chronicles the horrors of concentration and prison camps at length, recounting experiences described by Frankl at Auschwitz and by Solzhenitsyn at the Gulag Archipelago; although he specifically states that "Man can torture his brother and dance on his grave," that "Man exults in agony, delights in pain, worships destruction and pathology,... and constantly works to lay waste, to undermine, to destroy, to torment, to abuse and devour," that "Man chooses evil, for the sake of the evil," and that Man tortures and exults and chooses as he does out of "slavish adherence to the forces of socialization" (p. 347); although Peterson chronicles all these horrors and designates "Man" as their author, he does not seem to realize that it is specifically, universally, and virtually only males in "the society of men" who make war, who "torture," "massacre," butcher," "rape," "devour," and so on (p. 347). In short, that Peterson draws our attention to the horrors of "Man," all the while not questioning the patriarchal system itself in which Man's brutalities take place is an astonishing and puzzling omission, all the more so in light of his desire to discover the "human motivation for evil" (p. 460) and the way in which we humans might recognize "our infinite capacity for good" (p. 456); all the more so too in light of the absolute and central binary opposition he draws between male and female throughout.

Intelligence and semen quality: listen up, girls....

Jordan Peterson has spoken out against pornography, labeling it an "untrammeled social evil" even though by his own admission its introduction has been linked with a decrease in violent rape,[91] and suggested that people should not masturbate to pornography because it is not a "noble pursuit".[92]

Jordan Peterson opposed a proposed sex education program in Ontario, claiming that a social constructionist view of gender identity was being "foisted on children"[93] and that it is "a form of indoctrination"[94] being pushed by radical leftists.

Additionally, Peterson has criticized casual sex, claiming that it "is simply not commensurate with the demands of an advanced civilization".[95] He has even JAQed off about whether casual sex could "necessitate state tyrrany", claiming that "The missing responsibility has to be enforced somehow".[96] There's also this lovely broadside against a writer for The Atlantic:[97]

Bolick, with too many ex-boyfriends to count, is still unmarried at 39. Eleven years ago, however, she ended a long-term relationship with Allan, who is exceptional, intelligent, good-looking, loyal, and kind. Something was missing, Bolick says. Had she asked me, I would have said 'not enough testosterone'. Perhaps it's time for her to find a tame, lower status boy and make an honest man out of him.

As Peterson's vocal pitch suggests, he possesses a sizable testosterone reservoir himself.

Peterson has made statements on gay marriage that offer conditional support instead of fully welcoming it. He responded to a question stating that he would be against legalizing gay marriage if it was backed by "cultural Marxists" and that he's concerned of their "assault on traditional modes of being." He also states "If the marital vows are taken seriously...it's a means whereby gay people could be integrated more thoroughly into standard society and that's probably a good thing." Finally, he states "Those are my views. I know they're confused...because I'm in favor of extending the bounds of traditional relationships to people who wouldn't be involved in a traditional longer term relationship but I'm concerned about the undermining of traditional modes of being..."[98]

While Peterson claims to be inspired by Aleksandr Solzhenitsyn's political opposition to authoritarianism and refers to his own stance against enforced pronoun use as based on Solzhenitsyn's positions on the importance of students and Universities in safeguarding freedom,[99] he doesn't seem to be opposed to any contemporary threats to academic freedom of speech outside of trans rights.

As well as the frivolous lawsuits he threatened against a few critics, another example of Peterson largely using free speech for self interest while lacking any knowledge of (or doesn't care for if the subjects are things he doesn't like) contemporary political events was especially on display when, while on a book tour in Hungary, Peterson met with Prime Minister Viktor Orbn who had already carried out an extended anti-semitic campaign to diminish Hungary's role in the Holocaust and demonize Jewish groups opposed to his authoritarianism,[100] censoring any gender studies in Hungarian Universities[101] as well as actually shutting down a University perceived to be critical of his policies using anti-semitic tropes and explicit Soros-themed conspiracies.[102] While Peterson in the past appeared to have called Orbn an "authoritarian" and "dictator wannabe," the two positively discussed political correctness as a real threat according to Hungarian media[103] which Peterson never contradicted or clarified when requested or since.[104] Shortly after, while he didn't explicitly praise Orbn in an interview with Magyar Nemzet, Peterson characterized contemporary society as lacking a religious/metaphysical foundation and said that Orbn was attempting to provide that foundation in Hungary.[105] [106] Shortly thereafter, Orbn shut down the Hungarian Academy of Sciences[107]

Religion is concerned with what is most valuable. Some could say this has no metaphysical basis. But how do they know for sure? We don't know where our conscience comes from, we have no idea why is there a constant battle between good and bad in people's souls, and we really don't know how this reflects the inner reality of our world...I know that one of the things your PM [Orbn] is trying to do is reinstitute the metaphysical foundations of Hungarian culture. He might be lucky and succeed[108] [109]

Following Orbn's demonization of immigrants as a means of gaining electoral success, Peterson also took the time to suggest that Islam was incompatible with democracy in the most ignorant way possible.

MN: The biggest difference (in attitudes) is regarding immigration, multiculturalism and the acceptance of muslim minorities. What do you think about these issues?

JBP:For me it is not clear that Islam is compatible with democracy. We have no proof of it to be compatible. Most of muslim countries are stragglers on the lists compiled by independent international organizations when it comes to freedom and corruption. The issue of women's rights is also frightening in these states. I couldn't name a successful, independent Muslim democracy. So there is a fundamental problem that I won't go into now. I'm not trying to be antagonistic towards muslims. I wish all the best to muslim culture, but they have severe and manifold problems that they need to tackle, and the right approach is not avoiding talking about it.[110] [111]

Peterson does not like postmodernism, judging from the very reasonable number of videos he has produced on the subject.[112][113][114][115][116][117][118][119][120][121][122][123][124][125][126][127][128][129] (In his book, Peterson praises Heidegger, who is sometimes described as the first postmodernist philosopher, which would therefore be ironic, sometimes.[130])

Peterson believes that postmodernism is a serious threat to academic life. In this regard, he shares company with some generally more reasonable figures like Richard Dawkins, who criticised the influence of postmodernism in academia in 1998,[131] and Steven Pinker, who considers it as part of an anti-intellectual trend, claiming that "the humanities have yet to recover from the disaster of postmodernism, with its defiant obscurantism, dogmatic relativism, and suffocating political correctness".[132][133]

In contrast, other criticism of postmodernism tends to focus on its obscurity, rather than its omnipresence. For example, Noam Chomsky writes with frustration about the impregnability of the works of the French School of postmodernism:

...I'm just incapable of understanding...There are lots of things I don't understand say, the latest debates over whether neutrinos have mass or the way that Fermat's last theorem was...proven recently. But from 50 years in this game, I have learned two things: (1) I can ask friends who work in these areas to explain it to me at a level that I can understand, and they can do so, without particular difficulty; (2) if I'm interested, I can proceed to learn more so that I will come to understand it. Now Derrida, Lacan, Lyotard, Kristeva, etc. even Foucault, whom I knew and liked, and who was somewhat different from the rest write things that I also don't understand, but (1) and (2) don't hold: no one who says they do understand can explain it to me and I haven't a clue as to how to proceed to overcome my failures. That leaves one of two possibilities: (a) some new advance in intellectual life has been made, perhaps some sudden genetic mutation, which has created a form of "theory" that is beyond quantum theory, topology, etc., in depth and profundity; or (b) ... I won't spell it out."[134]

Peterson maintains that the majority of the social sciences and humanities have been "corrupted" by postmodern ideology, and thinks certain more recent disciplines should never have existed in the first place:

So, as I said already, women's studies, and all the ethnic studies and racial studies groups, man, those things have to go and the faster they go the better. It would have been better had they never been part of the university to begin with as far as I can tell. Sociology, that's corrupt. Anthropology, that's corrupt. English literature, that's corrupt. Maybe the worse offenders are the faculties of education.[135]

To combat this corruption, Peterson proposed creating a "postmodern lexicon detector which would allow students and parents to scan potential university courses and avoid the ones that are allegedly "ideological." Facing heavy criticism, he has since retracted this idea.[136] His means of surveying the entirety of the social sciences and humanities to determine their corruption including anthropology, archaeology, history, geography, political science, sociology, classics, English, comparative literature, music, visual arts, religious studies, and law remains unknown.

Peterson has associated postmodernism with the conspiracy theory of Cultural Marxism. Peterson has produced multiple videos on Cultural Marxism, which he views as a threat to western civilization. Peterson supports the political repression of supposed Cultural Marxists he accused professors at the Ontario Institute for the Studies of Education of being a "fifth column" for supposedly promoting Marxism, and stated that Institute educators "should be put on trial for treason."[137] This is despite the fact that Peterson was, by his own admission, a "socialist" in his youth.[138]

Spend half an hour on his website, sit through a few of his interminable videos, and you realize that what he has going for him, the niche he has found he never seems to say "know" where he could instead say "cognizant of" is that Jordan Peterson is the stupid man's smart person.

Peterson presents himself as a defender of science and criticizes poor methodology in fields like sociology. However, Peterson often makes non-scientific speculation and offers unfalsifiable opinions.

After reading The Cosmic Serpent: DNA and the Origins of Knowledge by Jeremy Narby (a book that hypothesizes that shamans may be able to access information at the molecular level through the ingestion of ayahuasca), Peterson came to believe that the double helix structure of the DNA molecule was being represented in the twin-snake motifs in ancient Egyptian, Chinese[140] and Hindu art[141] as well as in the symbol of the caduceus from ancient Greek mythology (which he mistakenly equated with the rod of Asclepius[142]). Peterson's claims are not accepted by mainstream archaeologists; indeed, Peterson utterly fails to present a method through which humans could possess knowledge about molecular processes (on the other hand, humans can observe real live snakes mating, which would explain the inspiration of these images).[note 5] When confronted about it, Peterson speculated that people might be able to have mysterious unexplained perceptions under certain conditions.[143] If you want to enjoy the absurdity at length:[140][144]

This is from China. So this is Fuxi and Nuwa, I think I got that rightBut I just love that representationIt is so insanely cool this representation! So you see the sort ofthe primary mother and father of humanity emerging from this underlying snake-like entity with its tails tangled together. I think that is a represI really do believe that this, although it is very complicated to explain why. I really believe that is a representation of DNA, soand that representation, that entwined double helix, that is everywhereyou can see it in Australian aboriginal arts and I am using the Australians as an example because they were isolated in Australia for like 50 000 years. They are the most archaic people that were ever discovered and they have clear representations of these double helix structures in their art, soand those are the two giant serpents out of which the world is made, roughly speaking. It is the same thing you see in the staff of Asclepius, which is the healing symbol that physicians use although that is usually only one snake but sometimes it is two. So that is a Chinese representation and then there is this.

Peterson also stated in a lecture that the theory of evolution's reliance on copying errors to produce mutations is where the theory is "weak"[145]. In the same lecture, he stated that he thinks that "DNA is a very, very complex microcomputer...maybe it's a quantum computer"[146]. This claim is an old creationist canard, and is considered by actual biologists to be a misrepresentation of how it actually works.[147]

Jordan Peterson has also dabbled in quantum mysticism. For example, in a debate with philosopher Ronald de Sousa, Peterson displayed both a tenuous grasp of quantum theory (which one might expect from a social scientist) and a willingness to knit buzzwords foreign to his subject into the fabric of an academic presentation (which one would not). In particular, Peterson claimed that quantum physics affirms his spiritual view of the world:

Now you may know that there's an interpretation in quantum physics, for example, called the Copenhagen interpretation, and not everybody agrees with it, but according to the Copenhagen interpretation no event is an actualized event until it's perceived. And the person who formulated that hypothesis, John Wheeler[note 6], is one of the most renowned physicists of the 20th century and he believed, before he died, quite firmly that whatever consciousness is played an integral role in Being. Now it seems to me after studying this for a very long period of time that the entirety of Western civilization is predicated on the idea that there's something divine about individual consciousness and after studying that for such a lengthy period of time and trying to figure out what it meant, I think I found out what it meant. I think I found out that the reason that our archaic stories say that human beings, men and women, are made in the image of God is because consciousness plays a central role in Being itself. Modern people think the world is somehow simply made out of objects and then they look at the world and then they think about the world and then they evaluate it and then they act, but let me tell you as a neuroscientist [...] that is wrong. There's no debate about it, it's just wrong. [...] The facts of the matter seem to be something more like this: the world is actually made of potential, and that potential is actualized by consciousness.[148]

Quantum mechanics is only useful for explaining mechanics of the universe at atomic or subatomic levels. As such, it cannot help Peterson explain literally anything about their field.

In attempting to co-ordinate various mythologies, using Carl Jung's "Archetype" psychological theory into a common narrative, Peterson runs the risk of baseless syncretism, especially as his primary concern is Christianity. For example, when describing Buddhist concepts in Maps of Meaning: the Architecture of Belief[150], he describes nirvana as "perfection" and equates it with the Christian idea of heaven in order to draw parallels between the two belief systems.[citationneeded] Some claim this reflects a common misconception of Buddhist concepts but may be a problem of interpretation and conflicting theology.[151][152][153]

He's casually called a "climate change denier," for example, which is an appallingly treacherous term of criticism, used to denigrate someone personally by associating them with Holocaust deniers. The ethics of anyone who employs it should be instantly questioned.

The "unlikely" part makes it thoroughly reassuring. So it'll only cost my right to teach (as opposed to biology denier Dr. Nicholas Matte).

Human emissions of carbon dioxide have saved life on Earth from inevitable starvation & extinction due to CO2 [sic]

Peterson retweeted global warming deniers including Anthony Watts,[157][158][159] Bjorn Lomborg,[160] Richard Lindzen, [161] and the Daily Mail.[162] Peterson claims that his retweets aren't endorsements, but it is irresponsible for him to share climate change denial links without critical examination or without critical commentary (climate change denial is complete rank pseudoscience), especially when his conservative audience is highly receptive to climate change denial. Even if his retweets aren't necessarily promoting pseudoscience, Peterson's regular tweets downplay global warming, consistent with his retweets. For example, one of his tweets links to a blog called "NoTricksZone" (a reference to the "trick" word in Climategate): "So it turns out that it was scientists who were sensitive to atmospheric CO2 level increases?"[163]. On occasion, he supports the "global cooling"[159][164] as well as the "carbon-dioxide-is-good-for-plants" talking points.[154] This kind of self-contradicting vagueness that results from his denying that retweets are endorsements yet the regular tweeting's suggesting endorsements is another example of the obtuse manner Peterson presents his views.

In a conversation with atheist Matt Dillahunty that discussed religion and magic mushrooms, Peterson claimed that one cannot quit smoking without divine help and implied that mystical experiences may point to (but are not direct evidence of) the existence of God. The study he referenced had a sample size of 12 people. It might seem ironic that Peterson is willing to accept this study as evidence of the "mystical" because he rejects the huge amount of evidence that supports the existence of man-made climate change. Conclusions based upon a 12-subject sample are uncertain to be sure. The Johns Hopkins School of Medicine published results of a similar study, also with a small sample group (15).[165]. It is fairly standard practice to limit sample size when testing dangerous drugs, e.g. "Psilocybin induces schizophrenia-like psychosis in humans via a serotonin-2 agonist action," by Wollenweider et al (1998), utilized groups of fifteen. [166]A transcript of the conversation in question is provided: [167]

Dillahunty: We have no confirming that this something mystical or supernatural actually can happened, this this is this is about the language Peterson: Stops people from smoking.Dillahunty: Well, you can stop smoking without any sort of supernatural intervention.Peterson: No, not really. Dillahunty: You can't stop smoking without supernatural Peterson: There aren't really any, any reliable chemical means for inducing smoking cessation. You can use a drug called Bupropion, I think that's the one, whatever Wellbutrin is, um Dillahunty: Is that supernatural? Peterson: No, you don't need a supernatural effect, but it doesn't work very well, but if you give people magic mushrooms, psilocybin, and they have a mystical experience, they have about an 85 percent chance of smoking cessation.Dillahunty: Sure, but Peterson: With one treatment. Yeah, but that's kinda like evidence, you know.Dillahunty: Sure Peterson: It's kinda like evidence.Dillahunty: It's evidence that you can take mushrooms and increase your chance of quitting smoking.Peterson: No it's not, it's indication that if you take mushrooms, and you have a mystical experience, you'll stop smoking. Because it doesn't work if you don't have the experience.Dillahunty: Okay, if you take the mushrooms, and you have an experience that you describe as mystical, um, then you'll decrease your chances of smoking. But that doesn't tell me that there's something to this notion that they had an experience that was supernatural in any sense.Peterson: Well, it's not definitive evidence, but Dillahunty: It's not evidence at all!Peterson: Oh sure it is! Wait a second, wait a second, that's wrong, it is evidence!Dillahunty: No. He's right. He's right. I will concede that.Peterson: So, because, look, you want to think this through skeptically, okay, you have a pharmacological substance, psilocybin, and you give it to people who are trying to commit to quit smoking, the psilocybin doesn't directly have an impact on the smoking behavior, it has to elicit what's described subjectively as a mystical experience, and you can get physiological indicators of that mystical experience, and you might say that's not enough to prove that it's a mystical experience, but you know, you're conscious, and I accept that, it's like you accept all sorts of things without being able to demonstrate their, their validity on every possible objective, um, with every possible objective criteria, so don't get into too much of a hurry, it's a serious issue, if you give people psilocybin for example, and they have a mystical experience, not only are they much more likely to quit smoking, which is really something, but they're also much less likely to death anxiety if they have cancer, like, that's quite the thing, and not only that, if you test them a year later and they've had a mystical experience, which the majority of them regard as the most significant one or two three, one two or three experiences of their life, including such things as getting married, their personalities are permanently altered in the direction in the direction of more openness to experience and more creativity by a standard deviation, like that's walloping effects, so we can't get too much in a hurry about dispensing with all that.Dillahunty: So, skepticism, as I repeatedly point out on the show, is not about cynicism, it's not about debunking, and I'm not saying that there is no supernatural and that there is no mystical experience. What I'm saying is, the thing that people subjectively describe as "I had an incredibly impactful mystical experience," whether it comes from taking a pharmaceutical, or whether it comes from attending a revival church service, or hearing a particular preacher, whether it comes from having a particularly impressive sexual experience, all of those things, that is the subjective description of that, which may be because of limitations in language, that they don't have any other this is the language that infuses culture, so that we have to use that to describe it but that doesn't in any way serve to confirm that there is any sort of supernatural realm or any sort of supernatural actor.Peterson: Well it depends on how you define supernatural. Like, look, I get your point. And I'm not saying that the phenomena of psilocybin intoxication is direct proof for the existence of God.

I eat beef and salt and water. Thats it. And I never cheat. Ever. Not even a little bit.

In 2016, Peterson embraced a heavy meat diet mixed with green vegetables.[169][170] In 2018, he cut out the greens and now only eats meat.[171]

Peterson's daughter Mikhaila is a proponent of the pseudoscientific meat only diet, and Peterson has claimed benefits from it. On this diet they eat only beef, salt and drink water, even omitting medication.[172][173] Medical experts condemn the diet (as well as stopping medication) as dangerous. It lacks critical nutrients, which could have devastating health effects.[168][174][175] There are also negative ecological effects as harvesting beef requires mammoth resources.

Peterson claims the diet has eliminated the symptoms of "His lifelong depression, anxiety, gastric reflux (and associated snoring), inability to wake up in the mornings, psoriasis, gingivitis, floaters in his right eye, numbness on the sides of his legs, problems with mood regulation."[172] There is no scientific evidence for these claims.

He also has stated that after adopting the diet his body is extremely sensitive to changes. For example, merely deviating by drinking some apple cider "produced an overwhelming sense of impending doom", possibly caused an inflammatory response, and deprived him of sleep for 25 consecutive days[note 7]. Asked how this is possible he replied "I'll tell you how it's possible: You lay in bed frozen in something approximating terror for eight hours. And then you get up."

Poor guy.

When Jordan was asked directly if he would recommend the diet, he said no despite having fans that contacted Jordan claiming that following Mikhaila's diet made them lose weight.[176]

On January 2018, during an interview with British journalist Cathy Newman to promote his self-help book, 12 Rules for Life: An Antidote to Chaos, Peterson argued that hierarchies are not a social construct, but biological to some extent. To prove his point, Peterson infamously compared the tendency for humans to form social hierarchies to that of lobsters which occasionally display hierarchical behavior. [177][178][179] Unsurprisingly, actual marine biologists called bullshit on Peterson, "No biologist would argue with Peterson that dominance hierarchies have probably existed for a long time, but it's also true that plenty of animals live together without the need to assert dominance over one another." [180]

Peterson uses speculative Jungian constructs such as mythical archetypes[181] and the "collective unconscious" in his books and lectures. The "collective consciousness" asserts that all humans have an "unconscious mind" which is derived from ancestral memory that is common to all humankind.[citationneeded] The idea of unconscious mind is one of the oldest ideas in the field of psychology, and is still generally in use.[182] For example, Jung's view on mythology holds that similarities in myths and narratives across cultures and "strongly points to an underlying commonality of structure and purpose" ie, that all mythologies come from a shared subconscious experience.[183]

Carl Jung also developed the principle of "synchronicity", which purports that apparently meaningful coincidences may have a deeper psychological interpretation even when there is no apparent causal link. Jung proposed synchronicity has a possible connection with alleged ESP phenomena, and it is often misidentified as paranormal pseudoscience. In Jungian theory, astrology, the I Ching, and paranormal events are all products of synchronicity. It is the causal psychological principle from which they originate.[184] [185][186]

Go here to read the rest:
Jordan Peterson - RationalWiki